"Sales and Marketing Playbook: Unleashed" is a dynamic and informative podcast that provides listeners with the essential strategies, tactics, and insights to excel in the world of sales and marketing. Hosted by industry experts and thought leaders, this podcast delves deep into the latest trends, best practices, and innovative approaches that drive success in the competitive business landscape. Whether you're a seasoned professional or just starting out, "Sales and Marketing Playbook: Unlea ...
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 12 Mastering Sales and Marketing for Non-Selling Professionals
43:09
43:09
Play later
Play later
Lists
Like
Liked
43:09
Send us a Text Message. Can non-selling professionals like lawyers, architects, and accountants master sales and marketing? Evan Polin and Craig Andrews think so, and they’re here to show you how. In this episode of Sales and Marketing Playbook Unleashed, we explore the evolving business landscape that demands these professionals step out of their …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 11: Authenticity in Sales: Transforming Your Strategy with Genuine Personal Branding
25:19
25:19
Play later
Play later
Lists
Like
Liked
25:19
Send us a Text Message. How can embracing your authentic self revolutionize your sales and marketing strategy? In this episode, Craig Andrews brings a humorous twist with his Game of Thrones-inspired personal brand, while Evan Polin joins to dissect the pitfalls of inauthenticity. Together, they shed light on how genuine relationships are the backb…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Summer Sales Strategies: Turning Slow Seasons into Prime Opportunities
25:33
25:33
Play later
Play later
Lists
Like
Liked
25:33
Send us a Text Message. Have you ever wondered if the summer slowdown is just a myth? Craig Andrews, partner and CEO of Beholder Agency & Evan Polin, President of Polin Performance Group, joins us to reveal why summer is the golden season for maintaining sales and marketing momentum. Discover the truth behind the misconception that business grinds …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 9 Sales & Marketing Playbook - The Debate Part 2
37:44
37:44
Play later
Play later
Lists
Like
Liked
37:44
Send us a Text Message. Can you imagine a world where fragmented CRM usage and inconsistent data are a thing of the past? Join Craig Andrews and Evan Polin as they dive into the intricate dance between sales and marketing metrics and KPIs, revealing how these distinct yet complementary functions can harmonize to boost organizational performance. We…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 8 Sales and Marketing The DEBATE - Part 1
36:00
36:00
Play later
Play later
Lists
Like
Liked
36:00
Send us a Text Message. Is your sales team struggling to hit their targets due to misaligned marketing efforts? Join us in our latest episode as Craig Andrews and Evan Polin reveal the crucial intersection points between sales and marketing, starting with the pivotal concept of "time to market." Discover how aligning short-term marketing initiative…
…
continue reading
Send us a Text Message. Crafting an Engaging Elevator Pitch: Networking Success through Authentic Connection: Unlock the secrets to crafting an engaging elevator pitch as Evan Polin and I, Craig Andrews, dissect the finesse behind this networking powerhouse. Rather than a mere transactional tool, we reveal how a well-designed pitch can ignite meani…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 6: Understanding how and why your prospects make their Buying Decisions
33:38
33:38
Play later
Play later
Lists
Like
Liked
33:38
Send us a Text Message. Beholder Agency We provide marketing strategies & services that increase in awareness, sales & engagement. Polin Performance Group We offer strategies to increase sales, maximize performance and increase revenue for businesses. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 5 Differentiating Yourself from the Competition
33:44
33:44
Play later
Play later
Lists
Like
Liked
33:44
Send us a Text Message. Ever felt like you're shouting into the void, trying to get your brand noticed? We've brewed up the perfect concoction in the latest episode of the Sales and Marketing Playbook podcast to ensure your business becomes the unmistakable flavor in a bland market. I'm Craig Andrews, your host from Beholder Agency, joined by the s…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 4 The Importance of Targeting Your Ideal Prospect
32:01
32:01
Play later
Play later
Lists
Like
Liked
32:01
Send us a Text Message. Unlock the blueprint to transformative business growth with your hosts, Craig Andrews and Evan Polin, as we guide you through the intricacies of crafting needle-sharp client targeting strategies. This episode is a treasure trove of insights for ambitious entrepreneurs and sales professionals eager to make their mark. We diss…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 3 Creating and Tracking Your Sales and Marketing Plan
32:34
32:34
Play later
Play later
Lists
Like
Liked
32:34
Send us a Text Message. Discover the strategic blueprint for sales and marketing success as Evan Polin and I, Craig Andrews, reveal the insider's game plan for business growth. Prepare to be armed with the knowledge to craft a winning strategy, pinpoint where each lead comes from, and leverage CRM technology to keep your data in check, especially d…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 2: Defining Sales and Marketing: The Art of Sales and Marketing Synergy Through a Dating App Lens
29:30
29:30
Play later
Play later
Lists
Like
Liked
29:30
Send us a Text Message. Unlock the secret to harmonizing your sales and marketing strategies for success that rivals the perfect love match! I, Craig Andrews, along with my co-host Evan Polin, promise to guide you through the intricate dance of sales and marketing, using the all-too-relatable world of dating apps to illustrate the crucial connectio…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 1 Fundamentals of Sales and marketing
27:27
27:27
Play later
Play later
Lists
Like
Liked
27:27
Send us a Text Message. Unlock the potential of your sales and marketing strategies with insights from two industry mavens, Craig Andrews and Evan Polin. Our inaugural episode of Sales and Marketing Playbook Unleashed sets the stage for a series that promises to equip you with the tactics and strategies needed for explosive business growth. Through…
…
continue reading