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PMP Industry Insiders

Brought to you by Donnie Shelton and Dan Gordon

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The PMP Industry Insiders podcast helps pest control and lawn care professionals grow their businesses. Every week, hosts Donnie Shelton and Dan Gordon talk with the biggest players in the pest control and lawn care markets about what’s changing in the industry and take listeners to the front lines of what the future holds.
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On this episode, Certus Pest CEO Dave Bradford joins Dan and Donnie. He shares insights on the importance of employee and customer retention, data visibility and long-term value creation. They also cover growth opportunities for Certus and the company's unique approach to evaluating branch performance. Guest: Dave Bradford, CEO, Certus Pest Hosts: …
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James Szojka, co-founder of Yard Dawgs in Calgary, Alberta, joins Dan and Donnie to share his experiences and strategies for using social media ads to market his lawn care company, emphasizing the importance of tracking lead sources and continuously testing and optimizing ads. He covers the difference between ads on Facebook and Instagram compared …
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As a pest or lawn business owner, it can be exciting to get your first call from a private equity firm. But it also raises many questions. Why are they contacting you now? How should you handle the call? Should you even take it? On this episode, Dan and Donnie answer these questions and other things to consider about partnering with private equity.…
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On this episode, Dan and Donnie explore the impact of AI-powered search engines on pest and lawn businesses. They discuss the shift from optimizing for search engines to focusing on user intent, emphasizing the importance of natural language processing and conversational AI integration. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie She…
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On this episode, Dan and Donnie dive into Donnie's efforts to boil down team members' effectiveness to a single metric. Inspired by his experience as a pilot, Donnie shares how he is evaluating critical results to communicate clearly and ensure quality and excellence at Triangle Home Services. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDon…
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Description: On this episode, Dan and Donnie share eight factors that can help you create a sustainable, thriving pest or lawn business and achieve a healthy bottom line. Dan details a list of useful operational ratios and gives an accountant's view on them, while Donnie gives an operator's perspective. Hosts: Dan Gordon, PCO Bookkeepers & M&A Spec…
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On this episode, Dan and Donnie review GPT-4o — OpenAI's latest artificial intelligence model. They cover how the algorithm is different from previous models, why that matters and how you can use it in your pest or lawn business. Donnie also demonstrates how to use it for data analysis, so be sure to check out the video version of this episode at y…
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Coalmarch's Christin Nein joins the podcast to share her expertise on the always important topic of generating customer reviews. She covers why reviews matter, how to generate more reviews, how to make sure you get the right reviews and what to do if you get a negative review. Guest: Christin Nein, Sr. Director, Product Development, Coalmarch by Wo…
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David Billingsly, president and founder of The Billingsly Group, gives the inside scoop about what he's hearing as the facilitator of the PMP Industry Insiders Peer Groups, including insights on the economy, pricing, routing and AI. David also discusses how the groups are going so far and goals for the future. Guest: David Billingsly, President & F…
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On this episode, Dan and Donnie welcome Dr. Cassie Krejci Ph.D., Head of Science & Innovation, North America, for Rentokil Initial — better known as the Bug Doc. She updates us on Rentokil's new North American Innovation Center, details her six points of customer innovation and shares four ways she leverages social media to raise the profile of the…
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On this episode, Dan and Donnie break down Google's new AI-powered tool, formerly known as Google SGE. They cover why the search giant is rolling it out, how it works and what you need to know about it to market your pest control or lawn care company more effectively. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home…
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HR expert Jean Seawright is back to discuss the latest federal regulations that affect employers, including pest control and lawn care companies. Tune in to hear what you need to know about three new rules that pertain to independent contractors, overtime pay and noncompete agreements. Guest: Jean Seawright, President, Seawright & Associates Hosts:…
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JD Darr, Director of Legislative and Regulatory Affairs for the National Pest Management Association, joins Dan and Donnie on this episode to share the legislative and regulatory issues on NPMA members’ minds. He also covers the importance of using your voice to influence public policy and what you can expect when you attend a Legislative Day event…
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Distracted driving is on the rise, driving up auto insurance claims and increasing exposure for pest control companies. PestSure's Director of Safety Linda Midyett joins Dan and Donnie to discuss the problem and the most important things PMPs can do to fix it and control costs. Guests: Linda Midyett, Director of Safety, PestSure Hosts: Dan Gordon, …
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On the heels of tax season, Dan Gordon & Donnie Shelton review common questions pest control company owners have about optimizing their taxes. They discuss filing extensions, avoiding penalties, tracking expenses and claiming tax credits, among other FAQs. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services…
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Join Dan and Donnie as they welcome Rentokil's John Myers and Brad Paulsen to the podcast. John shares the leadership lessons he's learned during Rentokil's period of explosive growth, Brad discusses the firm's The Right Way 2 Growth Plan, plus they cover the Terminix integration, M&A prospects, and much more. Guests: John Myers, CEO of U.S. Pest C…
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On this episode, Dan and Donnie welcome back Andrew Bray, senior vice president of government relations & membership for the National Association of Landscape Professionals, to discuss top-of-mind issues on the lawn care side of the business. They cover the Farm Bill's significance, state preemption of local pesticide laws, election year scenarios,…
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Join Dan and Donnie for an energizing episode with best-selling author Patrick Lencioni, the mastermind behind "The 5 Dysfunctions of a Team" and "The Advantage." They dive into the dysfunctions, three three essential traits of exceptional team players and how to get more out of meetings. Patrick also shares details about his latest book and concep…
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On this episode, Dan and Donnie review some of their recent predictions about the economy and whether or not they were correct. They also cover economic positives and negatives, trends to consider in the near term, and tips for pest and lawn companies. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services…
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Jim Fredericks, Ph.D. is back on the podcast to share the latest Professional Pest Management Alliance initiatives and what's coming down the pike. They cover large-scale projects, media coverage, the benefits of investing in PPMA and other ways the organization is growing and protecting the industry. Guest: Jim Fredericks, Ph.D., Senior VP of Publ…
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In this episode, Margaret Garcia, president of Grit PPO, joins Dan and Donnie to share her expertise in pest control customer service. She covers how to take control of a phone call, the importance of tone, words to avoid, what to say instead, why call scripts work and more. Guest: Margaret Garcia, President, Grit PPO Hosts: Dan Gordon, PCO Bookkee…
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Hawx Pest Control Co-founder Matt Mehr walks Dan and Donnie through how he and his partners have built a nine-figure enterprise from scratch. He discusses how his door-to-door business has evolved using data and proprietary technology, what it's like to get a private equity infusion and key metrics they're focusing on to continue to scale up. Guest…
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In this episode, Dan and Donnie cover why online reviews are so critical in the pest control and lawn care industry and what you can do to up your review game. They go into the psychology of consumer reviews, Google's policies, how to get more reviews and tactics to avoid. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle…
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On this episode, Dan and Donnie ask whether there is still a place for allowing some staff to work from home in the service industry. They discuss the effect on productivity, culture, communication and client relationships, and they brainstorm ways to mitigate the downsides of WFH. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton,…
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Dan & Donnie quiz AI consultant Andrew Louder about implementing AI in your business. They cover writing effective prompts, AI tools to consider and potential opportunities for the pest management industry, including marketing, operations and beyond. Guest: Andrew Louder, Founder, Louder Co. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonni…
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In response to a social media post debating the importance of understanding industry averages, Dan and Donnie discuss the power of benchmarking. They delve into the concept of leadership capital, goal setting and using benchmarks as a starting point to become a better-than-average pest control or lawn care company. Hosts: Dan Gordon, PCO Bookkeeper…
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On this episode, Dan and Donnie delve into the importance of nailing your marketing messaging. They cover how to improve your positioning in the marketplace and why you must differentiate your company from the competition. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services…
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After covering season 4, Donnie and Brian are going back through seasons 1 - 3. This is one of our favorite shows, and we can't wait to go back through these episodes with other FAM fans! Check out this announcement episode with some news and updates. Share your thoughts: HappyValleyFAM@gmail.com See more of Donnie: https://www.youtube.com/@TechWin…
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Sharon Roebuck-McBride, VP of Culture and Customer Experience for Triangle Home Services, is back on the podcast to discuss the people component of EOS and what pest control and lawn care professionals can learn from it. Guests: Sharon Roebuck-McBride, VP of Culture and Customer Experience, Triangle Home Services Hosts: Dan Gordon, PCO Bookkeepers …
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Veteran sales consultant Patrick Quigley joins Dan and Donnie to discuss how to develop selling technicians. He covers different types of techs and salespeople, the concept of "drop-dead pests" and steps to take to cultivate technicians who sell in your company. Guests: Patrick Quigley, president of Sales Training by Design Hosts: Dan Gordon, PCO B…
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What is company culture? How do you know if yours is effective or ineffective? On this episode, Dan and Donnie discuss how they think about culture in pest control and lawn care companies and how to approach a culture change if you need one. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services…
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The season is over, and Brian and Donnie go over their thoughts on the season as a whole, listener mail, and the 2024 Season 4 FAM awards presented by Donnie! It was a great season, with some big highs and big lows...we're excited to see a season 5 renewal! Share your thoughts: HappyValleyFAM@gmail.com See more of Donnie: https://www.youtube.com/@T…
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It's the finale of season 4. There were many questions that needed to be tied up, a lot of different theories on where we would head. How does Margo handle the news about Sergei, what happens to the astroid, how badly beaten does Miles get? Does the show deliver on this final episode? Donnie and Brian give their thoughts! Share your thoughts: Happy…
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On this episode, Dan and Donnie discuss the status of private equity firms rolling up companies in the pest control, lawn care and home services industries. They cover why it's happening, how it's different from other roll ups in the past and the end game for these firms. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle …
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Welcome to episode 2 of the Grey Area, where Joel sits down with Donny Fein and Yonah Weiss for a candid conversation about their unique journeys, from navigating the challenges of making aliya to serving in the IDF. Join them as they delve into the intricacies of the Israeli housing market and share personal anecdotes that shed light on the expatr…
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Why Brazil? Because the writers want to hurt us all. Donnie and Brian recap one of the most stressful episodes this season...things are going to go sideways, and there are a 100 ways it could happen. We get to finally see Miles get the crap beat out of him, and the best Ed/Kelly moment. Can't wait for next week! Share your thoughts: HappyValleyFAM@…
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PestSure's Todd Burke gives us an inside look at various areas of the pest control insurance market. We cover what PMPs should know, price increases, questions to ask before your next renewal, and ways to limit your exposure. Guest: Todd Burke, COO PestSure Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services…
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The table setting (hopefully) is over, and it's dinnertime! Brian and Donnie unpack the developments in Season 4, Episode 8. Sergei is back and it's beautiful. Can't say enough about these scenes...this is what we deserved. We also dive into the drama at Happy Valley, Ed/Alex bond, we get an Ocean's sub plot, and Dev continues to play 4D chess. Sha…
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Miles gets 6 seconds too many screen time, the strike takes shape, mistakes are made, and Dev goes full bond villain. Overall this has been a great season, but there is a split in enthusiasm between Donnie and Brian. Can the writers land the ship in these last 3 episodes? We are confident they can. Come nerd out with us, and let us know your though…
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Comments, Questions, Sponsorship, and Feedback! https://wa.link/652nc4 ______ Episode Sponsor Today’s show is brought to you by our friends at BAMP. Are your finances stressing you out? Are you unsure if you are making the right decisions for your future? Enter the Become A Money Pro course. Taught by financial advisor and certified financial plann…
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Many pest and lawn businesses are great at training technicians but neglect to develop their leaders. On this episode, pest control industry veteran and consultant David Billingsly discusses the building blocks of leadership and how to set your company's leaders up for success. Guest: David Billingsly, The Billingsly GroupHosts: Dan Gordon, PCO Boo…
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Another banger of an episode...a bit slower, but some hard punches. We get to see Ed go Super Saiyan antagonist, we get the Aleida/Margo reunion we deserved, and Miles turns full garbage. The show continues to weave earth politics and space is an amazing way, with 4 episodes and a whole lot of unanswered questions...the biggest of which, is Danny S…
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On this episode, Dan reviews an exclusive labor inflation study he conducted and wrote about for Pest Management Professional magazine's December 2023 cover story. Then, he and Donnie discuss tactics you can implement to reduce turnover and create a positive, productive work environment for your team members. Hosts: Dan Gordon, PCO Bookkeepers & M&…
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Wow. "Hi Bob" is dead...where do we go from here. 5 episodes left and we have already had some of the best FAM episodes of all time. We cover the huge moments with Al Gore being Al Gore, Ed and Dani being Ed and Dani, and Dev breaking our hearts. Share your thoughts: HappyValleyFAM@gmail.com See more of Donnie: https://www.youtube.com/@TechWinnerCC…
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On this episode, Dan and Donnie revisit the rapidly changing topic of artificial intelligence (AI) in business. They dive into how AI works and applications for the pest control and lawn care industry. They also speculate about what's going on in the AI world. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Service…
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Is "House Divided" the best episode this season? We think so. We get big moves in Russia, Epic and Heartbreaking Dani/Ed drama, potentially lose a character we just met and love. And dumb Miles stuff. Check out out, let us know what you think! Share your thoughts: HappyValleyFAM@gmail.com See more of Donnie: https://www.youtube.com/@TechWinnerCC Se…
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At Triangle Pest Control, Donnie is a big fan of hosting "state of the company" meetings. On this episode, he and Dan discuss why these meetings are a great tool and how to go about planning and executing them in a pest control or lawn care company. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services…
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"The Bear Hug" did not disappoint. Love us some Wrenn Schmidt, and that's what we get in this episode. The Soviet coup is so well told, especially through Margot's eyes. It was like you were right there with her, feeling every tense moment. Wren Schmidt, who plays Margot, seriously needs an award for this one. We get more of Miles and his black mar…
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