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Ep. 25 - 5 Things Leaders Do To Create Alignment w/ Gary Smith
Manage episode 227684636 series 1949009
This episode I speak with Gary Smith, Chief Executive at the Gary Smith Partnership. The company is a sales and marketing consulting firm that specializes in process change and enabling disruptive technology implementation.
In our conversation we discuss:
The most compelling reason Sales and Marketing must align now
How to get CEO support when it comes to aligning these two teams
The 5 things you must do to start on the path to better alignment
Culture’s impact on successfully achieving true alignment
Additional Resources:
“Black Box Thinking” by Matthew Syed
“Mistakes were made (but not by me)” by Carol Tavris
Connect with Tyler on LinkedIn or Twitter
Music/Production: Chris "KID" Robinson, Hitmakuzz Productions Subscribe to the podcast: Apple Podcast | Stitcher (Android) | RSS
45 episodes
Manage episode 227684636 series 1949009
This episode I speak with Gary Smith, Chief Executive at the Gary Smith Partnership. The company is a sales and marketing consulting firm that specializes in process change and enabling disruptive technology implementation.
In our conversation we discuss:
The most compelling reason Sales and Marketing must align now
How to get CEO support when it comes to aligning these two teams
The 5 things you must do to start on the path to better alignment
Culture’s impact on successfully achieving true alignment
Additional Resources:
“Black Box Thinking” by Matthew Syed
“Mistakes were made (but not by me)” by Carol Tavris
Connect with Tyler on LinkedIn or Twitter
Music/Production: Chris "KID" Robinson, Hitmakuzz Productions Subscribe to the podcast: Apple Podcast | Stitcher (Android) | RSS
45 episodes
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