Best PNC Bank Podcasts (2024)

Ford Global Chief Marketing Officer Lisa Materazzo on how the automaker is staying flexible among EV slowdown and what it is doing to reach new audiences, including Gen Z.By Ad Age

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Inside Piece of Cake moving company's influencer marketing strategy 27:33

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1M ago27:33

27:33

Do influencers actually get to move for free these days? Piece of Cake Chief Marketing Officer Najah Ayoub has the answer to that question and many more influencer marketing queries.By Ad Age

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How Mercedes is adapting to the EV slowdown 20:19

1M ago20:19

20:19

Mercedes-Benz USA CMO Melody Lee on how the automaker is marketing EVs, hybrids and gas-powered SUVs at once as the electric market slows down. She also updates us on the brand’s sports marketing approach.By Ad Age

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Inside Pepsi’s food-focused marketing 21:11

2M ago21:11

21:11

Jenny Danzi discusses ‘Better with Pepsi’ campaignBy Ad Age

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Ep. 19: Geta Asfaw Shares Insights Into Business, Policy and Giving Back 23:51

2M ago23:51

23:51

Geta Asfaw co-leads The Asfaw Family Foundation International (AFFI), a non-profit 501(c)3 organization with his wife Janice. Since the early 1980’s, Geta and Janice have operated their family business in the Denver Metropolitan area as owner/operators of McDonald’s restaurants. Throughout the years they have supported a number of community groups …

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Behind Pabst’s embrace of ‘alternative’ marketing 22:20

2M ago22:20

22:20

Rachel Keeton discusses reviving the Project Pabst music festival, returning to growth, and drawing on the passion of PBR fansBy Ad Age

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How Vuori’s new CMO plans to build the brand 22:01

2M ago22:01

22:01

Karen Riley-Grant talks about what’s ahead for Vuori, including its media strategy, upcoming 10-year anniversary and store expansionBy Ad Age

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How eBay is using AI to recommend products and improve creative 21:07

2M ago21:07

21:07

Global CMO Adrian Fung talks about AI tools, eBay’s media review and generational trendsBy Ad Age

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How Opill is marketing the first over-the-counter birth control pill 20:01

3M ago20:01

20:01

Marketers from the brand discuss its launch, Opill's new WNBA partnership and more.By Ad Age

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How Smucker is adjusting its media mix to reach Gen Z 26:14

3M ago26:14

26:14

JM Smucker’s CMO joins the Marketer’s Brief podcast to discuss how the company has shaken up its older brands, including Jif and Uncrustables.By Ad Age

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How Babylist grew from a baby registry site to a $400 million media and commerce business 21:29

3M ago21:29

21:29

Chief Growth Officer Lee Anne Grant talks about the company’s evolution, new showroom and use of AIBy Ad Age

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Inside the Thomson Reuters rebrand with CMO David Carrel 25:15

3M ago25:15

25:15

Thomson Reuters CMO David Carrel discusses the news, legal, and tax brand's new logo, philosophy, and colors—and why now was the right time to roll them out.By Ad Age

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How Bubble Skincare uses branding to court Gen Z and Gen Alpha shoppers 21:17

3M ago21:17

21:17

Executive Creative Director Lindsay St. Clair talks about why approachability in a brand is important for young shoppersBy Ad Age

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Ep. 18: Driving Change: Conversations on Business and Advocacy with David Perez 22:23

4M ago22:23

22:23

With 40 years of executive leadership in medical device and health care services, David Perez serves as an independent board member of EPIC and advisor to several corporations and non-profit organizations. His expertise encompasses growing highly regulated global businesses organically through R&D and innovation and inorganically through M&A, leadi…

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How Craig Dubitsky and Robert Downey Jr. teamed up to take on Big Coffee 25:51

4M ago25:51

25:51

‘Emotional innovation’ including a mental-health partnership will lift Happy coffee, Dubitsky saysBy Ad Age

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Why Zappos remains customer-centric after 25 years 20:31

4M ago20:31

20:31

CMO Joe Cano talks about the Amazon-owned brand’s inclusive marketing and what’s ahead for Zappos’ anniversaryBy Ad Age

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How to make first-party data work for your brand, presented by Vericast 16:59

4M ago16:59

16:59

Vericast Senior VP Marc Mathies on what happens when third-party cookies disappear—and how marketers can prepare their brand’s data strategy.By Ad Age

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VAB’s Sean Cunningham on what marketers should know about media 24:24

4M ago24:24

24:24

VAB CEO Sean Cunningham on why and how marketers should get more involved with measurement and media, disconnects between marketers and agencies in a new survey, and his falling out with the Association of National Advertisers.By Ad Age

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How Dunkin’s Super Bowl spot came together 27:00

4M ago27:00

27:00

Chief Marketing Officer Jill McVicar Nelson talks working with Ben Affleck’s agency, Gen Z, and why the brand is focusing on bigger cultural moments on the Marketer’s Brief podcastBy Ad Age

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Choice Hotels CMO on travel trends, branding and a new campaign with Keegan-Michael Key 21:03

5M ago21:03

21:03

After recently acquiring Radisson, the hotelier is integrating its marketing and technologyBy Ad Age

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How trendy jeweler Kendra Scott is courting Gen Z and Gen Alpha 22:24

5M ago22:24

22:24

CMO Michelle Peterson talks about how marketing has helped grow the 22-year-old brand and what’s aheadBy Ad Age

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Why Visa is hitching a ride with Formula 1 20:39

5M ago20:39

20:39

Andrea Fairchild, SVP of global sponsorship strategy, discusses a title sponsorship with Red Bull and how sports partnerships are changingBy Ad Age

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Why Merrell and Saucony are taking more creative in-house 16:30

5M ago16:30

16:30

Creative Director Kelly Warkentien talks about being more cost effective and flexibleBy Ad Age

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Ad targeting and climate change 19:44

6M ago19:44

19:44

The Weather Company CMO Randi Stipes discusses how the owner of Weather Channel app is providing data to clients to help them adjust marketing based on the weather, as climate change changes patterns. Plus, she previews new app functionality that goes beyond basic weather forecasts.By Ad Age

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Ep. 17: The Incredible Legacy of Sue Renner of the David and Laura Merage Foundation 31:00

6M ago31:00

31:00

Sue Renner is the Vice President and Executive Director of The David & Laura Merage Foundation which creates opportunities for future generations through venture philanthropy by investing in initiatives, organizations, and ideas that move society toward a more equitable future for all. She recently announced her retirement as Executive Director. On…

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Dr. Squatch’s John Ludeke on bringing humor to men’s grooming 26:16

6M ago26:16

26:16

Dr. Squatch had a Super Bowl ad three years ago, and while it’s never been back has tripled sales since then. Head of brand marketing John Ludeke talks about why thumb wrestling tournaments, odd sounding scents and sports marketing work.By Ad Age

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Behind Jonathan Mildenhall’s Rocket marketing agenda—and why the company is sitting out the Super Bowl 19:16

6M ago19:16

19:16

New CMO breaks down his priorities and offers Super Bowl adviceBy Ad Age

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How Juliet Wine is making boxed wine more upscale 24:35

6M ago24:35

24:35

Founders Allison Luvera and Lauren De Niro Pipher on how savvy branding techniques can make a product seem more luxurious and the unique strategy Juliet is using to enter physical retailers as it transitions away from being 100% DTC.By Ad Age

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Ep. 16: Beth Melton and Nicole Riehl Lay Out 2024 Policy Priorities 30:31

7M ago30:31

30:31

Beth Melton is the founder and principal consultant at Melton Strategic Solutions. Most recently, she served as a full-time local elected official in Routt County, Colorado. Her run for office and her work in office were motivated by a desire to support working families with child care solutions. She is a part of the EPIC team and she joins our Nic…

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How GoDaddy is helping entrepreneurs go digital 19:29

7M ago19:29

19:29

CMO Fara Howard talks about the role of TikTok and AI for GoDaddyBy Ad Age

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2023 Marketers of the Year 15:07

7M ago15:07

15:07

Ad Age's E.J. Schultz and Adrianne Pasquarelli discuss Ad Age's annual ranking of the brands that excelled during the year, including three companies, one sports league and one person.By Ad Age

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How True Religion is marketing its Gen Z comeback 20:44

7M ago20:44

20:44

Under its first CMO, the brand is trying to engage new consumers and still drive loyalty with older fansBy Ad Age

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How Listerine fights inequities and finds opportunities 19:40

8M ago19:40

19:40

Joahne Carter, commercial leader of oral care at Kenvue, marketer of Listerine, talks about why the brand addressed the lack of Black professionals in dentistry.By Ad Age

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Ep. 15: Colin Stewart on the Realities of Owning a Childcare Facility 29:10

8M ago29:10

29:10

Colin Stewart is the Founder & CEO of STEM Child Care, a facility in Castle Rock, CO dedicated to providing an environment that is both safe and nurturing for children from six weeks to six years old, allowing your child to explore their passions and creativity while cultivating their science, technology, engineering, and mathematics skills. On thi…

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Tubi’s strategy for maintaining Super Bowl momentum 26:51

8M ago26:51

26:51

The streamer’s CMO Nicole Parlapiano is focused on building the platform’s brand while competitors go for content trailers and sizzles.By Ad Age

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Inside beverage brand Recess’s new marketing and distribution strategy 21:08

8M ago21:08

21:08

Recess Founder and CEO Ben Witte discusses how the brand has tackled its recent product and retail expansion strategyBy Ad Age

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Formula 1 comes to Vegas—how brands can capitalize 19:23

9M ago19:23

19:23

TBA Group CEO Guy Horner on the Las Vegas Grand Prix and how brands can connect to new fans across America.By Ad Age

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Ep. 14: A Live Fireside Chat featuring Natriece Bryant and Elliot Haspel 37:54

9M ago37:54

37:54

On October 4, EPIC brought together Colorado business leaders across industries to celebrate “Today’s Vision, Tomorrow’s Success” EPIC’s 14th Annual Business Leaders Dinner. The event was a tremendous success with over 220 area business leaders, EPIC members, and partners in attendance. In case you were not able to join, part of the evening feature…

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Behind Victoria’s Secret’s rebrand and what comes next 19:19

9M ago19:19

19:19

The retailer has revamped its loyalty program and added more digital offerings following its Adore Me acquisitionBy Ad Age

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How Southwest Airlines plans to restore consumer confidence this holiday season 16:27

9M ago16:27

16:27

After last year’s meltdowns, the carrier is investing in technology and communicationsBy Ad Age

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Reckitt CMO on delivering performance, brand loyalty and diversity 27:44

9M ago27:44

27:44

Gary Osifchin, chief marketing officer and general manager of U.S. hygiene for Reckitt, talks about how he juggles performance marketing and brand building, won top honors for inclusive advertising for Lysol and Air Wick, and revamped his media team to reflect the growing role of retail media and e-commerce.…

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From Taylor Swift to Toy Story, how the NFL is shedding its stodgy image 20:21

10M ago20:21

20:21

CMO Tim Ellis discusses influencers, social media and showing a more ‘playful’ side of the leagueBy Ad Age

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Ep. 13: Ryan Beiser on PNC Bank’s Commitment to Early Childhood 24:36

10M ago24:36

24:36

Ryan Beiser is Regional President and Head of Corporate Banking for PNC. PNC is constantly innovating to help their clients succeed and to have a big impact in Denver. They provide their customers with new ideas, offer valuable insight and create customized solutions that will help propel a business forward. Ryan is also Chairman of the Board for E…

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Fender Music’s Evan Jones on growing an already iconic brand 27:12

10M ago27:12

27:12

Evan Jones, chief marketing officer of Fender Music, discusses how he works to make the biggest and arguably most legendary brand in guitars even bigger. It’s a tough job for a 77-year-old company whose Stratocaster has been a mainstay at least since Buddy Holly in the 1950s, used later by Jimi Hendrix, the Beatles and Bob Dylan among countless oth…

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Inside Susan Alexandra's recent brand partnerships 19:47

10M ago19:47

19:47

Accessories label Susan Alexandra's founder Susan Korn joins the Marketer's Brief podcast to give us a behind the scenes look at how the brand's recent partnerships with companies such as Sweetgreen and New Balance came together.By Ad Age

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Reddit’s Roxy Young comments on Wall Street Bets, her new community role, and pasta 23:59

10M ago23:59

23:59

Roxy Young, Reddit’s chief marketing and consumer experience officer, talks about how advertisers such as Visit Myrtle Beach and Oatly are not afraid to leave the comments on; and her favorite debates on certain subreddits.By Ad Age

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PNC Bank Podcasts

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