Best Kait Stephens Podcasts (2024)

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#156: LinkedIn | How to Build a LinkedIn Founder Brand that Drives Revenue with Kait Stephens and Brad Zomick 44:52

5d ago44:52

44:52

Dave sits down with Kait Stephens, co-founder and CEO of Brij, and Brad Zomick, Brij’s former Head of Marketing turned LinkedIn consultant. Dave named Kait the “Queen of Omni-Channel” for good reason — she turned LinkedIn into a powerhouse for her brand to drive leads and revenue for her company, growing to over 15k followers. Kait, Brad, and Dave …

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#158: Career | High-Pressure CMO Roles, Avoiding Burnout, and Growing your Personal Brand with Amanda Goetz 46:09

22h ago46:09

46:09

Dave is joined by Amanda Goetz, a 2x founder, 3x CMO, and the author behind the popular weekly newsletter Life's A Game. Amanda shares her expertise in personal and professional growth, brand building, and content creation. Amanda and Dave cover: How Amanda transformed her LinkedIn strategy to grow her following and engagement The impact of persona…

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#157: Brand | Creating Irresistible LinkedIn Posts, Creating Real-Time Feedback Loops, and What It Means To Be Authentic with Adam Robinson, CEO of Retention.com 50:54

5d ago50:54

50:54

Dave sits down with Adam Robinson, CEO of Retention.com, to go behind the scenes on how he creates so much killer content on LinkedIn and has used his platform to scale not one, but two start ups to over $1m in ARR. Adam and Dave cover: Adam’s focus on creating engaging content that’s authentic Using LinkedIn’s quick feedback loops to refine your m…

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#155: Inside Exit Five | Creating Webinars People Actually Want to Attend (Behind the Playbook We’re Building) 34:23

9d ago34:23

34:23

Dave and Matt (Marketing Manager at Exit Five) go behind the scenes of our best live session (don’t call it a webinar!) yet. Matt also shares his insights on targeting multiple personas and generating compelling content ideas. Matt and Dave cover: Creating content for multiple personas without losing your brand’s voice Secrets to engaging webinars …

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#154: Content | B2B Landing Pages that Convert to Pipeline (and How You Should Actually Be Using Attribution) with Tas Bober 52:35

15d ago52:35

52:35

Dave is joined by Tas Bober, a B2B digital marketing strategist and top voice on LinkedIn. Tas shares her experience of growing to over 10k followers on LinkedIn, starting by just posting for fun — and how it grew into a thriving niche consulting business. Tas is an expert on landing pages and websites, and she helps marketing teams at companies li…

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#153: Inside Exit Five | How to Actually Pull Off a Rebrand with Eli Rubel of No Boring Design 40:52

16d ago40:52

40:52

Dave and Dan (COO at Exit Five) go behind the scenes of the recent rebrand of Exit Five with Eli Rubel, Founder and CEO of No Boring Design. Eli shares his candid feedback on where partnerships with agencies and marketing teams often go wrong and the challenges of creative work. They also cover: How to create a killer creative brief How well-crafte…

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#151: Brand Marketing | How To Build A Brand with Bill Macaitis (former Slack CMO & Zendesk CMO) 30:37

23d ago30:37

30:37

This episode is from a fireside chat Dave did with Bill Macaitis, former CMO at Slack and Zendesk during G2's 2023 "Reach" event on how to build a brand in an economic downturn. We cover what is a brand, what is brand marketing, 8 ways to fit a brand into a marketing strategy, creating a brand centric product, and examples from Bill's work over the…

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#150: ABM | What ABM Isn’t – Some Huge Misconceptions of ABM, and What Works in 2024 (with Christopher Rack) 51:07

29d ago51:07

51:07

Dave is joined by Christopher Rack, CEO of pharosIQ. Chris is a seasoned leader with a track record of driving remarkable growth. With experience spanning individual contributions to executive leadership, he's led four sales organizations to achieve 10x growth in just 2-3 years. His leadership ethos prioritizes building robust processes and fosteri…

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#149: Marketing Leadership | 16 Lessons I Wish I Knew As First Time B2B Marketing Leader 35:18

1M ago35:18

35:18

Dave shares the 16 lessons he wishes he knew as a first-time marketing leader, going from marketing manager to CMO in four years. This is a recording from Metadata's DEMAND 2022 virtual event in October 2022. The lessons include: 1. Forget acronyms 2. The story is the strategy 3. Think hard about “offers” 4. Push your team past incremental thinking…

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#148: Strategy | Will AI Impact SEO, Are Sales and Marketing Converging, The Timeless Principles of Marketing (With John Short) 54:54

1M ago54:54

54:54

Dave is joined by John Short, Founder & CEO of Compound Growth Marketing. John spent a decade as a B2B SaaS marketer at LogMeIn, Yesware, and Workable before starting his own full-funnel marketing agency in 2018. John is focused on helping companies find the right strategy in order to grow, as opposed to just blindly picking from a menu of marketin…

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#147: Inside Exit Five | Behind The Scenes Launching Our First Event and Exit Five's Recent Growth 35:16

1M ago35:16

35:16

Dave and Dan (COO at Exit Five) share the behind the scenes on Exit Five's growth. They cover How we sold out Drive in 24 hours Why we used a waitlist strategy How much Exit Five has grown How much we're investing into the business this year Solopreneurship PS. We’d love to get your questions and feature you on this podcast. Have a hot topic, a bur…

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#145: Content | What It Means to Be a Media Company, Building an Audience, and Community with Anthony Kennada 50:11

1M ago50:11

50:11

Anthony Kennada is is co-founder & CEO of AudiencePlus, a company building software, content, and community to help businesses become media companies. Prior to founding AudiencePlus, Anthony served as the CMO of Hopin, Front, and Gainsight. In this episode, they discuss What it means to be a media company Building an audience from scratch Why build…

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#144: Strategy | Measuring The Effectiveness of Marketing and Predicting Revenue with Pranav Piyush 46:15

2M ago46:15

46:15

Dave is joined by Pranav Piyush, CEO and Co-Founder of Paramark. With 15 years of growth and marketing experience at companies like PayPal, Dropbox, Adobe, and BILL, Pranav is convinced that CMOs deserve better measurement solutions. That’s why he started Paramark, a tool to help Marketing leaders become more confident about how to invest their bud…

1
David Cutler @Cook Unity 31:55

2M ago31:55

31:55

How this former Spotify exec uses data & consumer behavior to scale this subscription business. On the latest episode of the Omnichannel Marketer, I spoke with David Cutler, VP of Product & Design at Cook Unity. David started his career consulting with major CPG brands, helping them interpret big data sets to create better segmentation and advertis…

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We're Hiring for Content Marketing at Exit Five (Details Here) 3:15

2M ago3:15

3:15

We're growing our team at Exit Five voice. This is a quick message from Dave about a new Content Marketing role we just opened up. You can read more about this role and apply here on our job board. Maybe our next great teammate is already listening to the Exit Five podcast...By Exit Five

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#141: Inside Exit Five | Nurturing Web Visitors, Dark Social and Reactions To Our Rebrand 27:50

2M ago27:50

27:50

Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover Reactions to our rebrand How to nurture the 99% of website visitors that don't convert Advice for shipping a new website Dark social and why you need to make it part of your strategy PS. We’d love to get your…

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#140: Marketing Strategy | Intent Data, Back to Basics with ABM, and B2B Non SaaS (with Christopher Rack) 50:19

2M ago50:19

50:19

Dave is joined by Christopher Rack, CEO of pharosIQ. Chris is a seasoned leader with a track record of driving remarkable growth. With experience spanning individual contributions to executive leadership, he's led four sales organizations to achieve 10x growth in just 2-3 years. His leadership ethos prioritizes building robust processes and fosteri…

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#139: Strategy | Building Community in B2B, LinkedIn Organic, and Influencer Partnerships (with Chris Walker) 52:27

2M ago52:27

52:27

Dave joins Chris Walker for a Refine Labs Expert Series event. Chris is the Founder & Executive Chairman of Refine Labs and Founder & CEO of Passetto. They discuss The principles of building a community LinkedIn personal vs. company page engagement The role of executives in thought leadership content How companies are leveraging influencer partners…

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Lisa Bubbers @Studs 28:55

2M ago28:55

28:55

Retail & eCom, the one-two punch for evolving an entrenched category. On the latest episode of the Omnichannel Marketer, I spoke with Lisa Bubbers, Chief Marketing and Brand Officer at Studs. Studs is a new entrant in the ear piercing category – positioning itself as a piercing company instead of an earring brand. In contrast to Claire’s or the mal…

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#138: Marketing Leadership | Proven Management Tactics to Lead High Impact Marketing Teams (with Dave Kline) 54:12

2M ago54:12

54:12

Dave is joined by Dave Kline. Dave is currently the owner of SkillScouter and Co-Founder of MGMT Accelerator. He spent 20 years leading teams sized 2 to 200 at Moody's and Bridgewater before starting his own management accelerator. They talk about leadership and management for people who want to grow their careers and take on a leadership role. Thi…

1
#137: Inside Exit Five | Goldenhour Recap, Listener Questions, and The Future of E5 32:52

2M ago32:52

32:52

Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover How to start building your portfolio as a new agency owner What Sales can do to become a partner to Marketing (and vice versa) Whether podcasts are for brand awareness and lead nurturing Webinars and whether …

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#136: AI | How To Use AI In B2B Marketing (with Jessica Hreha) 46:54

3M ago46:54

46:54

Dave is joined by Jessica Hreha. Jessica is the Head of Marketing AI Strategy & Transformation at Jasper. Previously, she was the Head of Global Integrated Campaigns & Content Strategy and Founder of VMware Marketing AI Council at VMware. They discuss everything AI in B2B Marketing, such as How to use AI to ideate and refine your creation process U…

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Foujan Volk @ Parachute 47:15

3M ago47:15

47:15

Without brand, growth and performance marketing are just flashes in the pan. In the wake of iOS 14 privacy changes & rising CACs, we’re no longer in an era where growth at all costs is a viable strategy anymore. I recently had the pleasure of speaking with Foujan Volk, the VP of Brand & Marketing at Parachute Home. She was the first marketing hire …

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#133: Inside Exit Five | How Edgy Can B2B Social Content Be? Advice For First-Time Marketing Leaders and Product Launches 29:52

3M ago29:52

29:52

Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover How 'edgy' B2B brands can get with their social media pages (and if they should) Advice for first-time marketing leaders Dave's advice for product launches Why marketing fundamentals are key to your marketing…

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#131: Inside Exit Five | LinkedIn Personal Page vs. Company Page, Marketing Generalist vs. Specialist 37:06

3M ago37:06

37:06

In this new regular segment of the podcast, Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover Whether you should focus on the company or personal LinkedIn pages What the CEO can do to grow their LinkedIn profile When it's acceptable to be a marketing general…

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#130: Strategy | How to Measure Your B2B Marketing Efforts (With Pranav Piyush, CEO and Co-Founder of Paramark) 54:27

3M ago54:27

54:27

Dave is joined by Pranav Piyush, CEO and Co-Founder of Paramark. With 15 years of growth and marketing experience at companies like PayPal, Dropbox, Adobe, and BILL, Pranav is convinced that CMOs deserve better measurement solutions. That’s why he started Paramark, a tool to help Marketing leaders become more confident about how to invest their bud…

1
Sarah McNamara @ Peter Thomas Roth 22:13

3M ago22:13

22:13

Meet your customer where they want to shop. On the latest episode of the Omnichannel Marketer, I had the pleasure of talking with Sarah McNamara, Executive Vice President & General Manager at Peter Thomas Roth Clinical Skin Care and Naturally Serious Skin. Sarah is a beauty industry veteran, having worked at Unilever, L’Oreal, and grew her own beau…

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#128: Marketing Leadership | The Role of CMO, Taking a New Job, Making Changes in the Marketing Org (with Peter Mahoney, CMO, GoTo) 51:42

4M ago51:42

51:42

Dave is joined by Peter Mahoney, CMO of GoTo. Prior to that, he was the CMO at Nuance Communications and later founded Plannuh, which was acquired by Planful. Peter is the author of The Next CMO: A Guide to Operational Marketing Excellence, a book that teaches you how to form marketing goals, create a strategy, build a plan, craft impactful campaig…

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#127: LinkedIn | Video, Ads, and Slicing Fruit (with Tim Davidson) 45:52

4M ago45:52

45:52

Dave is joined by Tim Davidson, Founder of B2B Rizz. Tim has 10+ years of digital marketing experience in SaaS organizations, driving pipeline and revenue through ABM and LinkedIn ads, which he now does for others with his own company. They talk all things LinkedIn like Why getting started is better than perfect What's working on LinkedIn today Why…

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#126: Career | How to Navigate Early-Stage Marketing and Your Compensation Package (with Emily Kramer and Kathleen Estreich from MKT1) 52:44

4M ago52:44

52:44

Kathleen Estreich and Emily Kramer are the co-founders of MKT1. They advise founders, recruit and advise marketers, and invest in SaaS startups, and join Dave on this episode of the Exit Five podcast to talk about early-stage marketing strategy and hiring (Kathleen and Emily have held roles at Facebook, Box, Intercom, Scalr, Asana, Carta). They als…

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#125: Career | How Chili Piper's New VP of Marketing Landed His Job (with Brandon Redlinger) 42:16

4M ago42:16

42:16

Dave is joined by Brandon Redlinger, VP of Marketing at Chili Piper. Brandon takes us through how he landed his new role at Chili Piper against hundreds of applicants and How to think through and negotiate compensation When to leave your job and how to break up with your employer Tips for nailing interviews for competitive positions Determining com…

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#124: Events | How to Create Memorable Events that Drive Pipeline (with Kera Wright, Founder of Planner Pal) 47:46

4M ago47:46

47:46

Dave is joined by Kera Wright, Founder of Planner Pal. Kera ran Event Marketing at companies like Microdesk and Aircall, where she managed planning and execution at high-profile trade shows like Dreamforce and INBOUND. She has now founded her own company to help marketing teams host better events. Kera shares her approach to organizing events, cove…

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#123: Marketing Leadership | How To Run Marketing, Creating Categories, and the Role of Marketing in Revenue Growth (with Kyle Coleman from Copy.ai) 53:04

4M ago53:04

53:04

Dave is joined by Kyle Coleman, CMO at Copy.ai. Kyle went from Individual Contributor to Senior Director at Looker and Director to CMO at Clari. During his time there, he helped both companies 10x their revenue. In this episode, they chat about The importance of leadership team alignment and why the CRO & CFO should be your best friend How marketin…

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How Olipop's Customer-Obsessed Strategy is Boosting their Growth 34:21

5M ago34:21

34:21

In this episode, we meet Chad Wilson, Head of Marketing at Olipop. ‍ Olipop is a better-for-you soda brand on a mission to make the world healthier and happier. In this episode, we discussed growth into retail, structuring marketing teams, understanding the customer journey, and staying close to consumers. ‍ Topics covered Brand awareness and brand…

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How Chubbies Went from From Backpack Sales to 9-Figure Exit and 10-Figure IPO 30:40

5M ago30:40

30:40

In this episode, we meet Preston Rutherford, Co-Founder of Chubbies. Chubbies was born in 2011 in San Francisco, they create men's shorts that aim to make every day feel like Friday at 5pm, bringing that chill vibe and good times to their audience. In this episode, we discussed omnichannel business, key lessons learned, and strategies for supportin…

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How Rare Beauty Brands Drives Growth Through Omni-Channel 30:07

5M ago30:07

30:07

In this episode, we meet Chris Hobson, President and CEO of Rare Beauty Brands. Rare Beauty scales challenger brands with expertise in innovation, marketing, and infrastructure across various channels. In this episode, we discussed retail, e-commerce, direct-to-consumer channels, and how to build and scale an omnichannel brand in the beauty industr…

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#121: Content | B2B Content Strategy, Distribution Tactics, and Organic Social (with Ross Simmonds) 55:52

5M ago55:52

55:52

This week, Dave is joined by Ross Simmonds. Ross is the Founder & CEO of Foundation, a content marketing agency that strategizes, distributes, and optimizes content for some of the most successful SaaS companies in the world and works as partners for multiple publicly traded cloud companies that have redefined entire industries. They share lessons …

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#117: Career | When to Make a Move, Negotiating Offers, and Working with Recruiters (with Kelly Gordon and Matthew Kanter from Creative People) 41:55

5M ago41:55

41:55

Kelly Gordon and Matthew Kanter are marketing recruiters at Creative People and join Dave to share some insider strategies to help you land your next marketing job and make your next big career move. Creative People is a recruiting firm specializing in the Series A to Series D world and Matthew and Kelly bring in-depth knowledge of roles in B2B Saa…

1
Exit Five Anthem feat. Ding Zheng, Jeff Porter 3:35

5M ago3:35

3:35

Why make an explainer video when you can make a rap anthem? Created and produced by Ding Zheng, featuring Jeff Porter (two Exit Five members). Learn more about Exit Five and join our community of thousands of B2B marketers: https://www.exitfive.com/By Exit Five

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#116: Career | Do you really want to be CMO? Returning from Parental Leave, What's working in B2B marketing today (with Amanda Natividad) 49:38

5M ago49:38

49:38

Amanda Natividad is VP of Marketing at SparkToro. She's also a contributor for Adweek, a Le Cordon Bleu-trained chef, and a former journalist. Dave and Amanda catch up after Amanda's return to work after having her second child, talk about trends they are seeing in B2B marketing today and what Amanda's seen work at SparkToro (including email strate…

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#114: Content | Mastering Short Form Video and Social Media (with Alex Minor) 54:49

6M ago54:49

54:49

Alex Minor is a podcast producer, video marketing strategist, and founder of Eye AM Media. Alex specializes in helping businesses harness the power of video content to reach their dream customers. Alex, originally from a music and audio engineering background, shifted his focus to the realm of video and social media as he started to work with clien…

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Going viral on Tiktok & TIktok's Role in Sales With Nadya Okamoto from August 24:40

6M ago24:40

24:40

In this episode, we meet Nadya Okamoto, Co-Founder of August. August is a brand revolutionizing period care with their sustainable, transparent, bold and inclusive approach on period products. In this episode, we discussed category disruption, influencer marketing, and evolving from DTC to omnichannel. ‍ Topics covered Consumer experience Product d…

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#111: Content | Podcasting Strategy for B2B - Do podcasts work? How do you measure ROI? (with Ian Faison, CEO of Caspian Studios) 54:05

6M ago54:05

54:05

Ian Faison is Founder and CEO at Caspian Studios. Caspian Studios manages 60+ podcasts and video series in a variety of industries and Ian hosts Remarkable, Demand Gen Visionaries, Often Imitated, CIO Classified, and Rise of RevOps. He's an Oakland native, former Army Captain, and West Point graduate and Co-founder of Mission.org and co-founder of …

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#110: Community | What Does B2B Community Building Look Like? With Stories from Exit Five, Zapier and Zendesk 56:17

6M ago56:17

56:17

Community is a largely misunderstand tactic in B2B marketing. In this episode, Dave is joined by Carly Moulton (Head of Customer and Community Marketing at Zapier) and Adam O'Donnell (Startup Partnerships at Zendesk) to talk about how each of their businesses is leveraging community for company growth. They discuss: What community looks like at Zap…

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The DTC and Retail Flywheel with Benjamin White, Founder & CEO @ Recess 31:59

7M ago31:59

31:59

In this episode, we meet Benjamin Witte from Recess. Recess is a relaxation drink. Recess is spearheading the category, like how RedBull started the energy drink category. Category creation, evolving from digitally native to retail, the DTC & omnichannel flywheel, and the trade-offs with DTC and retail. Topics covered Category creation Brand buildi…

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Category Disruption and Evolving from DTC to Retail with Gabi Lewis, Co-Founder of Magic Spoon 32:40

7M ago32:40

32:40

In this episode, we meet Gabi Lewis, founder and CEO of Magic Spoon Magic Spoon is a better-for-you cereal brand that is designed to taste like your favorite childhood cereals but low in sugar and high in protein. In this episode, we discussed category disruption, influencer marketing, and evolving from DTC to omnichannel. Topics covered Category D…

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Steven Borrelli x Cuts 22:15

7M ago22:15

22:15

In this episode, we meet Steven Borrelli, the CEO and founder CUTS Clothing. CUTS is a clothing brand built for the sport of business. It started with t-shirts designed for the work setting and has since expanded to polos, pants, and jackets, and recently started a women's line. In this episode, Steven shares the lessons he learned from launching a…

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#107: Marketing Leadership | Taking a New VP of Marketing Role, When to Optimize for Learning, and Personal LinkedIn Strategy (with Amrita Mathur, VP Marketing, ClickUp) 43:05

7M ago43:05

43:05

This week, Dave and Amrita Mathur catch up since their last podcast, and since Amrita started her new VP of Marketing job at ClickUp. There are some great nuggets in here for how to start out as a VP of Marketing in a new role. They also cover topics like: Personal LinkedIn strategy How proactivity is one of the keys to being successful Optimizing …

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A Deep Dive into launching in Sephora with Colm Mackin from Act+Acre 28:01

7M ago28:01

28:01

In this episode, we meet Colm Mackin, from Act+Acre Act+Acre is a women’s scalp care brand. In this episode, Colm shares a deep dive into how to have a successful launch in Sephora. Topics covered Scalp health Customer education Product Effectiveness Retail distribution Influencer marketing Focus Takeaways Scalp care (and other medical) products re…

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#105: Content | 100% Organic Marketing Strategies, How Three Marketers Use Content To Drive Revenue 1:01:27

7M ago1:01:27

1:01:27

In this episode, Dave is joined by Lashay Lewis (Authority Plug), Ben Battaglia (Your Money Line), and Rachel Saltsgaver (Seismic) to talk organic content and using SEO and content marketing to drive a real impact in a B2B SaaS business. They cover: Content marketing as sales enablement Using content to push people through the sales funnel The rela…

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Kait Stephens Podcasts

Podcasts Worth a Listen

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