#3 How PETA helps us to be kinder consumers - with Ingrid Newkirk
Manage episode 303426905 series 2935428
For this week’s episode of Start Somewhere, I’m so excited to be speaking to the incredible Ingrid Newkirk. Ingrid founded People for the Ethical Treatment of Animals (PETA), the world’s largest animal rights organisation. She is also the author of the recently published book Animalkind: Remarkable Discoveries about Animals and Revolutionary New Ways to Show Them Compassion.
Even though Ingrid adored animals and nature ever since she was a child, it was when she was working on a case involving abandoned animals as a law enforcement officer that she found herself questioning the double standards regarding animal cruelty. What initially started as a small group of animal activists, is now PETA, a truly global movement.
In this episode, we speak about the moment Ingrid decided to Start Somewhere and become a voice for the voiceless, how the beauty and wellness industry has made strides when it comes to vegan and cruelty-free products, and the things each of us can do to make kinder choices.
The ask: Realise the power of the purse. As consumers, we are the drivers of the marketplace. If we don’t buy what’s cruel and consciously make an effort, we can turn the whole marketplace around to be more compassionate.
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