In this episode of the CPQ Podcast, join me as I chat with Suren Reddy from Cloudely. Suren sheds light on their latest product, "Config," and delves into their System Integration Services tailored for Salesforce, Conga, and Logik.io. Throughout the discussion, Suren covers: The role of artificial intelligence within their proprietary solution and …

Join us for an interview with Tiffany Devlin-Drye (Principal Consultant) and John Lehrkind (Salesforce Practice Leader) from Pierce Washington! About Pierce Washington System integrator specializing in Salesforce, Logik.io, and Oracle CPQ Backed by private equity investors Team of approximately 100 consultants Locations: Bay Area, USA and London, U…

Join me as I speak with Bill Butler, Global Solution Owner for SAP CPQ at SAP. Bill brings over 25 years of CPQ experience across various vendors like FPX, PROS, and CallidusCloud (now SAP CPQ). He also has leadership experience with system integrator and visual vendor companies. In this episode, Bill dives into key topics including: Integrating CP…

Learn more about the future of sales with AI! This episode features John Bruno, VP of Strategy at PROS, who dives deep into the world of AI-powered CPQ (Configure, Price, Quote). John, a CPQ expert (formerly Forrester Analyst), discusses: How AI is revolutionizing CPQ, boosting margins, and raising conversion rates. Machine Learning and generative …

This episode features Jan Brolsma, founder and CEO of Elfsquad, a Dutch CPQ vendor focused on small and medium-sized manufacturing companies (mostly up to $200 million annual revenue, and some beyond that) since 2016. Brolsma discusses: The impact of app development on the CPQ space. How Elfsquad's easy-to-use solution minimizes the need for profes…

Join us for a conversation with Scott Green, a seasoned business leader with over 30 years of international experience. Scott is the Founder & CEO of Profit Drivers, a company specializing in System Integration and pricing strategy services for solutions like Pricefx. They also offer their own proprietary software to help businesses tackle their pr…

Puneet, a seasoned leader with over 25 years of experience at Oracle, Amazon, and other industry giants, has a passion for innovation. Living in Saratoga with his family, he's been obsessed with metering, billing, and CPQ/Quoting solutions for over a decade. This passion led him to launch his second startup in 2020, driven by the belief that usage-…

Sarika brings over 20 years of experience from companies like SAP and Ariba, along with startup insights, to discuss cacheflow's "deal closing platform." This platform offers CPQ capabilities specifically designed for SaaS businesses, along with features like deal room, subscription management, and billing. Despite being just 3 years old, cacheflow…

Join us on this episode as we explore the dynamic world of subscriptions, AI, and CPQ (Configure, Price, Quote) alongside Dipesh Biswas, founder of WisKey LLC and author of an upcoming book. With over 30 years of consulting experience for firms like PwC, Deloitte, Cognizant, and Wipro, Dipesh brings a wealth of knowledge to the table. In this episo…

To mark this milestone, we've prepared something special. We're thrilled to present excerpts from our recent webinar titled "Thought Leader Summit Series - Unleashing the Power of Visuals in CPQ." Featuring prominent figures from the CPQ and visual realms such as CDS Visual (a Dover company), Elfsquad, Engineering Intent, Epicor, Threekit, Walpole …

In this episode we dive into the world of Salesforce Revenue Cloud with Josh Nelson, Founder & CEO of High Tide Consulting. Josh packs a decade of CPQ experience gained through diverse roles. He started as a CPQ customer at Lexmark, tackling the implementation of Oracle CPQ. Then, at Traction on Demand (later acquired by Salesforce), he transformed…

Get ready to hear from Walter Wijnands,CEO of Sposea, a Pricing Solution Provider with headquarters in the Netherlands. Walter has 30+ years of business expertise. In this episode he talks about starting Sposea in 2016 changing from an on-prem solution to a cloud solution in 2018 his wife as a professional musician BrightPrice Suite capabilities be…

Get ready to hear from Ryan Lott, Founder & CEO of Neocol, a Salesforce Revenue Cloud system integrator experiencing explosive growth! In just 3 years, Neocol has quadrupled its team, driven by Ryan's 20+ years of business expertise. He's based in Las Vegas and Nashville, and in this episode, he'll take us on a deep dive into: Their journey from IB…

In this episode you hear from Nishit Rawat, Founder & CEO of Bluvium. Nishit has 20+ years of business experience and founded Bluvium in 2015. Here he talks about the services his Salesforce Revenue Cloud focused lead-to-cash Consulting business offers, proprietary products they offers to simplify Salesforce Revenue Cloud implementations, the top b…

In this episode you hear from Mike Bristol, Director Product Management at Infor, about their recent Infor CPQ Connect 2023 event in Columbus, OH. Mike has 30+ years of business experience and lives with his family in Longmont, CO. Here he talks about the purpose of this event, the roadmap that he shared at this event, the key capabilities that the…

In this episode you hear from Daniel DeRosa (Chief Customer Officer) and Kiana Mostajabian (Director Product Management) of Revalize Software. Daniel has 30+ years of executive leadership experience and recently joined Revalize and Kiana has worked with Configure One CPQ since before the acquisition of Configure One by Revalize. Here they talk abou…

In this episode, Chris DiEllo, Vice President of Business Development at Engineering Intent, shares his insights on the company's CPQ solution called KBridge (short for Knowledge Bridge). With well over 30 years of business experience, Chris, who resides in Florida, spent 20 years with Configure One (now part of Revalize) and is very familiar with …

Tim Fraser, Chief Customer Officer at Forsys, shares his insights on the company's CPQ solutions, proprietary products, and the role of data in sales success. With over 35 years of experience in the industry, Tim Fraser has a wealth of knowledge to share about CPQ solutions and how they can help businesses achieve their sales goals. In this episode…

In this episode you hear from John Banks (CEO & Founder) and Sean Joyce (Head of Go-To-Market) of Continuous Technologies which have a combined 45+ years of business experience. Here they talk about usage consumption pricing models, their relationship with Salesforce, credit burndown, scaling their solution, enhancing their solution, clicks-not cod…

In this episode you hear from Charles Bensoussan, President & CEO of Techform, a company he founded in 2000 and sold to Visiativ in 2023. Charles has 25+ year of business experience and is based near Toulouse, France. Here he talks about the former Techform (now Visiativ CPQ) solution, results his customers experienced, AI/ML, Business Intelligence…

In this episode you hear from Parag Jagdale, Co-Founder & CEO of Unific. His company just released a new CPQ Solution called Quotific CPQ. Parag has 20+ years of business experience and is based in Akron, OH. Here he talks about their new CPQ Solution, the investment they raised in 2016, their HubSpot Partnership and their Customer Experience Manag…

In this episode you hear from Meredith Schmidt (EVP & GM) and Brion Schweers (SVP) of Salesforce which have a combined 55+ years of business experience! Here they talk about the latest Salesforce Revenue Cloud release as well as upcoming releases that are expected to bring big changes, Dreamforce 2023, Salesforce layoffs from earlier this year, "re…

In this episode you hear from Sri Nagavarapu, Sr. Director of Business Applications at Crowdstrike. Sri has 20+ years of business experience and was with companies like PwC, Splunk, Brocade and Tech Mahindra before he joined Crowdstrike in 2022. He lives in the San Francisco Bay Area with his family. Here he talks about Salesforce CPQ, Dreamforce 2…

We are excited to announce two new events we will start soon: CPQ Solution Deep Dives CPQ Thought Leader Summits CPQ Solution Deep Dives: Provide information about a typical customer journey with a specific CPQ Solution from selecting a solution to implementing that solution to the experience with that CPQ Solution in a production environment. Here…

In this episode you hear from VP Product Marketing Giacinto Mozzetta. Giacinto is based in Rome, Italy and has 20+ years of business experience and joined Bit2Win in 2015. Here he talks about the bit2win suite of products, their multi-cloud solution, integration with Microsoft Dynamics, a new Engineer-to-Order (ETO) capability for manufacturing com…

In this episode you hear from Zuora VP & GM of Product Kyle Kolich. Kyle has 20+ years of experience and was with companies like Accenture, Deloitte and Salesforce before he joined Zuora in 2011. He lives with his family in New York City, NY. Here he talks about Zuora CPQ, integrations with eCommerce solutions, AI, headless, open API and much more …

In this episode you hear from CDS Visual (a Dover Company) General Manager John Major. John is based in the San Francisco Bay Area and has 30+ year of business experience. He sold CDS Visual to Dover in 2021. Here he talks about the time since and after the acquisition by Dover, their visualization platform solution and new products, their relation…

In this episode you hear from Omar Bendada, Founder & CEO of Ben Consulting Services (BCS). BCS is a System Integrator (SI) that works with multiple CPQ Vendors like Salesforce, Oracle, Epicor CPQ, PROS, Logik.io, Zilliant & Techform and other SI's like Walpole Partnership. Here Omar talks about their general CPQ methodology, their Partnerships, AI…

In this episode you hear from nue.io CEO Mark Walker who lives in Toronto, Canada. Mark has 30+ years of business experience and held a number of executive leadership positions before joined nue.io. Here he talks about this Revenue Operations and (C)PQ Solution, their land & expand approach, their recent seed extension, the top business requirement…

In this episode you hear from Compatio AI CEO & Founder Tim Baynes who lives in Springfield, MO. Tim has 30+ years of business experience with companies like Oracle, Gartner and Configit before he founded Compatio AI in 2018. Here he talks about their recent rebranding from compat.io to Compatio AI, their cross-selling platform solution, the differ…

We wish everyone a great summer and want to let you know that we will be back on September 3 with a great lineup of interesting CPQ guests. Please let us know if you know of any CPQ Thought Leaders which have not been on the CPQ Podcast yet. If you do send an email to Frank.Sohn@NovusCPQ.com so we can talk to them. Here some more interesting inform…

In this episode you hear from Oracle NetSuite Group Vice President Allison Auclair. Allison has over 25 years of business experience with companies like SAP and IBM before she joined Oracle NetSuite in 2013. She lives with her family in Amesbury, MA. Here she talks about the acquisition and integration of Verenia CPQ into NetSuite, ecommerce, visua…

In this episode you learn a little more about regulatory requirements that impact CPQ Solutions. For example you hear about Scope 1-3 emissions, California Senate Bill 261, Cap & Trade Systems, the difficult environment for current solutions because regulations are available on federal, state and city level, sourcing requirements, CSRE, CSRDDD and …

In this episode you hear from Renaissance Tech Co-Founder & Partner Jeremy Finley. He founded this Infor CPQ focused system integrator in 2013 after 5 years with TDCI. He lives with his family near Columbus, OH. Here he talks about their services offerings, top business requirements they see, challenges their customers experience, AI/ML, IoT, subsc…

These are excerpts from our recent webinar with Ron Giuntini (G35 Software), Kiana Mostajabian + Eric Brockway (Revalize), Greg Bretz (Grundfos), Madeleine Bergrahm (Tacton), Alexis de Kerchove (Xylem), Patrick Johnston (Yagna iQ) and Bryan Holloway (Slalom). Here they talk about their understanding of sustainability and how it fits into a CPQ Solu…

In this episode you hear from mobileforce founder & CEO Jagadish Bandhole. He is a successful entrepreneur with 25+ years of business experience and already sold a startup to Veritas before he founded mobileforce in 2013. He lives with his family in the Silicon Valley. Here he talks about their Q2C/CPQ Solution including their user-centric approach…

In this episode you hear from Epicor Sr. Product Manager Garret Tornquist. He has been with Epicor since 2021 and has experience in the Medical Device, Ed Tech and manufacturing industry. He lives in Minneapolis, MN. Here he talks about Epicor's CPQ Solution (formerly KBMax), SNAP, their visualization capabilities, CAD integrations, the relationshi…

In this episode you hear from Forrester Analyst Robert Muñoz. Robert has 30 years of business experience with companies like HP, Avaya, Lucent and AT&T before he joined Forrester in 2019. He lives with his family in Miami, Florida. Here he talks about Forrester's CPQ related research, reports and services, Revenue Management, Price Optimization, Re…

In this episode Frank provides some insights and considerations regarding the CPQ Market and about selecting a CPQ Solution. It provides basic info about Product Configurators (rule -based vs constraint-based solutions), Pricing and Quoting as well as some outlook regarding additional capabilities like AI/ML, visualization and so on. It also shows …

In this episode you hear from Bernard Kang, Global Pricing & Commercial Analytics Leader at EY. Bernard has 20+ years of business experience and lives with his family in Los Angeles, CA. Here he talks about the EY Service Offering and approach in the CPQ and Pricing area, why he looks where value is created, Price Optimization, differences between …

In this episode you hear from Anthony Mirante (President) and Mark Keenan (Partner) of Technicon. Tony has 30+ years and Mark has 25+ years of business experience working with discrete manufacturers. They both live in the San Francisco Bay Area and have spent the last couple of decades working with CPQ Solutions. Here they talk about common CPQ Imp…

In this episode you hear from Ali Najefi, Founder of CogentShift. Ali has 15+ years of business experience and lives with his family near Oxford, UK. Here he talks about his Salesforce native CPQ Solution CogentShift, their integration with CDS Visual and DocuSign, their "API friendly" solution architecture, why he sees integrations to other soluti…

In this episode I share some thoughts about how (generative) AI may be used in CPQ going forward. There are also some thoughts about how users may use it and some thoughts on how CPQ administrators may use it. I'm very interested to hear what you think about this topic and how important it is for your company / use case. Send feedback to Frank.Sohn…

In this episode I talk to Google's Bard about CPQ topics to learn if and how Bard can be used for anyone that is interested in CPQ. At the end of each question there is a short note from me about the quality of the answer. Take a listen and try it yourself as well. Anyone interested to follow up on this go to https://bard.google.com and try it your…

In this episode you hear from Dmitri Leichik, Founder & CEO Sculptor CPQ. Dmitri has 20+ years of business and is also a co-Owner of Twistellar Group, a Salesforce Consulting company. Here he talks about Sculptor CPQ, why they build the solution on the Salesforce platform, why they have a free version and what the limitations are, the pricing capab…

In this episode you hear from Tim Beck, CEO & Founder of SaaSteps and Ron Costa, Co-Founder of SaaSteps. Tim has 20+ years of business experience with companies like Conga, FPX and BigMachines and lives in Denver, CO. Ron has 10+ years of business experience with companies like Embraer and lives near Sao Paolo in Brazil. Here they talk about their …

In this episode you hear from Vinay Toomu, Founder & CEO of ScaleFluidly. Vinay has 20+ years of business experience and lives with his family in Cary, NC. Here he talks about ScaleFluidly's Quote CX solution, why that solution is built for start-ups and SMB customers, reduced total cost of ownership, collaboration features, integrations to Salesfo…

In this episode you hear from Alexander Franck, CPQ Practice Lead at Fluido. Alexander has 10+ years of business experience with CPQ Solutions and lives with his family in Helsinki, Finland. Here he talks about Salesforce Revenue Cloud, Salesforce Industries, Epicor CPQ, Logik.io and Tacton, top CPQ customer requirements, expectations on modern CPQ…

In this episode you hear from Mitchell Lee, VP or Product Marketing at Vendavo. Mitch has 30+ years of business experience with companies like BASF and Orica and lives in Norfolk, Virgina. Here he talks about Vendavo's Revenue Optimization Platform (Pricing+CPQ) for manufacturers and distributors, the Market Medium acquisition in 2022, Gartner's MQ…

In this episode you hear from Jens Ellebaek, Consulting Offerings Manager at Configit. Jens has 15+ years of business experience and lives with his family in Copenhagen, Denmark. Here he talks about Configit's CPQ Solution, Aftermarket Services, Visual Configuration, Business Intelligence & Analytics, Pricing, customer experience and more web confi…