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How can banks operationalize customer insights?

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Manage episode 409095706 series 3524055
Content provided by Networld Media Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Networld Media Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Banks have a lot of data to work with, especially customer data. However, having raw data is not enough, businesses and banks also need to turn that data into insights. But even with those insights, it can be a major challenge to turn them into actionable strategies to improve the customer experience. How can banks operationalize customer insights? This was a topic, ATM editor Bradley Cooper explored with Shelly Chandler, customer experience leader and strategist and founder of EvolveCX Consulting in this episode of the CX Innovators Podcast.

In the episode, Chandler covered this topic in great detail, with an eye for how organizations can bring their entire structure in for CX initiatives.

  continue reading

16 episodes

Artwork
iconShare
 
Manage episode 409095706 series 3524055
Content provided by Networld Media Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Networld Media Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Banks have a lot of data to work with, especially customer data. However, having raw data is not enough, businesses and banks also need to turn that data into insights. But even with those insights, it can be a major challenge to turn them into actionable strategies to improve the customer experience. How can banks operationalize customer insights? This was a topic, ATM editor Bradley Cooper explored with Shelly Chandler, customer experience leader and strategist and founder of EvolveCX Consulting in this episode of the CX Innovators Podcast.

In the episode, Chandler covered this topic in great detail, with an eye for how organizations can bring their entire structure in for CX initiatives.

  continue reading

16 episodes

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