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Always Evolving with Coach Mike Bayer is a fun and informative podcast created in a 45-minute episodic format in order to deliver both knowledge and entertainment, while staying on pace with our fast-paced lifestyle. Coach Mike brings on fascinating guests, and their conversations offer fresh perspectives, unconventional wisdom and essential solutions.
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Heather Bayer, author of Renting Your Recreational Property for Profit, former CEO of a highly successful cottage rental agency, and a popular blogger, hosts the Vacation Rental Success podcast. With many years experience of owning and managing multiple vacation rental properties, Heather brings her knowledge and views on every aspect of the business, together with interviews with vacation homeowners and industry experts. Heather has appeared as a guest on CTV Canada, CBC Radio, Rogers TV, a ...
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What If? So What? is the podcast where we discover what’s possible with digital and figure out how to make it real in your business. Join host Jim Hertzfeld, Principal and Digital Strategist, as he interviews industry experts and veterans to dissect the buzz, challenge the status quo, and translate grand visions into tangible actions. Because it's not just about dreaming big, it's about asking the right questions: 'What If?' 'So What?’, and most importantly, “Now What?”
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What If Intuition Built Your Website? An Interview With Neelima Sharma of Lowe's
28:18
28:18
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Send us a Text Message. In this episode of "What If? So What?" Jim talks with Neelima Sharma, the Senior Vice President of Ecommerce, Digital, and Technology at Lowe’s. They discuss the challenges and successes of transforming the retail industry through digital innovation. Neelima highlights the importance of teamwork, trust, and a customer-centri…
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VRS564 - The Role of Company Culture in Delivering Exceptional Guest Experiences with Rachel Alday
54:30
54:30
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In this insightful episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Rachel Alday, co-founder of Abode Luxury Vacation Rentals, to discuss the crucial role of company culture in the short-term rental business. Rachel shares her journey of growing a family-owned business into a highly respected company, emphasizing th…
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Coach Mike Bayer talks about the things he is doing to live a better life. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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VRS563 - Human Trafficking and the Vacation Rental Industry: What You Need to Know with Catherine Ratcliffe
55:27
55:27
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In th…
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What If Your Twin Was Living In Your Computer? An Interview With Claus Torp Jensen
17:25
17:25
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Send us a Text Message. In this episode, Jim welcomes Claus Torp Jensen, a seasoned expert in digital transformation and innovation, to discuss the fascinating realms of ambient computing and digital twins. Claus shares his insights on how these technologies are transforming industries, the importance of a proper mindset for innovation, and the cri…
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VRS562 - From Startup to Award-Winning Team: Andy McNulty on Remote Work Success
55:41
55:41
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In th…
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VRS561 - Achieve More By Doing Less - How to Make Your Business Inspirational
50:16
50:16
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In th…
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The Rundown: 5 Technologies You Didn't Know You Needed
28:44
28:44
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Send us a Text Message. In this episode, Jim Hertzfeld sits down with Mike Kosiek, technology product director at a Fortune 100 retailer, to explore the technological innovations shaping 2024 and beyond. The two delve into a discussion that spans practical applications of emerging tech to speculative technologies that could redefine industries. Dis…
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VRS560 - Here Goes Nothin'…Matt Landau on Experiences, Retreats and Memorable Events
1:01:55
1:01:55
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In th…
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VRS559 - VRNation Launch: A New Era for NWVRP and Insights from Scouted.com’s CMO
42:20
42:20
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42:20
This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ There…
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VRS558 - Mastering Trust: Strategies for Success in Short-Term Rentals with Yoram Solomon
53:35
53:35
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ Trust…
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What if You Could Be as Customer Obsessed as a Retailer? An Interview With James Hannis, Chief Architect Cardinal Health
10:29
10:29
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Send us a Text Message. In this episode of "What If? So What?" host Jim Hertzfeld sits down with James Hannis, the visionary chief architect at Cardinal Health. With a legacy in retail, James brings a unique perspective to the transformation of patient care through digital innovation. Dive into a discussion about the fusion of healthcare and retail…
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VRS557 - Beyond Bookings: Unlocking the Power of Vacation Rentals for Local Good with Kirsten King
52:18
52:18
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ Being…
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VRS556 - Voices from the Yukon: Ben Pereira’s Pioneering Approach at Neighbourly North
37:44
37:44
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ Getti…
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What if Your Commute Could Change the World? An Interview With Keith Tomatore, Automotive Industry Leader
26:25
26:25
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Send us a Text Message. In this episode of “What If? So What?” Jim sits down with Keith Tomatore, a seasoned automotive industry veteran and leader of Perficient’s automotive practice. Together, they embark on a journey into the electrifying future of the automotive industry. Keith shares his unique journey from his start at Swiss Army Brands to sp…
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VRS555 - Sustainable Stays: Rachel Parsons and the New Forest Escapes Revolution
56:09
56:09
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today Today’s guest is on a mission to solve industry- wide problems that few othe…
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VRS554 - From Tape Charts to Technology: A 30-Year Journey with Valerie Hawkins of Perdido Realty Vacations
58:12
58:12
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This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today In a thirty-year period, every industry will show massive change and it take…
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What if You Ran Your Innovation Lab Like a Casino? An Interview With Eisaiah Engel, Author of "Innovation Casino"
19:22
19:22
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19:22
Send us a Text Message. In the latest episode of "What If, So What?" host Jim Hertzfeld invites Eisaiah Engel, author of "Innovation Casino," to dive deep into the essence of innovation in today's business landscape. Engel shares his unique perspective on tackling innovation challenges across the spectrum as he and Jim explore the critical role of …
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VRS553 - Team Training to Help Your Vacation Rental Company THRIVE
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50:44
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In this special episode of the podcast, we’re diving into a topic that’s not only close to our hearts, but poised to transform the vacation rental property management industry: the THRIVE Training System. Designed to elevate business performance by aligning team culture with the core values of Trust, Hospitality, Responsibility, and a Vibrant Envir…
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VRS552 - Beyond SNL - How Professional Vacation Rental Design Brings A Competitive Edge
49:37
49:37
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A recent SNL skit highlighted the phenomenon termed ‘airspace’ in a 2020 Financial Times article. The generic blend of white walls, grey upholstery, IKEA furniture and HomeGoods artwork, commonly found in Airbnbs across the world, is getting some bad (and funny) press. Interior designer Jessica Duce is the face of the other side of the ‘Airbnb Desi…
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What if Digital Could Outsmart Climate Change? An Interview with Kristine Swan, Bayer Crop Science.
15:50
15:50
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Send us a Text Message. In this episode, Jim talks with Kristine Swan, VP, Global Head of Digital Transformation & IT at Bayer Crop Science, to dive into the revolutionary role of digital innovation in agriculture. They unpack the challenges of modern farming, from climate change to food security, and explore cutting-edge solutions like carbon sequ…
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VRS551 - How to Maintain Your Property Rights
50:24
50:24
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During our SSTIR Crazy Month Rolf Blizzard from Atlantic Realty in the Outer Banks said… “If you don’t have regulations in place, or are not currently dealing with regulation issues, know that it is coming to your location”. For many property managers and owners in British Columbia, the announcement of new rules limiting short-term rentals to prima…
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VRS550 - The Foundation of Trust: How Beach Getaways Thrives on Core Values with Deb Furlong
48:43
48:43
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Successful companies in the vacation rental business have defined their core values and strive to shape their culture and guide their decision-making processes by them. In this episode, first in a series of interviews with property managers of Gulf Shores and Orange Beach, Deb Furlong of Beach Getaways, talks about the crucial role of their core va…
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What if AI Was Your Most Strategic Hire? An Interview With May Habib CEO of Writer
15:31
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Send us a Text Message. In our latest episode, we're joined by May Habib, CEO of Writer, for an enlightening conversation on how Generative AI is revolutionizing digital strategies. We dive into the significance of AI guardrails, navigate the journey towards AI literacy, and present practical strategies for integrating AI into your business operati…
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VRS549 - SSTIR Crazy Month: Safety, Sustainability, Trust, Insurance, and Regulations
51:07
51:07
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We’ve just wrapped up SSTIR Crazy Month after 5-weeks of focusing on the core elements of our business that tend to be sidelined in conferences and summits. For the month of February, we talked about Safety, Sustainability, Trust, Insurance and Regulations, with podcast episodes, expert panels, blog posts and social media content. In this episode, …
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VRS548 - Beyond the Stay: Crafting Sustainable Vacation Experiences with Marc Ribail
49:17
49:17
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Do people really think about their impact on the environment when they go on vacation? Do they actively seek out locations and properties that clearly state their sustainability features? Reports and statistics are telling us that Gen Z is the most enlightened generation when it comes to responsible tourism, and we should be hooking into that and m…
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What If Your Data Could Speak? The AI Revolution in BI. An interview with Nico Frantzen.
15:15
15:15
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Send us a Text Message. In this episode, Jim Hertzfeld speaks with Nico Frantzen, director of data and AI solutions at Perficient, as they explore the transformative role of generative AI in business intelligence (BI). Nico explains how generative AI and BI come together to create generative BI, which revolutionizes decision-making and data analysi…
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VRS547 - From Grass Roots to the Corridors of Power - Getting Active in Short-Term Rental Advocacy with Rolf Blizzard
56:40
56:40
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If you don’t already have local or state legislation in place to regulate your short-term rental business, it’s either in progress or it’s coming, because it’s not a matter of if your area gets regulated for short-term rentals. It’s when. This is the message Rolf Blizzard wants everyone to heed and why you need to be laser focused on your current r…
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VRS546 - Insuring Success: Proactive Risk Management for Property Managers
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Insurance often takes a back seat in conversations about building a successful short-term rental property management business, but it has such critical importance, we have to pay more attention to it. When we do discuss it, it’s often to complain about the rising cost of premiums, but if it takes a lawsuit, or catastrophic damage to bring it front …
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VRS545 - From Trust Signals to 5-Star Reviews: Strategies to Elevate Your Vacation Rental Business
57:46
57:46
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Trust is at the core of everything we do in this business, and there’s no-one better to talk about this than Chris Maughan of I-PRAC. He has been studying trust for more than 25 years and in this episode shines a spotlight on its paramount importance in building relationships with guests, reducing uncertainty, and shaping confidence. Airbnb says th…
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