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Q2 Highlights: Wins and losses for Netflix, Amazon, Pinterest, and Google

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Manage episode 431675796 series 3371120
Content provided by Smarter Ecommerce. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Smarter Ecommerce or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Can a new low-price, slow-shipping strategy from Amazon truly rival Temu's direct-from-China model? On this episode of Growing ecommerce, host Mike Ryan dissects some of the biggest headlines from Q2 including Amazon's attempt to fight back against Temu, and Netflix's advertising woes, which led to another VP dismissal just one day after earnings were reported. He also discusses how Pinterest's ad deal with Google is shaping up, changes to Meta's remarketing mix, first reactions to Prime Day, and more.Tune in for an episode packed with insights and strategies that are shaping the future of the industry.

  continue reading

Chapters

1. Q2 Highlights: Wins and losses for Netflix, Amazon, Pinterest, and Google (00:00:00)

2. Amazon's Expansion Into Direct Imports (00:00:09)

3. Streaming Platforms Shift to Advertising (00:10:31)

4. Changes in Advertising Platforms (00:17:14)

5. E-Commerce Advertising Trends on Google (00:22:17)

62 episodes

Artwork
iconShare
 
Manage episode 431675796 series 3371120
Content provided by Smarter Ecommerce. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Smarter Ecommerce or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Can a new low-price, slow-shipping strategy from Amazon truly rival Temu's direct-from-China model? On this episode of Growing ecommerce, host Mike Ryan dissects some of the biggest headlines from Q2 including Amazon's attempt to fight back against Temu, and Netflix's advertising woes, which led to another VP dismissal just one day after earnings were reported. He also discusses how Pinterest's ad deal with Google is shaping up, changes to Meta's remarketing mix, first reactions to Prime Day, and more.Tune in for an episode packed with insights and strategies that are shaping the future of the industry.

  continue reading

Chapters

1. Q2 Highlights: Wins and losses for Netflix, Amazon, Pinterest, and Google (00:00:00)

2. Amazon's Expansion Into Direct Imports (00:00:09)

3. Streaming Platforms Shift to Advertising (00:10:31)

4. Changes in Advertising Platforms (00:17:14)

5. E-Commerce Advertising Trends on Google (00:22:17)

62 episodes

All episodes

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