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SugarMamma’s Fireplay

Canna Campbell SugarMammaTV

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Having been a Financial Planner for over 15 years, I have seen first hand how money problems can breed stress. Often, people make wrong money decisions because the world of finance can be intimidating and confusing. This podcast cuts through the jargon and provides practical, accessible financial education and empowerment - so you can build sustainable wealth and help achieve financial freedom. You will also hear real-life success stories from people who have transformed their finances and b ...
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My Daily Business Podcast

Fiona Killackey, My Daily Business

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(formerly My Daily Business Coach podcast). Do you love your business? You should, right? Well sometimes, as small business owners, we just don't. The My Daily Business podcast is here to provide inspiration, education and motivation for small business owners who want to fall in love with their business again and build a business they can be proud of. Hosted by Fiona Killackey, author, speaker, business coach and founder of My Daily Business, this podcast includes business coaching, intervie ...
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In this episode, Fiona discusses the crucial practice of determining your business's survival rate. She also talks about the importance of building a financial buffer, especially in uncertain economic times. Tune in! You'll Learn How To: Importance of knowing your survival rate Building a financial buffer Managing business expenses and personal fin…
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Let me know what you think of this episode around debt recycling and what do you want to hear more of? Followers of this show control direction. So send me a DM on Instagram so that I can add it to my list for you! And if you want to speak to Adam McCabe from Blue Lantern, you can contact him here Adam.McCabe@bluelantern.com.au - please know that I…
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In this episode, Fiona chats with Gareth and Cat of Tarts Anon. They share their insights on sustaining a business in the fast-paced world of hospitality. They discuss the challenges and triumphs of growing their tart-making business. Tune in! You'll Learn How To: Challenges and growth during the pandemic Balancing technical skills with business de…
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In this episode, Fiona shares a quick tip on defining and showcasing your brand values. Offering a practical exercise to help align your business with these values. Tune in! You'll Learn How To: The importance of brand values in business Exercise to define brand values: writing a brand eulogy Examples of values and their impact on brand perception …
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START HERE! Episode 1: Strictly general in nature and for educational purposes, but to help get you started and moving in the right direction....send your "Where do I start?" questions to: canna@sugarmamma.tv In the meantime... If you need help with your budget or are sick of living paycheque to paycheque, sign up to the FREE SugarMamma Budget & Ca…
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In this episode, Fiona chats with Shehreen, founder of 71 Bay, a homewares business that partners with female artisans in Bangladesh. Shehreen talks about the challenges of balancing multiple roles and her commitment to sustainability and fair trade. Tune in! You'll Learn How To: The inspiration behind 71 Bay Moving from Bangladesh to Melbourne Com…
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In this episode, Fiona explores a fun and insightful activity to help you think about your business and life in new ways. Learn how to create your dream advisory board and discover the benefits it can bring to your personal and professional growth. Tune in! You'll Learn How To: Definition and purpose of an advisory board vs. a board of directors St…
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Have you seen this "Financial Provider" trend? In the meantime... If you need help with your budget or are sick of living paycheque to paycheque, sign up to the FREE SugarMamma Budget & Cashflow Masterclass here: https://courses.sugarmamma.tv/registration-page Or you can just get started with fixing your budget today by enrolling in The SugarMamma …
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In this episode, Fiona shares her personal journey of evolving her business over nine years. Learn how aligning her business with her values has allowed her to thrive. Tune in! You'll Learn How To: Personal business journey and evolution The importance of aligning business Experiences with corporate consulting Impact of personal events Initial step…
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In this quick tip episode, Fiona explores the idea of hardships in business. Drawing inspiration from the Netflix show "One Day," we reflect on the journey of overcoming challenges and finding hope. Tune in! You'll Learn How To: Overview and praise for the Netflix show "One Day" A personal reflection on grief and its parallels to business challenge…
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Michele was the one who said, "If you can afford an iPhone, you can afford to start investing in shares...". This is the exact mindset that has helped her reach her first $1,000,000. Michele gives us an update as to how she built herself a $1,000,000 share portfolio. I have a feeling the best is yet to come! Let me know what you think of this episo…
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In this episode, Kaity Griffin delves into the nuances of advanced Google Ads strategies. She also shares insights on the rise of AI in marketing and her journey to creating a successful business while maintaining a work-life balance. Tune in! You'll Learn How To: Basic overview and evolution of Google Ads Importance of conversion tracking in ad ca…
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In this episode, Fiona explores the importance of content pillars and buckets. Learn how to structure your content strategy to resonate with your target audience. Tune in! You'll Learn How To: Introduction to content pillars and content buckets Differentiating between content pillars and content buckets Examples of effective content pillars Strateg…
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In this episode, Fiona chats with Canna Campbell aka Sugar Mamma (sugarmamma.tv) about her journey into the financial world and how she has become a recognised and respected content creator with a loyal following on YouTube, Instagram and Tik Tok. Canna shares her insights on personal finance, investing, content creation and how to manage both pers…
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In this episode, Fiona discusses the latest trends and issues on Instagram. She also talked about the importance of diversifying your marketing strategy beyond social media. Tune in! You'll Learn How To: Love-hate relationship with social media Instagram's impact on small business marketing Issues with fake accounts on Instagram Consequences of Ins…
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Stay updated & inspired... @SugarMammaTV – Money, budgeting, cashflow, motivation @CannaCampbellofficial – lifestyle, capsule wardrobe fashion, motherhood Tik Tok - https://www.tiktok.com/@sugarmammatv My Best Selling Books! The $1000 Project Book: booktopia.kh4ffx.net/DVqDMj Mindful Money: booktopia.kh4ffx.net/Xxrz5o My YouTube channel - over 500 …
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In this episode, we dive into the world of event planning with Cassie LaMere, founder of Cassie LaMere Events. Cassie shares her journey from a childhood passion for entertaining to creating unforgettable experiences for luxury clients. Tune in! You'll Learn How To: The initial leap from corporate to entrepreneurship Mindset shifts and overcoming s…
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In this episode, Fiona explores the importance of taking small steps to move forward with your business ideas. She also shares her own experience of launching a course. Tune in! You'll Learn How To: Challenges in starting new projects Importance of taking the first small step Example of using Instagram to gauge interest Encouragement to take action…
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If you want to leave no stone unturned, you NEED to make sure your Mortgage Broker, Financial Planner and Accountant are all in sync, singing off the same page. Having three knowledgeable brains, specialising in their own areas but also proactively communicating and brainstorming together is going to make a huge difference in the overall quality of…
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This special bonus episode is to help create awareness around Refugee Week. I hope that like myself, after learning about how hard life is for a refugee is to rebuild their lives, that we can be a big part of the solution. See omnystudio.com/listener for privacy information.By Canna Campbell SugarMammaTV
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In this episode, Fiona dives into the importance of life and business planning over the next decade. She also talks about how to align personal goals with professional aspirations. Tune in! You'll Learn How To: Importance of aligning business with life goals Reflecting on future business growth Forward planning Balancing business growth with person…
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In this episode, Fiona explores a crucial mindset shift for social media and business. Learn how to enjoy the process rather than just focusing on the outcome. Tune in! You'll Learn How To: Importance of enjoying the game Comparison of this mindset to social media and business The role of social media in business marketing and brand building Challe…
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Let me know what you think of this episode and what do you want to hear more of? Followers of this show control direction. So send me a DM on Instagram so that I can add it to my list for you! In the meantime... If you need help with your budget or are sick of living paycheque to paycheque, sign up to the FREE SugarMamma Budget & Cashflow Mastercla…
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In this episode, Fiona chats with Courtney, co-founder of Jamii, a platform supporting black-owned businesses. They talked about the challenges faced and the community-centric mission that drives their business forward. Tune in! You'll Learn How To: Building partnerships with major organisations The role of community in business growth Effective ma…
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In this episode, Fiona explores the hidden rules we carry in both business and life. Learn practical tips and tactics to identify and overcome these invisible constraints. Tune in! You'll Learn How To: Impact of upbringing on rule formation Different approaches to problem-solving and learning Societal expectations and professional attire Invisible …
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Let me know what you think of this episode and what do you want to hear more of? Followers of this show control direction. So send me a DM on Instagram so that I can add it to my list for you! In the meantime... If you need help with your budget or are sick of living paycheque to paycheque, sign up to the FREE SugarMamma Budget & Cashflow Mastercla…
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In this episode, Fiona dives deep into the often unspoken fear of expansion as a business owner. She shares personal experiences and practical advice on how to navigate anxiety. Tune in! You'll Learn How To: Fear of expansion and vulnerability in business Overcoming initial resistance Strategies for managing anxiety and self-doubt Launching and man…
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In this episode, Fiona talks about the importance of maintaining health fundamentals to enhance business performance. Learn how prioritising health fundamentals can help your business. Tune in! You'll Learn How To: Importance of health in personal and business life Personal health journey and family health background Health tracking using tools lik…
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Our No.1 Mortgage Expert, Adam McCabe is back in the studio, letting me pick his brain for you, so that you know how to get the best rate for your home loan and pay it off as fast as possible. If you want to speak with Adam McCabe about your home loans or investment loans, he is always happy to help. Best to email him: adam.mccabe@bluelantern.com.a…
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In this episode, Fiona chats with Simon, founder of Sydney Digital Marketing, about his journey from coin-operated internet kiosks to establishing a leading digital marketing agency. Simon also shares valuable insights on maintaining lead quality. Tune in! You'll Learn How To: Simon's early career The creation of the world's first coin-operated int…
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In this episode, Fiona discusses what freedom means in the context of your business and personal life. This quick tip episode encourages you to reflect on how you align with the value of freedom now, rather than as a distant goal. Tune in! You'll Learn How To: Observing trends in business language and values Shifting from the hustle mentality to pr…
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If you are moving out of home or moving into your first home as a first time home owner, this is what I did to make sure my financial wellbeing was never compromised. Sound, sensible and practical advice to help make sure your financial journey is a stable one. Let me know what you think of this episode and what do you want to hear more of? Followe…
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In this episode, Fiona discusses the powerful tool of a competitive matrix to help business owners. Learn how to use this framework to compare your business against competitors. Tune in! You'll Learn How To: Introduction to the competitive matrix and its importance Difference between positioning and competition Attributes that influence customer lo…
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In this episode, Fiona shares an essential tip for building strong relationships. She provides actionable strategies to enhance your customer interactions and support your business growth. Tune in! You'll Learn How To: Importance of helping stockists sell your products. Strategies for checking in with stockists and providing product information. Cr…
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I always say, if you can buy shoes online, you can buy shares online. Not personal advice but for educational purposes only. Shares are a long term investment and naturally very volatile. Here are the steps I would follow to get started in buying shares and maximising my educational journey as well as financial journey. Let me know what you think o…
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In this episode, Fiona chats with Amanda from HotHaus Glass emphasizing the importance of starting small and staying resilient. Amanda shares insights on building a brand, the creative process, and the challenges of running a business. Tune in! You'll Learn How To: The importance of aesthetically pleasing Balancing creativity and practicality Sourc…
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In this episode, Fiona discusses the importance of having a big-picture vision for your business. She emphasizes the need to look beyond the immediate details and consider the long-term trajectory of your business. Tune in! You'll Learn How To: Importance of having a big-picture vision for your business Parallels between planning for childbirth, an…
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Tracy Hall is a smart, successful and driven woman. Yet she wasn't immune to this smooth talking con man and nor we the other victims who had over $70 million stolen from them. Listen to how she has rebuilt herself from the depths of sadness and loss and is now helping others avoid this mistake with her just released book, "The Last Victim". Grab a…
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In this episode, Fiona talks about the importance of psychological needs in building an engaged audience and community for your brand. Discover how understanding and aligning with these needs can significantly impact your marketing strategy and business growth. Tune in! You'll Learn How To: Differentiating between physiological and psychological ne…
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In this episode, Fiona shares a personal experience that led to a valuable lesson about reframing tasks in business. She reconsiders what she might find tedious or enjoyable in her own business routines. Tune in! You'll Learn How To: Personal health scare and hospitalization Importance of monitoring heart rate Reflection on task enjoyment and label…
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What would you like to hear more of ? Subscriber requests direct this podcast channel, so send me a DM on Instagram with what you think, like and want more of and I will always come back to you This couple were facing the biggest financial fear of their lives. He lost his job, with a second baby due any day and no maternity leave. Instead of throwi…
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In this episode, Fiona chats with Anthony and Sarah, two dynamic personalities behind The Altar Electric. They talk about the ever-evolving world of marketing strategy and the challenges businesses face in adapting to changing trends. Tune in! You'll Learn How To: The power of serendipity in business Importance of adopting marketing strategies over…
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In this episode, Fiona talks about the concept of a "cap number" and its significance in defining financial satisfaction and goals within your business endeavours. Tune in! You'll Learn How To: Exploring the notion of a "cap number" Various perspectives on defining personal cap numbers Aligning financial goals Considering financial fulfilment in bu…
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Let me know what you think of this topic of Australian shares and property? Would you like to hear more? Subscriber requests direct this podcast channel, so send me a DM on Instagram with what you think, like and want more of and I will always come back to you If you need help with your budget or are sick of living paycheque to paycheque, sign up t…
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In this episode, Fiona discusses the importance of understanding emotional drivers in marketing to reinvigorate sales and engagement. She also discusses creating meaningful connections and driving brand loyalty. Tune in! You'll Learn How To: Tap into the emotional needs of your audience Understanding the emotional drivers in purchasing behaviour Ut…
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In this episode, Fiona talks about the insidious trend of rage-baiting in marketing and why it's counterproductive for ethical business practices. Tune in! You'll Learn How To: The Importance of Kindness in Business Negative Trends in Online Spaces Exploring Rage Baiting in Marketing Ethical Considerations in Social Media Engagement Building Brand …
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Let me know what you think of this topic? Would you like to hear more? Subscriber requests direct this podcast channel, so send me a DM on Instagram with what you think, like and want more of and I will always come back to you Please also know that this episode is not sponsored in anyway, nor do I receive any benefit if you use Adam's services. I h…
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In this episode, Fiona chats with Radhika Mayani of Left-handesign. They talk about Radhika’s journey as an entrepreneur, emphasizing the importance of resilience, self-belief, and understanding diverse market behaviours across different territories. Tune in! You'll Learn How To: Doing everything in the early stages of entrepreneurship Conducting t…
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In this episode, Fiona talks about the importance of mindset shifts. She also discusses the challenges faced by individuals transitioning from previous careers to entrepreneurship. Tune in! You'll Learn How To: Reflecting on personal milestones and markers in life Recognizing the value of diverse experiences in shaping one's business journey Using …
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