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The Nano segment of craft brewing is growing fast with the majority of new breweries opening up falling into this small-scale, hyper-local segment working on brewing systems five barrels or under. Each month on this podcast learn the business, marketing, and brewing strategies targeted for this smaller-scale sized brewery needs. From strategies to maximizing taproom sales to forecasting brewery budgets to brewing great beer in small spaces, you'll learn from craft beer experts and fellow Nan ...
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Five Under Five - Online Marketing Tips

Five Under Five Marketing Tips

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A podcast determined to give you the most useful marketing information in five minutes or less. As a marketing expert with over 16 years in digital marketing I’ll share my experience, case studies and advanced tips to help you get the most out of your sites marketing efforts. I’ll cover SEO, PPC, analytics, website conversions and more. What's the rush? Why just five minutes? Because you’re busy running a business and who has time for a long drawn out podcasts that never really get to the po ...
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The Solomon Success podcast is dedicated to the timeless wisdom of King Solomon and the Book of Proverbs in order to maximize one’s business and life. To our advantage, we can find King Solomon’s financial strategies in addition to many life philosophies documented in biblical scriptures. Focusing on these enduring fundamentals of success allows us to bypass the “get-rich-quick” schemes that cause many to stumble on their journey toward success. Our concern is not only spiritual in nature, b ...
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It’s that time of year again: hop harvest across North America. We are going to check in with hop professionals on both coasts to get a better understanding on how the crop is growing, what is coming to market, and how small brewers can make the most out of their relationship with growers. On this episode you will hear from Graham Ollard of John Ho…
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Growing season is in full swing across North America and on this episode we check in with two farmers who are brewing and will discuss what goes into making beers with ingredients grown from their own land. There is a bit of romanticism that goes into being a farmer. That and a lot of hard work. Add on a brewing career and there’s suddenly a lot mo…
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Malt is the workhorse of every beer, but it doesn’t always get the close attention it deserves. I’ll talk with two people who are intimately involved in malt production and education, on both the large scale and the craft side. We’re talking about malt, both industrial and craft on this episode. From examining trends to learning about continuing ed…
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Keeping an eye on the bottom line has never been more important. From rising ingredient costs to a shift in consumer spending. On this episode of the BYO Nano Podcast we spend some time talking about best practices for your brewery’s ledger. Then will visit to South Dakota to hear from a nano brewer building a community through neighbor connections…
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Welcome to the Solomon Success show, where we uncover timeless insights from King Solomon and the Bible for business and investing. Amidst a sea of false promises, let's refocus on enduring principles for a life of peace and prosperity. I'm Scott Florida, guest hosting for Jason Hartman. Drawing from my 30 years of pastoral and entrepreneurial expe…
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Let’s take an exploration into yeast. From fermentation through history, to unlocking new secrets and strains, a world-renowned expert is here on this episode to share his insight and knowledge to give us all a better understanding of beer. Dr. Martin Zarnkow is the Head of Research and Development at the Research Center at Weihenstephan for Brewin…
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Events are a great way to bring regulars and new comers into your taproom. On this episode we talkk with three brewers who are working to bring new and exciting experiences to their breweries. From celebrations around new events, to yoga, live music, crafts, and working with charities, events are commonplace again four years since the start of the …
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Human Resources might not be the most exciting topic for brewery owners, but it’s important and there are enthusiastic individuals ready to tackle that part of the business. Having the right person in your corner can only help your business operate on solid ground. Emily Cripe, the Senior Director of Human Resources of Chicago’s Half Acre Beer Co. …
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There are multiple ways to build a community around your brewery, and one way is through membership clubs and offering your beer through community supported agriculture-type programs. Two brewers embracing that model are here to discuss their initiatives. January and February can be tough months for brewery taprooms. The collective societal hangove…
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The end of a year is a good time to look back, take stock, and to plan for what is to come. For professional brewers and drinkers 2023 is going to be remembered for a number of reasons. There’s a lot of strong feelings and a lot of realities coming to roost, but so much of that rests on the numbers. Bart Watson, the chief economist for the Brewers …
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Jason Hartman welcomes Ronald Reagan to the show to share a moving Christmas story. Next, some mortgage financial planning illustrated by "A Tale of Two Brothers" by Ric Edelman who has educated his clients for years on the benefits of integrating their mortgage into their overall financial plan. #SolomonSuccess #WisdomForSuccess #BiblicalPrinciple…
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As we head into a cozy season of gathering with family and friends and our attention turns to big meals shared together, we have a trio of brewers here to talk about their food programs. From pairings to working with food trucks, this episode is stuffed with practical tips and insight from nano brewers, for nano brewers. From food trucks to in-hous…
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This is as good a month as any to be thinking about your brewery’s finances - both long term and short term - and the best practices for a check in or to get your money situation in order. Most brewers don’t open a brewery to get into finance, but managing cash flow is a necessary part of the job. Our guest on this episode is Kary Shumway, CPA, for…
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Jason Hartman talks with Robert (Bob) Katz, author of The Solomon Portfolio. Robert W. Katz has been a partner in a New Orleans-based certified public accounting firm for the last 30 years. His areas of specialty include personal financial planning, tax and estate planning and health care consulting. #SolomonSuccess #WisdomForSuccess #BiblicalPrinc…
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This month we are talking about distribution. Every brewery owner needs to decide if it’s right for their business and to weigh the pros and cons between a distribution partner, self distribution, or keeping your beer sales solely in house. First we’ll hear from Laura Lodge the Owner of Customized Craft Beer Programs, Start a Brewery and author of …
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Jason Hartman talks with Jim Collins, a Pastor, Motivational Speaker, Businessman and Author, he is the Founder of Beyond Positive Thinking Ministries and the Pastor of Victory in Christ International in Jupiter, Florida. Ten leadership success principles with you that will help you both in your personal life and in your business life. #SolomonSucc…
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This month we are focusing on the 2023 hop crop. From what’s happening in the Pacific Northwest, to the fields of Michigan, we’ll talk about what is already in the ground, how the yield is looking, exciting hops, and how small brewers can foster a relationship with farmers. This is the time of year that we start thinking about the North American ho…
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Welcome to the Solomon Success Show! Listen in as Jason and Bruce Fleet talk about The Solomon Secret: Seven Principles of Financial Success from King Solomon, History’s Wealthiest Man. Using Solomon's life and teachings as a foundation, Bruce Fleet offers today's readers a unique, well-grounded, proven method of wise investing. Solomon was more th…
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Welcome to the Solomon Success Show! Listen in as Jason talks about the Ten Commandments of Successful Investing. Follow Jason on TWITTER, INSTAGRAM & LINKEDIN Twitter.com/JasonHartmanROI Instagram.com/jasonhartman1/ Linkedin.com/in/jasonhartmaninvestor/ Call our Investment Counselors at: 1-800-HARTMAN (US) or visit: https://www.jasonhartman.com/ F…
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This month we are focusing on festivals and events. The summer is the season to get outdoors, mingle, and experience all that your town, state, or region has to offer. Fortunately nano breweries are playing a big role in that space. Beer festivals are at a crossroads right now. It’s harder to get folks to come out and drink beer in a crowd, but the…
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Malt is our topic this month. We’ll get a report from one of the larger malting companies on what small brewers can do with grain, and then head to a nano brewery and malt farm for insight on making the most from the land. We spend a lot of time talking about raw ingredients, and rightly so. They are the building blocks of every keg and pint, and h…
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Water is our topic this month. From how a proper education can help you better understand beer’s most important ingredient, to how to properly treat it for your recipes. Then we’ll discuss its other uses around the brewhouse and best practices for effluent. Despite being necessary for life and all around us, water can often be overlooked in breweri…
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Let’s talk about the taproom experience. From proper flow, how best to decorate, and ways to give your customers a pleasurable visit, our guests will offer insight and tips to doing it right. The good weather is here for most of us around the country and that means people headed out to enjoy their local breweries. Brewers are striving to create del…
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Having a virtual presence for your small brewery is imperative to help the physical business grow. We’ll do a deep dive into social media to learn about best practices from a leading expert and we’ll hear how one nano has approached building an online community. We spend a lot of time thinking about physical spaces. Taprooms, brewhouse layouts, bee…
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There are innovations in the microscopic world of yeast. From thiols to hybrids this episode will discuss best practices and paths forward. There is so much innovation and excitement happening in the world of raw brewing ingredients. On this episode we’ll go into the research and development lab with Laura Burns of Omega Yeast and into the brewhous…
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While January can be a slow month for some hospitality-based businesses, it can also be a chance to take a look under the hood to make sure that the customers walking through the door are getting the best possible experience. It’s also a chance to make any adjustments so that the rest of the year delivers a quality experience. This is looking like …
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End of the year wrap-ups are happening fast and furious these days and this show is no exception. As ever, there’s a lot to be thinking about for your small brewery amid new uncertainties in the marketplace, with increased competition, rising costs, and global events disrupting local business. To unpack it all we are joined by two craft beer indust…
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From making sure your guests are full and happy to comfortable and stylish, this episode covers the intersection of beer and food and finding options that might be right for your small brewery. It’ll also discuss how merchandise and a well placed gift shop will help to encourage guests to lave with a shirt, glass or specialty item, something that i…
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There are a lot of challenges when operating a small brewery. One of them is trying to stand out among larger counterparts. Be it breweries with state-wide distribution, larger taprooms, or even stadium contracts. But the nano brewery segment is fierce and continues to find ways to make waves and be seen among the country’s thousands of breweries. …
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On this episode of the BYO Nano Podcast we’re talking about best practices and advice for someone who wants to take over a small, existing brewery. The idea came from a listener who wrote: “I'm someone who is overwhelmed by the non-beer aspects of starting a taproom from scratch - legal, regulatory, architectural design and layout, branding, market…
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It has been a non-stop grind these last few years and the tough news and situations continue to pile up. Small breweries dealing with the rising cost of ingredients, supplies, and equipment and looking for relief. That leads to tough decisions like the question of what can be passed on to the consumer. There are practical steps you can take to stay…
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This is a round table episode that explores the growth, benefits, and flavors of craft malt. John Holl is joined by two craft maltsters - Hillary Barile of Rabbit Hill Farm and Brendan Carroll of CNC Malt - and two nano brewers - Sam Fee of Monday's Brewing and Adam Juncosa of Odd Bird Brewing - to talk about what is new with grain, educational eff…
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In proof that some of the most interesting things in American craft beer are happening on the small scale, we’ll start off this month with a brewery profile on Kulturhaus, a 5-barrel brewhouse in Pismo Beach where they are not only making beers, but fermenting pickles, sauerkraut, and vegetables to extoll the virtues of microbes. The founders Jenni…
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Earlier this month at the Craft Brewers Conference held in Minneapolis the pandemic was still the main topic of conversation, but amid the mask and surge talk a new word kept creeping in: inflation. The rising cost of goods is impacting everyone, and small breweries are especially feeling the pinch. For on the ground stories and practical advice we…
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Location. Location. Location. It’s so important that we say it three times. When you’re thinking about starting your small brewery, moving to a new location, or re-doing your space there is a lot to consider. We have two guests this month with unique perspectives on brewery locations. First up is Dustin Hauck of Hauck Architecture in San Diego. He …
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Today, Jason welcomes geopolitical expert Peter Zeihan to the show today to discuss the ongoing war between Russia and Ukraine. Peter discusses Putin’s motivations, Russia’s demographics and energy exports and if the response from the West will be enough to stop this conflict. What are the short and long term economic and agricultural implications …
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Join Jason today as he welcomes Dr. Peter McCullough, MD. Dr. McCullough has over 50 peer-reviewed papers and is an extremely credible person in the medical field. You can also watch the video NOT on YouTube (having been censored) but on Jason’s other video sites: JasonHartman.com/Rumble JasonHartman.com/Bitchute JasonHartman.com/Odysee After recei…
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Don't forget to register for the Jason Hartman Live virtual event on April 1 & 2! Learn how to optimize your portfolio, evaluate investments like a pro and so much more! Go to JasonHartman.com now! And today, Jason welcomes the legendary Mark Victor Hansen, best selling author, real estate investor and entrepreneur! He talks today about his new boo…
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There is a lot to think about, to plan, and to dream towards when it comes to your nano brewery. Sometimes you need a little help, and that’s what this episode is all about. We’ve been collecting your emails and will be answering them in this episode. From recipes and growth, to education and business, our guests are two people with vast knowledge …
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February is always an odd month. The newness of a new year has faded, but around most of the country, it’s cold and winter feels endless. It can be hard to get the motivation to get done what needs to be done. In those moments it’s good to take on new projects or to tackle the ones that have sat on a to-do list for so long. To help with that motiva…
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The introduction of a new calendar comes with a lot of promise. A blank slate to fill in with projects and goals. Maybe it means revamping a tap room or a recipe. Perhaps it’s finally signing the paperwork on new equipment, new space, or taking the first steps to open your own brewery. Whatever the case, this episode is about making the right moves…
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We hope you had a chance to watch, listen, or participate in BYO’s NanoCon held earlier this month. For host John Holl it was great fun to moderate two panels with industry experts, though leaders, and brewers. In addition to their own thoughts and insight we had a lot of great questions and feedback from conference participants, especially during …
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No matter the season, hops are always on our mind here at the BYO Nano Podcast. With the 2021 North American harvest over, the farmers have time to rest a bit before preparing for 2022. Eric Desmarais of CLS Farms in Yakima Valley joins us to talk about the season that just ended, building brewery relationships, and some hops to think about in the …
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Earlier this month, Yazoo Brewing and Embrace the Funk held its annual Funk Fest. It was a return to somewhat normalcy filled with small pours, familiar faces, and a sense of camaraderie. Amid the socially distanced crowd was Chris Cates. He’s the co-founder and head brewer of Little Animals Brewery in Tennessee. He has a great story and perspectiv…
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Last week there was a scaled down version of the Craft Brewers Conference that happened in Denver and host John Holl flew out for a few days, to walk the expo floor, to see what was new in the world of beer, and to talk with brewers about what is exciting and worrying, and to have a few socially distanced pints. There is movement happening in the i…
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On this episode of the BYO Nano Podcast, host John Holl talks with experts in finance and wood-aged beers. The bottom line of your brewery is always something to be mindful of and after the last year and a half watching every cent is critically important. So, the show starts off with a conversation with Jason Sleeman the Vice President of Craft Bev…
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On this episode of the BYO Nano Podcast, host John Holl starts off by talking with Alison Wisneski, the head of marketing, among other things, at Lady Justice Brewing in Colorado. She has insights into hiring practices for nano breweries, and what they have found works for their brewery, as well as how to focus charitable giving so that it means so…
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After more than a year of uncertainty and life moving slowly for a lot of us, things have picked up speed in the last few weeks. Taprooms are re-opening for inside service, customers are buying beer for parties, draft beer is coming back to accounts. Where do we go from here, how do small breweries make the most of this time and get on better footi…
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As late spring moves along, mask requirements are being lifted, people are getting vaccinated, and we are all making tentative plans to rejoin the world and get back into our old familiar ways. As we look forward we here at the BYO Nano Podcast thought we should also look inward to important small brewery infrastructure. This means making sure you …
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It’s been a while since we had a good discussion among brewers on the program, so this month we are glad to have two nanobrewery owners and brewers on the show to talk about scrapping business plans, relying on local, learning from the pandemic, and more. This is a conversation with: -Chris Prost of Polyculture Brewing in New Hampshire. -Brad Lawre…
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