Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this p ...
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Welcome to the Get Visible and Book More Weddings Bootcamp with the UKs leading Wedding Industry Marketing Expert - Becca Pountney. This short series is going to help take you from feeling Invisible and Overlooked in your wedding business to being totally irresistible and able to charge your worth. From wedding business marketing to networking, finding your USP and getting to know your numbers - this is perfect for any wedding business owner who is ready to grow their business and make more ...
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The best business advice for Wedding Professionals. Interviews with business experts including speakers from the annual Wedding MBA Conference. Marketing, Branding, Advertising, Social Media, Legal, Inspiration, Motivation, Humor and Leadership. Hosted by Clint Hufft.
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Why you need KPI day in your wedding business!
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2024 has been the year of tracking the stats in my wedding business and using the data to make business decisions. Ever since Tayler from Enji introduced me to the concept of KPI day, it's become a regular part of my month and I want it to be part of yours too! In today's episode I am taking you behind the scenes of my own stats and sharing the num…
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Business First Impressions with Becca Pountney, Wedding Industry Marketing Consultant. BeccaPountney.com In a fraction of a second, prospective couples form opinions about your company. This instant judgment happens when they look at your website, social media posts, email, or talk with you on the phone. How do you make a stellar first impression t…
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Wedding MBA Podcast 269 - Colleen Carswell
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17:00
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Venue Marketing For Maximum Reach with Colleen Carswell, Owner of Smoky Blue Events. SmokeyBlueEvents.com. Other wedding pros have your preferred vendor list to maximize their word of mouth referrals, but who’s spreading the word about your venue? Get featured in local and national outlets and build instant trust, authority, and credibility with en…
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Building a wedding business empire with the 'eventpreneur' Toby Burns.
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Today I am joined by Wedding DJ, turned 'Eventpreneur' Toby Burns. CEO of the 'Silent Disco Company' Toby now has a team of employees and an international customer base. In today's episode he shares his journey and talks about how he believes customer service and innovation have transformed his own business and life. Find out more about The Silent …
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MBA Level Operations Advice with Bethel Nathan, Owner, Ceremonies By Bethel & Elevate By Bethel. ElevateByBethel.com. Owning a wedding business can be terrifying. You risk everything when you start or expand it. Avoid these horrifying entrepreneurial fails. • Unexpected business emergencies • Successful business goal-setting • Recover from bad revi…
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Venue relationships, FSA guidelines and business success with Krissy Quinton
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Today I'm chatting with Krissy Quinton, founder of Primrose cakes. After building a successful wedding cake business herself, Krissy now supports newer cake makers in the practicality of setting up a cake business. From food hygiene to FSA guidelines, we cover it all today - and whether you are a cake maker or not, there's a lot in this episode for…
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Today I am addressing the 10 mistakes wedding venues are making and how to fix them. Whether you work in a venue, own a venue or are working as a wedding pro, this episode is for you. I cover a wide range of topics from pricing to show rounds and everything in between. Want a training session for your venue team? Get in touch. Time Stamps: Not bein…
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Websites That Captivate And Convert with Marc McIntosh, Team Wedding Marketing. teamwedding.com. How many times have you clicked off or silently judged someone’s online storefront? Your immediate response is from a first impression you can’t erase. A stellar website increases credibility, brand awareness, organic traffic, and new leads. • Five comp…
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Guide To Book Better Clients with Margaux Fraise, Owner, Wedding Summit Series. harmonycreativestudio.com How do you distinguish the difference between solid inquiries and time wasters? Wedding planners are often told to reject the wrong clients early in the inquiry process. Are you confident you aren’t eliminating clients who will become your grea…
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Automation, tech and entrepreneurship with Cherie Yang
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42:38
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In today's episode I am chatting with founder of Visualist Cherie Yang. We talk through how she founded Visualist, where she sees technology fitting in with our wedding planning couples and how automation can improve your customer service. If you want to be forward thinking in your wedding business and keeping on top of trends in technology, this e…
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Bringing humour into your wedding business with Beth Sherman
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Today I'm chatting with Emmy Award winning comedian turned wedding speech writer Beth Sherman. She shares her personal story of getting into comedy, her tips on how as pros and venues we can improve our guests experiences of giving a speech and her insight into how we can all bring more personality and humour into our businesses. Click to find out …
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Fake Lead Philosophy with Alan Berg. AlanBerg.com. You get lots of inquiries, but they don’t convert to sales. Are they real leads or time-wasting fakes? Also, do your responses not connect with how you reply? If your old techniques don’t work, it’s time for a refresh. Fine-tune your inquiry process into a profitable sales machine. • Spot a fake le…
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Let's make contracts and accounting fun with Braden Drake
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29:59
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Today I'm chatting with Braden Drake, founder of Not Your Average Law Firm. He takes two typically dry subjects - finance and law and makes them a whole lot more fun. We discuss the importance of understanding legal and financial matters for wedding business owners. Braden talks about hiring practices, the necessity of comprehensive contracts, and …
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Preseason chat with Joe Rare. WeddingBookingSystem.com. What is automated marketing? The difference between marketing, advertising, and sales. What is ringless voicemail? How Joe's company tests a wedding market.By Clint Hufft
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Corporate jobs, family life and wedding photography with Kevin Lines
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Today I am chatting with one of my founding Wedding Pro members Kevin Lines. What I love about Kevin is the way he keeps his work life varied with a mix of corporate work and wedding photography. He has a 'family first' mindset whilst also striving to bring in more income - it's a great conversation. Visit Kevins Website Follow Kevin on Instagram J…
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Wedding MBA Podcast 262 - Jennifer Bernal
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Preseason with Jennifer Bernal. HouseofBernal.com. How does a floral design company grow to the top of its market in only three years? How to network effectively. How to find the right market for your business.By Clint Hufft
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How to make your wedding clients feel special with Nadine Bozeman
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Ever wonder how to make your wedding clients feel special? In a recent 2024 study by Wedding Dates they found that 74% of couples responded to say they felt like a number and not made to feel special by their wedding suppliers. In today's episode I am talking to founder of 'Secrets of a Bridal Seamstress' Nadine Bozeman about how we can ensure we g…
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Wedding MBA Podcast 261 - Elizabeth Marberry
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Preseason chat with Elizabeth Marberry. ElizabethMarberry.com. How to turn Instagram followers into clients. Create content for your specific ideal client. Use your bio effectively. Do the call to action correctly. "Tag your fiancé!". Repost the most viewed content.By Clint Hufft
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The power of word of mouth marketing - with Kevin Dennis
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The power of word of mouth networking is something I talk about frequently and in today's episode I talk to Kevin Dennis about how he has used it to build his own wedding business. From networking meetings to wedding days, Kevin builds connections everywhere, and his business has benefited as a result. Kevin Dennis is the editor of Wedding IQ and t…
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Wedding MBA Podcast 260 - Shannon Tarrant
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17:58
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Preseason with Shannon Tarrant. WeddingVenueMap.com. Prospects are taking longer to book. When are the Peak and Off-Peak seasons? The two-week special. Discounts or added value? Who holds the power? When is a client too difficult?By Clint Hufft
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Are there too many people in the wedding industry?
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Today I'm challenging the idea that there are too many people in the wedding industry. Despite the influx of new people entering our industry, I don't want you to see this as a negative, instead I am encouraging you to embrace collaboration over competition. In this episode I am going to talk through and respond to some of the negative comments I a…
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Preseason chat with Kristin Banta. KristinBanta.com. How does she discover the right design for her clients? How did Kristin achieve her incredible success? She shares some of her marketing strategies and what scares her.By Clint Hufft
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Creating a stand out Wedding brand with Emily Foster
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44:31
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How can you ensure that you have a brand that stands out amongst your wedding business peers? Is your brand attracting the right kind of wedding couples? How important are colours when it comes to your wedding brand? Today I'm chatting with Emily Foster Creative about all things branding for your wedding business. Emily specialises in creating bran…
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Preseason chat with Renee Dalo. ReneeDalo.com. How to avoid burnout. How a business and career coach can help you. The most successful event professionals are open and curious. How Renee dealt with her performance nerves.By Clint Hufft
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Networking, Education and taking care of you - with Amber Anderson
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38:59
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Today I'm chatting with former Wedding Planner and current owner of the Refine Collective Amber Anderson. She shares her own story of starting a Wedding Planning Business and shares insights and learning's from along the way. Amber also shares her story of a recent health crisis and what it's taught her about life and business. Visit Refine for Wed…
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Preseason chat with Mark Chapman. The IDoSociety.com. Online advertising. What platforms are most effective? What is the difference between advertising on Google and Meta (Facebook and Instagram)?By Clint Hufft
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Is your Wedding Business on TikTok - with Emily Rochotte
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Today I'm chatting with social media manager and content creator Emily Rochotte! We talk all things content, and dive deep into why it's time for your wedding business to be on TikTok. We also talk about outsourcing work to others and the recent evolution of social media in the wedding industry. Grab a copy of Emily's outsourcing checklist here. We…
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Preseason episode with Sara Dunn. SaraDoesSEO.com. How to improve the SEO of your website over time with baby steps regularly. How to use keywords. How to make the images on your site discoverable by Google. Get free resources at SaraDoesSEO.com. Use the discount code "Clint" to get $20 off when you buy tickets to the Wedding MBA Conference.…
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Stepping out of your comfort zone with Bernadette Chapman
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46:56
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Today I'm chatting with Bernadette Chapman. Having spent 21 years in the wedding industry and being the sole founder of the UK Alliance of Wedding Planners, recently Bernadette has made some big business decisions. We dive deep into how she has stepped away from the career she loves, the state of the wedding industry in 2024 and how we can all stri…
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Pre-season with Meghan Ely. OFDconsulting.com. What is publicity? What are media producers looking for? Is social media a good publicity platform? Should you write a book?By Clint Hufft
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Preparing your Wedding Business for the future
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Today I am sharing my top tips for preparing your wedding business for the future. There will likely come a time when you need to outsource your tasks or grow a team, so today I am sharing my top tips to ensure your wedding business or venue is ready to take that leap. In today's episode I mention: The Wedding Pro Business Builder course The Weddin…
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Pre-Season episode with Rob Schenk. WeddingIndustryLaw.com. How do you protect your business if the client moves the date of the event? Do you need malpractice insurance? What to do if your supplier doesn't get you what you need in time.By Clint Hufft
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Being the bride, not the business owner with Nikita Thorne
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43:55
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Today I am welcoming back the head of strategy for Guides for Brides - Nikita Thorne. This time we are not talking about wedding directories - instead we are talking about her recent experience of planning her own wedding, and how it's changed the way she thinks about wedding business marketing. Find out more about Guides for Brides Want to meet ot…
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What's frustrating your wedding couples with Ciara Crossan
45:32
45:32
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Today I am chatting with founder of Wedding Dates and Wed Pro Ciara Crossan. Earlier this year Wedding Dates released their 2024 Wedding Industry Report and it was a great read. They surveyed over 1000 couples to find out more about the wedding planning landscape and discovered what frustrates them the most. In this episode I find out more about Ci…
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Overcoming Challenges and Embracing Confidence with Terrica
38:48
38:48
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Today I'm chatting with Wedding Industry legend - Terrica. Not only does she lead a team of planners within her wedding planning business, Cocktails and Details, she's also a powerhouse in the wedding industry speaking world. Her approach to education is to keep it real, which is exactly what we are doing in today's episode. Find out more about Ter…
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Unleashing Your Wedding Business Potential - with Lauren Smy
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29:39
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Today I'm chatting with Wedding Cake creator and business mentor - Lauren Smy. We talk about her journey to wedding business success and the advice she has for cake makers and new wedding business owners. Lauren also shares her own personal journey of being diagnosed with ADHD, and how that has impacted her business. Find out more about Lauren's ca…
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Being unapologetically you - celebrating 100 episodes of the podcast!
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In this special 100th episode, the tables are turning and I'm being interviewed by Hannah Rose about the highs and lows of the last decade. I share my journey from television to wedding videography and then to marketing, highlighting the challenges and successes along the way. We discuss the inception of the podcast, memorable guests, and there's e…
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How to handle tricky wedding client relationships with Jen Trotter
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Today I am chatting to Bridal Makeup artist and conflict resolution expert Jen Trotter. We talk though her story from solo makeup artist to building a team as Lip Service Makeup and she shares her expect tips on handling tricky wedding clients. Jen advises on handling client frustrations, avoiding defensiveness, and using empathetic phrases. She al…
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Today I am sharing the insights that have come out of the latest UK Wedding Report from Bridebook and the Knots recent proposal report. I am looking at the date to answer the question what do wedding couples want in 2024? Download the full UK Wedding Report Download the Knot Proposal report Want help getting in front of couples? Take my FREE visibi…
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How do we define Success and Fulfillment in the Wedding Industry?
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45:08
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Today I'm chatting with Ben Chernivsky, a wedding photographer and founder of Gifyyy, a portable photo booth company. Ben shares his journey from disinterest in weddings to becoming a successful wedding photographer and entrepreneur. He discusses the challenges of work-life balance, his midlife awakening, and the importance of living authentically.…
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Why Budget-Savvy Doesn't Mean Cheap with Jessica Bishop
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Today I'm chatting with Jessica Bishop, the founder of The Budget Savvy Bride, about the importance of price transparency in the wedding industry and why budget-savvy doesn't mean cheap. We dispel the myths associated with budget weddings and chat about the benefits of vendors being transparent with their pricing to avoid misunderstandings with pot…
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Disappointment, Copycats and Rejection - the darker side of the wedding industry
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38:41
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Today isn't about the shiny side of your wedding business, today I'm drawing back the curtain on some of the darker sides of the wedding industry. I share my own learnings on all sorts of topics from rejection, negative reviews, betrayal, copycats and more. This is the stuff that doesn't get talked about enough but yet it's likely at some point you…
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How to set healthy wedding client boundaries with Megan Gillikin
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41:17
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41:17
Today I'm chatting with Wedding Planning Coach Megan Gilliken about how to set healthy wedding client boundaries. A self proclaimed 'people pleaser' Megan has had her fair share of unhealthy working relationships, and now wants to share her story of how she made changes in her own wedding planning business. We explore strategies for boundary-settin…
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Breaking down the stereotypes of second time weddings with Catherine Ramm
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33:01
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Today I'm chatting with Catherine Ramm, owner of Dorset Dried Flowers, as she discusses her personal experiences as a second-time bride. We delve into the importance of inclusivity and empathy within the industry, particularly for second-time brides and older couples. Catherine shares anecdotes from her own wedding, highlighting the emotional and p…
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Lessons learnt from 10 years as a wedding photographer - with Sam Gavins
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24:04
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Today I'm chatting with one of my wedding pro members - Sam Gavins. Sam has been a wedding photographer for the last ten years, and today we dive deep into her story. We discuss Sam's journey from nursing to photography, her initial struggles with the business aspect of the industry, and how the Wedding Pro Members Club helped her overcome these ch…
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Navigating your wedding business niche with Jenae Cartwright
37:27
37:27
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Today I'm chatting with Jenae Cartwright of Cake and Crumble about navigating your wedding business niche. When Jenae's daughter was diagnosed with celiac disease she started on a mission to find delicious treats that were safe for her to eat. In 2016 she launched a gluten free only bakery 'Cake and Crumble'. In this episode we talk about how to ow…
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Should I have pricing on my wedding business website?
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It's the question I get asked the most - 'Should I have pricing on my wedding business website?' Today I am going to be tackling that question head on as I share my thoughts on the subject, ideas for displaying pricing and where you should be putting your pricing! Want help planning your own pricing strategy? Get in touch about working together 1-1…
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Wedding MBA Conference 2023 recap with Becca Pountney. www.beccapountney.com Interviews with attendees and speakers.By Clint Hufft
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Boosting confidence one bride at a time with Holly Carter
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Today I'm chatting with Bridal Hair and Makeup artist Holly Carter of Carter Hair and Makeup. Today we talk about her business journey, how she instils confidence into her clients and the importance of outsourcing in your wedding business. Find Holly on Instagram Time stamps: The journey into special effects makeup (00:01:57) Holly shares how she b…
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Is it time for a wedding business rebrand? With Katie Lake
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33:04
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In today's episode I am chatting with branding and web designer Katie Lake of Studio Lago design. We talk about how to know when your wedding business needs a rebrand and the importance of having a website that reflects your work and speaks directly to your ideal customer. Ask yourself during this episode - is it time for a wedding business rebrand…
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