Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Future-proofing your marketing measurement with the Plan-Build-Launch framework with Chris Mercer
MP3•Episode home
Manage episode 338821946 series 2824610
Content provided by Supermetrics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Supermetrics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Chris Mercer shares his Plan-Build-Launch framework to help you future-proof your marketing measurement.
You'll learn:
- What marketers and analysts should be aware of regarding their measurement
- What the measurement framework is all about, and what steps does it consist of
- How marketers could increase the ROI of their campaigns
79 episodes
MP3•Episode home
Manage episode 338821946 series 2824610
Content provided by Supermetrics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Supermetrics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Chris Mercer shares his Plan-Build-Launch framework to help you future-proof your marketing measurement.
You'll learn:
- What marketers and analysts should be aware of regarding their measurement
- What the measurement framework is all about, and what steps does it consist of
- How marketers could increase the ROI of their campaigns
79 episodes
All episodes
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