The Lawyer Mastermind Podcast: Elevate Your Law Firm's Success Join us weekly on "The Lawyer Mastermind Podcast," where legal industry transformation is at the forefront. Founded by Casey Meraz, the esteemed founder of Juris Digital, this podcast is your gateway to the insights of legal experts. Delve into a treasure trove of knowledge as we navigate diverse topics including innovative marketing strategies, effective law firm management, successful firm selling techniques, and efficiency enh ...
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Converting website traffic into leads is hard. Join Ted DeBettencourt, as he interviews the top marketers in the world to discover and share their secrets for how they convert their traffic into leads. If you want to get more leads for your business this is the podcast for you.
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Supercharge Your ADD into Productivity
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Casey Meraz: Effective Legal Marketing for Generating Leads and Signing Cases
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About Casey Meraz: Casey Meraz, with over 15+ years of legal marketing experience, is the CEO of Juris Digital, a company dedicated to enhancing law firms' client acquisition strategies efficiently. Renowned for his proficiency in SEO, PPC, and lead generation, Casey has pioneered a proven system empowering attorneys to dominate their practice area…
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Janet Falk: PR and Strategic Communications in Legal Practice
27:03
27:03
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About Janet Falk: Janet Falk brings over three decades of seasoned expertise in communications, serving as Chief Strategist at Falk Communications and Research. Specializing in Media Relations and Marketing Communications, she empowers attorneys at small law firms to attract new clients, maintain client relationships, and strategically pressure opp…
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Cultural Competence in Legal Marketing: Tailoring Your Approach for Spanish-Speaking Audiences with Hugo E. Gomez
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In his pursuit of justice, Hugo has received recognition from various entities. He was named Marketing Professional of the Year by the Hispanic Chamber of Commerce and was given the prestigious Trailblazer Award by the National Association of Minority Attorneys. Having achieved significant success in the marketing world, Hugo remains grounded and c…
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About Bo Royal: Bo Royal, a former Fortune 500 advertising agency executive with a background in scaling online advertising revenues for renowned brands like Calvin Klein, now co-owns and operates Pareto Legal and Pareto PPC. With over a decade of experience, Bo's journey from leading teams at eBay's marketing solutions division to spearheading the…
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The Impact of Social Media on Trust and Reputation with The Georgia Injury Attorney Joshua Branch
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The legal world, often perceived as rigid and slow-moving in the face of digital innovation, is currently undergoing a seismic shift. Law firms, now more than ever, recognize the necessity of modernizing their content marketing strategies to maintain relevance and competitiveness. Welcome to the newest episode of our podcast series, where today's t…
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Mickie Kennedy: Converting News into Leads with Effective Press Releases
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About Mickie Kennedy: Mickie Kennedy is the Founder and CEO of eReleases, a public relations company. With over 25 years of experience in helping small businesses, startups, and authors tell their stories to the world, he has distributed over 100,000 press releases for 20,000+ customers, generating in excess of $143 million in earned media and work…
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Lindsey Busfield: Navigating the SEO Landscape for Law Firms
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About Lindsey Busfield: Lindsey Busfield is a seasoned PMP Certified project manager, renowned legal SEO expert, and host of the Personal Injury Marketing Minute podcast. Serving as Vice President and Director of Operations of Optimize My Firm, Lindsey brings a wealth of expertise in legal marketing, meticulously crafting strategies to capitalize o…
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Luis Scott: Mastering Law Firm Growth and Strategies for Consistent Success
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About Luis Scott: Luis Scott is a highly respected attorney, author, and dynamic entrepreneur with over two decades of experience in the legal and business realms. Formerly the COO and Managing Partner of a multi 8 Figure Firm, he founded 8 Figure Firm Consulting to empower businesses for unprecedented success, demonstrating an entrepreneurial spir…
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Innovative Content Marketing Strategies for Law Firms in 2024 with Maxine Harrison
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The legal industry, traditionally viewed as conservative and slow to adapt to digital trends, is undergoing a transformation. Law firms now recognize the need to innovate their content marketing strategies to stay relevant and competitive. Welcome to our latest podcast series, where today's focus shines on pioneering content marketing strategies ta…
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Ely Cohn: Shifting Lawyers from Grunt Work to Higher Value Analysis
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About Ely Cohn: Ely Cohn, a seasoned professional with 14 years of experience in Enterprise SaaS, is currently the Chief Commercial Officer at SmartDepo. Holding both a B.A. and M.B.A. from the University of Texas at Austin, Ely has dedicated his career to supporting the growth of young companies. At SmartDepo, a cutting-edge legal tech firm, Ely l…
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Transform Your Law Firm's Client Acquisition and Conversion with Aaron Weiche of LeadFerno
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Welcome to today's episode of our podcast, where we delve into the art of mastering lead generation and conversion, specifically for law firms. In this episode, Casey is joined by Aaron Weiche, the brain behind LeadFerno, a tool revolutionizing how businesses connect with their clients. Aaron Weiche is the co-founder and CEO of Leadferno, a convers…
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Ryan Klein: Elevating Your Legal Marketing
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About Ryan Klein: With a proven track record in crafting and executing strategic digital marketing initiatives, Ryan Klein is a dedicated professional committed to driving measurable results for his clients in the ever-evolving landscape of the digital revolution. In 2014, he founded Market My Market, a company with a mission to enhance the digital…
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Improving Intake for Law Firms with Legal Intake Pro Yani Smith
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34:21
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Do you have a LEAD problem at your law firm? Or an Intake problem? Welcome to the first episode of the second season of our podcast, where we delve into the intricacies of legal intake processes and the transformative role of data intelligence in law firms. Today, we're thrilled to have Yani Smith, a renowned expert from Legal Intake Pros, joining …
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Nalini Prasad: Digital Marketing for Law Firm Growth
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About Nalini Prasad: Nalini Prasad is Chief Strategy Officer at BluShark Digital, implementing cutting-edge strategies across the four fundamentals of digital marketing – sophisticated content creation, innovative link-building, savvy technical optimization, and dynamic local SEO. Passionate about aiding attorneys in firm growth, Nalini speaks at a…
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Matt McClellan: Solving Law Firms' Communication Woes
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About Matt McClellan: Matt McClellan, COO and Co-Founder of Hona, is a seasoned leader in business operations dedicated to revolutionizing how law firms engage with clients. Drawing on his extensive experience in hiring and training, Matt is focused on elevating the client experience from intake to case closure, ultimately enhancing law firms' effi…
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Conrad Saam: Safeguarding Law Firms in a Big Data World
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About Conrad Saam: After leading marketing efforts for Avvo, Conrad Saam founded Mockingbird, an online marketing agency focused exclusively on legal. Called the “Gary V of Legal”, Conrad is the author of Own the Map published by the American Bar Association and The FindLaw Jailbreak Guide, co-host of Lunch Hour Legal Marketing with Gyi Tsakalakis,…
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Dan Brian: A Scrappy Approach to AI and Automation in Legal Marketing
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About Dan Brian: Dan Brian is the Marketing Director at Riddle & Brantley, a mid-size personal injury firm in North Carolina. With over 20 years of experience in digital marketing and a background in startups and agencies, Dan is passionate about implementing innovative and automated strategies for lead generation, demonstrated through his role as …
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Michael DeLon: How Writing a Book Boosts Credibility and Client Acquisition
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About Michael DeLon: Michael DeLon serves business experts and thought leaders to create a book without writing a word. As a #1 Amazon Best-Selling Author and America’s Foremost Authority on Credibility Marketing, he teaches how to establish and market your credibility to gain more clients. Business owners seek out Michael to clarify their message,…
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Maria Monroy: Unlocking SEO Success for Law Firms
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22:43
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About Maria Monroy: Maria Monroy is the Co-founder and President of LawRank, a leading SEO company for law firms. Since 2014, Maria has been a passionate advocate for and ally to LawRank’s attorney clients, helping them grow their brands, reach new clients, and ultimately achieve SEO success. She’s known and respected in the legal SEO industry for …
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Paul Bamert: How Case Status Revolutionizes Law Firm Communication
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23:19
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About Paul Bamert: Paul Bamert is a proud member of the Case Status Leadership team with a focus on Product Marketing. He specializes in bringing technology and SaaS solutions to the market, refining existing solutions to bring more value to customers, and enabling staff to be outcome-oriented. Paul is passionate about technology and its role in wi…
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Jan Roos: Revolutionizing Lead Generation and Marketing for Law Firms
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About Jan Roos: Jan Roos is a distinguished entrepreneur, acclaimed author, and captivating speaker. Transitioning from a freelance media buyer to collaborating with prominent personal injury law firms within a year showcased his remarkable drive. As the visionary behind CaseFuel, he has facilitated partnerships with numerous law firms spanning div…
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Ben Glass: Mastering Client Value and Marketing Strategies for Success
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29:09
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About Ben Glass: Ben Glass is the Founder and CEO of Great Legal Marketing and BenGlassLaw. For over a decade, he has shared his expertise with hundreds of solo and small-firm lawyers worldwide, teaching them the art of ethical and effective education-based marketing. Alongside his prominent role in marketing education, Ben practices law at his per…
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Converting website traffic into leads is hard. Join Ted DeBettencourt, as he interviews the top marketers in the world to discover and share their secrets for how they convert their traffic into leads. If you want to get more leads for your business this is the podcast for you.
…
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Janet Falk is a communications professional with more than 25 years experience in-house and at public relations agencies. Prior to launching Falk Communications and Research in 2009, she served as Media Relations Counsel for more than 350 attorneys in the Corporate & Securities, Private Equity, Financial Industry, Bankruptcy, Securities Litigation …
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YouTube Marketing for Law Firms with Aiden Durham
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Aiden Durham is the founding attorney at 180 Law Co. in Colorado. Aiden is a business and branding attorney who focuses on helping entrepreneurs and aspiring entrepreneurs to start, grow, and protect their businesses. 180 Law Co. offers done-for-you services such as entity formation, contract drafting, and trademark registration, as well as low-cos…
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Paid Search Advertising with Leann Pickard
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Leann Pickard is the Director of Advertising at Juris Digital. Leann brings extensive PPC experience is backed by a fundamental understanding of SEO, which all contributes to exceptional success for Juris Digital clients. With over 10 years running pay-per-click + social media campaigns, she prides herself on optimizing campaigns so attorneys can s…
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Joy Hawkins is the founder and owner of Sterling Sky. She has been working in the Local SEO industry since 2006 and loves being a Google Top Contributor. She also loves spending time managing Google Ads accounts and has been certified in both Google Search & Display. She is also a speaker at various search engine marketing conferences such as SMX &…
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Marketing Automation That Works with Gyi Tsakalakis
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Gyi Tsakalakis founded AttorneySync because lawyers deserve better from their marketing people. As a non-practicing lawyer, Gyi is familiar with the unique considerations of ethically and effectively marketing a law practice online. He regularly writes and speaks about online legal marketing. In this episode of Lawyer Mastermind Podcast, Gyi talks …
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How to Grow a Large, Profitable Law Firm with Stewart Guss
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Growing a large, albeit profitable law firm is no easy feat. In this episode of Lawyer Mastermind Podcast, Stewart Guss talks about how he grew his law firm and the important concepts he has learned on his journey to success. Stewart J. Guss has been practicing personal injury law for over 20 years, representing clients from all over the world in t…
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5 Keys to a Profitable Law Firm with Justin Hill
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Justin Hill is a trial lawyer whom has been representing individuals and businesses in and around South Texas since 2007. Justin serves as an advocate for those who have been injured or those who have lost loved ones as a result of a drunk driver, he is an active supporter and participant in the activities of the South Texas chapter of the Mothers …
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How Did Your Law Firm Adapt to COVID-19 with Kay Van Wey
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Kay Van Wey is a Board Certified Personal Injury Trial Lawyer and Patient Safety Advocate at her firm Van Wey, Presby & Williams. She has over 30 years of experience and has received many accolades in her time practicing law. In this episode, Casey talks with Kay about how her law firm adapted to COVID-19 and Kay offers her expertise on how to adap…
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How Do You Manage Your Firm for Remote Employees with Kristin Tyler
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In this episode, Casey talks to Kristin Tyler about how she has been able to manage her firm remotely and some tips and tricks to make the transition to remote working smooth. Kristin Tyler is the co-founder of LAWCLERK and founding partner at her firm Garman Turner Gordon that is based out of Las Vegas. She chairs the firm’s Estate Planning, Proba…
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Law Firm Culture - How to Motivate Your Employees with Philippe Danielides
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Culture is crucial is crucial for any company to thrive. Law firms should be especially cognizant of the way they motivate their employees while promoting a healthy workplace culture. On this episode of Lawyer Mastermind Podcast, Casey talks with Philippe Danielides who is a former Wall Street attorney and is now a life coach, about creating a heal…
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5 Keys to a Profitable Law Firm with Joesph Hoelscher
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26:19
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Would you consider your law firm to be profitbale? If not, do you know how it can be? In this episode, Casey talks to Joesph Hoelscher of Hoelscher Gebbia Ceppedia, PLLC about the five keys to a profitable law firm. Hoelscher is an award-winning criminal and family law trial lawyer whose tireless dedication to his clients had earned him national re…
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How Do You Manage Your Firm for Remote Employees with Thomas Gardiner
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The COVID-19 pandemic has involuntarily caused organizations to move to working remotely. Law firms that were originally all in office have had to find ways to manage their firms remotely. In this episode, Casey talks with Thomas Gardiner of Gardiner Koch Weisberg & Wrona about some tips and tricks on how to manage a law firm remotely. Tom’s many y…
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How Did Your Law Firm Adapt to COVID-19 with Adam Flager
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Law firms have had to become creative when it came to adapting to the COVID-19 pandemic. In this episode, Casey talks with Adam Flager of Flager & Associates about how his law firm adapted to the pandemic and some tips for other firms that are struggling to adapt to the new normal. Adam D. Flager is an associate in the firm, with his practice focus…
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Marketing Tactics During the Pandemic with Adam Rossen
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Despite being immersed in a pandemic, there are plenty of ways to use this time to market your law firm. In this episode, Casey talks with Adam Rossen of the Rossen Law Firm talks about different marketing tactics they have been using while coping with the pandemic. Adam Rossen, an award-winning trial attorney, approaches criminal defense with one …
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How Did Your Law Firm Adapt to COVID-19 with Faith Fox
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COVID-19 has forced all industries to adapt rapidly in a world of a global pandemic. Law firms were no exception to this change and have had to find ways to continue to serve without risking the health and safety of the firm. In this episode, Casey is joined by Faith Fox of The Cochran Firm Charlotte to discuss how her office adapted to COVID-19. A…
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Never Lose a Customer Again with Joey Coleman & Casey Meraz
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Joey Coleman is the author of the book "Never Lose a Customer Again", but the book isn't just about losing customers - it's about building a sustainable business. In this episode Casey Meraz interviews former "recovering" attorney Joey Coleman and the author of Never Lose a Customer Again. In this episode, Casey & Joey cover a wide range of topics …
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Episode 3 with Casey Meraz, Founder of Juris Digital
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Nick: Hey, this is Nick Eubanks. Welcome to another episode of the ADD Entrepreneur. Today, we are joined by the founder of Juris Digital, Casey Meraz. He is based out of Greenwood Village, Colorado. And Juris Digital specializes in doing digital support services and marketing for law firms. How are you doing, Casey? Casey: Pretty good, Nick. Thank…
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Episode 2 with Alex Urevick-Ackelsberg, CEO of Zivtech
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Hey everybody, welcome to episode number two of The A.D.D. Entrepreneur. Today I am thrilled to be joined by Alex Urevick-Ackelsberg, the Founder of Zivtech, a Philly-based digital strategy company specializing in application and product development, who also obviously happens to have ADD. Thanks for hopping on here, Alex. Alex: Absolutely, happy t…
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Episode 1 with Ross Fruin, Co-Founder of SearchLogic
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To kick off The ADD Entrepreneur Podcast, I interview Ross Fruin, Co-Founder of Portland, OR based direct-response marketing agency, SearchLogic. My favorite quote from this episode is: We live in a world where our education system has not evolved much from 100 years ago. If you’re unable to listen, the full podcast transcript can be read below: Ni…
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