At The Culinary Boss, we help solopreneurs create and grow multi-dimensional culinary businesses. No matter if you're a food blogger, private chef, cookbook author, culinary educator, or somewhere in between, if you have big dreams (and your hands in all the pots), then this podcast is for you! Tune in to discover expert strategies, practical tips and entrepreneurial inspiration to help you sweeten your path to success.
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Is the Price Right? 3 Key Questions to Ask Before Lowering Your Prices
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Have you ever been tempted to lower your price? Are you worried that no one is buying because your prices are too high? If you’ve ever felt that your class, membership or course price was just too high, you’re not alone. The hard-to-resist temptation to change your price in order to boost sales is REAL. But before you go down that path, I want to m…
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Lessons Learned From 10+ Years of Teaching Online with Meghan Telpner
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What if you could tap into the mind of one of the most experienced online business owners in our space? That’s exactly what you’ll get inside this must-listen interview with Meghan Telpner, bestselling author and founder of the Academy of Culinary Nutrition. In this episode, Meghan generously shares her lessons learned from 15+ years as an entrepre…
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How to (Actually) Boost Your Confidence as an Online Culinary Solopreneur
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What’s the secret to being truly confident in your business? We’re diving into that big question and more in this week’s episode! Lately, I’ve been in so many conversations with culinary solopreneurs who tell me that there’s something they know they need to do, but their lack of confidence is holding them back from doing it. In this episode, I’m sh…
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The Truth About What It Really Takes to Scale Your Business with Bjork Ostrom
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46:00
Who wouldn't want to scale their business? When you think about scaling, or growing, your business — does it seem like an absolute no-brainer “yes!” Or, do you feel some hesitations around the idea of taking your online culinary business of the next level? In this episode, Bjork Ostrom from Food Blogger Pro shares his honest take on what it takes t…
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How Being Your True Self Attracts Your Ideal Students in Your Online Culinary Business
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This is the advice you didn't know you needed to hear. This week’s episode is inspired by the many recent conversations I’ve had with culinary solopreneurs who are struggling to attract their ideal students. Week after week, they create content on Instagram and their blog, but it doesn’t get the engagement they hoped for—and they can’t help but won…
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Why Julia Turshen Opens Up Her Kitchen to the World Every Sunday
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Week after week, cookbook author and cooking teacher Julia Turshen opens her kitchen to the world... Since 2021, Julia Turshen has logged into Zoom practically every Sunday to cook with eager home cooks from around the world. Once a temporary replacement for book tour demos during the pandemic, Sunday cooking classes are now a key pillar of Julia’s…
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The Strategy Strata: Rethinking What It Means to Teach Online
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What if teaching online was the vehicle, not the destination? Today, we’re going deep into one of the biggest breakthroughs I’ve experienced over the last several months. While working with my students inside Culinary Creator Business School, I realized that so much of what we were doing was beyond just how to teach a 90-minute Zoom class. We were …
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Alignment Over Perfection: What’s Ahead in 2023
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23:19
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I’M BACK! In this episode, I’m excited to share what’s been happening over the last several months and what you can expect going forward. We’ll be chatting about alignment versus perfection, especially in light of my own realization that I wasn’t fully aligned with my business at the end of 2022. I’m also sharing the new vision and mission for Culi…
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4 Proven Ways to Make Money Teaching Online
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This episode answers one of the most common questions I get asked... "What should I sell online FIRST?" After working with hundreds of chefs, I know that getting started is the hardest part. If you don't know what to sell, how the heck are you going to make money teaching online? In this show, I'm sharing the 4 proven ways to make money teaching on…
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Say Yes First: The Story Behind a Profitable Virtual Corporate Event Biz with Jennifer Clair
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Imagine this, chef... You get an email from your dream corporate client asking if you’d be able to teach an online cooking class for their team. One catch: they need 40 ingredient kits. And you don't provide them...at least for now. You can either tell them, sorry, we don’t offer kits. Or, you can say YES…then figure it out. That’s exactly what our…
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How Collaboration Can Be Your Secret Ingredient For Success with Amanda Haas
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Are you scared that you don't know all the pieces that go into building a successful online culinary business? You’re not alone, chef! In this episode, we get to know Amanda Haas, best-selling cookbook author and founder of the House of Haas cooking school. Formerly the Culinary Director at Williams-Sonoma, Amanda has years of experience teaching c…
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Is It Time To Rename Your Culinary Business? {BIG News!}
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Have you ever felt the urge to change your business’ name? Do you cringe every time you say it out loud? Today’s episode is about rebranding, specifically changing your company or brand’s name. It's an important decision you don't want to take lightly, so tune in to hear my top 3 criteria to consider when deciding if you should make the switch to a…
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3 Investments to Avoid When You're Just Starting Your Online Culinary Business
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There are unlimited ways to spend money in growing your business. When you're just getting started, which investments are worthy of your hard-earned cash? This week's episode is inspired by that exact question, one that gets asked often by culinary business owners who are new to the online space. In the show, I’m sharing the 3 business investments …
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3 Strategies to Adapt Your Online Culinary Business to Changing Times
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If you care about the future of your online culinary business, you cannot afford to miss this episode. I'm talking about what's working now, given what's happening now. 💸 We're experiencing crazy inflation in the U.S. 🇺🇦 There is a war in Ukraine. ✈️ People are no longer sitting around indoors with nothing to do. Your online culinary business is im…
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CCBS Student Spotlight: From 30+ Years of Teaching In-Person to Going Online with Jill Nussinow
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Imagine being able to teach what you love for over 3 decades. …then, having to change it ALL within months. That’s the story of our guest, Jill Nussinow. Known as The Veggie Queen, Jill is a celebrated cookbook author and culinary educator with over 30 years of teaching experience. She focuses primarily on whole foods and pressure cooking. While he…
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How to Use Your Voice to Stand Out From the Competition with Megan Porta
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Have you ever wondered why podcasting is so popular these days? Believe it or not, we’re still in the early days of podcasting. The opportunity for you to grow your business over podcasts is massive — and our guest, Megan Porta, couldn’t agree more. In this episode, I had the joy of interviewing Megan Porta, the food blogger at Pip & Ebby and found…
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My Top 3 Predictions for 2022 in the Online Culinary Industry
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15:43
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Are you wondering what 2022 has in store for your online culinary business? It goes without saying that the last two years have been a rollercoaster ride for us all. In the summer of 2021, life began to feel normal again, at least here in the United States. People hopped on planes to vacation with family and friends and re-experience life away from…
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The 4 Keys to Selling a Packaged Food Product with Alli Ball
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Have you ever dreamed of seeing YOUR product on the shelves of your favorite grocery store? Do you even know how you’d get started? As a talented culinary pro, there’s a good chance it’s crossed your mind that you could sell your famous chocolate chip cookies or hot sauce that people can’t stop talking about. If this is something you want to explor…
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How to Design a Memorable Brand Experience with Lola Adewuya
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If I asked you to describe the brand experience of your culinary business, what would you say? What would immediately come to mind? There’s a good chance you’d share your color palette, fonts, logo and perhaps a mood-board or two. So often we think of brand as the visual pieces that make up our business. But in this episode, we’re going to take thi…
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CCBS Student Spotlight: Cooking Up a Flexitarian Online Biz with Gwen Young
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Do you have an unconventional career path that has lead you to the world of online cooking classes? If so, then you’ll love this interview with Gwen Young, a recent graduate of Cooking Class Business School (CCBS). Gwen took her information technology skills of her first career as a programmer, combined it with her stint as a secondary school teach…
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Food Blogger Summit: How to Monetize Your Blog with Online Cooking Classes
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Calling all food bloggers! This episode has your name ALL over it. This past October, I was delighted to join the Food Blogger Summit as a speaker. I shared the virtual stage with several talented business, marketing and blogging pros including some of our very own guests of The Experiential Table: Kimberly Espinel, Emily Perron, Allea Grummert and…
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Behind the Scenes of Creating an Online Certification Program with Abbie Gellman & Julie Harrington
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Have you ever wondered what goes into creating an online program where people walk away with real certification at the end? That’s exactly what Abbie Gellman and Julie Harrington, the co-founders of Culinary Nutrition Studio, are here to answer on today’s show! Abbie and Julie are both chefs and registered dietitians who have found a way to integra…
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The Ins and Outs of Influencer Marketing and Content Creation for Brands with Laurie Buckle
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42:22
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42:22
Have you ever wondered what it would be like to be an influencer? Have you asked yourself if you have what it takes to be a content creator who gets paid by brands? If you’re nodding your head yes, then you’re in luck because we have one of the leading experts in influencer marketing and brand partnerships on the podcast! Our guest on this week’s s…
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How a Cookie Decorating Hobby Became a Booming Virtual Event Biz with Annette Conrad
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44:48
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Have you ever asked yourself the question, “Is NOW the right time to turn my culinary passion into a full-time business?” If so, you’ve found yourself in the right place! Our guest for this week’s show is Annette Conrad of Edible Impressions. Annette was a professional event planner for over two decades before becoming a full-time baker and experie…
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What You Need to Know About Creating a Website and Blog with Madison Wetherill
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42:57
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Have you been wondering if it’s FINALLY the right time to start a blog? Do you already have a website, but have no clue if you’re making the most of it? Well, this week's guest, Madison Wetherill, CEO and founder of Grace + Vine Studios, is giving us the inside scoop on why now is the perfect time to begin your blog...that’s right, it’s not too lat…
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The 3 Most Important Actions to Take to End The Year Strong
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Are you looking at the calendar and having a minor freak out because there are only 3 months left in 2021? If so, then I want you to take a BIG deep breath and then listen to this episode. Last week, I hosted a free live training called the Pre-Holiday Happy Hour. If you missed it, or you just want to listen to it again, you’re in luck because I’m …
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How to Stop Hiding From Your Numbers Through Simple Bookkeeping with Alison Wright
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37:48
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Does the word “bookkeeping” make you want to crawl under the covers and hide from your bank account? Trust me, as an entrepreneur, I’ve been there many, many times! Thankfully, this week’s guest, Alison B. Wright, is here to empower you to not only know your numbers, but also handle them with confidence and ease. Alison is the creator of The Freela…
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How to Create Instagram Video Content for Your Online Culinary Biz with Natasha Samuel
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Is the thought of making video content on Instagram down-right scary to you...but you keep hearing how you need to be doing it? Well, have no fear! This week’s guest, Natasha Samuel of Shine with Natasha, is an expert Instagram strategist who is here to help us with all things video on Instagram. Natasha has a wealth of information to share on how …
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CCBS Student Spotlight: Behind the Scenes of a Pre-Recorded Course with Sumayya Usmani
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Are you trying to figure out how to create a pre-recorded course, but wondering what steps you need to take to make it a reality? This episode’s guest, Sumayya Usmani, found herself in that same position last year. Now, she has an incredible pre-recorded course teaching people instinctual cooking through her native Pakistani cuisine. You’re going t…
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Quick Bites Q&A: Defining Your Class Offer
27:41
27:41
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Do you ever wonder what questions I get asked ALL the time? Are you curious to know what your fellow culinary peers are buzzing about? Well I'm SO excited to introduce this first-ever Quick Bites Q&A episode. I've been wanting to do a rapid-fire Q&A episode for awhile now, and here it is! This is YOUR opportunity to hear me answer REAL questions th…
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The Secrets to Email Marketing Like a Pro with Allea Grummert
45:32
45:32
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Do you know what marketing strategy I’d choose over social media ANY day? Email marketing. You read that right! Email is a powerful channel to connect with your community, engage with them authentically and eventually serve them as loyal customers and clients. If you haven’t invested the time and effort into growing your email list, or perhaps you …
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CCBS Student Spotlight: Diversifying a Seasonal Business with Fallon Bader
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40:00
Do you love teaching in-person cooking classes but you’re also interested in creating your online cooking class business? Here to share with us how she created her hybrid culinary business is Cooking Class Business School alum, Fallon Bader. This episode is our second “student spotlight“ where I feature CCBS alumni who have made incredible transfor…
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Bridging the Gap Between Generations Through Pasta with Chiara Nicolanti of Nonna Live
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46:05
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46:05
Have you been wondering if it’s too late to start your online cooking class business or if you’re “too old” to pursue your passion? (Spoiler alert: You’re definitely not!) In fact, my guest today decided to start a pasta-making business with her 84-year-old Italian grandmother just a few years ago. Since then, their partnership has become quite a s…
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Planning Potluck™ Preview: Determining Your Perfect Profitable Offer
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18:42
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Have you heard about my FREE Planning Potluck™? Want to get a sneak peek of what’s happening inside? Well if so, then this episode is for YOU! My Planning Potluck™ is a free 5-day workshop that I’ve designed to help culinary pros like you jumpstart your online cooking class business. As the summer wraps up, now is the perfect time to invest in gett…
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Instagram Strategies to Engage Your Ideal Student with Kimberly Espinel
49:28
49:28
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49:28
By now, you’ve heard that Instagram is THE social platform to grow your online culinary business. But what exactly does that mean? How can you leverage Instagram in a way that’s authentic to you and your brand while still promoting your offer? One way to do this is through an online challenge! Imagine being the creator of a challenge that’s SO popu…
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How to Leverage Your Culinary Skills for Social Good with Lauren Ko
44:13
44:13
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44:13
Wouldn’t it be amazing to be able to do it all? You know, create a profitable business that you love, teach from the comfort of your home, and help others in your community? It’s safe to say that most of us in the culinary industry are in it because we genuinely love what we do. And we’ve wondered what it takes to build a business that also has the…
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Lessons from L’Entrecôte: The Benefits of Niching Down
20:49
20:49
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Bonjour, mes amis! I’m back from my vacation in France and couldn’t help but bring a little marketing inspiration back with me to the U.S. In this episode, I’m sharing 3 major benefits of niching down through the lens of one of my favorite Parisian restaurants: Le Relais de L’Entrecôte. This well-known steak-frites destination isn’t your typical bi…
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Why Perfection Isn't Profitable For Your Online Culinary Business with Jillian Leslie
44:27
44:27
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44:27
Have you been waiting and waiting for the right time to launch your online cooking class business? Did you know you’re leaving money on the table? Seriously! If you’ve been tweaking and perfecting your offerings or classes for longer than intended, it might be time to take a different approach. Whether you’re a first-time entrepreneur or thinking a…
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How to Hire Your First Freelancer Like a Pro with Emily Perron
37:21
37:21
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37:21
Are you drowning in the amount of work you need to do to run your online culinary business? Do you wish you could find someone to help you out? Whether you’re looking to make your first hire or just thinking about it, building your team goes hand in hand with growing a successful business. Hiring the right help at the right time is the KEY. Our gue…
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The Relentless Pursuit of Passion with Jason McKinney of Truffle Shuffle
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53:50
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Have you ever thought about turning your culinary passion into a profitable business? What about pitching that business idea on Shark Tank? Our guest today has been through the tank and even landed a $500K deal with Mark Cuban! Here to tell us all about it is Jason McKinney of Truffle Shuffle. Jason’s a professional chef turned online culinary busi…
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3 Tips to Step Up Your Online Culinary Business This Summer
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16:03
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If you’ve found this summer to be off to a slow start for your business, I want you to take just 15 minutes and listen to this episode. It’s a fact: summer 2021 will be unlike any other. With more and more people getting vaccinated here in the U.S., people are flying off to their vacations, spending time with friends and family, and generally speak…
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How Storytelling Can Authentically Grow Your Culinary Business with Tamara Melton
38:23
38:23
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Are you wondering what it REALLY takes to grow your online culinary business? Do you wish you could connect with your ideal student in a way that makes you stand out? One of the ways to do so is through storytelling. And here to teach us how to harness its power for marketing is Storytelling and Speaking Coach, Tamara Melton. She’s a registered die…
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CCBS Student Spotlight: How to Stay Relevant By Teaching Online with Rick Rodgers
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48:49
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48:49
Are you a culinary pro looking to pivot your existing business online but don’t know where to start? Do you feel overwhelmed with the thought of learning new platforms, technology, and marketing lingo? Well, you’re definitely not alone! In fact, this is why I created Cooking Class Business School (CCBS). You’ve probably heard me talk about CCBS bef…
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3 Strategies to Increase Sales with Virtual Corporate Team Building Events
21:22
21:22
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If you want to grow your online culinary business quickly, then there’s no better path forward than virtual corporate team-building events! While it may seem like virtual team-building events are a COVID fad, the truth is that corporate teams have been working remotely long before the pandemic began. And, this trend in the workforce is expected to …
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The Answers to Your Burning Legal Questions with Maria Spear Ollis
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Does the legal side of your online culinary business confuse you? Do you ever wish you had a lawyer friend that could talk to you in plain English and break down exactly what you need to do to protect yourself and your business before things go south? I sure do! That’s why I’m so excited to have Maria Spear Ollis on the show today. Maria is the Own…
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From 62 Cents to Six-Figures in Three Months with Sam Remboldt of Fancy Sips
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49:32
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What would you do if you only had 62 cents left in your business bank account? Would you call it quits and permanently close the doors? Or, would you take a risk by reevaluating your business model? This was the exact scenario today’s guest, Sam Remboldt, found herself in about a year ago. As the Founder and Creative Director of Fancy Sips, a busin…
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From Al Desko to Al Fresco: How Michal Levison Helps Companies Redefine the Lunch Break
41:27
41:27
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41:27
Did you know you could double and even triple your online cooking class business income simply by booking a few corporate clients a month? Whether you’ve been thinking about expanding your reach into the corporate world for a while now or if you’re just coming across this idea, you’re definitely in the right place! Our guest, Michal Levison, is the…
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How to Create a Buzzing Community For Your Culinary Business with Chef Rama Ginde
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45:15
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Imagine waking up to a fully engaged Facebook group where the members are happy to be there, the community is filled with good energy…and they all can’t wait to be paying students of your classes. Best of all, this Facebook group is yours! Well, this dream became a reality for Rama Ginde, the Chef Owner of WannaBee Chef, a culinary business that of…
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The Secrets to Scrollstopping Photos with Food Stylist Betsy Haley
45:18
45:18
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45:18
Creating and sharing content is one of the most important elements of growing your online cooking class business. But exactly HOW do you create content that makes your audience stop scrolling on Instagram and pay attention to your post? In today’s episode, we have professional food stylist Betsy Haley sharing her best industry secrets to creating s…
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Quick Bites Series: The Procrastination Trap and How to Get Out Of It
18:51
18:51
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This episode is one that we can ALL relate to. Seriously. I have yet to meet someone who hasn’t struggled with procrastination at any point in their business. Even the most organized, motivated business owners not only experience energetic highs but also lethargic lows. Procrastination hits us all, and so today’s episode is one that I hope you’ll f…
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