Nobody’s perfect, let’s party! Join Deanna Seymour, a mom, a wife, and usually too tired to figure out what else, as she chats with other amazing humans about their imperfect journeys. Sometimes life can feel a little overwhelming, lonely, and challenging. Sprinkle in some self-doubt, body image crap and a little shame, and it can get downright sucky real quick. Deanna spent over three decades being uncomfortable in her own skin. After becoming a mom, she decided to call a truce with her bod ...
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Want your content marketing to be more captivating, fun, and rebellious? Wish you could stop posting so much on social media and just focus on creating amazing content that grows your business? You’re in the right place. Deanna Seymour is here to help you build a personal brand that you love and create high-quality content that showcases your big, bold personality. Both solo episodes and guest interviews will encourage you to reframe how you think about and create content. So you can make le ...
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Loving kindness for busy people
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1
Wear Wag Repeat: Grow Your Pet Industry Business Online
Tori Mistick | Dog Blogger, Digital Media Expert, Pet Business Coach
Are you ready to grow your pet business? The Wear Wag Repeat Podcast is where petpreneurs find the actionable marketing tips and support they need to thrive in the long game. Hosted by Tori Mistick, an award-winning digital media expert, Canine Enrichment Specialist, and passionate dog mom, this podcast is designed for those who want to build a lasting, impactful pet business. WHAT YOU GET: - Monthly Expert Interviews: In-depth marketing workshops with industry leaders who share actionable s ...
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1
Playing the Long Game with Pet Blogging: Caitlin Brown of Sparkles and Sunshine Blog
33:30
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Do you feel like your blog posts are like a collection you started a long time ago and now they just sit on the shelf and collect dust? Blogging can be discouraging if you’re not seeing traffic and results from your posts. Q3 theme - July interview with Pamela Keniston and solo episodes from me. Our August expert is Caitlin Brown from Sparkles and …
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August Plan: Profit-Focused Keyword Research & Exciting Guest Experts!
18:59
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August is full of exciting updates for your pet business! After Tori shares a personal update about her dogs Burt and Lucy, she goes into everything you can expect from Wear Wag Repeat this month: Wear Wag Repeat Society: This month’s theme in my membership is profit-focused keyword research! Learn to use keyword research tools and Pinterest resear…
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1
The Short Leash: Turn Your Pet Industry FAQs into a Blog Post
10:11
10:11
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In this quick episode of the Wear Wag Repeat Podcast, host Tori Mistick shares a smart strategy to enhance your pet business: turning your frequently asked questions (FAQs) into a blog post. While this seems too simple, there's actually a lot of smart strategy behind this! Episode Highlights: Why an FAQ blog post can improve your search engine rank…
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1
What to Blog About to Drive Sales For Your Pet Business
32:38
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Learn actionable tips from pet industry digital marketing expert Pamela Keniston of Big Paws Marketing. This interview is all about strategically blogging for your pet business to drive traffic and sales. Topics Discussed: Using keyword research and creating pillar posts as the foundation for blog content. The relevance of blogging for different ty…
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July: A Month of Online Growth for Your Pet Business
18:05
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July is a big month for online growth in your pet business! Here’s what you can expect from me and Wear Wag Repeat this July: WWR Society: Last chance to join my membership for pet pros until October! It's an unbeatable value at $69/month. Join at wearwagrepeat.com/society Q3 Theme: Blogging and SEO is our focus for the next 3 months. Look forward …
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1
Golden Thread Podcast – Guest Lara Buelow
37:21:00
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Lara Buelow, grew up in California, but currently lives in Denver CO with her husband and two girls. Lara's obsession with snail mail became a catalyst for writing her first book - Mostly Unanswerable Questions is a quirky life advice book based on a postcard exchange. It spans mindfulness and relationships, to weird and wonderful.…
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The Short Leash: 3 Emails You Can Send in 20 Minutes Or Less!
10:24
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A lot of pet indsutry business owners, pet influencers and content creators tell me they have an email list but they don't know what to send. Or maybe they haven't emailed their list of pet lovers in a long time and it's feeling a little awkward now. In this short episode, I share 3 email ideas that you can write and send in less than 20 minutes. P…
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Golden Thread Podcast – Guest Deanna Seymour
54:38:00
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Deanna Seymour understands the power of creativity, fun, and community when it comes to building a sustainable business. She’s all about bold branding, lively design, and making less content, but doing it better.By Judy Murdoch
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1
Golden Thread Podcast – Guest Suzanne Culberg
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Suzanne Culberg is an author and coach who helps over-givers and people pleasers learn to set boundaries and say 'No' without feeling guilty.By Judy Murdoch
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1
From Blank Page to Engaging Email Sequences for Petpreneurs
34:44
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Email marketing is a game-changer for petpreneurs! But when it comes to automated emails, many of us are stuck thinking that only means a welcome email sequence. In this episode with copywriter Sara Gillis, we’re taking a look at two powerful types of email sequences that you don’t want to neglect: nurture sequences and launch sequences. These stra…
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1
Punch Up Your Pet Biz 🥊 Another Round of Email Marketing Resources
19:38
19:38
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Join me, Tori Mistick, for a new solo episode packed with valuable insights and resources to elevate your pet business. In this episode, we’re continuing our Q2 focus on email marketing, a crucial tool for pet pros looking to grow their businesses. Tune in to discover: Personal Updates: Catch up on what’s happening in my life, including my latest h…
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1
The Short Leash: Cycle Through These 5 Emails All Summer
8:18
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Feeling stuck on what to email your subsrobers? Not sure if your emails are strategically designed to turn subscribers into customers? I have an idea for you! Not only will this idea help to build trust with your audience and encourage sales, but it will give you more free time this Summer! Listen to this episode of my Short Leash series and let me…
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👩🏻🤝👩🏼 Deanna Seymour Emails ‘Boring’ Stories to Cultivate Community
35:46
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In this episode, I’m talking with Deanna Seymour, a branding and content strategy expert. Although she’s not directly in the pet industry, I’m excited to feature experts from beyond the pet world who can provide us with valuable and actionable advice! We discuss how to build a community without relying 100% on social media. If you’re not a fan of s…
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1
This is Your Sign to Plan Ahead + May Agenda
15:12
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It might only be May 1st, but I’m getting on people’s calendars for October and November! People are less responsive and more booked up than usual, so consider this your sign to plan ahead! Here’s what you can expect from me this May: Guest Expert episode with content strategist Deanna Seymour (May 8) Wear Wag Repeat Society: Optimise your Welcome …
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I love creating connections and getting to know super cool people on my podcast, over years of different variations of my podcast. Recently, I have been experimenting with how much content I put out, and how many episodes I put out, and I am trying to decide what is crucial in supporting my business and what may be taking up a bit too much of my en…
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The Short Leash: Repurpose Your Welcome Emails
8:15
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The Short Leash is my monthly short episode designed to reel you back in to focus on one action that can make an impact in your pet industry business. Repurpose one of your welcome sequence emails as an email blast to your whole list of pet lovers Repurpose a"Secret Sauce" or "Brand Story" email from your welcome sequence as a "Reintroduce Myself" …
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The Best Time to Start an Email List is TODAY
22:01
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In this solo episode, I take a step back in 2 ways! One step back in strategy and also a step back in time... you'll see what I mean! If you haven't started an email list yet, the best time to start one is TODAY. First, you need an email service provider. My favorite ESP is ConvertKit (that's my affiliate link). Next, I'm sharing 6 of my favorite p…
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1
Daily Podcasts for a YEAR with Suzanne Culberg
25:19
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Ever wondered what it takes to create a year's worth of podcasts? 365 episodes of commitment, content, and sprinkles of life lessons. Suzanne Culberg is doing just that, and she's sharing her take on podcasts, business "norms", and boundaries. Suzanne Culberg is the unstoppable force behind "The Nope Coach" podcast. She is bringing daily doses of w…
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👩🏻🤝👩🏼 5 Emails You Need to Send to New Subscribers
38:18
38:18
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On this episode, I’m talking with Kerrie Fitzgerald of Ecommerce Society. I’ve known Kerrie for years and I love a chance to get on the line with her and talk about digital marketing. Today’s conversation is full of actionable advice. Kerrie explains the five emails that you need to send to new subscribers when they join your email list. These five…
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Hear what's happening for petpreneurs this April in Wear Wag Repeat: Kicked off the quarter with K9 in 90 goal planning workshop Course Creator Mastermind is underway! Wear Wag Repeat Society now OPEN with Q2 Email Marketing theme April Podcast Guest: Kerrie Fitzgerld on setting up email automations, email funnel creation, creating customer superfa…
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Connection Over Conformity: Content + Burlesque with Kellita Maloof
32:03
32:03
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Kellita Maloof, a conscious burlesque mentor who captivated me through her TED Talk and documentary, is joining me on the podcast to share how she guides women to show up as their true selves, bringing vulnerability and raw power to the stage. She advocates for a delicate balance, urging us to utilize our thoughts as tools to support our aspiration…
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The Short Leash: Get More Done in 12 Weeks
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The Short Leash is my monthly short episode designed to reel you back in to focus on one action that can make an impact in your pet industry business. Sign up for the FREE K9 in 90 Workshop on April 1: https://wearwagrepeat.com/k9in90/ Get the accountability you need to reach your goals for the next 90 days in Wear Wag Repeat Society. Enrollment op…
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1
Financial Freedom VS. Financial Independence
28:11
28:11
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What does financial freedom mean to you? Is it the same as financial independence? In this solo episode, Tori shares: How to define these terms Stats about women's financial independence How she defines values-based financial independence 4 steps you can take to create more financial independence in your pet business and your life. This is part of …
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1
Getting Kicked Off Instagram with Kathleen Oh
34:54
34:54
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What would you do if you woke up one day and your social media accounts were *poof* gone? What would happen to your business? When Kathleen Oh was deleted from Instagram, with no customer service to call, and no one to help her recover the account, she was scared and hurt. As creators, we often think that it is a mutualistic relationship between us…
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👭🏻 How Charitable Marketing Raised $300,000 for Animal Rescue
34:56
34:56
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Did you ever think that you could raise $10,000 or even $20,000 for a local animal rescue? My guest on this episode, Jessica Wasik of Bark and Gold Photography, has helped dozens of photographers create calendar contests that raise money for pets in need while also marketing their businesses. Topics Discussed: 1. Tori and Jessica discuss creating c…
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Meta Outage and What’s Happening in March
29:21
29:21
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In this solo epsiode, I share what's happening this month in our Q1 MONEY theme, what steps you need to take after the Meta outage this week and I share a personal update. Topics Discussed: What's new in my life - lots of quilting and learning Italian! March Guest Expert Interview with Jessica Wasik of Bark & Gold Photographs drops March 13th Wear …
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5 Reasons to Have a Consistent Content Schedule
15:25
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Are you tired of hearing the same old "be consistent" advice? I have mapped out 5 fresh reasons why consistency can benefit YOU as a content creator. Spoiler: It's not just about making the algorithm happy. Learn how consistency can build trust, strengthen your brand identity, clarify your messaging, establish your expertise, and even give you the …
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The Short Leash is my monthly 10-minute or less episode designed to reel you back in to focus on one action that can make an impact in your pet industry business. Check out my Top 3 Money Books: Profit First by Mike Michalowicz We Should All Be Millionaires by Rachel Rodgers Buy the Change You Want to See by Jane Mosbacker Morris Check out these bo…
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1
6 Strategies to Dig Up Extra Cash in Your Pet Business
26:31
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Many of us in the pet industry face this common challenge: We want to invest in our business growth but we don't have the cash to make it happen. Have you ever had your eyes on a program you know will enhance your business, but you just don't have the cash to invest in it. Don't despair! Today, I'm sharing 6 actionable strategies to make extra cash…
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Strategizing Your Podcast Pitches with Kacey Hayes
29:40
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Kacey Hayes shares her best tips on how to achieve the ultimate goal of podcast pitching... How can I make it as easy as possible for them to say yes in a short amount of time? Check out this episode for juicy details about one-sheets, personalizing pitch emails, setting up a Spotify playlist, creating collaborative relationships, and discussing ho…
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👩🏻🤝👩🏼 Do you struggle to set prices in your pet business?
33:03
33:03
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In this episode, I’m bringing back one of my favorite guests, Julie Swan. She’s the founder of the Dog Breeder Society and she runs a successful business breeding German Shorthaired Pointers and Rat Terriers. But don’t tune out if you’re not a dog breeder! This conversation is full of financial tips that apply to any type of pet business. You’ll le…
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In this episode I'm sharing a few of the exciting things happening this month that will help you grow your pet business. We're sticking with the Q1 Money theme! New guest expert episode with Julie Swan: The Numbers You Need to Know in Your Pet Business [Coming Feb 14] Julie is featuring on my Top 10 Lessons I've Learned From My Podcast Guests Freeb…
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3 Myths About SEO That'll Blow Your Mind with Adrienne Kmetz
30:03
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Adrienne Kmetz is a content creator who is constantly learning and adapting to the wild world of search engine optimization. She understands the importance of speaking the language of the user and creating fresh, valuable content that effectively answers their questions. Ready to level up your SEO game? In this convo with Adrienne Matz, we debunked…
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1
How to Write Like Yourself: Your Voice and Vibe with Christina Torres
30:08
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Christina Torres is a copywriter who is all about finding your vibe and bringing a true voice to her work. Stop typing like a robot and listen to some great tips from Christina on how to sound like you, and find your voice! Finding your voice is not just about writing how you speak. It's about understanding the impact your voice has, the resonance …
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Quick Tip: Manifest Money Miracles for 14 Days
9:37
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Introducing Quick Tips. Or Short Tails. Or... suggest a better name for this series! Each month, the week after our expert guest interview episode comes out I'll share a short solo episode with an actionable tip that you can implement in your pet business or in life with your pet. Today I'm sharing a 14-Day challenge to manifest money miracles and …
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👩🏻🤝👩🏼 Negotiate Like a Pro: How Pet Content Creators Can Boost Their Earnings
35:03
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We’re digging into the 1st quarter theme of making more money in your pet business. To get us started on this theme, I’m excited to share a conversation with Kara Conway Love. Kara brings to the table her wide ranging expertise in the legal world, content creation, and entrepreneurship. As we explore topics like maximizing earnings, negotiating par…
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1
The Anti-Hustle Approach to Sustainable Growth in Your Business
25:27
25:27
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It's just me on this episode! And I am here to tell you that building a business can be balanced with the rest of your life, without burning out. Tune in and find out how I zero in on what's important in my business, the boundaries I stand by, and some of the people who helped me find my "ah-ha" moments. Plus, you can hear the words I picked for my…
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1
Make More Money in Your Pet Business: Our Q1 Theme
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14:13
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Do you want to make more money in your pet business this year? Of course you do! So that’s what we’re dedicating the first three months of this year to. In this episode, I'm sharing what to expect from Wear Wag Repeat Society and this Podcast in January. Wear Wag Repeat Society membership is now OPEN through Janaury 10: https://wearwagrepeat.com/so…
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1
How to Sprinkle Magic and Wonder into Your Customer Journey with Stacy Coyle
37:08
37:08
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Stacy Coyle is the guru of buyer experience strategies and the ultimate adventure guide for creating a customer journey. She explains exactly how we can enhance our customer experiences and bring our business to the next level of personalization so that our customer base knows exactly how we as business bosses are going to show up, and how they can…
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300 Episodes 🎉 Our Impact + Plans for 2024
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Welcome to the 300th episode of the Wear Wag Repeat Podcast! What a journey it's been since we started in the summer of 2017. Today, with over 177,000 downloads, I'm taking a moment to reflect on our growth, share my personal journey, and unveil some exciting plans for 2024. Join me as we dive into the world of pet business, celebrate our milestone…
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Telling Stories Pet Parents Want to Hear: Author Amy Shojai
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In this episode, I have the pleasure of getting to know pet author and certified animal behavior consultant Amy Shojai. We get started with Amy’s story of how she got inspired to get into writing about pets while working in a small vet clinic in Eastern Kentucky. At the clinic, she witnessed first hand the wide variety of treatments and pets and ne…
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1
Infusing Your Personality into Your Automations with Colie James
29:15
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Colie James is teaching us how to style your automations to avoid being robotic, capture your personality, and bring your voice into all corners of your business. I had so much fun with Colie on this episode, because she not only gives practical examples of how to personalize automations, but also shares about the intricacies of CRMs and technology…
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December Dos and Don'ts for Your Pet Business
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In Episode 298 I'm sharing the Dos and Don'ts of December for your Pet Business. This episode is a blend of practical business advice and personal reflections, all designed to empowering women entrepreneurs in the pet industry. Download my new FREEBIE: Top 10 Strategies I've Learned from Podcast Guests Topics discussed in this episode: Reflect and …
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Sustainable Trends & Women's Leadership in Pet Nutrition with Natalie Asaro
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This episode is all about my favorite theme… collaboration! In talking with Natalie Asaro of Petcurean Pet Nutrition, it was awesome to learn how their team works together with others in the pet food industry. We talked about some of the trends in the pet food industry as pet parents are getting more involved and invested in the ingredients they fe…
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1
Planning Your Content in Themes and Why it Works with Erin Olila
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Erin Olila shares practical tips on how to plan your entire year of content, launches, and collaborations without feeling stuck and overwhelmed. Erin and I dive into details of brain-dumping big ideas, planning with purpose by finding themes and seasons for the upcoming year and staying focused on a strategy to stay ahead of the game (even if you'r…
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Top 10 Pet Business Strategies from Almost 300 Episodes
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28:00
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28:00
As we approach 300 episodes I thought it would be valuable to share the top success strategies I’ve learned from women petpreneur guests on the podcast. I’ve interviewed some of the top women in the pet industry. But if you wanted to listen to every episode, it would take over 146 hours! I know you don’t have that kind of time… after all, you’re gr…
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1
How Your Pet's Mouth Influences Their Brain and Body
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I always have such a great time talking to Dr. Emily Stein of Primal Health (the makers of Teef! Dental water additive). Whenever we chat, she makes super complicated scientific info about our pets easy to understand. For example, I love how she gives characters to the good and bad bacteria that are living in your pet’s mouth. Did you realize that …
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5 Reasons Why an Audio Series Could Be the Perfect Content for You!
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I'm sharing 5 game-changing reasons why hosting a private audio series could be the secret ingredient you need to grow your business. If you're ready to grow your business, become an innovator in your industry, network with other cool kids, and get in front of a wider audience, you gotta check out this episode. I'm giving you a peek behind the curt…
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In this solo episode, I'm pulling back the curtain on my 2023 pet business income goals. Join me as I examine the shifts in my business income streams, the strategies I've used to more than double my affiliate sales, and the insights gained from pet business and social media industry trends. Topics Discussed My monthly accounting routine and goal t…
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Building a Compassionate Business in the Pet Loss Niche: A Conversation with Remy Bibaud
31:43
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I'm excited to introduce you to Remy Bibaud, the co-founder of Pet Perennials, a company that has carved out a unique niche in the pet industry by focusing on an often overlooked aspect - pet loss. Remy's journey is a testament to the power of attention to detail and the importance of making customers feel special, even in a niche that many shy awa…
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