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The Thinking Health Podcast interviews the top minds in health and wellness to provide you with education and actionable information you can use to improve your health. The Thinking Health Podcast is hosted by Chris Irvin, a low-carb science writer and educator known as The Ketologist on social media.
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B2Boring: The Podcast That's Anything But Ordinary! Are you tired of the same old B2B marketing strategies? Ready to break free from the mundane and discover innovative ways to captivate your audience? Then join us on B2Boring, where we dive deep into the world of boundary-pushing B2B marketing! Each episode features daring marketers sharing their tales of creativity and success. From unconventional campaigns to out-of-the-box strategies, we uncover the secrets behind their standout ideas, e ...
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time hanging out with Wes Henderson, CEO & Founder, of True Story. Wes was previously a guest on Episode 55. The guys talk with Wes about the legacy that he and his father, Lincoln, created with Angel’s Envy and how Wes is continuing to build on that leg…
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This week’s episode of The Whiskey Trip takes listeners on a wild and exciting journey with Brandon Cummins from High N’ Wicked, where he serves as the blender and director of education. Brandon shares how the brand’s name was inspired by Bruce Kiskaddon’s poem, “High and Wicked,” which tells the story of a cowboy and a wild bronc. The whiskey capt…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Mark and Special Co-Host, Stacey, spend some time hanging out with Cordell Lawrence, CEO & Co-Founder, and Caleb Kilburn, Master Distiller & Co-Founder, of Eastern Light Distilling in Morehead, Kentucky. Mark and Stacey talk with Cordell and Caleb about their impressive backgrou…
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This week's episode of The Whiskey Trip takes listeners on a flavorful journey to Minneapolis, Minnesota, with a visit to O'Shaughnessy Distilling Co. Big Chief chats with distiller Kate Douglas about the brand's Keeper’s Heart Whiskey. The family motto, "Fugit Hora" or "The Hour Flies," is a reminder to treasure every moment with loved ones, makin…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time together hanging out with Chris Walters, Creator, of Nose Your Bourbon. Chris was previously a guest way back in 2020 on Episode 10. They talk with Chris about how his passion for Bourbon and his desire to create a system for himself to understand n…
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This week's episode of The Whiskey Trip takes listeners to Kiln, Mississippi, where host Big Chief chats with Matt and James Crittenden, the father-son team behind Crittenden Distillery. Their whiskey, "Cut Above," has been distilled for over nine years, named after the family's ranch, and inspired by the area's history as the moonshine capital of …
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time together hanging with Matt Hondorf, Founder, of the Colorado Springs Distillery Week & Festival. They talk with Matt about his background in law enforcement and how his passion for whiskey led him to create the Colorado Spirits Collective, Whiskey C…
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This week's episode of The Whiskey Trip podcast takes listeners on a flavorful journey to New Orleans, where Big Chief sits down with Luka Cutura, the Master Distiller of Seven Three Distilling, to dive into the history and craftsmanship behind their latest creation—Whiskey Tree. Whiskey Tree pays tribute to a legendary site in Louisiana’s Honey Is…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, The Bourbon Life Crew (minus Philip - sorta) spend some time together hanging out together in The Bourbon Life Studios sharing some great pours and even better conversation. They talk about whether there is enough transparency these days with Bottled in Bond (or Brokered in Bond…
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In this week's episode of B2Boring, the podcast for B2B marketers, the host welcomes Kris, the founder and CEO of Sendoso. Key Highlights: Kris discusses his journey since founding the direct mail and corporate gifting platform almost nine years ago touching on the challenges faced, especially during the COVID-19 period and subsequent economic shif…
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In this week's episode of The Whiskey Trip Podcast, Big Chief heads to New Iberia, Louisiana, to sit down with Steve and Philip Mestayer, the owners and distillers behind Distillerie Acadian. The conversation revolves around the rich Cajun culture of the region and how their distillery was born from a deep-rooted interest in the moonshine process. …
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time hanging out in The Bourbon Life Studios with Juliet Schmalz, CEO & Founder, of Fortune’s Fool Whiskey. The guys talk with Juliet about her decision to leave her career as an anesthesiologist to pursue a career and launch a new brand in the whiskey i…
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In this week's episode of The Whiskey Trip Podcast, Big Chief visits Hood River, Oregon, to chat with Caitlin Bartlemay, the Master Distiller, and Everett Rubin, a Distiller at Hood River Distillers. They delve into the rich history of the distillery, which has been producing spirits since the end of Prohibition in 1934. Initially, the distillery f…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Mark is flying solo and hanging out in Bardstown, Kentucky at the original home of Jim Beam with James B. Beam Distilling Co. 8th generation Master Distiller, Freddie Noe, talking about all things country ham. Mark and Freddie talk about the history of curing meats like country …
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In this week's episode of The Whiskey Trip Podcast, Big Chief heads to Frankfort, Kentucky, for an intriguing conversation with Toby Curtsinger, a central figure in Netflix’s series “Heist”, specifically in the episodes titled “Bourbon King” (episodes 5 and 6). The discussion dives deep into the infamous "Pappygate," where Toby recounts his involve…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time hanging out in The Bourbon Life Studios with Randy Prasse, President, of the Kentucky Bourbon Festival. The guys talk with Randy about his background in festival and event management and the history of the Kentucky Bourbon Festival, all of the great…
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In this week's episode of The Whiskey Trip Podcast, Big Chief takes listeners to Brooklyn, New York, where he chats with Sienna Jevremov, the Head Distiller at Widow Jane Distillery. The episode delves into the history of Widow Jane and the famed mine that lends its name to the distillery. Sienna shares insights into her journey at Widow Jane, star…
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Join Chris as he sits down with Kristina Jaramillo, President of Personal ABM, to explore the current state and challenges of account-based marketing (ABM). They dive into the importance of personalizing ABM strategies, focusing on quality over quantity, and the critical role of a strong post-sale ABM strategy in driving customer loyalty and repeat…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time hanging out with Matt Cunningham, Founder, of Old Glory Distilling Co. from Clarksville, Tennessee. We talk with Matt about his background and how he transitioned from studying finance in college to becoming a firefighter in Clarksville to becoming …
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This week on The Whiskey Trip Podcast, Big Chief takes a ride with his friend Ryan Mareno, Founder and Owner of Mareno’s Outfitters and Guide Service. Ryan and Big Chief talk about Ryan’s guide service that offers unique hunting experiences for both American Alligators and Feral Hogs in Southwest Louisiana. They also chat about Ryan’s love of wheat…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, the entire Bourbon Life Crew spends some time hanging out together in The Bourbon Life Studios having some great pours and even better conversation. We talk about some fun times that Chad had on his recent cruise and make fun of his fanny pack that he wore on the cruise, Matt ge…
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This week on The Whiskey Trip Podcast, Big Chief takes a ride with his great friend - the Bourbon Baroness, April Weller Cantrell - and explores the basics of whiskey. April and Big Chief discuss different regions around the world and what makes each type of whiskey/whisky so special. They give listeners some history on the water of life as well as…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time hanging out in The Bourbon Life Studios with Owen Martin, Master Distiller, from Angel’s Envy The guys talk with Owen about his impressive background and education, which included a stint in Scotland for a degree in brewing and distilling, his move …
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This week on The Whiskey Trip Podcast, Big Chief takes a ride to to explore Buffalo Trace Distillery and chat with Dominic Guglielmi, author of Warehouse H: The Story of Blanton's Bourbon, America's Most Influential Whiskey. Dominic tells listeners about his journey from being the ultimate Blanton’s Tater and collecting everything ever produced wit…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time hanging out with Graham McTavish, Founder & President, of McTavish Spirits. The guys talk with Graham about his remarkable career as an actor and how his secret love for Bourbon that began over 20 years ago led him to start McTavish Spirits, the des…
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Join Chris Rack as he welcomes Steve, founder of Coach Communications, to delve into the latest trends and insights in B2B marketing and communications. They explore the impact of current uncertainties, artificial intelligence, and strategic communication tactics that are shaping the industry. Key Highlights: B2B Marketing Trends: Steve shares his …
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This week on The Whiskey Trip Podcast, Big Chief takes a ride to the Bourbon Capital of the World to chat with Lisa Wicker, Master Distiller and Founder of Saints and Monsters Distillery/Distilling Consulting. Lisa tells listeners about her journey from seamstress, to wine maker, and then to whiskey. Lisa is the living example that everything in li…
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In this Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time hanging out with Ruth Oesterman, Owner, of La Bonne Vie in Lexington, Kentucky. The guys talk with Ruth about her background and education, including formal training and certification as a Le Cordon Blue Culinary & Pastry Chef from the Cooking and H…
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This week on The Whiskey Trip Podcast, Big Chief takes a ride to the heart of the Bourbon Trail to chat with Matt King, Production Manager, for The Blending House. Matt tells listeners about The Blending House, their operations, and some of the whiskey brands that they currently represent. He also tells listeners about his journey with the big man …
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In this REMIX Episode of The Bourbon Life Podcast, presented by Liquor Barn, Matt and Mark spend some time hanging out with Freddie Johnson, VIP Visitor Lead, from Buffalo Trace Distillery. This Episode originally aired on April 14, 2023 as Episode 166. The guys talk with Freddie about his role at Buffalo Trace and how he leads visitors on an exper…
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This week on The Whiskey Trip Podcast, Big Chief invites his baby brother Mitch (Little Feather) Grey to take a ride and sip on some Georgia whiskey. Mitch tells listeners how a Gary Stewart song was inspiration for the podcast’s name. They discuss how Mitch recently moved to Georgia and how the Peach State has started to gain some respect for thei…
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Join Chris and Tejal Senior Manager, Global Demand Generation, Financial Services at Google Cloud, as they discuss the nuances of marketing to a broad audience rather than targeting specific industries, sharing insights on how to effectively identify and engage with niche markets. Tejal, the demand generation lead for financial services at Google C…
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In this Episode of The Bourbon Life Podcast presented by Liquor Barn, Matt and Mark spend some time hanging out in The Bourbon Life Studios with Barry Downing, Master Crafter & Blender and Chief Sales Officer, from Limestone Farms Bourbon. Barry was previously a guest on Episode 196. Matt and Mark talk with Barry about the current status of their n…
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In this first-ever live episode of the B2Boring Podcast, host Chris Rack is joined by marketing expert Shanelle Rucker from Dialpad to explore the role of intent data in marketing. They discuss how intent data is currently shaping the B2B marketing landscape and share strategies for leveraging it to improve efficiency. Additionally, they consider t…
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This week on The Whiskey Trip Podcast, Big Chief takes a ride to Danville, Kentucky to chat with Dr. Pat Heist, co-founder of Wilderness Trail Distillery. Dr. Heist tells Big Chief and listeners how his partner Shane and himself went from playing heavy metal music to being the leaders in fermentation. Their work with distilleries around the world w…
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In this episode, Chris and Zachary, Strategic Program Manager at Miro, discuss the Miro Discovery Center and its role in building customer relationships. They also dive into the pros and cons of product-led versus content-led strategies. Key Highlights: Mirror Discovery Center: A program to strengthen relationships with Miro's key customers through…
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In this Episode of The Bourbon Life Podcast presented by Liquor Barn, Matt and Mark are on location at Augusta Distillery in Augusta, Kentucky for the release of their 17-Year Old Buckner’s Bourbon and they also spend some time hanging out with 4x guest, and Augusta Distillery’s brand new Master Distiller and Director of Distillery Operations, Alex…
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This week on The Whiskey Trip Podcast, Big Chief takes a ride to northern Michigan to chat with Chris Fredrickson, Co-Founder of Traverse City Whiskey Company. Chris tells Big Chief and listeners about the history of Traverse City Whiskey. He explains how they have leveraged the cherries from his family’s orchards to create an amazing cherry whiske…
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In this Episode of The Bourbon Life Podcast presented by Liquor Barn, Mark and his special co-host, Stacey, spend some time hanging out on location at The Kitchen Table at The James B. Beam Distilling Co. with Jason Betts, Consumer Relations Manager, for The James B. Beam Distilling Co. Mark & Stacey talk with Jason about his extensive background a…
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This week on The Whiskey Trip Podcast, Big Chief takes a ride with Ella Parlor, author of the best selling book High Tolerance: The Intoxicating World of Alcohol Marketing. Ella tells listeners of her rise from an 18-year-old pitching energy drinks to becoming a marketing head for two of the largest companies in the alcohol industry. She now has he…
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Join host Chris Rack as he sits down with Robert Bramley, the Demand Generation Manager at GoCardless. They discuss marketing strategies and how GoCardless tailors campaigns to diverse audience segments while maintaining consistent messaging and standing out in a competitive market. Key Highlights: Tailored Campaigns: Strategies for marketing to di…
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In this Episode of The Bourbon Life Podcast presented by Liquor Barn, Matt & Mark spend some time hanging out with Tim Piersant, CEO & Founder, of Chattanooga Whiskey. The guys talk with Tim about his background and previous career working for his dad’s business and how he eventually ended up in the whiskey business, the creation of the Chattanooga…
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This week on The Whiskey Trip Podcast, Big Chief takes a ride to Northern, Virginia to visit Rebecca Harris from Catoctin Creek Distilling Company. Becky takes the big man through the history of Catoctin Creek and their Virginia Rye Whiskies. After years of being a chemical engineer she, along with her husband, started this craft distillery in Purc…
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Chris Rack and Emma Bowkett CEO of Convertr, discuss B2B lead management, today's marketing environment, and what it takes to be an effective CEO. They cover lead generation trends, best practices, and the importance of data accuracy and brand management. Key Highlights: Lead management operating systems for B2B marketers explained Trends and best …
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In this Episode of The Bourbon Life Podcast presented by Liquor Barn, The Bourbon Life Skeleton Crew (Matt, Mark, & Chad) spend some time hanging out in The Bourbon Life Studios enjoying some great pours and great conversation. The guys talk about several new releases that have just come out and discuss whether the pricing on new releases has gotte…
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This week on The Whiskey Trip Podcast, Big Chief takes a ride to the historic Mount Vernon, Virginia to visit Steven Bashore from George Washington’s Distillery. Steven takes the big man through the history of George Washington’s famous homestead and his distillery. With a new farm manger, came new ideas. One of those ideas was a way to profit from…
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Chris welcomes Greg Aquavela, Director of Marketing at Devo, to discuss B2B marketing within the data security sector. They talk about the unique challenges and the importance of sales and marketing alignment and share insights on successful campaigns and strategies. Key Highlights: Role of Marketing at Devo: Exploration of Devo’s data security pla…
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In this Episode of The Bourbon Life Podcast presented by Liquor Barn, Matt and Mark spend some time hanging out with Aaron Goldfarb, Author, of Dusty Booze: In Search of Vintage Spirits. The guys talk with Aaron and his time in film school and how a move to New York opened the door for him to become a spirits writer, the writing of his book, Dusty …
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This week on The Whiskey Trip podcast, Big Chief takes a ride to the foothills of the Blue Ridge Mountains just outside of Charlottesville, Virginia to visit Alex Toomy from Ragged Branch Distillery. Alex takes the big man through the history of Ragged Branch and how the late Johnny Appleseed of Whiskey, David Pickerel helped them hone their craft.…
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Val and Chris dive into their rich experiences in B2B marketing, highlighting the essential role of creativity and the evolution of marketing technology. From the pros and cons of review sites to effective lead generation tactics, they offer a comprehensive look at current B2B marketing strategies. Key Highlights: B2B Marketing Insights: Val and Ch…
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