Jared Spool joins Anthony and Katie to discuss what it means to be a strategic designer. We cover what strategy means, different leadership styles, and the difference between outcomes vs outputs. Find Jared Spool on Linkedin: https://www.linkedin.com/in/jmspool/ Hosts: Anthony Hobday, Generalist Product Designer: ⁠⁠⁠⁠⁠⁠https://twitter.com/hobdaydes…

Today we will dive into one of the biggest problems that startups face – and I would expand this to teams in general –: each other! We are joined by Martin Gonzalez one of the authors of the book The Bonfire Moment that we will focus on today. Martin created Google’s Effective Founders program and Josh is a cofounder of the Google for Startups Acce…

Join my conversation with web accessibility leader Natalie MacLees! Natalie has been working in web development and digital accessibility, for over 20 years. She is the co-founder and COO of a small software company NSquared focused on building accessible, user-friendly tools for small businesses. Throughout her career, she has remained a passionat…

What's the difference between customization and personalization in interface design? Anthony and Katie discuss this along with the benefits/downsides of designing for customization. Hosts: Anthony Hobday, Generalist Product Designer: ⁠⁠⁠⁠⁠https://twitter.com/hobdaydesign⁠⁠⁠⁠⁠ Katie Langerman, Systems Designer: ⁠⁠⁠⁠⁠https://twitter.com/KatieLangerma…

Today, we welcome Jeff Baker. Jeff is president of IGI Group Consulting; standing for Insight for Growth & Innovation. a firm that uses Jobs-to-be-Done and research methods to help firms grow and thrive. Jeff and I worked together, years ago, when we both worked for Strategyn - which is ground zero for Outcome-Driven Innovation, a proven system for…

It's a ranty one folks. What is performative design, and why does it exist? Hosts: Anthony Hobday, Generalist Product Designer: ⁠⁠⁠⁠https://twitter.com/hobdaydesign⁠⁠⁠⁠ Katie Langerman, Systems Designer: ⁠⁠⁠⁠https://twitter.com/KatieLangerman

In this episde we hand over the mic to Pam Henderson an let her interview us about Jobs-to-be-done. Pam is an entrepreneur, professor, and founder and CEO of NewEdge, a growth strategy firm that anchors growth in “opportunity” also, she’s the author of a book with an intriguing title, “Killing Ideas: You can kill an idea, you can’t kill an opportun…

Anthony shares a quote to define elegance vs. extravagance as "do a lot with a little vs. a lot with a lot". Katie and Anthony discuss how this relates to interface design and the impact it has on interaction design and product longevity. Hosts: Anthony Hobday, Generalist Product Designer: ⁠⁠⁠https://twitter.com/hobdaydesign⁠⁠⁠ Katie Langerman, Sys…

How might designers learning how to code impact interface design? Enjoy this extremely reasonable conversation between Katie and Anthony. Hosts: Anthony Hobday, Generalist Product Designer: ⁠⁠https://twitter.com/hobdaydesign⁠⁠ Katie Langerman, Systems Designer: ⁠⁠https://twitter.com/KatieLangerman

Today, we have an extra special episode as we welcome two superheroes of Jobs-to-be-done and we plan to get into the weeds. First, Dr. Lance Bettencourt. Lance is widely published, and all practitioners should know his work, most notably with MIT Sloan Review and Harvard Business Review. All should know his HBR article “The Customer-Centered Innova…

Today, we have an extra special episode as we welcome two superheroes of Jobs-to-be-done and we plan to get into the weeds. First, Dr. Lance Bettencourt. Lance is widely published, and all practitioners should know his work, most notably with MIT Sloan Review and Harvard Business Review. All should know his HBR article “The Customer-Centered Innova…

Anthony, Katie and special guest Maggie Appleton speculate about how AI could impact interface design in the future. The five possible futures we discussed: AI replaces designers and developers completely AI produces a rough draft, a designer “tidies it up” AI builds the interface out of supplied components and a description of how the interface wo…

In this episode we continue our exploration of the Cynefin framework and how to apply it to innovation. We have already discussed it in a previous episode (Episode 64 with Tom Kerwin). We now want to look at it from another perspective. Our guest William Bartlett is in the field building solutions, meaning he has first hand experience with the chal…

Anthony, Katie and special guest Jeremy Elder chat about the visual design aspect of design systems. Find Jeremy on Twitter: https://twitter.com/jeremyelder GitLab's papercuts site: https://papercuts.gitlab.com/ Hosts: Anthony Hobday, Generalist Product Designer: ⁠https://twitter.com/hobdaydesign⁠ Katie Langerman, Systems Designer: ⁠https://twitter…

With us today is Steve Portigal. I have been recommending his book “Interviewing Users: How to uncover compelling insights” all the time for anyone interested in interviewing users. It’s now out in a second edition and with the promo code QUEST you can get 10% off here: https://rosenfeldmedia.com/books/interviewing-users-second-edition/. Steve help…

Today, we welcome Pam Henderson. Pam is an entrepreneur, professor, and founder and CEO of NewEdge, a growth strategy firm that anchors growth in “opportunity.” - in quotes, I say ‘in quotes’ because Pam created a method known as Opportunity Thinking, a creative approach to innovation. She’s the author of a book with an intriguing title, “Killing I…

Anthony and Katie share their top habits for good interface design. Design inspiration site Anthony mentioned: https://mobbin.com/ Hosts: Anthony Hobday, Generalist Product Designer: ⁠https://twitter.com/hobdaydesign⁠ Katie Langerman, Systems Designer: ⁠https://twitter.com/KatieLangerman

Today we have a guest that if you don’t know him it more than about time that you do. He’s something of a UX rockstar and one of the leading most influential experts in the field: Jared Spool. He is a Maker of Awesomeness at Center Centre the school he started with Leslie Jensen-Inman to create industry-ready User Experience Designers and where he’…

Anthony and Katie chat about the people behind interfaces, and how competing priorities impact the end result of interface design. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

Anthony, Katie and special guest Adam Silver discuss all things form design. We try to define form design (for Anthony's sake), and discuss things like toggle switches, good/bad form experiences, and border color contrast. Find Adam on Twitter: https://twitter.com/adamsilverhq Adam's book on form design: https://formdesignpatterns.com/ Hosts: Antho…

Our guest today is Tom Kerwin (https://triggerstrategy.com). Tom is an innovation and UX consultant and coach. He is the author of the card deck Innovation Tactics, a deck of methods, exercises and frameworks that helps to make things people really want (we like that here). Tom is also an active proponent of Cynefin, a decision support framework cr…

Today, we welcome Urko Wood. Urko is the founder of Reveal Growth Consultants, a firm that uses Jobs-to-be-Done to help firms grow and thrive. Urko and I worked together, years ago, when we both worked for Strategyn - which is ground zero for Outcome-Driven Innovation, a proven system for applied JTBD. He’s been a steady contributor to the world of…

This week we're joined by Donnie D'Amato to discuss how design systems have impacted interface design. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

Anthony and Katie discuss how interface design evolves over time. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

Today we have Robyn Bolton as our guest. Robyn M. Bolton is the Founder & Chief Navigator of MileZero, an innovation consultancy that works with leaders of medium and large businesses to navigate the uncertainty of innovation's "fuzzy front end" to confidently grow their businesses. Before founding MileZero, Robyn was a Partner at Innosight, the in…

Anthony and Katie discuss "Just Enough Design" by Taku Satoh. Spoiler: we like it. Anthony's recommended short design books: https://www.anthonyhobday.com/blog/20230101.html Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman…

In this episode, we continue a critical conversation about the challenges we face together on computer science, ethics, and unintentional consequences with emerging technologies that lack defined purpose and regulations. Morten Rand-Hendriksen has published countless valuable courses on LinkedIn Learning reaching hundreds of thousands of viewers fr…

Today, we welcome Brandon Cornuke. Brandon is Senior Director of Innovation for University Hospitals Ventures, an organization charged with deploying healthcare innovation at scale. He’s the author of The Value Proposition Matrix, something that we’re sure to get into today.By Scott, Jonathan and Yann

Anthony and Katie discuss how to safely add personality to an interface without sacrificing usability. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

Today, we welcome our special guest, Dr. Theomora Ziamou. She is a behavioral scientist who has worked for the EU through the European Commission, Ernst & Young, UNESCO - and today with her own consultancy, Enlexis. Our stated goal on the Product Quest Podcast is to better understand innovation and product strategy. A real mystery that most product…

Anthony and Katie discuss design feedback: how important it is, bad vs. good feedback, and the difference between harsh and direct feedback. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

Anthony and Katie discuss different roles and responsibilities related to interface design, sharing their preferred combinations. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

Today we’ll be chatting to Greg Larking who calls himself a business punk. From what I can see the emphasis is on both: business and punk. He predicted the subprime financial crisis in 2006 and worked as a director of product innovation at Bloomberg. Now he advises companies such as Google, PWC, Uber, Sky and other Fortune 500 companies to launch t…

Anthony and Katie analyze two quotes related to design. Anthony's quote from Frank Chimero: https://frankchimero.com/blog/2013/what-screens-want/ Katie's quote from PJ Onori: https://pjonori.blog/posts/analysis-of-style/ Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://t…

In this episode, Jonathan Edwards, Yann Vermuth, and Scott Burleson talk to Professors Daniel Trabucchi and Tommaso Buganza from the School of Management at Politecnico di Milano about their book "Platform Thinking" (more at: https://platformthinking.eu/). They talk about the different kinds of platforms and how platform thinking can be used to thi…

Anthony and Katie celebrate one year of producing this podcast with a game: finish this sentence. Each person prepared sentences for the other to finish, all related to design. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman…

In contrast with episode 25, Anthony and Katie discuss things they are good at when it comes to interface design. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

Anthony and Katie share some things they're not good at when it comes to interface design. There are plenty of benefits to being aware of your own weaknesses, and learning to talk about them openly can help lead you towards improvement and/or acceptance. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Lang…

Many listeners will know that this podcast has a JTBD affection to put it mildly. In this episode we will do something very Un-JTBD like: We will talk about a solution! It’s a solution that everyone is talking about right now: Artificial intelligence. What we want to do today is look at AI from two perspectives. The first one is how AI is or might …

I am talking with Jessica Ivins about strengthening stakeholder relationships via UX research operations in this episode. Jessica is the Lead UX Researcher at The Predictive Index, overseeing research and research operations. She plans, conducts, and synthesizes strategic UX research projects that provide critical insights for organizational stakeh…

Katie reacts to Anthony's "hot takes" to wrap up 2023.

Anthony and Katie discuss landing page visual style compared to application visual style, crossover between brand and utility, and whether or not a single designer can do both styles. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman…

Our guest today, Eckhart Boehme, is a strategy consultant and the developer of the Customer Progress Design method. He is the co-creator of the Wheel of Progress, a canvas based on JTBD and inspired by Bob Moesta's 4 forces model. More recently Eckhart has been experimenting with AI tools and has developed an AI-based app that helps with analyzing …

Anthony and Katie discuss AI and what is uniquely human about design. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

Wermuth and Jonathan Edwards. Today, we welcome our special guest, Dan Adams. Dan is the founder and president of The AIM Institute and is author of New Product Blueprinting: The Handbook for B2B Organic Growth. He’s a chemical engineer by training and the holder of many patents, including a listing in the National Inventor’s Hall of Fame. He has a…

In this episode, I am joined by special guest, Jared Spool! We are talking about transformational UX research and design strategies. We cover a lot of actionable insights and share a few laughs too. You will learn about how to evaluate the readiness and urgency required to make a maximum strategic UX impact within organizations, what actual leaders…

Today we will dive into the challenges of becoming and being a Product manager with Dr. Bart Jaworski. Bart is a Senior Product Manager at StepStone, he has worked as a Senior Product Manager at Microsoft and is a LinkedIn Top Product Management Voice. Through his online courses on https://drbartpm.com/ he has trained over 18.000 people in various …

Anthony and Katie attempt to define wireframing, and discuss why or why not you might want to use them. Hosts: Anthony Hobday, Generalist Product Designer: https://twitter.com/hobdaydesign Katie Langerman, Systems Designer: https://twitter.com/KatieLangerman

In our podcast we often talk about innovation frameworks, models, theories and so on. While these topics are important, innovation success also depends A LOT on people and how they collaborate – or not. With our guest Sebastian Hamers of human insight, we want to talk about people and how they are best put together to achieve high innovation perfor…

Anthony and Katie discuss what makes interface design "thoughtful", including some specific things to keep in mind as a designer.