Join Brooke Monaghan and her most trusted sources on small business ownership as they go beyond just advice and discuss how you can make it work for you given the often inconvenient, messy, complex reality of being a real person running and growing a business.
…
continue reading
The podcast for sales and marketing teams that tackles the question: How can cybersecurity companies grow sales faster? We talk with cybersecurity CROs, CMOs, CEOs, as well as sales and marketing experts. Listen in, and you will get proven strategies to - help you get more leads - win more customers, and, - create your killer go-to-market growth engine. If you are a seller, marketer, leader, CEO, or founder at a cybersecurity company, you are in the right place.
…
continue reading
1
Share, Strategize, & Shine: Podcasting Tips and Strategy for Women in Business, Service Providers, Coaches, and Consultants
Caroline Hull: Podcast Coach & Content Strategist
Is your podcast bringing in leads for your membership, group programs and services? Or does it feel more like a hobby? As a podcast manager, strategist and consultant, I've seen the possibilities and benefits that podcasting for business can have, but how do you make sure your podcast is attracting your ideal clients and turning them into fans and clients? Welcome to Share, Strategize, & Shine, hosted by me, Caroline Hull, podcast Strategist and CEO of Wild Home Podcasting. I share my years ...
…
continue reading
Movement Makers is a top-rated podcast for people who are serious about deepening their impact to create a better world. Inspired by her work helping high-potential leaders connect the dots between their purpose and their work, host Nikki Groom brings you thought-provoking conversations about topics that disrupt the usual ways we think about work, business, and leadership, and provides you with the inspiration you need to keep going and make a difference.
…
continue reading
Welcome to Finnterviews! A brand new interview series hosted by Conor Finn. Each week Conor sits down for a light-hearted chat with some of the most interesting people he knows and finds out all about their lives while having a few laughs along the way. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
1
184: Beyond the Numbers: Human-Centered Marketing & Offers with Brooke Monaghan
36:02
36:02
Play later
Play later
Lists
Like
Liked
36:02
Send us a Text Message. If you feel like online business and marketing has changed, you are not alone! It’s something I’ve been talking a lot about behind the scenes but when I met Brooke, I knew it was time to talk about it on the podcast. In this episode, I’m chatting with Brooke Monaghan a business coach, podcaster, and founder of Fruition Growt…
…
continue reading
1
186: Managing Time and Delegation for Mompreneurs with Sierra Scacco
31:37
31:37
Play later
Play later
Lists
Like
Liked
31:37
Send us a Text Message. Today's conversation couldn't be more timely as many of us are feeling the squeeze of summer activities mixed with business responsibilities. Whether you're struggling with time management or looking for tips on how to delegate effectively, this episode has something for every mompreneur out there. In this episode, I’m chatt…
…
continue reading
1
185: Special Series: It’s Time to Refresh Your Podcast
11:23
11:23
Play later
Play later
Lists
Like
Liked
11:23
Send us a Text Message. I’m so excited to kick off this special series all about refreshing your podcast and setting yourself up for podcast and business success in Q3, Q4, and beyond. We'll explore practical steps to ensure your podcast is not just ready for the surge in downloads typically seen in the Fall months but also optimized to drive signi…
…
continue reading
1
The secret to fixing sales development for Cybr Donut: programmatic consistency - Dave Breshears, Revenue Mechanic, President at OneView
52:50
52:50
Play later
Play later
Lists
Like
Liked
52:50
Are your pipeline generation efforts falling flat? Is your team struggling with pipeline consistency and conversion rates? How aligned are your sales and marketing teams? How about SDRs? In this episode of the Cybersecurity Go-To-Market Podcast, Dave Breshears sits down with host Andrew Monaghan to discuss proven strategies for boosting sales devel…
…
continue reading
1
How to build outbound - Kevin Hopp, CEO and Founder of Hopp Consulting
46:22
46:22
Play later
Play later
Lists
Like
Liked
46:22
Are you struggling to generate high-quality opportunities for your cybersecurity solutions? Do you find it challenging to decide between insourcing and outsourcing your sales development functions? How prepared are your sales development representatives (SDRs) to engage in meaningful business conversations and make great cold calls? These questions…
…
continue reading
1
What's working in cybersecurity sales in 1H 2024 with Patrick Sheehan, Founder and CRO at RevelUp Partners
35:26
35:26
Play later
Play later
Lists
Like
Liked
35:26
Are you seeing results from your efforts to find warm leads for your business development reps in the first half of 2024? How are your authentic marketing messages driving trust and engagement in these recent months? Are you re-evaluating the role of SDRs and BDRs in an AI-driven landscape right now? This episode addresses these current challenges …
…
continue reading
1
183: Behind the Scenes: The Power of Coaching in Times of Change
23:53
23:53
Play later
Play later
Lists
Like
Liked
23:53
Send us a Text Message. Have you ever had a moment in your business where you think, “I might need a business coach to help me with this?” I know I have! I’m sharing my own experiences of seeking help to navigate the challenges and changes in both my personal life and business. In this episode, I go behind the scenes and offer you an inside look in…
…
continue reading
1
How to spend $1.5m on marketing to triple ARR with Manny Ataebi, Cybersecurity CMO
41:35
41:35
Play later
Play later
Lists
Like
Liked
41:35
How would you use a $1.5 million marketing budget after securing $20m in Series A funding? Curious about strategies to triple your revenue in the cybersecurity space? Seeking insights on balancing short-term and long-term marketing tactics? In this episode, Andrew Monaghan tackles these pressing questions with Manny Ataebi a cybersecurity CMO, offe…
…
continue reading
1
182: Is Your Podcast Ready for Summer? Tips for a Successful Content Schedule
21:38
21:38
Play later
Play later
Lists
Like
Liked
21:38
Send us a Text Message. Is your podcast ready for summer? Whether it's poolside relaxation or vacation adventures, maintaining your podcast through these leisurely times can be a challenge, but it's certainly not impossible. I'll share some heartfelt insights and strategic advice on keeping your content fresh and your audience engaged even as you t…
…
continue reading
1
Introducing: Re-Imagining Online Business
10:34
10:34
Play later
Play later
Lists
Like
Liked
10:34
Welcome to Re-imagining Online Business, a new podcast from Brooke Monaghan and Tristan Katz. Join us as we discuss topics like digital marketing, pricing, content creation and more, all through a lens that acknowledges the state of our current world, the real circumstances of ordinary people trying to grow their work online, and the fantasy that w…
…
continue reading
1
Re-Imagining Online Business: The key to an engaging content strategy in 2024 (make it easy)
59:00
59:00
Play later
Play later
Lists
Like
Liked
59:00
What stops the scroll in 2024? And how do we actually make our lives easier when it comes to our business and marketing when the landscape keeps shifting, our brains are literally being changed by smartphones, the internet, and social media, and attention and engagement are at an all-time low? As two business consultants and coaches obsessed with c…
…
continue reading
1
Re-Imagining Online Business: We need to talk about entrepreneurship in 2024
57:20
57:20
Play later
Play later
Lists
Like
Liked
57:20
Welcome to episode one of the new Re-imagining Online Business podcast! Join Brooke Monaghan and Tristan Katz in this initial conversation as they explore the complicated landscape of online business in 2024. Topics discussed: The vulnerable truth that running a business right now is often hard and scary What’s changed in the last 4+ years and wher…
…
continue reading
1
Questions to answer before you scale a cybersecurity company with Ross Haleliuk, author of Cyber for Builders
48:40
48:40
Play later
Play later
Lists
Like
Liked
48:40
Are your cybersecurity solutions truly addressing the market’s top concerns? Can early-stage startups convincingly meet the security demands of large enterprises? How does cultural background influence a cybersecurity leader’s success? In this conversation, we discuss: Challenges faced by early-stage startups in aligning their products to market ne…
…
continue reading
1
181: When to Launch Your Podcast for Maximum Impact
20:57
20:57
Play later
Play later
Lists
Like
Liked
20:57
Send us a Text Message. If you are thinking about launching a podcast, you may be wondering when the right time to go live actually is! Today's insights are tailored to help you choose the right moment to make your voice heard. In this episode, I’m sharing the benefits of podcasting as a networking tool to the intricacies of content planning, We al…
…
continue reading
1
180: Using Instagram to Amplify Your Brand and Podcast with Elizabeth Marberry
43:24
43:24
Play later
Play later
Lists
Like
Liked
43:24
Send us a Text Message. Do you wish your Instagram account was actually working for you? What should you post when your podcast goes live? And do I have to dance in my reels? These are questions that come up time and time again when I talk to clients about Instagram so I knew I needed to bring in an expert. The insights she brings today will resona…
…
continue reading
1
179: How to Shape Your Podcast Around Your Audience's Needs
19:58
19:58
Play later
Play later
Lists
Like
Liked
19:58
Send us a Text Message. What is the focus of your podcast episodes? Are you creating content for your ideal client or are you more focused on creating content you “think” your audience wants to hear? There is a big difference and I’m breaking it all down. In this episode, I explain how aligning your content with the needs and struggles of your idea…
…
continue reading
1
RSAC Innovation Sandbox Finalist: Bedrock Security with CEO, Pranava Adduri
16:19
16:19
Play later
Play later
Lists
Like
Liked
16:19
In this conversation, we discuss: - 👉 The challenges of scaling enterprise data security effectively. - 👉 Bedrock Security's innovative AI-driven solutions for cybersecurity. - 👉 Bedrock's plans for a successful go-to-market year in 2024. About our guest: Pranava Adduri is the CEO and Co-Founder of Bedrock Security. With a dynamic background in dat…
…
continue reading
1
RSAC Innovation Sandbox Finalist: Mitiga with CTO, Ofer Maor
14:43
14:43
Play later
Play later
Lists
Like
Liked
14:43
In this conversation, we discuss: 👉 How Mitiga addresses security gaps in cloud environments 👉 The importance of simplifying complex security operations data for faster response times 👉 Emerging trends in cybersecurity threats for 2024 and how companies should prepare About our guest: Ofer Maor, the CTO and co-founder of Mitiga, brings his extensiv…
…
continue reading
1
RSAC Innovation Sandbox Finalist: Rad Security with CEO, Brooke Motta
12:32
12:32
Play later
Play later
Lists
Like
Liked
12:32
In this conversation, we discuss: 👉 Brooke’s adventurous start from lemonade stands to leading a cutting-edge cybersecurity firm. 👉 The unique approach RAD Security employs to identify security threats before they emerge. 👉 Plans for Rad Security's growth and expansion in the coming year. About our guest: Brooke Motta is the co-founder and CEO of R…
…
continue reading
1
RSAC Innovation Sandbox Finalist: P0 Security with CEO, Shashwat Sehgal
16:56
16:56
Play later
Play later
Lists
Like
Liked
16:56
In this conversation we discuss: 🤞 How P0 Security uniquely integrates security without hindering developer workflows. 🤞 The challenges of securing cloud-native technologies and non-human identities. 🤞 P0 Security’s innovative approach to identity governance and administration. About our guest: Shashwat Sehgal is the CEO and co-founder of P0 Securi…
…
continue reading
1
RSAC Innovation Sandbox Finalist: Harmonic Security with CEO, Alastair Paterson
19:03
19:03
Play later
Play later
Lists
Like
Liked
19:03
In this conversation we discuss: 👉 The inception and innovative mission behind Harmonic Security- 👉 How AI technologies are shaping data protection in cybersecurity. About our guest: Alastair Paterson is the co-founder and CEO of Harmonic Security and a seasoned entrepreneur in the cybersecurity arena. Having previously co-founded and led Digital S…
…
continue reading
1
RSAC Innovation Sandbox Finalist: VulnCheck with Jay Wallace, VP of Global Sales
16:53
16:53
Play later
Play later
Lists
Like
Liked
16:53
In this conversation, we discuss: 👉 The unique approach VulnCheck takes to solve cybersecurity issues using less manpower. 👉 The role of machine consumable data in accelerating threat response times. 👉 How VulnCheck’s innovation has made them a finalist at the RSA conference Innovation Sandbox. About our guest: Jay Wallace, the VP of Global Sales a…
…
continue reading
1
178: 5 Ways to Repurpose Your Podcast Content
24:55
24:55
Play later
Play later
Lists
Like
Liked
24:55
Send us a Text Message. If you've ever felt overwhelmed by the need to create fresh content regularly, this is the episode for you! Your podcast should be the cornerstone of your marketing strategy and the easiest way to do this is by repurposing your podcast content. In this episode, I’m sharing five ways to repurpose your podcast content from blo…
…
continue reading
1
Unleashing revenue growth when scaling – Roland Siebelink, CEO at Mid Stage Institute
38:47
38:47
Play later
Play later
Lists
Like
Liked
38:47
Are you struggling to align your cybersecurity product with the market's demands? Do day-to-day disagreements in your team hinder overall progress? Are you pondering how to grow sales without diluting your company's focus or overspending? These common issues can be pivotal in either propelling a cybersecurity startup to success or leading it to an …
…
continue reading
1
177: 5 Strategies for Integrating Your Business Goals into Your Podcast Content
18:29
18:29
Play later
Play later
Lists
Like
Liked
18:29
Send us a Text Message. Do you feel like your content is aligned with your business objectives and goals? In today's episode, we explore how strategic content creation is not just about recording episodes; it's about ensuring each piece of content serves a specific purpose that supports your business goals. I'll be sharing insights into how the con…
…
continue reading
1
176: From Chaos to Clarity: Mastering Podcast Overwhelm with Systems
24:11
24:11
Play later
Play later
Lists
Like
Liked
24:11
Send us a Text Message. Do you ever feel overwhelmed by your podcast? Systems are often overlooked as a piece of success for your business and podcast, but they can be a game-changer. And I’m not just talking about a spreadsheet, I’m talking about habits, your schedule, and everything that makes podcasting easy! In this episode, I’m sharing the imp…
…
continue reading
1
Build trust without hyperbole: 3 vendors that get it right with Scott Taschler - Cybersecurity Product Marketer
35:50
35:50
Play later
Play later
Lists
Like
Liked
35:50
Have you ever felt that hyperbolic language in your cybersecurity messaging might be doing more harm than good? Are you looking for ways to improve your marketing approach to resonate with today's savvy buyers? How can your company's messaging inspire trust rather than skepticism in a crowded cybersecurity marketplace? In this conversation, we disc…
…
continue reading
1
Positioning Your Cybersecurity Brand to Stand Out - Shlomi Ashkenazy, Positioning Expert at Cybellum
45:55
45:55
Play later
Play later
Lists
Like
Liked
45:55
Are you struggling to set your cybersecurity company apart in a crowded market? Do you find it challenging to communicate your product's unique value to the right audience? Are you curious how storytelling and personality can revolutionize your brand's image? In this conversation, we discuss: 👉 Crafting a competitive edge and message in saturated c…
…
continue reading
1
175: How to Find the True Measure of Your Podcast Success
22:01
22:01
Play later
Play later
Lists
Like
Liked
22:01
Send us a Text Message. When we start any kind of marketing effort in our business, it can be hard to know if it's actually working, especially with something like podcasting. And here's the thing: doing it alone and questioning whether you were doing the right things is so, so common, especially as the CEO or solopreneur. It's totally normal to be…
…
continue reading
1
Hot Marketing Topics for Sales - Gianna Whitver, Co-Founder, Cybersecurity Marketing Society
50:23
50:23
Play later
Play later
Lists
Like
Liked
50:23
Are you leveraging your personal brand to boost company revenue? How effective is your intent data in driving targeted marketing efforts? And are you fully capitalizing on opportunities at trade shows like RSA to enhance sales and networking potential? **In this conversation, we discuss:** 👉 The underestimated power of personal branding in sales su…
…
continue reading
1
174: From Mic to Magnet: How Your Podcast Can Draw in Clients
19:59
19:59
Play later
Play later
Lists
Like
Liked
19:59
Send us a Text Message. Can your podcast truly attract clients and leads for your business? The answer is “Yes!” Think of your podcast as a magnet pulling in potential clients. But to make it work effectively, it requires strategic alignment with your business goals. It's about building authority, nurturing leads, and converting them into loyal fan…
…
continue reading
1
How to adapt to the new cybersecurity buying landscape
47:12
47:12
Play later
Play later
Lists
Like
Liked
47:12
Summary In this episode, Andrew interviews Alan Sanderson, a fractional sales leader with over 25 years of experience in software sales and sales leadership. They discuss the changing buyer's journey in the cybersecurity industry and the importance of an online presence. They also explore strategies for building personal pipelines, crafting value-b…
…
continue reading
1
173: Turning 40: Reflections On Life, Podcasting & Business
19:50
19:50
Play later
Play later
Lists
Like
Liked
19:50
Send us a Text Message. Turning 40 can be a profound moment for reflection and growth. In this special episode of "Share, Strategize, and Shine," I’m celebrating my birthday by reflecting on what’s been an incredibly difficult and transformative year. In this episode, I’m sharing my experience as a 39 year old, encompassing physical recovery, menta…
…
continue reading
1
Ep 172: Growing Your Podcast Audience Using Facebook Ads with Megan Shields
30:25
30:25
Play later
Play later
Lists
Like
Liked
30:25
Send us a Text Message. Using Facebook ads for your business or even your podcast can seem incredibly overwhelming. If you are like me, you’ve probably tried Facebook ads and saw little to no return. The fact is, Facebook ads can be a powerful tool, if they are used right and you can grow your podcast with them. In this episode, I’m chatting with M…
…
continue reading
1
171: How to Shine with Confidence as a Podcaster
20:18
20:18
Play later
Play later
Lists
Like
Liked
20:18
Send us a Text Message. Have you ever experienced that moment of doubt creeping in just before hitting record on your podcast? It's that familiar sensation of uncertainty that whispers, "Can I really do this?" In this episode, I’m sharing the transformative power of confidence in podcasting. I dive deep into the relationship between purpose and con…
…
continue reading
1
170: Crafting Your Podcast's Purpose: Building Connection and Impact in Business
17:08
17:08
Play later
Play later
Lists
Like
Liked
17:08
Send us a Text Message. Podcasting, when approached with a clear intention, can become a powerful tool for making a genuine impact. As business owners, it's essential to understand how our podcasts serve our larger objectives and how they contribute to our brand's identity. In this episode, I share why giving purpose to your podcast within your bus…
…
continue reading
1
169: What Podcasters Need to Know About Leveraging Youtube with Trena Little
29:30
29:30
Play later
Play later
Lists
Like
Liked
29:30
Send us a Text Message. Have you thought about incorporating Youtube into your content strategy? Maybe you’ve been posting your podcast on Youtube but not getting any traction? Youtube is an amazing platform, but it definitely has its own way of doing things and to be honest, podcasters aren’t leveraging it in the best way! In today’s episode, I’m …
…
continue reading
1
168: Why Podcasting is the Key to Building Your Brand Awareness
21:10
21:10
Play later
Play later
Lists
Like
Liked
21:10
Send us a Text Message. You've probably thought about how important your podcast is for marketing in creating content, but what about actually helping to build up your brand? A podcast can be a powerful tool for creating brand awareness and in the ever changing landscape of online business, brand awareness is so important! In this episode, I’m shar…
…
continue reading
1
167: My Favorite Tools and Systems to Make Podcasting Easier
23:58
23:58
Play later
Play later
Lists
Like
Liked
23:58
Send us a Text Message. Embracing systems and tools that genuinely resonate with your workflow can be a game-changer, offering you more time to focus on what truly matters in your podcasting journey. Let's face it, if the approach you're taking towards podcasting feels off, it's going to be a challenge to thrive in this space In this episode, I'm e…
…
continue reading
1
166: How to Plan Your Podcast for Profit: Inside the Profitable Podcast Plan
16:59
16:59
Play later
Play later
Lists
Like
Liked
16:59
Send us a Text Message. Are you making money and impact with your podcast? Whether you're a passionate coach, a visionary consultant or an online business owner, I believe in the power of your voice to transform. Your podcast isn't just a platform for sharing insights. It's an opportunity to thrive by showcasing the unique programs and services tha…
…
continue reading
1
165: Want to Make 2024 the Year You Finally Launch Your Podcast? How to Hit “Record” With Confidence
21:53
21:53
Play later
Play later
Lists
Like
Liked
21:53
Send us a Text Message. Are you considering launching a podcast? Or maybe you’ve wanted to start one in the past, but you keep putting it off? You’re not alone! In fact, overcoming that initial resistance and just getting started is usually the most difficult part. In today’s episode, I’m sharing my insight on what it takes to successfully launch a…
…
continue reading
1
164: How to Win on Instagram without Chasing Hacks & Trends with Sydney O’Brien
23:13
23:13
Play later
Play later
Lists
Like
Liked
23:13
Send us a Text Message. Does it feel like you just can’t figure out Instagram anymore? Between constant changes to the platform as well as hacks and trends that promise us quick wins, gaining real traction is more difficult than ever. (And there’s nothing more defeating than creating content with no results to show for it!) In today’s episode, I’m …
…
continue reading
1
163: Overcoming Podcast Paralysis and What to Do When Recording an Episode Feels Extra Tough
21:50
21:50
Play later
Play later
Lists
Like
Liked
21:50
Send us a Text Message. Even if you love podcasting, we all have days when sitting down and recording an episode feels really hard. (We’re all human, after all!) So what do you do when you don’t know what to talk about, or you’re too exhausted to create content, or life has been throwing you one curveball after another? In today’s episode, I’m shar…
…
continue reading
1
162: No More Cookie Cutter Podcast Strategies: Why They Don’t Work for Your Podcast and What You Can Do About It!
17:05
17:05
Play later
Play later
Lists
Like
Liked
17:05
Send us a Text Message. Have you ever tried to apply someone else’s podcast strategy and then gotten frustrated when it didn’t work for you? I think we’ve all been there! And that’s because cookie cutter strategies most likely aren’t going to get you the same results that they did someone else. In today’s episode, I’m sharing why cookie cutter stra…
…
continue reading
1
161: Money, Podcasting, and How to Conquer Financial Stress in Your Life and Business With Aimee Cerka
34:13
34:13
Play later
Play later
Lists
Like
Liked
34:13
Send us a Text Message. What does money mindset have to do with podcasting? I believe that having a holistic podcast strategy means looking at the big picture! And, as an entrepreneur, that means looking at every aspect of your business including your money mindset and your approach to cash flow. In today’s episode, I’m interviewing Aimee Cerka, a …
…
continue reading
1
160: “Is My Podcast Even Worth It?”: How to Measure Podcast Success and Get Clear on Its Value to Your Business
24:39
24:39
Play later
Play later
Lists
Like
Liked
24:39
Send us a Text Message. If you’ve been a podcaster for any length of time, you’ve probably asked yourself at some point, “Is my podcast even worth it?”. The answer to that question relies entirely on the role of your podcast and how it serves your larger business goals. That’s why actually measuring podcast success can look a little different for e…
…
continue reading
1
159: How to Make Money With Your Podcast in 2024 (WITHOUT Sponsors or a Subscription!)
19:09
19:09
Play later
Play later
Lists
Like
Liked
19:09
Send us a Text Message. Want to make more money with your podcast in 2024? I’m not talking about getting sponsors or starting a subscription... If you’re a business owner, then truly monetizing your podcast comes from confidently and consistently selling your own services and products. In today’s episode, I’m sharing my best advice on how to do jus…
…
continue reading
1
158: From Hustle Culture to a More Human Approach: How to Implement a Sustainable Visibility Strategy With Mai-kee Tsang
43:11
43:11
Play later
Play later
Lists
Like
Liked
43:11
Send us a Text Message. Want to increase your visibility but not sure you have the bandwidth to do it? Podcasters, we’ve been thinking about visibility ALL wrong. It’s time to shift the perspective away from hustle culture and onto a strategy that honors both your business and your humanity. In today’s episode, I’m chatting with sustainable visibil…
…
continue reading
1
157: 5 Trend Predictions to Give Your Podcast an Edge in 2024
25:07
25:07
Play later
Play later
Lists
Like
Liked
25:07
Send us a Text Message. Are you excited to dive into podcasting in 2024? This year offers so much potential to both seasoned podcasters and people brand new to the industry! In today’s episode, I’m predicting the trends that we’re going to see play a major role in the world of podcasting over the next 12 months. From enhanced production quality to …
…
continue reading
We're taking a quick break in the new year. If you're not already following on IG @joinfruition or @briggsmonaghan , make sure you come find us so you know when we're back! Join us in Fruition Growth Network Website InstagramBy Brooke Monaghan
…
continue reading