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Mobile Market Usage Trends: What You Need to Know w/ Supriya Goswami

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Manage episode 312486307 series 3236730
Content provided by Allen Pogorzelski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Allen Pogorzelski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

2007 was a big year!

It’s the year Apple introduced the iPhone to the world.

It is also the year that InMobi was founded.

Leadership at InMobi recognized the impact that mobile devices were going to have on the world and created a company around that belief.

Today, they are a global organization with 19 offices around the world.

Supriya Goswami, VP & Global Head of Marketing for InMobi joins Allen to discuss micro and macro mobile trends, especially in light of the changes brought on by COVID-19.

With a strong background across the marketing space, and experience running teams across the globe, Supriya brings a high level of global thought leadership to the table.

What we talked about:

- Global mobile trends

- How COVID-19 is influencing behaviors

- What companies are doing to adapt to evolving changes

Additional Resources:

This post is based on an interview with Supriya Goswami of InMobi.

To hear the full episode, and many more just like it, subscribe to The Data-Driven Marketer podcast on Apple Podcasts, or our website.

  continue reading

23 episodes

Artwork
iconShare
 
Manage episode 312486307 series 3236730
Content provided by Allen Pogorzelski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Allen Pogorzelski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

2007 was a big year!

It’s the year Apple introduced the iPhone to the world.

It is also the year that InMobi was founded.

Leadership at InMobi recognized the impact that mobile devices were going to have on the world and created a company around that belief.

Today, they are a global organization with 19 offices around the world.

Supriya Goswami, VP & Global Head of Marketing for InMobi joins Allen to discuss micro and macro mobile trends, especially in light of the changes brought on by COVID-19.

With a strong background across the marketing space, and experience running teams across the globe, Supriya brings a high level of global thought leadership to the table.

What we talked about:

- Global mobile trends

- How COVID-19 is influencing behaviors

- What companies are doing to adapt to evolving changes

Additional Resources:

This post is based on an interview with Supriya Goswami of InMobi.

To hear the full episode, and many more just like it, subscribe to The Data-Driven Marketer podcast on Apple Podcasts, or our website.

  continue reading

23 episodes

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