Join remarkable CEO coaches and transformation experts Dr Stephen and Dr Pete on the audacious journey that is guaranteed to challenge, inspire and empower you to create a remarkable business as part of a remarkable life, not instead of one! Dr. Stephen and Dr. Pete have already trained thousands of chiropractors and leaders on how to create scaleable, durable and transferrable businesses. Each week you'll learn lessons from their growing experience and insights, generating acceleration for ...
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This podcast is for every Chiropractor that is looking to grow their practice. We cover Chiropractic marketing, strategies, tactics, and programs that are helping the top DC's across the globe build massively successful Chiropractic practices. Subscribe now and build the practice of your dreams. Learn more at https://chirobasix.com.
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266 - The Soft Science of Building a Practice to Sell It with Rick Sapio
55:07
55:07
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Rick Sapio is a brilliant, battle-hardened business mind with a soft-side. Rick’s experience inside and outside of the Chiropractic Industry - specifically around EXITING and building businesses to sell them - lends him a sharp insight into how to best build your chiropractic practice with EXITING in mind. Listen in on the first of several conversa…
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265 - How to Accelerate Your Team's Skill-Building
39:02
39:02
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In this episode, you'll discover: Don’t skip the most important step to accelerate mastery and scalability The Demo: the one thing that will change everything Unlock the uniqueness and power of demonstration Alert! If you’re role playing - you’re not training Episode Highlights 01:01 - The importance of continuing education for chiropractors. 02:59…
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264 - Does Your Marketplace Know the Power of Your Product?
40:55
40:55
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40:55
In this episode, you'll discover: Defining your chiropractic USP for humanity (Unique Success Proposition) We have a SIMPLE and ELEGANT solution - don’t confuse people You have a COMPELLING story - Are you telling it? Applying the principle of the “Hard-Easy” in practice It’s never about price - it’s always about VALUE Episode Highlights 00:57 - Gr…
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263 - The Secrets to a Successful Practice Sale
46:43
46:43
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In this episode, you'll discover: Is your practice Exit Ready? The 5 Stages of a Remarkable Exit The Remarkable Exit Roadmap Practice Sales happen at the speed of TRUST How to get the most for your practice 20 Value-Drivers Cheat Sheet How to make your practice IRRESISTIBLE to your Ideal Buyer Episode Highlights 00:49 - Exiting a chiropractic busin…
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262 - Chiropractic Multi-Business Entrepreneur Interview with Dr. Jeff Langmaid
58:17
58:17
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In this episode, you'll discover: Be CLEAR NOT CLEVER when it comes to your communication Audit the communication in all your forms of marketing Why it is critical that you protect your CONFIDENCE as an entrepreneur What METRICS really matter - and WHY you need to monitor them The most valuable asset in your business right now Episode Highlights 01…
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261 - How to Deliver a Talk That Produces Qualified Leads
38:04
38:04
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In this episode, you'll discover: Do the preparation so that when you speak you can focus your attention on your audience The secret sauce that will make the information lead to transformation. Understand what people want so you can give them what they need How to anchor yourself into in CERTAINTY - the ultimate people magnet Episode Highlights 02:…
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260 - How to Mentally Prepare to Deliver Talks That Produce!
43:34
43:34
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In this episode, you'll discover: How we mentally prepare for productive LIVE EVENTS / SPEAKING Invest 50% of your preparation focusing on these 2 things Make it easy for the people to learn from you Stories move people out of their heads and into their hearts Commit to being TRANSFORMATIONAL - not just informational What to FOCUS on 5 mins before …
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259 - Don’t Get Distracted by Shiny Objects
43:51
43:51
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In this episode, you'll discover: Resist the Tyranny of Distraction Step 1: Build a World-Class Chiropractic Practice Step 2: Do Whatever the Heck You Want To Do How to navigate the distractions in both your business and life Building a great business is going to take 100% FOCUS for a while Episode Highlights 04:54 - The importance of vitalistic ch…
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In this episode, you'll discover: Understand the difference between your muse and your avatar Marketing is messaging and you are the messenger. How to stop broadcasting and mobilize with your marketing message Speak to your target audience and you will pick up an additional 30% of the surrounding audience Episode Highlights 00:48 - The importance o…
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257 - Your Problem is Bigger Than You Think
37:22
37:22
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In this episode, you'll discover: You are leaving a lot of money on the table Why Optimizing every function of your business will increase profit What does OPTIMIZE mean for your practice/business? What is the Remarkable Standard for Optimization? What is your business capacity? In the end, all roads lead to revenue and profit Episode Highlights 00…
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In this episode, you'll discover: Identify the Operational Pain Lines of your PRACTICE right now Identify the Economic Pain Lines of your BUSINESS right now When does your Team start to “pump the breaks”? Reset business Superior (the ceiling) and Inferior (the floor) pain lines Where is your current Operational Ceiling? Where is your current Econom…
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255 - How to Create Clear Expectation & Agreements
38:18
38:18
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In this episode, you'll discover: The best businesses in the world are established on 2 solid rocks: E and A Expectations: stating clearly what you expect to bring to and get from a relationship Agreements: the explicit and written pledge and promise; a pact The only way to get what you want is to get what you need Episode Highlights 02:20 - The im…
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254 - What’s The Key Difference Between Leadership And Management
50:21
50:21
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In this episode, you'll discover: Proven best practices and strategies to drive productivity and profit How to becoming the leader worth following How Accountability is will get you the GROWTH that you want 5 elements to effectively manage people Episode Highlights 01:02 - All management and leadership styles have their place at the right time and …
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253 - How to Develop World Class Associate Doctors
41:49
41:49
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In this episode, you'll discover: Change your expectation and relieve your frustration Shift your perspective and your experience If you made this one mindset shift, how would that change things for you? You will not experience true scalability or durability unless you do this right Episode Highlights 00:44 - The frustration with chiropractors' qua…
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252 - How to Overcome the Need to be “Liked by Everyone”
49:55
49:55
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In this episode, you'll discover: Raise the relationship bar in your practice and your practice will grow Needing everyone to “like you” is a terrible place to lead from Replace the need to be liked with the desire to be trusted If people TRUST you, they will do what you tell them to do If people do what you tell them to do, they will get great res…
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In this episode, you'll discover: You must choose 1 of 3 possible relationships with every team member Do you want to be their “Boss”, their “Friend”...or their “Leader”? Let your Office Manager / COO be the Boss You can be friendly - but don’t try to be their “Friend” Be their doctor - and never risk compromising that relationship Episode Highligh…
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250 - Where Chiropractors Should Invest Their Money Now
46:33
46:33
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In this episode, you'll discover: Of all the investment opportunities, one consistently outperforms the rest Prioritize your investments in this specific order Is your portfolio a reflection of your expertise? This perspective will bring you peace - and abundance Episode Highlights 01:48 - Investing money as a chiropractor, with a focus on optimizi…
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In this episode, you'll discover: Are you delegating tasks - or outcomes? The difference maker is data driven accountability The 1-3-1 Rule and how to apply it in your business starting today Are you a Transactional Manager or a Transformational Leader? Change this dynamic and durability will be the outcome Episode Highlights 01:50 - The difference…
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In this episode, you'll discover: How to recognize when you’re off track in your business and life Why it must start with getting yourself back on track first. The Rhythms that are almost guaranteed to keep you on track in your business and life Setting yourself and everyone you care about up for sustainable success Episode Highlights 00:00 - The i…
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In this episode, you'll discover: Do you have a Personal Succession Plan? (Is your Estate Plan complete and current?) What would happen to your business if you were out of the picture? Does your spouse / family know what to do if you pass? Is there a written plan of action for your beneficiaries? Included: the Remarkable Succession Plan Guide (PDF)…
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In this episode, you'll discover: Do you have a Business Succession Plan? What would happen to your business if you were out of the picture? Does your spouse / Team know what to do if you pass? Is there a written plan of action for your successor? Included: the Remarkable Succession Plan Guide (PDF) 3 things every buyer is looking for when evaluati…
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In this episode, you'll discover: You will either pay now or pay later, you decide. A mature business perspective will reveal the limiting beliefs holding you back In the absence of value, the only reference point is cost. Whatever it takes, make the investment required to create the best possible product Are you investing in the creative process, …
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244 - How To Increase Productivity by 33%
42:29
42:29
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In this episode, you'll discover: Most Chiropractors are leaving money on the table The Process: 3 stages to every productive event The Post-Huddle will increase Accountability, Productivity and Profitability 4 steps of the remarkable debrief Establishing the implementation culture Episode Highlights 00:53 - Increase productivity and profitability …
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243 - Are You Focused on the Wrong 9 to 5?
37:32
37:32
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In this episode, you'll discover: How to Create The Remarkable Day The 4 Quadrants of a Remarkable Business Owners Day How Remarkable CEO’s strategically plan their day Most DCs want to BE remarkable - This is how you “DO” remarkable Episode Highlights 00:48 - Rethinking how entrepreneurs approach their day, prioritizing their time, energy, focus, …
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In this episode, you'll discover: The 4 Engines of Your Business DCs do not lay awake worrying about their PRACTICE - they worry about their BUSINESS Turn your pirate ship into a battleship. Team is your business, and your business is your team. Why it’s possible to have a great practice but not a great business. To 10X your practice, you must 10X …
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241 - Laying A Remarkable Financial Foundation
37:42
37:42
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Are you looking to build financial freedom? Do you want to be the financial inflection point in your family? Are you ready to make the shift from generational income to building generational wealth? This episode is for you. Listen in as Dr. Stephen interviews one of his financial advisors, Justin Maxwell of Big Life Financial. The financial foundat…
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240 - Dr. Elise Rigney: The Importance of Developing Your Personal Brand and Attracting Your Ideal Client
31:23
31:23
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Listen-in on the conversation between marketing and branding expert, Dr. Elise Rigney and REM CEO Dr Stephen Franson and learn how to attract your ideal patient. Discover the importance of authenticity in your brand story, brand promise and digital identity. Learn how your website and social can compel the right people into your practice / business…
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In this episode, you'll discover: Understand the 3 ways to exit and the outstanding one that laid the golden egg Increase the asset value of your business now by integrating value drivers. Make your practice not only more attractive but irresistible! Episode Highlights 02:04 - The emotional and challenging meeting that inspired this discussion on t…
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238 - 3 Signs That YOU Are a Control Freak
21:49
21:49
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In this episode, you'll discover: 3 signs that you are a control freak Why the strength of the leader becomes the weakness of the organization. How to stop cultivating a culture of underperformance and disengagement The more valuable you are to your business, the less valuable your business. Change is not just a leap of faith, there is a framework …
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237 - Does Your Website Attract YOUR Ideal Patient?
27:52
27:52
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Does Your Website Regularly Attract YOUR IDEAL CLIENTS? Bill Esteb and Dr. Stephen Franson answer the 2 most important questions around YOUR website: 1. Does it work? And 2. Does it work?!?! Does it work? Does it attract and convert your Ideal Client / Patient? Does it work? Is your site SEO Optimized (findable) and ranking at the top? Does your si…
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236 - The 9 Steps of Securing Financing for Chiropractic Practices
1:04:45
1:04:45
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Do You Need Financing? This episode is for you if… Are you looking to LAUNCH a new chiropractic practice? Do you need financing for construction? Are you building our your dream practice? Are you expanding your Chiropractic Enterprise? …If YES - then you are going to need money to make it happen. Listen-in as Dr. Stephen Franson interviews Corey Bi…
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235 - Remarkable Theme for the Year
1:06:32
1:06:32
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In this episode, you'll discover: The multiplicative power of harnessing a “Word Theme for the Year” Why your growth in 2024 will be a reflection of your Readiness. Trouble-Shooting all 6 sides of Readiness Using the Accountability Grid to assess your Practice Readiness for 2024 Episode Highlights 02:39 - The importance of alignment and vision for …
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234 - The Simple Framework that 10X’s Engagement
40:18
40:18
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n this episode, you'll discover: Your Results will always be a reflection of ENGAGEMENT Use this framework to engage your Team and your Patients / Practice Members Engagement creates the ACTIVATION ENERGY for Marketing Outcomes Never sacrifice effectiveness for efficiency when scaling your business Episode Highlights 00:57 - Discover the distinctio…
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233 - How To Set Yourself Up For Growth in 2024: The “Now to Next” Exercise
51:54
51:54
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In this episode, you'll discover: What 3-5 Big Changes need to be made to take your business from Now to Next? Slay your dragons and reach your goals in 2024 with the help of this exercise Identify who is accountable for the next iteration of your business through the lens of your Accountability Grid Use the Lead Flow Worksheet to reverse engineer …
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232 - Let’s Assess Your 2023 Using the “Last to Now” Framework
54:37
54:37
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In this episode, you'll discover: Assess your 2023 current business using the proven APPEAR Process Identify Where Did You Win - and What Did You Learn? Identify the constraints on your business that need to be addressed to have the best year ever in 2024 Understand the Base Case, Best Case, Worst Case construct and how to apply to your business. T…
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In this episode, you'll discover: 3 Keys to Attracting A-player Candidates The 5 Attributes of an A-Player How to recognize B and C Players How much should you pay an A Player? Episode Highlights 03:43 - How the Rubik's cube framework can help you in troubleshooting and identifying talent gaps in a team. 08:38 - The importance of clarity in vision …
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In this episode, you'll discover: Workflow Automation – Quantify, Delegate and Verify the Work What Insurance companies don’t want you to know and how to beat them at their own game 3 Keys to building a scalable and durable business. Attracting and Retaining A-Player Talent Episode Highlights 03:29 - A brief history of Dr. Brian Capra and how Genes…
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229 - How to Get Your Team Engaged in Your Business
51:49
51:49
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In this episode, you'll discover: Your team doesn’t understand your business Everyone must have visibility and a fluency to truly a be optimized practice Metrics tell you what to do: KPI’s, Scorecards, Scoreboard, Lead Flow Report Use this tool to help your entire team understand the chiropractic business model Episode Highlights 02:58 - The differ…
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In this episode, you'll discover: How to create an infinite stream of 7 Figure Associates Create the Ultimate Win-Win-Win for your practice, chiropractors, and chiropractic The Intern Vetting and Training Process Set up a teaching facility to train and develop chiropractors The #1 Quality you are looking for in every intern Episode Highlights 02:01…
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227 - How Remarkable CEO’s Respond to Feedback
40:12
40:12
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In this episode, you'll discover: Why did these social media comments bother me so much? A Remarkable CEO must shift from “trying to be right” to “doing the right thing” Follow these 10 practical steps and transform all your relationships in business and life Why leaders don’t have the luxury of having a bad moment and how to deal with this reality…
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In this episode, you'll discover: 3 questions you must ask to determine if you are in the right business What is the Purpose of your business? (You better be crystal clear) Good news for business owners in the chiropractic industry Episode Highlights 03:48 - The purpose of a business is to add value by solving a problem for another person who knows…
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225 - How to Not Die at 30 from a Heart Attack
46:12
46:12
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Join Dr Pete as he speaks with Dr. Nick Silveri of LVRG Media. In this episode, you'll discover: Set up your business so you too can take 90 days off and your business grows. Understand the opportunity despite the general demise of Lead Generation. Decide what is important right now, next and ultimately with your marketing. Brutal Fact: The people …
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In this episode, you'll discover: Intentionally influence the energy and environment of your business. Increase productivity, profitability, and performance. The 5 Crucial Communications to master. Developing your Recognition and Celebration muscles. Episode Highlights 04:01 - A big part of crucial communication is the recognition and celebration. …
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In this episode, you'll discover: Training and developing your people is the highest and best use of your time, energy, focus and money. Scalability and Durability are the fruit of training with your team. You must find leverage across all 5 domains of your business. Getting real about the Next and Ultimate Iteration of Your Business. Episode Highl…
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222 - The Best Businesses in the World are Boring
32:26
32:26
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In this episode, you'll discover: The greatest companies in the world are wildly repetitious, so stay the course. Take intentional steps to eliminate the drama and surprises from your business now. Tolerating the craziness and complexity in your business is inhibiting your growth. Embrace this counter intuitive way to scale your business and life t…
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221 - 5 Things You Must Know About Launching A New Chiropractic Practice
48:42
48:42
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In this episode, you'll discover: Vision: Begin with The End in Mind Plan: Capture Your Vision So That You Can Recruit and Delegate Search: How to Find Your Ideal Location Build-Out: Manifesting Your Vision Launch: Congratulations! You’re Open For Business…Now what? Episode Highlights 05:04 - Launching a new chiropractic practice with a focus on vi…
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In this episode, you'll discover: Ground yourself in the 15 primary functions of your business. Leverage Remarkable Reporting Systems and Remarkable Meeting Rhythms When business is functioning best, the information flows to the CEO Metrics are the language of your business, and you are the interpreter. Episode Highlights 01:56 - We are all heart c…
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219 - How to Make Your Practice Attractive to Buyers (Build It and Sell it)
1:01:40
1:01:40
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In this episode, you'll discover: Build It to Sell It Can Start on Day 1 Rick shares a reproducible framework for business success Your business will be a manifestation of of your Core Values The best way to sell your business (practice) is to make it attractive to buyers Episode Highlights 03:10 - Chiropractors are in the throes of a tragic exit p…
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In this episode, you'll discover: Slay the dragon and guilt that comes with trying to achieve balance The ON-Purpose Entrepreneur will find themselves wildly out of balance - for a season Get on the same page with the most important people in your life Set up meeting and reporting rhythms to support your remarkable life Revisit your personal Core V…
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217 - How to Design Your Office to Attract Your Ideal Customers
42:39
42:39
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Your Practice Design / Look and Feel Speaks Volumes to The Marketplace 3 Key Features of a Remarkable Practice design Don’t Make these expensive mistakes Design the practice that represents your Mission and Service - without breaking the bank Design it and build it the right way - the first time Your practice can be built in stages - and phases…wha…
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