Best Podcastforbusinessowners Podcasts (2024)

1
The Forgotten Goldmine: Traditional Marketing for Home Service Companies 8:02

8M ago8:02

8:02

Welcome to another episode of our no-nonsense podcast, where today, we're tackling a topic that's often overlooked but incredibly lucrative: Traditional Marketing for Home Service Companies. Have you ever wondered if you're leaving money on the table because your marketing efforts are too narrowly focused on the digital world? You're not alone. In …

1
Optimize Your Website - The Low Hanging Fruit 19:08

9M ago19:08

19:08

In today’s no-bullshit episode of Ann's No-Bullshit Marketing Podcast, we're diving headfirst into the goldmine of SEO for home service companies. Ann Brennan, your no-nonsense host, doesn't just skim the surface; she digs deep into how countless home service businesses are blatantly leaving money on the table by ignoring the basics of website opti…

1
Have You Been Sold A Bill Of Goods 15:26

9M ago15:26

15:26

Get ready for another no-holds-barred episode of Ann's No-Bullshit Marketing Podcast, where we're tearing down one of the biggest lies in the home service industry: that all you need to worry about is generating leads. This episode is an unapologetic deep dive into why so many agencies keep pushing this misleading narrative and why this leads-only …

1
Introducing Ann's No Bullshit Marketing Podcast 2:00

9M ago2:00

2:00

Welcome to Ann's No Bullshit Marketing, where we lay it all out for home service company owners who ain't in it for the fluffy crap. If you're here for the easy button, move along. But if you're the kinda badass who craves the unfiltered, no-nonsense truth about conquering the home service industry, you're in the right damn place. Every week, I'm d…

1
Surprise Benefits Of Social Media 1 22:10

2y ago22:10

22:10

In this episode of Marketing Mums, Ann and Anastassia discuss surprise benefits of social media. Together they discuss: Connecting with and getting to know your customers How to improve your customer service and SEO Controlling your brand How to find influencers, partners, and industry leaders Promoting your products Want to learn more about Social…

1
38: Marketing During A Down Economy 30:48

2y ago30:48

30:48

In this episode of Marketing Mums, Ann and Anastassia discuss marketing during a down economy Together they discuss: Reminding customers of your value How to show customers your stability How to market smarter Want to learn more about Social Media Marketing? Head over to our blog. At ASMM Digital, our goal is to help our clients understand marketin…

1
25: Repurposing Evergreen Content 29:43

2y ago29:43

29:43

Are you ready to create content for your business that you can put to work for years to come? In this episode of Marketing Mums, Ann and Anastassia share how to create evergreen content that can be repurposed and reused for years into the future. Want to learn more about Social Media Marketing? Head over to our blog. Click here to donate or to purc…

1
37: TikTok and Instagram Reels Explained 33:32

2y ago33:32

33:32

In this episode of Marketing Mums, Ann and Anastassia discuss TikTok and Instagram Reels. Together they discuss: Reels and TikTok as viable marketing opportunities Understanding how to use these tools How Instgram Reels and Tiktok are valuable for both your business and personal brand Want to learn more about Social Media Marketing? Head over to ou…

1
36: The True Importance of Reputation Management 33:38

2y ago33:38

33:38

In this episode of Marketing Mums, Ann and Anastassia tackle reputation management. They cover how to respond to both positive and negative reviews and how to maintain a positive reputation across all socials. Today’s actionable item: Create a Template. Create a template specifically for reviews - and do something with it. Make sure you have a stre…

1
7: A Beginner's Guide to Google My Business CUT 22:55

2y ago22:55

22:55

In this episode of Marketing Mums, Ann and Anastassia share their guide to Google My Business. They share their tips on how to use Google My Business to its fullest potential. This episode’s actionable item: ensuring you are the primary owner of your Google listing. Without a presence on Google, your business is essentially impossible to find. Make…

1
Dont Be A Jerk - The 1 Rule Of Personal Branding 1 25:37

2y ago25:37

25:37

Everybody has a personal brand. The problem is that most people don’t cultivate theirs. In this episode of Marketing Mums, Ann and Anastassia discuss the first rule of personal branding and why personal branding is so important for people today. Want to learn more about Social Media Marketing? Head over to our blog. At ASMM Digital, our goal is to …

1
33: How Social Media Can Help You Find & Keep Employees 33:10

2y ago33:10

33:10

Small businesses across the country are struggling to find and keep employees. These same businesses have failed to see the value of social media to reach potential employees and keep the ones they have. In this episode of Marketing Mums, Ann Brennan, the owner of ASMM Digital Marketing, shares the ways you can find and keep your employees using si…

1
32: Five Tasks Every Business Owner Should Outsource 29:08

2y ago29:08

29:08

Being a business owner is hard. Ann and Anastassia are here to make it a little bit easier. In this episode of Marketing Mums, they share five essential tasks every business owner should outsource in order to (somewhat) lighten the load of being a small business owner. Want to learn more about Social Media Marketing? Head over to our blog. At ASMM …

1
31: The ROI of Email Marketing 31:55

2y ago31:55

31:55

Email marketing is one of the most overlooked tools for a small business. In this episode of Marketing Mums, Ann and Anastassia help you see the benefits of email marketing for your small business, give you some tips on how to do it yourself, and explain why email marketing may be one of the few marketing tasks you want to just hand over to a profe…

1
30: Time Is Money - Streamlining Your Marketing Process 35:35

2y ago35:35

35:35

Marketing is one of the most important parts of running a small business. But who has the time to spend marketing when you are trying to make sales, fulfill orders, and balance the checkbook? In this episode of Marketing Mums, Ann and Anastassia discuss ways to streamline your marketing process to save time, money, and maybe most importantly, aggra…

1
29: Making The Most Of Reviews 30:00

2y ago30:00

30:00

So, you’ve figured out how to start getting reviews, and you now understand the importance of responding to every review. But is that all? Of course not. Ann and Anastassia are committed to making marketing simple for you. In this episode of Marketing Mums, they help you see the importance of repurposing reviews on your social media platforms and o…

1
28: User-Generated Content 30:12

2y ago30:12

30:12

Wouldn't it be great if you didn't have to create every single piece of content you need for social media? Well, Ann and Anastassia have good news. You don't. In this episode of the Marketing Mums, they discuss user-generated content, give some examples of what other companies (both big and small) have done successfully, and offer some guidance on …

1
27: Mental Health and Entrepreneurs 49:33

2+ y ago49:33

49:33

In this episode of Marketing Mums, in honor of mental health awareness month, Ann and Anastassia discuss mental health in business. Together they discuss: Monitoring your mental health Controlling the controllables Creating a mental health network within your company How to ask for help Want to learn more about Social Media Marketing? Head over to …

1
26: Stop Worrying About the Secret Algorithms 23:57

2+ y ago23:57

23:57

If you watch closely, social media platforms will tell you just what you need to do to be successful on social media. In this episode of Marketing Mums, Ann and Anastassia share their favorite advice - to be successful, use the tools you are given. Want to learn more about Social Media Marketing? Head over to our blog. Click here to donate or to pu…

1
24: Becoming the Face of Your Business 50:30

2+ y ago50:30

50:30

In this episode of Marketing Mums, Ann and Anastassia discuss using Instagram Reels, Tik-tok, and Youtube shorts to become the face of your business. In this episode, you'll learn some technical tips about creating content for your channels. Want to learn more about Social Media Marketing? Head over to our blog. Click here to donate or to purchase …

1
23: Don't Be A Jerk - The First Rule Of Personal Branding 25:37

2+ y ago25:37

25:37

Everybody has a personal brand. The problem is that most people don’t cultivate theirs. In this episode of Marketing Mums, Ann and Anastassia discuss the first rule of personal branding and why personal branding is so important for people today. Want to learn more about Social Media Marketing? Head over to our blog. Click here to donate or to purch…

1
22: Why A/B Testing Works 34:44

2+ y ago34:44

34:44

In this episode of Marketing Mums, Ann and Anastassia discuss A/B testing for your business marketing. A/B testing is a way of assessing which features, words, and/or layouts gain more interaction and attention. It’s an easy way to see what your audience responds to. Together they discuss: A/B testing in email marketing, websites, blogs, and video …

1
21: TikTok and Instagram Reels Explained 31:32

2+ y ago31:32

31:32

In this episode of Marketing Mums, Ann and Anastassia discuss TikTok and Instagram Reels. Together they discuss: Reels and TikTok as viable marketing opportunities Understanding how to use these tools How Instagram Reels and TikTok are valuable for both your business and personal brand Want to learn more about Social Media Marketing? Head over to o…

1
Lifelong Learning - The Best Practices 23:19

2+ y ago23:19

23:19

In this episode of Marketing Mums, Ann and Anastassia share how they make the most out of every single learning experience. Together they discuss: Being adventurous in business Getting the most out of reading Attending and making the most of conferences Involving your team Exposing yourself to different types of content Today’s Actionable Item: Tak…

1
19: Become The Expert - Special Edition 30:52

2+ y ago30:52

30:52

In this special edition episode of Marketing Mums, Ann and Anastassia share how you can be the expert in your field, and how you can show that expertise through social media. Be the expert - you know the most and are the most knowledgeable about what you do! Always learning - staying cutting edge on the latest and greatest in your industry Social M…

1
18: The Big Question: Which Social Media Platforms Should You Be On? 43:06

2+ y ago43:06

43:06

LinkedIn, Facebook, Instagram, TikTok … the list goes on. In this episode of Marketing Mums, Ann and Anastassia answer the big question when it comes to social media: Which social platforms should your business be on? They share which platform is best based on your business. Additionally, they share tips on how to make the most of your chosen socia…

1
17: How Social Media Can Help You Find & Keep Employees 33:10

2+ y ago33:10

33:10

Small businesses across the country are struggling to find and keep employees. These same businesses have failed to see the value of social media to reach potential employees and keep the ones they have. In this episode of Marketing Mums, Ann Brennan, the owner of ASMM Digital Marketing, shares the ways you can find and keep your employees using si…

1
16: Pain Points, The Complete Guide 19:26

2+ y ago19:26

19:26

In this episode of Marketing Mums, Ann and Anastassia cover customer pain points and how to address them. In business, a pain point refers to a specific problem that your products or services solve for prospective customers or clients. Understanding and identifying potential customers’ pain points are critical to tailor your sales and marketing pra…

1
15: Content Matters 29:50

2+ y ago29:50

29:50

In this episode of Marketing Mums, Ann and Anastassia cover all types of content management: blogs, books, podcasts, videos, and more. They also share how to repurpose content across all platforms. Today’s actionable item: Creating spreadsheets. Create a spreadsheet with various ideas for content to help with future planning and publishing. Spreads…

1
14: Community Management: Why Does it Matter? 33:57

2+ y ago33:57

33:57

In this episode of Marketing Mums, Ann and Anastassia discuss community management. They share different ways to connect with your community - both online and in person. Today’s actionable item: Go and find your industry hashtags. Think about what hashtags really matter for your industry and use them. They’re a powerful tool for your business. Look…

1
13: The True Importance of Reputation Management 33:38

2+ y ago33:38

33:38

In this episode of Marketing Mums, Ann and Anastassia tackle reputation management. They cover how to respond to both positive and negative reviews and how to maintain a positive reputation across all socials. Today’s actionable item: create a template. Create a template specifically for reviews - and do something with it. Make sure you have a stre…

1
12: Social Media Decoded 17:03

2+ y ago17:03

17:03

In this episode of Marketing Mums, Ann and Anastassia address social media marketing. They share tips and tricks to optimize your engagement on social media - including what social platforms are the best for your business and what time of day to post. They also explain engagement: how to follow up on posts to overall enhance your brand. Today’s act…

1
11: What to Expect in Digital Marketing in 2022 41:09

2+ y ago41:09

41:09

Digital marketing changes by the minute. Here's what to expect in digital marketing in 2022. In this episode of Marketing Mums, Ann and Anastassia discuss their digital marketing tips as we begin the New Year. They share how to connect with your customers on a more personal level, increase online engagement, and the importance of creating captivati…

1
10: Email Marketing Simplified 35:59

3y ago35:59

35:59

In this episode of Marketing Mums, Ann and Anastassia break down email marketing. They share how to fight subscriber forgetfulness while increasing mailing list numbers. Today’s actionable item: create twelve email subjects. Start now - consider what emails you’re going to send over the next twelve months and create their subjects. Remember big and…

1
9: SEO Success 31:59

3y ago31:59

31:59

In this episode of Marketing Mums, Ann and Anastassia cover everything about Search Engine Optimization. First, they define Search Engine Optimization - the term is often thrown around but most people have no idea why it’s important. They describe the steps to take and the tools to use in order to ensure your business will be found on Google. Ann a…

1
8: Websites - What Matters? 35:22

3y ago35:22

35:22

In this episode of Marketing Mums, Ann and Anastassia dive into what truly matters when it comes to websites. They share how to design a website that is user-friendly while optimizing engagement. Additionally, they break down what makes a good website and how to improve a bad one. At ASMM Digital, our goal is to help our clients understand marketin…

1
7: A Beginner's Guide to Google My Business 22:55

3y ago22:55

22:55

In this episode of Marketing Mums, Ann and Anastassia share their guide to Google My Business. They share their tips on how to use Google My Business to its fullest potential. This episode’s actionable item: ensuring you are the primary owner of your Google listing. Without a presence on Google, your business is essentially impossible to find. Make…

1
6: Diving Into Digital Marketing 35:35

3y ago35:35

35:35

In this episode of Marketing Mums, Ann and Anastassia dive into digital marketing to help entrepreneurs market their businesses. Together they discuss every aspect of digital marketing, including website basics, social media engagement, reputation and community management, content marketing. Additionally, they break SEO down to the basics and cover…

1
5: Know Your Audience 23:52

3y ago23:52

23:52

In this episode of Marketing Mums, Ann and Anastassia share tips on how to know and attract your audience. Successful marketing lies in truly knowing your audience. Go beyond the basics - know the identity of your audience. What are their favorite stores? What type of music do they listen to? What are they doing on the weekends? At ASMM Digital, ou…

1
4: The Seven P's of Marketing 33:27

3y ago33:27

33:27

This week on Marketing Mums, Ann and Anastassia dive into marketing. They discuss how much bigger marketing is than you might suspect. Ann and Anastassia share the seven P's of marketing - Product, Pricing, Promotion, Place, People, Process, and Physical Evidence. Additionally, in this episode, Ann & Anastassia add a new segment - Actionable Item. …

1
3: Intentional Marketing 33:07

3y ago33:07

33:07

In this episode of Marketing Mums, Ann and Anastassia discuss being intentional with your marketing. In order to truly master marketing, randomized ads and promotions won’t cut it. Intentionally marketing to your audience helps foster a closer bond between brand and buyer. At ASMM Digital, our goal is to help our clients understand marketing by spe…

1
2: Getting to the Heart of Your Brand 33:21

3y ago33:21

33:21

In this episode of Marketing Mums, we discuss Getting to the Heart of Your Brand. Too often small business owners are haphazard about the way they market. They throw things up on social media, create a TV commercial, or print an ad based on a promotion they are having without giving any thought to the brand. Your brand is so much more than your log…

1
1: Think Like A Marketer 25:00

3y ago25:00

25:00

In this first episode of Marketing Mums, Ann and Anastassia introduce the concept of marketing and share how thinking like a marketer can make a big difference in your bottom line. For five years, Ann Brennan and Anastassia Vangraefschepe have worked together helping local businesses use social media marketing to gain attention for their businesses…

1
136: Successfully Sell Your Business 35:01

3y ago35:01

35:01

In this episode of Small Business Connections, Ann talks with Jessica Fialkovich. Jessica became a first-time entrepreneur at the age of 25 and since has been able to successfully establish, develop and sell multiple small businesses in a number of different industries. We discuss: - Mistakes to Avoid When Selling a Business - The Ultimate Guide to…

1
135: Start-Up Strategy 36:30

3y ago36:30

36:30

In this episode of Small Business Connections, Ann talks with Cristel Sias, an experienced business coach and consultant that partners with CEOs, executives and solopreneurs to optimize their leadership skills and maximize profit. After more than a decade working in business development, Cristel knows what makes leaders successful and business oper…

1
134: Learn to Love Sales 39:11

3y ago39:11

39:11

In this episode of Small Business Connections, Ann talks with Annie P. Ruggles, the Founder of The Non-Sleazy Sales Academy. For over a decade, she has harnessed her Hulk-like disdain for hard sales, tacky self-promotion, and overly competitive sleazeballs as inspiration to help people find better ways to grow their small businesses. We discuss: - …

1
133: How Well Do You Know Your Customers? 15:32

3y ago15:32

15:32

In this episode of ASMM Digital's Small Business Connections, Ann Brennan explains the importance of knowing your customers. She gives tips on how to discover who your customers are if you are an established business and how to create avatars for your customers if you are not. Knowing your customers can help you craft messages that hit home, help y…

1
132: Improve Your Online Security 38:09

3y ago38:09

38:09

In this episode of Small Business Connections, Ann talks with Scott Schober, the President and CEO of Berkeley Varitronics Systems - a 48-year-old provider of wireless test and security solutions. We discuss: - Why seniors and the elderly are often targeted by cybercriminals and scammers, and what they can do to stay safe. - How cybersecurity has b…

1
131: Assessing Strategy Development 32:53

3y ago32:53

32:53

In this episode of Small Business Connections, Ann talks with Brian Johnson, the Founder and Owner of Main & Johnson, a Business Consulting & Coaching company aimed at seeing small to medium-sized businesses thrive. We discuss: - An airline analogy and how it pertains to business. - The importance of assessing strategy development. - How to approac…

1
130: Business Relationships 32:34

3y ago32:34

32:34

In this episode of Small Business Connections, Ann talks with Intimacy and Relationship Coach, Orla Quinn. Orla's passion is to help couples create their 5 Star Relationships through her 8-week program. She uses a combination of couple consultation, teaching methodology, and skills-based training to deliver a consensual communication, sensual touch…

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