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Why Human-Written Copy Will Still Sell Better Than AI (Ken Moskowitz - Founder and CCO of Ad Zombies)

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Manage episode 353576656 series 3348352
Content provided by The Sasha Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Sasha Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

SHOW NOTES:Ken Moskowitz, aka Spanky, is the founder and CCO of Ad Zombies, while also being the founder and business coach of the podcast EntreGrow. Spanky started his creative career in New York City and quickly rose to the top of the broadcast creative industry. He’s led rebranding efforts over the last three decades for many major and smaller brands such as the Indy 500, FritoLay, Samuel Adams, Coca-Cola, and M&M’s (Mars).

In his conversation with Joe Quattrone, Spanky shares his creative journey and how he started his business by accident. Throughout the episode, he explains why he thinks human-written copy sells better than AI, what AI can be used for, and how storytelling is still the key to writing copy that sells.

In-flight topics:

  • Starting a business on accidents
  • Human vs AI, who wins?
  • Why the moment matters when choosing between human and AI
  • What’s his ideal zombie?
  • His book and learning from Gary Vee
  • …and more!

Connect with Ken Moskowitz:

Ad Zombies Website: https://www.adzombies.com/

Ad Zombies on Instagram: https://www.instagram.com/adzombies/

Ad Zombies on Linkedin: https://www.linkedin.com/company/adzombies/

Ad Zombies on Facebook: https://www.facebook.com/adzombies

Ken Moskowitz on Linkedin: https://www.linkedin.com/in/spankymoskowitz/

  continue reading

100 episodes

Artwork
iconShare
 
Manage episode 353576656 series 3348352
Content provided by The Sasha Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Sasha Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

SHOW NOTES:Ken Moskowitz, aka Spanky, is the founder and CCO of Ad Zombies, while also being the founder and business coach of the podcast EntreGrow. Spanky started his creative career in New York City and quickly rose to the top of the broadcast creative industry. He’s led rebranding efforts over the last three decades for many major and smaller brands such as the Indy 500, FritoLay, Samuel Adams, Coca-Cola, and M&M’s (Mars).

In his conversation with Joe Quattrone, Spanky shares his creative journey and how he started his business by accident. Throughout the episode, he explains why he thinks human-written copy sells better than AI, what AI can be used for, and how storytelling is still the key to writing copy that sells.

In-flight topics:

  • Starting a business on accidents
  • Human vs AI, who wins?
  • Why the moment matters when choosing between human and AI
  • What’s his ideal zombie?
  • His book and learning from Gary Vee
  • …and more!

Connect with Ken Moskowitz:

Ad Zombies Website: https://www.adzombies.com/

Ad Zombies on Instagram: https://www.instagram.com/adzombies/

Ad Zombies on Linkedin: https://www.linkedin.com/company/adzombies/

Ad Zombies on Facebook: https://www.facebook.com/adzombies

Ken Moskowitz on Linkedin: https://www.linkedin.com/in/spankymoskowitz/

  continue reading

100 episodes

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