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You didn’t become an entrepreneur to grin and bear your way through your business and life, did you? Well, allow me to demystify business and join me weekly on Cocktails, Coffee, and Conversations, a podcast about the true stories and insider secrets of digital entrepreneur life. I'm your host, Tracie Patterson, and it's my mission to pull back the curtain on building a sustainable business so you can create the impact in life you’re seeking. This podcast uses the following third-party servi ...
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GINSPIRED

Heather E Wilson

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GINSPIRED is a podcast where we talk about and celebrate everything about the wonderful juniper-laced spirit called GIN! There is SO much to talk about when it comes to gin – and we are going to dive into all of it in future episodes. I’ll be speaking to guests from around the world including gin and mixer experts, distilleries, gin fans, and bartenders. In every episode, my guests and I will be sharing what we're drinking as well as fun GINcident stories. I hope you will join me on this GIN ...
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Man Seeks Adventure - "Cars, Bars, Eats & Adventures" Hosted by Brad Fanshaw, Dave Marek & Heather Storm the show is a robust look at men's interests and is strong on humor. The trio will inform you about travel, food, hot spots and have interseting guests and celebrities. Our resident mixologist Heather will even show you how to mix a cocktail on every eopisode. Brad, Dave and Heather are people that live life to the extreme and make the world exciting. #ActLikeAMan #DrinkLikeAMan #EatLikeA ...
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Cocktails and Pajamas is a podcast by book friends Jen, Natasha, and Heather who each enjoy a good cocktail and a nice set of comfy pajamas. They are a writer, a blogger, and a book seller, among other things. As active members in the book community, they wanted to try something new and fun, so Cocktails and Pajamas Podcast was born. The ladies talk about real life with authors, bloggers, editors, photographers, cover designers, models, and other professionals in the industry. Tune in to hea ...
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51
Born In The Bend

Emily Scherer and Aimee Frederick

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Born in the Bend is a podcast by Emily Scherer and Aimee Frederick, highlighting local gems, entrepreneurs, and awesome stories, originating in Fort Bend County, TX. The show arose out of a desire to foster community, create a sense of place, and instill pride in calling Fort Bend County home. Having grown up in Richmond, Emily brings the native Texan voice to the table, while Aimee, a South Louisiana transplant, brings the outsider's perspective. Their combined life experiences make for ent ...
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edacious (e·da·cious – /iˈdāSHəs/ – adjective. Of, relating to, or given to eating. From the Latin edere, to eat. Synonyms: voracious – gluttonous – ravenous – greedy – piggish.) How do you stay passionate for your chosen profession? How do you stay hungry for your life when the obstacles seem to outweigh the triumphs? How do you stay EDACIOUS? Once a month we will explore this topic while eating great local food. Because everything happens when you break bread together. This is a podcast fo ...
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🍷🎙️ Welcome to "If You Juno's, You Know" – Juno's Liquor Podcast! 🍹📣 Unveil the world of spirits and libations with Juno's Liquor in our exhilarating video podcast! 🌐✨ Join us as we uncork the mysteries of the beverage industry, one episode at a time. In "If You Juno's, You Know," we bring you an engaging trifecta of segments that promise to tantalize your taste buds and ignite your passion for all things spirits. 🎙️ Segment 1: Meet the Makers Dive into the realm of craftsmanship as we condu ...
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Welcome to Bartend Better Now where we share, interviews, seminars and educational pieces from around the globe all collected from throughout the years of our journey to Bartend Better Now. Whether you’re just starting out in the industry or have a passion for cocktails… We hope you enjoy… ____________________________________WATCH OUR VIDEOS ON YOUTUBE: https://www.youtube.com/BartendBetterNowFOLLOW US ON INSTAGRAM: Rob Husted: www.instagram.com/theflairambassador BartendBetterNow: www.insta ...
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In this episode, host Tracie Patterson welcomes Kristin Lawton from the District Brand Bar, an expert in marketing and branding strategies. The discussion centers around the importance of creating solid business foundations to achieve a cohesive brand identity while allowing for evolution and flexibility. Kristin shares actionable advice on definin…
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In this podcast episode, Tracie welcomes Emily Reagan to discuss the evolution of her online business focused on empowering virtual assistants through comprehensive courses and a supportive community. They delve into the nuances of transitioning from client work to focusing on mentorship and coaching, the importance of high-touch onboarding, and st…
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Adapting Your Online Business to Changing Buyer Behavior In this episode of 'Cocktails, Coffee, and Conversation™,' Tracie discusses how business owners can adapt to changing buyer behavior by diversifying their offer suite, implementing effective pricing and sales mechanisms, and retaining current customers with loyalty programs. She provides acti…
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In today's episode of Cocktails, Coffee, & Conversations™, Tracie is joined by Sue McLachlan from the Unicorn Advisory to discuss the importance of low ticket offers in online business strategies. The conversation delves into the significance of gathering and using feedback, the role of trust in customer relationships, and how smaller priced offers…
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Adapting to Changing Buyer Behaviors in a Sophisticated Market In this episode of Cocktails, Coffee, and Conversations™, host Tracie Patterson explores strategies for business owners to understand and adapt to changing buyer behaviors amid heightened market sophistication. Tracie debunks the myth that 'no one is buying' and emphasizes the importanc…
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Explore the transformative journey of entrepreneur Heather Sager as she discusses finding confidence in one's voice, simplifying business processes, embracing change amidst major life transitions, and the crucial role of community and adaptability in successful entrepreneurship. Learn valuable insights on setting new business goals, redefining succ…
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Layering Excitement and Overcoming Expert Fears in Business In this episode of 'Cocktails, Coffee, and Conversations™' with Tracie, she answers listeners' questions about how to balance excitement with conscientious selling and how to handle fears of not having all the answers as a supposed expert. Tracie offers practical advice for capturing ideas…
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Ever wondered what goes into a truly exceptional Bottled in Bond Bourbon? Join us for an exclusive interview with whiskey powerhouse Heather Greene, Master Blender at Milam & Greene Whiskey! Heather, a renowned CEO, author, and whiskey expert, dives deep into the meticulous crafting process behind their award-winning Bottled in Bond expression. In …
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The Myth of One-Size-Fits-All Strategies in Business In this episode, Tracie Patterson, host of Cocktails, Coffee, & Conversations™, is joined by Kristin Lawton of District Brand Bar, a seasoned marketing and branding expert. Kristin emphasizes the importance of transparency in sharing the unique factors that contribute to one's success, cautioning…
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In this episode of Cocktails, Coffee, and Conversations™, Tracie delves into the crucial concept for entrepreneurs that one's value is not defined by metrics or numbers. Highlighting the unhealthy reliance on external validation, she explores three key areas essential for sustainable business sales. Through an engaging narrative, Tracie discusses t…
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Embrace your expertise without the spotlight and create content and sales synergy. This episode captures an engaging conversation between the host, Tracie, and her guest, Jen, as they delve into the dynamics of marketing and content creation for individuals who prefer staying out of the spotlight. Jen shares her journey from being an English teache…
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In this episode, Tracie challenges the common marketing advice that discourages sharing the 'how' in sales messaging. She argues that by detailing how a product or service fits into a potential buyer's daily life, marketers can connect more deeply with their audience. Tracie emphasizes the importance of demonstrating the practical application of so…
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Terri Vela, City Manager at City of Richmond Texas, joins the pod to discuss the coordination behind the scenes of Richmond’s charming city. From infrastructure to events, development to volunteering, no single day looks the same for Terri as she and her team work to build a better and more beautiful Richmond. Talking points include coordinating ev…
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In this episode of Cocktails, Coffee, and Conversations, host Tracie, a digital entrepreneur and business coach, engages with online business strategist and Kajabi expert, Sue McLachlan, from the Unicorn Advisory, to explore the strategic advantages of low ticket offers in the digital business landscape. They discuss the concept of low ticket offer…
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Sarah Beth Baca, local artist, author, community liaison and activist, talks about the seasons of her life and the impact art has had throughout. As a wife, mother, and full-time artist, Sarah has learned how to balance art with life and keep an open mind about the journey to making art a profitable and impactful career. From face-painting to expre…
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https://youtu.be/wbqmAVtGyOg?si=GkJ-ot9Aa3as4znxAhoy, mateys! Set sail for a taste of the Caribbean with Brinley Gold Shipwreck Rum! In this video, we're diving deep into the world of this unique rum brand, exploring their shipwreck-inspired flavors and uncovering the secrets behind their smooth taste. Along with how Brinley Gold is saving sea turt…
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In this 'Cocktails, Coffee, and Conversations' podcast episode with Tracie, we reframe sales messaging for a positive impact where the focus is on the importance of properly understanding and utilizing sales terminology, particularly 'pain points' and 'objections', in messaging. Tracie describes the common misconception that makes sales language se…
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Sandy McGee, Restaurateur and Owner of Sandy McGee’s Restaurant & Bar, serves up tasty tales and delicious insights on what it’s like to feed Fort Bend. From in-home catering to a little house in Rosenberg to a remodeled restaurant mecca in Historic Downtown Richmond, Sandy has seen it all and still has more cooking up for us to look forward to. Ta…
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In this episode, host Tracie Patterson chats with Belinda Weaver, a renowned copywriter and creative business growth coach. Belinda shares her transition from the corporate sector to embracing entrepreneurial freedom, highlighting her struggles with conventional success paths and the importance of giving oneself permission to experiment. She discus…
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October Smith, Ranch Manager at Long Acres Ranch, comes inside from the great outdoors to talk about a beautiful private green space in the middle of the bustling suburbs and shops of Richmond. Located in the heart of Richmond, Long Acres Ranch provides a unique, natural environment for educational and recreational activities and promotes the appre…
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Maximizing Lead Magnet Effectiveness and Audience Engagement In this episode of Cocktails, Coffee, and Conversations, host Tracie discusses the importance of selecting and creating the right lead magnet for your audience to support your business effectively. She answers a listener's question about improving a lead magnet that isn't performing as ex…
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Noell Myska and Heather Hernandez join the pod to talk about serving the Fort Bend community through equine-assisted learning and therapeutic horsemanship at Reining Strength. Founded in 2014, Reining Strength Therapeutic Horsemanship provides equine-assisted services for people ages 2 and up, children and adults, with physical, cognitive, social, …
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In this episode of 'Cocktails, Coffee, and Conversations,' host Tracie, alongside guest Sue McLachlan from the Unicorn Advisory, delves into the concept of VIP upsells within the realm of digital products and online business strategies. They explore whether entrepreneurs need VIP options, the motivations behind offering such upsells, and how they c…
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In this episode of Cocktails, Coffee, and Conversations, host Tracie, a business rebel and digital entrepreneur, explores the challenges and misconceptions around selling within the online business realm. Tracie discusses how the fear and negativity surrounding sales tactics can drive entrepreneurs to either extreme approaches or complete avoidance…
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In this episode of the 'Cocktails, Coffee, and Conversations' podcast, host Tracie, a digital entrepreneur coach, engages in an insightful conversation with guest Jackie Ellis, a digital marketing strategist specializing in Facebook ads for female entrepreneurs. The discussion starts with Jackie sharing her entrepreneurial journey from overworking …
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Welcome to the CCC Podcast, where we dive deep into the world of digital entrepreneurship. In this podcast, host Tracie Patterson shares the real stories and insider secrets of digital entrepreneur life. After more than a decade in corporate and consulting, Tracie made the leap into the digital world to uncover the truth behind building a sustainab…
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Greg Babst, Emergency Management Coordinator at Fort Bend Office of Homeland Security & Emergency Management, brings emergency prep to the pod and tackles the tips for hurricane safety. Hurricane season starts this May in Fort Bend, but the impacts of these natural disasters can be felt both before and after this time of heightened awareness. Greg …
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Discover the history and unique story of Nikka Whisky, a popular Japanese whiskey. Learn about its origins, production process and how it became a favorite in Dallas-Fort Worth. Plus, head to Juno's Liquor for an in-depth tasting experience of Nikka's different flavors and blends. Cheers to discovering the world of Japanese whiskey! 🥃 #NikkaWhisky …
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Season 5 has officially arrived, and Em & Aim are so excited to catch up with listeners and look ahead for what’s to come on Born in the Bend! Aimee discusses new additions to the Jax & 7th and Blockhouse Coffee family, including LIT Bookbar and Mugz Coffee. Emily gives listeners a sneak peek of the upcoming Fort Bend Museum gala, “A Night in the G…
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Raise a glass and join Junos Liquor's podcast as we dive into the world of organic vodka with the experts at Purity Distillery! In this episode, we'll not only be interviewing the team behind Purity Vodka, a Swedish brand renowned for its commitment to organic ingredients and sustainable practices, but we'll also be treated to a live cocktail demon…
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In this episode, join me on an exhilarating journey into the world of 'The Gael' Signature Scottish Gin. Immerse yourself in the juniper-laced symphony as we sit down with Nigel Large, the mastermind behind 'The Gael,' to unravel the craft, passion, and stories encapsulated within each sip. From the origins of this exceptional gin to the secrets be…
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On today's episode of GINspired, I sit down with Lynne MacKay and Brad Deller, the visionaries behind Ironworks Distillery, to uncover the artistry, passion, and craft that define this Nova Scotian gem. Together, we explore their philosophy of product development, sustainability practices, and the challenges of distilling, offering you an insider's…
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Rebekah Dahl and Brad Scarborough, Founders of The Music Box Theater, bring their musical and comedic talents to the pod and talk about their unique variety show theater. This husband and wife duo work alongside the awesome Houston-based company at Music Box to delight audiences of all ages. Highlights of this episode include getting an in-depth lo…
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Rainey Webster, Executive Director of the Rosenberg Railroad Museum (RRM), forgoes the planes and automobiles this week to talk to us about trains and the railroads that have built the Texas we know today. The Rosenberg Railroad Museum educates and engages members of the Fort Bend community of all ages about the importance and impact of railroads a…
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Adam and Jamie Busch from Family Style Design Co spend the season in style with us and talk about the upcoming happenings at their beautiful home decor shop. Inspired by family and influenced by their love of gift-giving, Adam and Jamie bring beautiful things to the Fort Bend community through decor, consultations, design services, and community ev…
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Dexter L. McCoy, Fort Bend Commissioner of Precinct 4, brings his passion for local politics to the pod this week. Inspired by his past experience as student body president in college, Dexter has forged his career in local government with a focus on helping individuals improve their close-knit community. Talking points include what a County Commiss…
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Stacy Bourgeois, Founder of Sole Loved, joins the pod from Sugar Land, Texas this week to tell her journey from humble garage setups to full-fledged fundraising for charity. Inspired by her love of children and her passion for helping individuals living in poverty, Sole Loved delivers new and gently used tennis shoes to kids in need. Talking points…
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Charlie Beyl, Freelance Author, Illustrator and Educator in University of Houston’s Digital Media program, explores the dynamic world of creativity, freelancing, and innovation on this week’s episode. Through his work, Charlie shows students and fellow professionals alike how to unlock their unique creative potential and drive innovation in their c…
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Jerry Jones Jr., Economic Development Director for Develop Richmond, sits and sips with Em and Aim this week as they talk about big things on the horizon in the small city of Richmond. With exciting developments and new projects springing up all the time, Jerry channels his expertise into cultivating Richmond's business community and creating peopl…
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A new season of Born in the Bend kicks off this week with a summer wrap-up and a calendar of exciting upcoming events. Emily recaps a summer of European travel and talks about her work with the Fort Bend Museum. Aimee discusses new happenings at Blockhouse Coffee and dives into some upcoming Richmond get-togethers you won’t want to miss. Additional…
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Fort Bend native, Em, met Louisiana transplant Aim, in the spring of 2017 and quickly bonded over business, community and motherhood. They came together to create the Born in the Bend podcast out of a desire to build community, foster a sense of place, and instill pride in calling Fort Bend County home. Em & Aim invite you to grab your favorite bev…
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On episode 101 Brad Fanshaw and Dave Marek are back for the next 100 shows. Dave tells of travels to Japan and Detroit for the Indy Car Race and Daytona. Brad tells of his adventure to the 60th anniversary celebration with Lamborghini. The boys discuss what could be the most expensive Ferrari ever sold at an upcoming auction in Monterey California.…
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On today’s episode, I welcome Danny Partington. He runs a gin vlog called Just Pour It. He’s located in (as he puts it) a small town called Runcorn, UK - a place in the middle of everywhere without it being anything much itself! Today, we chat about his love and passion for all things gin, his Gin Vlog, and so much more. About Danny Partington Dann…
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On today’s episode, I welcome Tanja Schmittner from Germany, a woman who says about herself, that she is “all about Gin”. Tanja, also known as Ginny, is the host of Ginny and The Bottles Tastings, co-host of Juicy Sip a YouTube channel about gin, a member of the jury of the International Women’s Trophy and last but not least is now producing her ow…
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On today’s episode, I welcome Rick Pipes, Co-Owner and Head Distiller of Merridale Cidery & Distillery located on Vancouver Island, British Columbia, Canada. Today, we chat about how it all started, their philosophy on product development and sustainability, what craft gin means to them, of course their gins, and so much more. About Merridale Cider…
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On today’s episode, I welcome Brennan Colebank, co-founder and Master Distiller of Stillhead Distillery located on Vancouver Island, British Columbia, Canada. Today, we chat about how it all started, the story behind their name, their philosophy on product development and sustainability, of course their gins, and so much more. About Stillhead Disti…
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On today’s episode, I'm excited to welcome Pixie Paula Dezzutti, CEO of Local Choice Spirits, a company that owns many distilleries and breweries in the USA. She’s a spirits expert and brand developer who has built the #1 distillery in South Carolina, The Striped Pig! Today, we chat about how it all started, their philosophy on brand & product deve…
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Welcome to Bartend Better Now where we share, interviews, seminars and educational pieces from around the globe all collected from throughout the years of our journey to Bartend Better Now. Whether you’re just starting out in the industry or have a passion for cocktails… Enjoy the USBG Tampa Repeal Day Seminar "Tequila vs Mezcal vs Sotol" presented…
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Changes are coming to a property on Harlem Road in Richmond, TX. Founding Partners of Meristem Communities, a Houston-based real estate development firm that emphasizes creating places for people, Scott Snodgrass and Clayton Garrett sit down with Em and Aim this week to talk about Indigo, their community project that combines housing and business d…
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Welcome to Bartend Better Now where we share, interviews, seminars and educational pieces from around the globe all collected from throughout the years of our journey to Bartend Better Now. Whether you’re just starting out in the industry or have a passion for cocktails… Enjoy the USBG Tampa Repeal Day Seminar "Sobriety in the Industry" panel prese…
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