Best Scott Lancaster Podcasts (2024)

1
A Scavenger Hunt and Livestream for World Wi-Fi Day, With Lisa Fannin 18:23

1h ago18:23

18:23

Mountain Rural Telephone wanted to educate members about Wi-Fi, broadband and the capabilities they provide. So working with local businesses, they built a campaign around World Wi-Fi Day in June.By Pioneer Utility Resources

1
Are you an Explorer, Creator or Servant? Use Brand Archetypes to Strengthen Campaign Strategies, With Sarah Lancaster 13:51

2h ago13:51

13:51

Dig into the psychology of marketing with Pioneer’s Sarah Lancaster to learn how using archetypes can help your marketing create more meaningful connections with your target audiences.By Pioneer Utility Resources

1
Is Nextdoor a Good Social Media Option for You?, With Adam Spencer 26:25

15d ago26:25

26:25

EWEB is one year into trying out Nextdoor as a communication tool, and they are seeing good results due to the platform’s focus on geographic filters.By Pioneer Utility Resources

1
Broadband Labels Deadline Insights, With Dounia Chikhoune 26:09

6d ago26:09

26:09

With about two months to go before the Oct. 10 broadband label deadline, Dounia Chikhoune, from JSI, shares insights about on what she's seen big and small ISPs do to be ready.By Pioneer Utility Resources

1
SEO's Not Dead in North Carolina, With Edward Hinson 28:41

28d ago28:41

28:41

SkyLine/SkyBest doesn't let the fact that they are a member-owned telephone cooperative in the North Carolina mountains stop them from fighting hard against big competitors in the search rankings. Edward Hinson shares examples of what they’ve done to move up in the rankings and why it’s worth it.By Pioneer Utility Resources

1
Putting Pets to Work in the Office, With Scott Peters 17:53

28d ago17:53

17:53

Employees at Columbia REA are allowed to bring their pets to work. CEO Scott Peters says it’s a beneficial policy as long as you “paws” to think about the guidelines first.By Pioneer Utility Resources

1
Celebrating Fathers: Dads Do Dope Things Event at 4th District Container Village

2M ago

—

In this episode we\'re joined by Kiarra Solomon and Kasie Jones, the dynamic duo behind \"Dads Do Dope Things,\" an event aimed at honoring fathers in our community who often go unrecognized. Hosted at the 4th District Container Village, this event celebrates dads who make significant contributions, not just to their own families, but to the commun…

1
Wanna Beat Trump and Actually Save Democracy? Pack the Supreme Court NOW. 37:10

2M ago37:10

37:10

What if the only way to protect democracy is to restore checks and balances by expanding the Supreme Court? On this episode of the Keystone Recording podcast, we confront the political chaos shaking our nation to its core. We dissect everything from Supreme Court rulings on presidential immunity to President Biden’s controversial performance, spotl…

1
Broadband and Bigfoot: Building Engagement into Your Service Strategy, With Kelly Burns 22:46

2M ago22:46

22:46

Storytelling is a HUGE component of broadband marketing. But how can you make a technical subject engaging and memorable for your community? Kelly Burns, marketing manager at CTC in Minnesota, tells us how Bigfoot and its own Gig A. Byte monster keep people interested and engaged in broadband services.…

1
Harnessing Your Personal Experiences to Improve Broadband Programs, With Naylor Gray 25:48

2M ago25:48

25:48

Speed is so 2020. To connect with today’s broadband subscribers you need data-driven storytelling, persona-based service tiers and the know-how to read digital body language. Calix's Naylor Gray shares insights from the 2024 update of Calix’s e-book, “The Definitive Guide to Subscriber Experience.” Link to the e-book: www.calix.com/forms/marketer/d…

1
The 'Rural Mural' Program, With Marian McLemore 21:52

2M ago21:52

21:52

Flint Energies has started a matching grant program with artists and community groups to paint murals in towns around its service territory. In addition to adding beauty to the community, they’re seeing positive economic impacts.By Pioneer Utility Resources

1
Home Staging Secrets: A. Renee Home Designs Founder Allyson Moultrie Shares Her Journey

3M ago

—

Are you a homeowner looking to maximize your property\'s value? Are you struggling with how to stage your home to attract potential buyers or renters? Do you want to learn how small, strategic changes can significantly impact your home\'s market value?In this episode of Scale Up Your Business, host Zakia Ringgold sits down with Allyson Moultrie, th…

1
Cram the Van — A Community Fundraiser Becomes a Storytelling Powerhouse, With Alli Conine 19:05

3M ago19:05

19:05

Hear how a Kansas utility delivered 159 TONS of food with a branded van, school competitions and coordinated, consistent messaging over the last 10 years.By Pioneer Utility Resources

1
Line Life – Giving Students a 40-foot View of Utility Careers, With Jessica Parr 22:24

3M ago22:24

22:24

Want more people to apply for lineworker jobs? Show your story to high school seniors! Learn how Community Electric Co-op’s “Day in the Life of a Lineworker” student experience raises awareness of utility career paths and lineworker scholarships every spring.By Pioneer Utility Resources

1
Boosting Member Engagement with Youth Programs, With Tory Tedder-Loffland 15:17

3M ago15:17

15:17

Starting in kindergarten, the team at Oklahoma Electric Co-op offers educational programs to students throughout their school experience. Hear how the programs developed and why engaging children became a strategic focus for the utility over the last decade.By Pioneer Utility Resources

1
Telling Timeless Stories in Engaging Ways, With David Latona 29:13

3M ago29:13

29:13

Energy efficiency is a story that can feel stale. Hear how Louisiana Utility Pioneers rebranded existing resources with an owl mascot and cohesive storytelling to help both staff and members be Power Smart.By Pioneer Utility Resources

1
2024 Rural Broadband Streaming and Social Media Study, With Scott Meyer 11:39

4M ago11:39

11:39

For the second year in a row, price was not the No. 1 concern for respondents in Innovative Systems’ annual broadband survey. What is it that matters most? This episode also includes notes on bundling, social media platform usage, streaming options and communication preferences. Special: Recorded LIVE at StoryConnect 2024!…

1
Unlocking Staff Strengths to Harness Your Internal Storytelling Potential, With Katie Haby 21:16

4M ago21:16

21:16

Internal communications is a critical part of storytelling, but one we often forget. At Medina Electric, Katie Haby's using the CliftonStrengths training program to help staff focus on strengths to build cross-department teams and happier, more engaged employees. Hear how the program’s helping the co-op strengthen its internal storytelling approach…

1
Using an Internal Newsletter and Intranet to Engage Employees, With Allison Young 8:41

4M ago8:41

8:41

Allison Young and the Kauai team just won an NRECA Spotlight award for their internal newsletter and intranet. What's their secret for engaging internal communications? Special: Recorded LIVE at StoryConnect 2024!By Pioneer Utility Resources

1
Kristi Noem is a Monster. Democrats are Letting Her (and Republicans) Off the Hook. 25:03

4M ago25:03

25:03

The unsettling saga of South Dakota Governor Kristi Noem and her dog Cricket is more than a controversy; it's a reflection of character that reveals volumes about our political climate. Wrestling with the emotional burden of having to say goodbye to my own pets, I can't help but draw a line in the sand between what's humane and Governor Noem's harr…

1
Can a Democrat Win a PA Primary Without Philly? Absolutely! 28:34

4M ago28:34

28:34

Think Philadelphia is the kingmaker in Pennsylvania's Democratic primaries? Think again. With a fresh analysis of recent election data, this episode shatters the illusion that a win in the City of Brotherly Love is the magic bullet for a statewide victory. We'll explore the real story behind voter turnout and distribution, revealing why focusing al…

1
2024 Democratic Primary Review: Who Won... and Why 25:29

4M ago25:29

25:29

The 2024 Democratic Primary has come and gone, and the voters have spoken. But what did they say? Uncover the seismic shifts within the Democratic Party following the 2024 primary elections with me as we dissect the victories, the protests, and what they spell for the future. President Biden clinches a decisive win, yet the 7% protest vote for Dean…

1
How Can Empowered Youth Build Your Brand Story?, With Chinelle Christensen 20:38

4M ago20:38

20:38

Icebreakers, scholarships and character building — meet EmPOWER, a youth leadership program for high school juniors in South Dakota and Minnesota. Learn about Sioux Valley Energy’s long-term investment to build future leaders in its community.By Pioneer Utility Resources

1
Weaving the Co-op Difference into Economic Development and Staff Storytelling, With Marty Walsh 24:28

5M ago24:28

24:28

Do you have a local network of cooperative storytellers? From his dual roles as an economic development manager at People's Energy and board member for Cooperative Development Services, Marty Walsh’s has a unique take on co-op education and how Utility Pioneers can turn the cooperative difference into shared storytelling opportunities to foster mem…

1
The Anchor: Could Janelle Stelson Sink Democrats in PA-10? 27:34

5M ago27:34

27:34

Can Janelle Stelson's past be her undoing, or will it fuel her fire in the race for Pennsylvania's 10th Congressional District? Witness a candid unraveling of the Democratic primary as Keystone Reckoning Podcast host, Jesse White, navigates through the murky waters of political campaigns and controversies that could shift the tides in the upcoming …

1
Managing a New Brand, With Larry Mattox 11:42

5M ago11:42

11:42

In under three years, Central Rural Electric Co-op moved from breaking ground to 85% buildout of their broadband service, CentraNet, in Oklahoma. During a break from the Calix event, Larry Mattox shares how the small team managed this growth, a new brand and evolving member expectations.By Pioneer Utility Resources

1
Persona Based Marketing, With Chris Lovell 12:59

5M ago12:59

12:59

In an effort to move beyond features like speed, CL Tel has begun discussing its broadband based on what their service can do for specific customer profiles of personas like gamers, remote workers and families. Special: Recorded LIVE at NTCABy Pioneer Utility Resources

1
Sick Day With My Student Ambassador 17:36

5M ago17:36

17:36

Sitting across from me today is not only an inspiring young leader but also my pride and joy—my son, Gus White. While nursing a cold at home, Gus took center stage to reveal his journey from the hockey rink to the esteemed role of a second-grade student ambassador at Upper Allen Elementary. With charm and wit, he discussed his strategic campaign fo…

1
Political Fundraising on Easter Sunday? Ugh. 22:55

5M ago22:55

22:55

Have you ever found your festive mood dampened by an unexpected email from a political campaign begging for cash? Join us as we unravel the tension between celebration and solicitation, spotlighting the often jarring misstep of political fundraising during holidays like Easter. We're peeling back the layers on why these pleas for donations land wit…

1
Broadband Labels Rules and Regulations, With Dereck DeVries 23:12

5M ago23:12

23:12

Now that the rules have been finalized, Dereck DeVries, of Vantage Point, shares the latest on what marketers, communicators and executives need to know about the where, what and when of broadband labels.By Pioneer Utility Resources

1
From Drag Queens to Death Threats: How Republicans Enabled Violence Over Lancaster's Drag Queen Story Hour 22:11

5M ago22:11

22:11

When a story hour becomes a battleground for community values, Jesse White takes you through the tumult of Lancaster County's clash over Drag Queen Story Hour. Following the chilling bomb threats that led to the cancellation of the event at Lancaster City Library, we find ourselves dissecting the intersection of free expression, public safety, and …

1
Happy Donald Trump Civil Asset Forfeiture Day to Those Who Celebrate! 25:48

5M ago25:48

25:48

Before we get to #DonPorleone, we start with thoughts and prayers to everyone still stuck in the oppressive Palm Sunday traffic, as well as an explanation of why that's one of my all-time favorite jokes from my childhood. (Spoiler Alert- it has virtually nothing to do with religion.) But it's not all chuckles and childhood capers; we slip into the …

1
Scott Perry Wants to Save the World... by Repealing The Clean Air Act 14:35

5M ago14:35

14:35

Could the dismantling of a crucial clean air act provision be the latest chess move in a hidden war against the environment? This episode exposes Representative Scott Perry's attempt to undermine the EPA through the Energy Sovereignty Act, a proposal to eliminate Section 115 of the Clean Air Act—a move that could spell disaster for our national emi…

1
Victim Shaming Dead Kids on a Bumper Sticker? Really? 14:47

5M ago14:47

14:47

Encountering a bumper sticker can sometimes lead to more than a fleeting moment of annoyance—it can spur a deep dive into the implications of its message, as it did for me, Jesse White. When faced with the simplistic dichotomy of "gun owner or victim," I couldn't help but respond with a full-blown critique of the narrative that suggests a lack of f…

1
Staff Leadership Programs to Grow Future Leaders, With Chinelle Christensen 21:13

5M ago21:13

21:13

Sioux Valley Energy's staff LEAD program builds a culture of cooperation across the utility, creating a competitive edge when recruiting talent. Learn how projects from the leadership program improved volunteerism programs, removed silos and strengthened the co-op's internal communications.By Pioneer Utility Resources

1
Should PA Require Parental Consent to Create Social Media Profiles? 18:32

6M ago18:32

18:32

Navigating the digital landscape as a parent and policy expert, I'm Jesse White, and in my latest Keystone Reckoning Podcast episode, we tackle the hot-button issue of parental consent in the age of social media. As I dissect Pennsylvania's House Bill 2017 and Senate Bill 22, you'll gain invaluable insights into how these legislative measures could…

1
Does "Pro-Getting Elected" Outweigh "Pro-Life" for PA Legislative Republicans? 15:10

6M ago15:10

15:10

Prepare to have your assumptions about Pennsylvania's stance on abortion legislation challenged. As we navigate the tumultuous waters of the Keystone State's political landscape, we spotlight a bill proposed by Representative Melissa Shusterman that could revolutionize abortion coverage through the state's Health Insurance Exchange. Despite the pre…

1
Beware the Ides of March... Now More Than Ever 17:40

6M ago17:40

17:40

Could the Ides of March be more than a mere footnote from ancient history, and instead, a mirror reflecting the precarious nature of our modern political climate? I'm Jesse White, and this episode cuts to the heart of political violence in America, drawing unsettling parallels with the assassination of Julius Caesar. We dissect the ways in which su…

1
Challenging Bryan Cutler in a GOP Primary is Exceptionally Dumb. 18:25

6M ago18:25

18:25

Let's talk about former House Speaker Brian Cutler's battle against challenger Dave Nissley in Pennsylvania's heated Republican primary. Strap in as we unpack the charged atmosphere where traditional conservative values meet the hard-hitting reality of political campaigns. You'll gain an insider's understanding of the complexities behind Cutler's u…

1
Facts Matter... But Do They? Why Democrats Blew it with Robert Hur. 16:55

6M ago16:55

16:55

Are the scales of truth and political gamesmanship evenly balanced? Today's episode is a high-stakes dissection of Special Counsel Robert Hur's incendiary testimony before the House Judiciary Committee, a veritable battlefield of partisan agendas. We peel back layers of the report on President Joe Biden, probing implications on his fitness for offi…

1
Working with Different Kinds of Co-ops to Build Our Shared Story, With Cathy Statz 18:46

6M ago18:46

18:46

Food co-ops, credit unions, utilities and other types of co-ops may serve different needs, but we share many of the same stories. Cooperative educator Cathy Statz talks about the power of sharing the cross-sector co-op story with young people, then offers advice for building your local cooperative community.…

1
Guess Who's Back? 15:47

6M ago15:47

15:47

We're back with a new format and a fresh approach for the 2024 election cycle. Learn more about what we have planned and become part of the conversation! Learn more about the Keystone Reckoning Project at www.keystonereckoning.com Visit www.truebluegear.com for all of your progressive political t-shirts and gear. Use the code "KEYSTONE" at checkout…

1
Photo Tips to Tell Better Stories, With Chris Pietsch 14:45

6M ago14:45

14:45

Chris Pietsch, director of photography for Gannett Newspapers in Oregon, shares tips on "making — not taking" better photos while previewing the sessions he will lead at StoryConnect in April.By Pioneer Utility Resources

1
How Self-Editing Can Make You A Better Writer, With Teddy Feinberg 18:26

6M ago18:26

18:26

Teddy Feinberg, managing editor at the Idaho Press, gives us a preview of his sessions at StoryConnect 2024, where he will be the writing instructor. In this episode, Teddy focuses on the value of concise writing and gives tips on how to improve your writing by self-editing.By Pioneer Utility Resources

1
Questions to Ask Before You Start Market Research, With John Marling 25:23

6M ago25:23

25:23

John Marling has been conducting market research for almost four decades. In this episode, he shares insights on what marketers and communicators need to think about in order to get meaningful, actionable data from their research. Learn more at pioneer.coop/surveys.By Pioneer Utility Resources

1
Recruitications: Using Communications to Recruit Staff, With Weston Putman 24:20

7M ago24:20

24:20

Today's jobseekers are watching your utility's communications to see what kind of organization you are. And while your primary audience will almost always be your members or customers, Weston Putman says it's crucial to signal to potential new hires that your organization is a place they would want to work.…

1
Corneey\'s: How Nija Wiggins Turned Passion for Corn on the Cob into a Business

7M ago

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In today\'s episode, we sit down with Nija Wiggins, the owner of Corneeys, a Philadelphia-based food cart specializing in gourmet corn on the cob and popcorn. Nija shares her journey of turning her childhood dream into a reality and discusses the challenges and triumphs of starting and scaling her business. She also touches upon her experience with…

1
Storytelling Tactics From Different Types of Cooperatives, With Mary Miller 30:04

7M ago30:04

30:04

With a story-packed career spanning three different types of co-ops, WCTEL’s Mary Miller shares ideas for co-op culture-building, effective campaigns and co-opportunities for growth.By Pioneer Utility Resources

1
Preparing Your Co-op to Launch Fiber in a Competitive Area, With Lindsay Brinker 13:13

7M ago13:13

13:13

Communicating in a competitive community? Prepare yourself by learning who you're up against — and know your differences — focus on your community, get peer support and strengthen your story.By Pioneer Utility Resources

1
Finding Staff Who Champion Your Story, With Gregg Hunter and Peter Davies 19:15

7M ago19:15

19:15

How can you get an engineer excited about telling your utility story? Gregg Hunter, one of Nemont’s storytellers, sits down to talk culture and the value of story with network engineer Peter Davies.By Pioneer Utility Resources

Podcasts Worth a Listen

Scott Lancaster Podcasts

Podcasts Worth a Listen

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