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107. Creating Value Threads Between Your Perception And The Buyer's Perspective
Manage episode 420735542 series 2796574
Content provided by Troy Sandidge. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Troy Sandidge or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Perception vs. perspective has either ended businesses before they got off the ground or saved businesses with a phenomenal pivot. Many entrepreneurs, startups, business leaders, marketers, and go-to-market specialists need to acknowledge that their perception of themselves, value, product, service, or interpretation of the marketplace can be flawed, narrow-minded, or completely inaccurate. To combat this, you must embrace gaining a better perspective by exploring other possibilities of the source of truth beyond what you see, know, can identify, or believe at times.
The more value threads you create in the minds and literal usability of the consumer, the stronger the bonds, and the higher the probability of becoming a buyer, an advocate, a connection conductor, and part of an engaging community of support, referrals, and brand resonance. The question is, how do you create and maintain value threads effectively?
Beyond The Episode Gems:
Discover All Podcasts On The HubSpot Podcast Network
Get The New Book "Influencer Marketing"
Get Discount Off Riverside & Try For Free
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Support The Podcast & Connect With Troy:
• Rate & Review iDigress: iDigress.fm/Reviews
• Follow Troy's LinkedIn @FindTroy
• Get Strategy Solutions & Services: FindTroy.com
• Buy Troy's Book, Strategize Up: StrategizeUpBook.com
• Follow Troy's Instagram @FindTroy
123 episodes
Share
Manage episode 420735542 series 2796574
Content provided by Troy Sandidge. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Troy Sandidge or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Perception vs. perspective has either ended businesses before they got off the ground or saved businesses with a phenomenal pivot. Many entrepreneurs, startups, business leaders, marketers, and go-to-market specialists need to acknowledge that their perception of themselves, value, product, service, or interpretation of the marketplace can be flawed, narrow-minded, or completely inaccurate. To combat this, you must embrace gaining a better perspective by exploring other possibilities of the source of truth beyond what you see, know, can identify, or believe at times.
The more value threads you create in the minds and literal usability of the consumer, the stronger the bonds, and the higher the probability of becoming a buyer, an advocate, a connection conductor, and part of an engaging community of support, referrals, and brand resonance. The question is, how do you create and maintain value threads effectively?
Beyond The Episode Gems:
Discover All Podcasts On The HubSpot Podcast Network
Get The New Book "Influencer Marketing"
Get Discount Off Riverside & Try For Free
#####
Support The Podcast & Connect With Troy:
• Rate & Review iDigress: iDigress.fm/Reviews
• Follow Troy's LinkedIn @FindTroy
• Get Strategy Solutions & Services: FindTroy.com
• Buy Troy's Book, Strategize Up: StrategizeUpBook.com
• Follow Troy's Instagram @FindTroy
123 episodes
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Similar to iDigress with Troy Sandidge
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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