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23: Common Purpose and Integrated Strategy in Business With Ashish Arora
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ESG (Environmental, Social, and Corporate Governance) initiatives and metrics are fast becoming a business imperative as the majority of leaders and investors believe that companies pursuing these things have better opportunities for long-term returns than companies that do not. Ashish Arora is one of the leading experts on the topic of common purpose and integrated strategy in business.
Ashish is the Senior Associate Dean for Strategy and Rex D. Adams Professor of Business Administration at the Fuqua School of Business at Duke University. His research focuses on the economics of technology and technical change.
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