Story readings and interviews with writers.
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The Sell with Authority Podcast is all about helping marketing agencies sell more of what they do for a higher price. How do you attract a steady stream of well-prepared prospects into your sales pipeline? How do you step away from the sea of competitors so you stand out? How do you price your services? How do you get clients to say yes to your proposal? Each episode contains valuable insights, recommendations, and tangible examples of best practices — not theoretical prose. Every step — eve ...
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Welcome to the podcast “The Stories of Modern Kazakh Prose.” In this podcast, we will be retelling selected stories from 20th-century Kazakh literature, which was born out of—and transformed—the unique oral traditions that historically preserved Kazakhstan’s rich heritage of images, narratives, and poems. Contemporary authors—from Zhussipbek Aimautov and Magzhan Zhumabaev to Mukhtar Auezov, Olzhas Suleimenov, and Anuar Alimzhanov—have created prose that defines the modern Kazakh nation. With ...
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This podcast showcases the creative talents of Vic Zarley in which he shares original songs (many co-written with his wife, Eva), original poetry (suitably wrapped in selected instrumentals licensed Creative Commons with attribution) and prose from his many books published on Amazon (and as audio books on Audible.com).Leaving the Grandstand World is a choice to leave the stands where we're just observing and jumping onto the field where we can play and truly make a difference. This is his pr ...
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AAWW Radio is the podcast of the Asian American Writers' Workshop, an NYC literary arts space at the intersection of migration, race, and social justice. Listen to AAWW Radio and you’ll hear selected audio from our current and past events, as well as occasional original episodes. We’ve hosted established writers like Claudia Rankine, Maxine Hong Kingston, Roxane Gay, Amitav Ghosh, Ocean Vuong, Solmaz Sharif, and Jenny Zhang. Our events are intimate and intellectual, quirky yet curated, and d ...
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“Good fences make good neighbors...” If, as a reader, this is one line you do remember, then the poet Robert Frost would have fulfilled his purpose. The highest goal of a poet, he claimed, was to “lodge a few poems where they would be hard to get rid of...” Unforgettable lines and indelible memories are connected with our encounters with America's best-loved and most popular poet. His wonderful pictures of rural life and the deeply philosophical insights they offer remain with us long after ...
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Carl Burell reminisces about his old friend Robert Frost, sharing stories about Rob with the people of Derry, New Hampshire attending the Centennial Celebration of Derry in 1927. This reenactment offers an inside look at the early years of Robert Frost through the eyes of Carl Burell, a childhood friend, farming mentor and hired hand on Frost’s first farm in Derry. Carl’s closeup view provides a unique perspective on Frost’s life among the people of Derry, whom he freely appropriated in much ...
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1
SWA ConduitDigitalFiresideChatwithHannahRothandErikJensen V02
42:27
42:27
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For this episode of Sell With Authority, we’ve got something really special lined up for you — something we’ve never done before. We’re calling it a “Fireside Chat.” It’s a more laid-back, informal conversation, but packed with expert insights on a crucial topic for your agency’s success — strategic partnerships. Also in the category of things we’v…
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1
No Friction Lead Generation, with Stephen Woessner
45:59
45:59
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Today’s episode of the podcast is a solocast so that you and I could take a strategy from last week’s episode and explore it with more depth. Last week — you may recall — I shared that one of the strategies that we taught during our July Intensive was what we call “No Friction Lead Generation.” When you have built up enough trust, respect, and auth…
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1
Debrief and takeaways from the July Intensive, with Stephen Woessner
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Last week (July 30th and 31st) — my Predictive team and I hosted our latest “2-day Intensive.” Every March, July, and November — we get our Predictive clients together for an “Intensive” where we peel back the curtain and share the results of the most recent experiment in the Lab, the actual results, and how to install it into their agencies. We pr…
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1
How to Use Strategic Lenses for Niching Down, with Hannah Roth
49:30
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I am thrilled about this episode of Sell With Authority because it is super fun — and ridiculously helpful! Hannah Roth, our mad scientist and strategist at Predictive, is back for another episode to debunk the myth that niching down is just about picking an industry. Hannah has been diving into the latest Agency Edge research report. We walk throu…
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1
How to select the right CRM for your agency, with Erik Jensen
43:53
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This episode is going to be one of those episodes where you ask yourself… “What in the world was that!?! – because that was ridiculously fun and super helpful!” My guest expert today is Erik Jensen. In case you’re meeting Erik for the first time — he’s my business partner here at Predictive ROI, and we’ve worked alongside each other for well over a…
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1
How to Design Your Digital Marketing Success Plan, with Corey Morris
37:46
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My guest on this episode of Sell With Authority has spent nearly 20 years working in strategic and leadership roles focused on growing national and local client brands with award-winning, ROI-generating digital strategies. Corey Morris, President and CEO of Voltage returns for an encore interview. Corey recently released his new book, The Digital M…
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1
The Sales Crucible and How to Build One, with Stephen Woessner
42:21
42:21
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For this episode of Sell With Authority — I break down a sales strategy that we’ve used here at Predictive for nearly a decade — but not until recently — did we build a framework around it. We call it the “Sales Crucible” — and I will tell you — whenever we have a new service line to begin selling here at Predictive – I design what we call a “Sales…
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1
Skeptical thought leadership will work for you?, with Stephen Woessner
39:17
39:17
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For this episode of Sell With Authority, we’re shaking things up a bit. Instead of our usual format — I’ve got something special in store for you. Why this twist, you might wonder? There are a few reasons I’m excited to share with you. But before we dive in — have you heard about our upcoming July Intensive? Three times a year — we get our Predicti…
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1
How to Grow Your Agency Through Community and Collaboration, with Jay Owen
37:00
37:00
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37:00
I’m thrilled to welcome Jay Owen to this episode of Sell With Authority. Jay is the Founder and CEO of Business Builders, and this is a bit of an encore because Jay and I connected a few years ago for episode 777 of Onward Nation. Today’s conversation is packed with insights you can apply to your own agency — to help you sell more effectively by fo…
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1
Email Writing Workshop, with Stephen Woessner
50:03
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50:03
Welcome to the Sell with Authority Podcast – I’m Stephen Woessner, CEO of Predictive ROI. If we happen to be meeting for the first time — Predictive ROI helps agency owners and their teams sell more of what they do…typically for a higher fee. We do that by helping our clients build an authority position in the niche they’ve decided to serve — and t…
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1
How to close sales without closing, with Stephen Woessner
47:39
47:39
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47:39
Welcome to the Sell with Authority Podcast – I’m Stephen Woessner, CEO of Predictive ROI. If we happen to be meeting for the first time — Predictive ROI helps agency owners and their teams sell more of what they do…typically for a higher fee. We do that by helping our clients build an authority position in the niche they’ve decided to serve — and t…
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1
How to Design Your HERO Offer, with Jane Pfeiffer
36:54
36:54
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For this episode of Sell With Authority, I am thrilled to welcome back Jane Pfeiffer, the brilliant Founder and President of Fieldtrip, for an encore interview. Jane and her team have developed a new service offering that’s a game-changer for clients and prospects in their niche. We discuss how to design a service offering that is limited in scope,…
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1
How to Escape Founder-Led Sales, with Corey Quinn
44:28
44:28
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For this episode of Sell With Authority, I invited Corey Quinn, who has a 25-year record of extraordinary success as an entrepreneur, sales leader, and marketing executive, to come back for an encore. In episode 86 of the podcast, Corey and I went on a bit of a mining expedition where we unearthed a ton of golden nuggets around how to narrow down y…
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1
How to Get Your Money, with Sharon Toerek
45:20
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I am thrilled to welcome our guest expert, Sharon Toerek, back to this episode of Sell With Authority. It’s her fourth time appearing on the show with us, but for those who are meeting her for the first time, she’s the Founder of Toerek Law and the host of the podcast “The Innovative Agency”. Sharon is also Predictive’s wicked smart intellectual pr…
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1
Strategic Moves for Agency Profit, with Marcel Petitpas
47:34
47:34
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This episode of Sell With Authority is one I have been eagerly anticipating! I’m excited to reintroduce you to our special guest expert — because this conversation has been about 6-months in the making. When Marcel Petitpas, the Co-Founder and CEO of Parakeeto, joined us for Episode 95, the insights he shared were just the tip of the iceberg. That’…
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1
How to Find the Right Strategic Partnership for Your Agency, with Tim Burke
35:57
35:57
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In this episode of Sell With Authority, Hannah Roth and I welcome Tim Burke, CEO of Conduit Digital Marketing. We focus our discussion on strengthening your agency through strategic partnerships — and the effective use of white-label solutions. Tim shares his brilliant perspective on the power of choosing the right strategic partners, optimizing pr…
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1
How to Reach Your Agency’s Next Level of Growth, with Stephen Woessner
58:39
58:39
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58:39
For this episode of Sell With Authority, we’re shaking things up a bit. Instead of our usual format — I’ve got something special in store for you. We’re diving into an episode I recorded with Drew McLellan for his Build a Better Agency Podcast. Why this twist, you might wonder? There are a few reasons I’m excited to share with you. First off — Drew…
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1
How to get it all done, with Stephen Woessner
47:27
47:27
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47:27
Welcome to the Sell with Authority Podcast – I’m Stephen Woessner, CEO of Predictive ROI. If we happen to be meeting for the first time — Predictive ROI helps agency owners and their teams sell more of what they do…typically for a higher fee. We do that by helping our clients build an authority position in the niche they’ve decided to serve — and t…
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1
How to Stand Out as an Easy Yes, with Robin & Steve Boehler
49:24
49:24
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49:24
If you’ve been listening to the podcast for a while now — you know we share insights and tactical examples for how you can make your agency an easy yes for your right-fit clients and prospects. Two mentors who have been instrumental in our learning around this topic over the last decade are my very special guest experts on this episode of Sell With…
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1
How to Rewire Leadership for Agency Growth, with Audrey Kwan
44:19
44:19
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44:19
When I sit down with agency owners and their teams for the first time, our conversations often revolve around the same themes — where new clients are coming from, how engaged their email lists are, and the consistency (or lack thereof) in sharing valuable content to grow their audiences. And without fail — I hear something along these lines: “We’re…
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1
How to Hire Strategically, with Sue MacArthur
44:48
44:48
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44:48
In this episode of Sell With Authority, we tackle a question that’s fundamental to our success: Can we all be better at allocating our time so that we have the space, capacity, and focus to more effectively lean into business development? The short answer? Yes. Of course, we can. There’s always room for improvement in how we manage our time and eff…
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1
How to Boost Your Agency’s Impact, with Sean Tracey
53:37
53:37
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53:37
Get ready for a marketing strategy that balances profit with authenticity to differentiate your brand. In this episode of Sell With Authority, we unlock some rock solid awesome insights with our special guests, Sean Tracey and Predictive’s own Mad Scientist, Hannah Roth. Sean is an award-winning creative strategist and speaker with over 25 years of…
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1
How to Get to the Top of Google, with Corey Morris
48:50
48:50
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My guest on this episode of Sell With Authority has spent nearly 20 years working in strategic and leadership roles focused on growing national and local client brands with award-winning, ROI-generating digital strategies. Corey Morris is President and CEO of Voltage, a powerhouse in the digital marketing sphere. Corey is not only a VIP contributor…
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1
How Strategic Engagement Makes You an Easy Yes, with Jamie Shibley
45:43
45:43
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I am so thrilled Jamie Shibley joins this episode of Sell With Authority for an encore interview. Jamie is the CEO of The Expressory, a strategic gifting agency that believes the key to accelerating your business growth and profitability relies on your ability to effectively nurture meaningful relationships. Also joining this episode is Hannah Roth…
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1
A Mad Scientist's Guide to Selling with Authority, with Hannah Roth
41:55
41:55
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41:55
I am super excited to welcome our guest expert, Hannah Roth, to this episode of Sell With Authority. It is always a pleasure to have her on the podcast – so much so that this is her sixth time with us! Hannah is Predictive ROI’s mad scientist and strategist (that is her actual title, by the way) and works with clients to define and achieve their bu…
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1
Build a Community for the Right Reasons, with Drew McLellan
48:46
48:46
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48:46
To celebrate our 100th episode, I am excited to welcome our guest expert, Drew McLellan, to the Sell With Authority podcast. This is Drew’s second time on the show and it seems fitting to have him mark this milestone. He is not only my most trusted business advisor — but he’s also been my best friend in the world for the better part of a decade. Dr…
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1
Building Profitable Agency-to-Agency Alliances, with Sharon Toerek
40:18
40:18
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40:18
I am thrilled to welcome our guest expert, Sharon Toerek, back to this episode of Sell With Authority. It’s her third time appearing on the show with us, but for those who are meeting her for the first time, she’s the Founder of Toerek Law and the host of the podcast “The Innovative Agency”. Sharon is also Predictive’s wicked smart intellectual pro…
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1
Strategies to Stop Starvation Marketing with Chris Slocumb
41:34
41:34
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41:34
I am excited to welcome our guest expert, Chris Slocumb, to this episode of Sell With Authority. She is the Founder of Clarity Quest Marketing and has worked with digital health, life sciences, and technology firms on marketing strategy, business planning, and marketing implementation. Chris presently holds eight U.S. patents and is a Forbes Agency…
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1
Maximize Agency Profitability with Thought Leadership and Metrics, with Jody Grunden
41:22
41:22
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41:22
I am excited to welcome our guest expert, Jody Grunden, to this episode of Sell With Authority. Jody has been on the front lines navigating agency ownership for over two decades. He Co-Founded Summit CPA Group, a trailblazing firm that pioneered fully distributed operations and became the top provider of Virtual CFO Services in North America. In 20…
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1
How to Build an Authority Position Serving Your Niche, with Brian and Kim Walker
40:20
40:20
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I am thrilled to welcome our special guest experts, Brian and Kim Walker, back to this episode of Sell With Authority. Brian and Kim are the Co-Founders of Shop Marketing Pros, an agency that specializes in top-tier marketing in their niche of the auto repair industry. In episode 90 of the podcast, Brian and Kim shared how they strategically and sy…
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1
Strategic Planning for Growth & Profit , with Marcel Growth and ProfitPetitpas
43:45
43:45
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For this episode of Sell With Authority, we invited a guest expert to help us navigate the critical intersection between growth and profitability in the agency world. Joining the podcast is Marcel Petitpas, CEO and Founder of Parakeeto. Not only is he the brains behind Parakeeto, but he’s also a sought-after speaker, podcast host, and consultant sp…
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1
Make Yourself an Easy Yes for Right-Fit Clients, with Colleen Gallagher
37:24
37:24
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37:24
In this episode of Sell With Authority, we dive deep into not one — but two opportunities that could be absolute game-changers for your agency. Opportunities that won’t just make your agency easier to say yes to — but will open up the door for more conversations with your dream prospects. More at-bats with right-fit clients — Holy Bananas! First, w…
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1
How to Ask a Proper Question, with Jody Sutter
44:48
44:48
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How to Ask a Proper Question? Win business and elevate your communication skills with our guide on how to ask a proper question. How to ask a proper question? As the great Tony Robbins once said, “If you want to change the trajectory of your life … ask better questions.” Here at Predictive, we’ve taken that philosophy to heart — especially when it …
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1
Social That Sells for 2024 and Beyond, with Josephine Agrawal & Alina Sutherland
44:42
44:42
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As we pondered how to best be helpful in this episode of Sell With Authority, we realized that the landscape of social media has evolved dramatically. So — we decided to dive into a biz dev topic that’s been two decades in the making. It’s no longer just about “likes”, “comments”, and “shares” at the top of the funnel when utilizing social media. I…
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More great books at LoyalBooks.comBy Robert Frost
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More great books at LoyalBooks.comBy Robert Frost
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More great books at LoyalBooks.comBy Robert Frost
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More great books at LoyalBooks.comBy Robert Frost
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More great books at LoyalBooks.comBy Robert Frost
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More great books at LoyalBooks.comBy Robert Frost
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1
Speaking Opportunities, with Katy and Gretchen
46:33
46:33
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Speaking Opportunities? Level up your communication skills by exploring our guide to discover and maximize valuable Speaking Opportunities. On this episode of Sell With Authority, the topic is one that we’ve not yet addressed — how to share your expertise, insights, and wisdom from the stage as a speaker. We are talking about why speaking on stage …
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More great books at LoyalBooks.comBy Robert Frost
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More great books at LoyalBooks.comBy Robert Frost
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1
Importance of Niche Marketing, with Brian and Kim Walker
39:51
39:51
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Importance of Niche Marketing? Discover the role of Niche Marketing in business through our guide on the importance of niche marketing. Importance of niche marketing? On this episode of Sell With Authority, I am excited to welcome two guest experts who have a fascinating story of success — and an unwavering commitment to specialization. It’s the ke…
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Mukhtar Magauin is a Kazakh writer, publicist, translator, and researcher of Kazakh folklore. In 1997, he received an international award from the Foundation of Artists and Writers of Turkey “for services to the Turkic world.” The award was presented to him by the then-President of the Republic of Turkey, Suleyman Demirel. Magauin translated into K…
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1
What is Imposter Syndrome, with Kris Kelso
44:10
44:10
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What is Imposter Syndrome? Discover the true meaning and strategies to overcome imposter syndrome by exploring this article. On today’s episode of Sell With Authority, we are leaning into what might be an uncomfortable topic but crucial for business growth. We’re talking about conquering imposter syndrome — that nagging voice of doubt that can dera…
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1
Growth Strategy for Business, with Shawndel Spader
46:27
46:27
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46:27
Growth Strategy for Business? Discover techniques to move your business forward with our guide on developing a growth strategy for business. In this episode of Sell With Authority we’re taking a deep dive into a critical question that business leaders must ask themselves; are we strategically planning for the future, or are we too busy reacting in …
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1
Getting Back to the Strategic Seat, with Lenya McGrath and Hannah Roth
43:36
43:36
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Have you ever left a client meeting frustrated, feeling like you’ve lost that strategic seat at the table? On this episode of Sell With Authority, we dive deep into this issue with two incredible guests who have not only faced this challenge head-on — but have also successfully overcome it. Joining us is Lenya McGrath, the Executive Director of Bus…
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Anuar Alimzhanov was born on May 2, 1930, in the village of Karlygash in Taldykorgan region. He is considered one of the most prominent Kazakh writers of the late Soviet period. He wrote not only stories about the contemporary period, but also notable historical novels. In his story "The Last Madamar", Alimzhanov writes about Kazakh deserts, water …
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1
How to Narrow Down Your Target Market, with Corey Quinn
47:03
47:03
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How to narrow down your target market? Refine your business strategy by exploring these techniques on how to narrow down your target market. For this episode of Sell With Authority, we are going on a bit of a mining expedition — and unearthing some super valuable golden nuggets that you can take and apply straight away. My guest is Corey Quinn — an…
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