Exploring the Hands, Head and Heart of Massage and Manual Therapy In this podcast you'll hear stories from successful massage and complementary health professionals that have been there before you... with great conversations and a bunch of free tips and tactics so you can grow a practice you love!
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Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad ...
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Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com & CatchMyParty.com, online business thought leader, and Stanford MBA. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. Real ...
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The Go-To Podcast for Bloggers Who Want to Grow & Monetize their Blog! Hey, Hey my friend ~ Welcome to Bloggers on Fire™️! Are you lost when it comes to growing your blog traffic? Do you stay awake at night wondering how to make more money without the constant hustle? Wish you had more time and margin in your life? Well, hey, I’m Melanie Ferguson, a six-figure blog owner who’s made many mistakes and felt the crushing weight and pressure of trying to do it all, growing my blog and social medi ...
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For business owners who don't want to jump up and down on social media all day, nor get their picture taken next to Lamborghinis just to update their profile picture. For business owners who still want to grow their business by using proven strategies and not working overtime every day. The 'CraigMarty.com Podcast' is for you. Tune in to hear more about who I am and what I stand for in the first few episodes. Connect with me here: https://craigmarty.com and https://facebook.com/mrcraigmarty
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Social media tips, news, interviews and how-tos for small business. Your hosts are HerBusiness Community Director, Suzi Dafnis and Cat Matson of catmatson.com.
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Facebook ads with a Twang is dedicated to taking the often over complicated process of creating successful Facebook ads and breaking them down step by step in less than 10 minutes at a time.
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Looking to get on the social media marketing fast track? The Casual Fridays Podcast is your go-to podcast for what's working today in digital and social media marketing. Each week, Tyler Anderson gets up close and personal with top brands and leading experts to discuss the latest in social media, content marketing, and more. Discover what's working and what's not working across Facebook Marketing, Instagram Marketing, YouTube Marketing, and more. Learn actionable strategies and tactics that ...
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From “Gardener” to “Goat”: 5 Leadership Lessons to Take Your Business to The Next Level
47:26
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Ralph and Lauren dive into the critical role of leadership in business success, sharing their experiences from the Elite Leadership Summit in Park City, Utah. From the adrenaline of mountain biking mishaps to the insightful strategies discussed at the conference, they explore the importance of empathy, team ownership, and continuous leadership deve…
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Ep 103: The Healing Touch in Oncology Massage with Eleanor Oyston
1:03:33
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In this engaging episode of the Health Leader Podcast, we are joined by Eleanor Oyston, the founder of Oncology Massage Global. Eleanor shares her unique journey from a career in medical science to creating the field of oncology massage. Her deep understanding of the human body and the healing power of gentle touch shines through as she discusses t…
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The Ultimate Guide to Building a Winning Sales Funnel
45:56
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In the latest episode of The Blogger Genius Podcast, I talk to Tammy Overhoff, food blogger at Organize Yourself Skinny and digital product shop owner at Reset and Flourish for a Part 2. You can listen to our first conversation on effectively selling digital products here. In today's episode we to delve into the intricacies of building effective sa…
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The ‘Non-Stalker/Stalker Method’ to Connect With Any VIP, Referral or Client with Dr. Jeremy Weisz
1:03:49
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Dr. Jeremy Weiss reveals his innovative non-stalking method for networking that has significantly grown his professional network without the usual transactional feel. Jeremy discusses how he systematically builds genuine relationships with VIPs and influencers to enhance business growth. Through anecdotes and practical advice, he illustrates how an…
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What's Your Business Problem? Let's Get Real About Making Money
11:47
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This week, I want to dive into a topic that’s a little more personal and hits close to home—your business problem. Specifically, I’m talking to those of you who have to make money from your business. This isn’t a side hustle or something you do for fun; this is your livelihood. If that resonates with you, keep reading because this episode is for yo…
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The 3 Biggest LTV Mistakes Businesses Make (And How to Fix Them)
40:30
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Ralph and Lauren go into a deep discussion about marketing metrics that truly matter. They cover the importance of customer lifetime value, sharing strategies to encourage repeat purchases and maximize long-term profitability. They also talk about often-overlooked post-purchase experience, including effective email sequences and personalized touche…
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Ep 102: The Essence of Oncology Massage with Tania Shaw
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In this enlightening episode of the Health Leader Podcast, we are joined by Tania Shaw, the Managing Director of Oncology Massage Limited. Tania shares her inspiring journey from her early days in Massage Therapy to her specialisation in oncology massage, and eventually becoming a facilitator in the field. Gain insight into Tania's personal experie…
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Unlock Massive Traffic with These Pinterest Strategies! [Rebroadcast]
1:02:31
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Today I'm rebroadcasting one of my most popular episodes from 2024 where I interview Pinterest marketing expert, Kayla Watkins, on how bloggers can amplify their organic traffic and monetize their content through Pinterest. The Ever-Evolving World of Pinterest In the digital age, staying ahead of the curve is crucial, and for niche bloggers, the re…
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Case Study: The Secret to Profitably Scaling Your Product Line Without Going Broke
1:04:17
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In this episode, you’re invited behind the scenes of a real-world marketing case study, revealing the strategies and decisions that led to both success and setbacks. From the importance of Marketing Performance Indicators (MPIs) to the challenges of balancing product diversification with profitability, this discussion uncovers the critical factors …
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The Power of a Well-Optimized Sidebar: What You Need to Know
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This week, we’re talking about a topic that often gets overlooked but is crucial for your blog’s success—the Sidebar. But before we jump into optimizing that little widget on the right-hand side of your blog, let’s talk briefly about some big news in the digital world. Google recently lost a significant lawsuit declaring them to be a monopoly, whic…
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1
The Hidden Truth About Reputation Management with DJ Sprague
48:56
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Ralph and Lauren dive deep into the world of online reputation management with experts DJ Sprague and Scott Brandley from Shopper Approved. They discuss the critical role that customer reviews play in building trust and driving conversions in the eCommerce space. The conversation touches on the impact of Amazon’s review system on consumer behavior,…
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Ep 101: Building Wellness Empires with Brad and Renee Hiskins
1:00:46
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Welcome back to Season 5 of the Health Leader Podcast! Join Brad and Renee Hiskins on the Health Leader Podcast as they share their incredible journey of building and managing Clinic 88 and MWax. With four thriving clinic locations and over 30 staff in Canberra, Australia, they delve into their experiences of balancing hands-on therapy, business ma…
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Fresh Email Marketing Strategies You Need to Know to Sell Online
55:46
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In the latest episode of the Blogger Genius Podcast, I sit down with Greg Zakowicz, an expert marketer from Omnisend, to delve into all the cool things a blogger can do with email marketing. We explore its renewed significance in the digital landscape, especially for online entrepreneurs looking to build and nurture their audiences. The Importance …
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nCAC, nMER & nAOV: What Are They & Why Are They So Important in Your Marketing
43:19
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Ralph and Lauren discuss how important it is to understand and utilize key marketing performance indicators to drive business growth. They cover the significance of new customer acquisition costs (NCAC), the effective use of CRM and third-party tools, and the power of pop-ups for data collection. Ralph and Lauren also talk about the importance of t…
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Search GPT: Boost Your Blog’s Visibility with These Essential Tips
13:49
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This week, I wanted to share something that’s been making waves in the digital space—Search GPT. Many of you might have mixed feelings about AI tools like Chat GPT, but it's clear that this technology is here to stay. Recently, Search GPT, a new search platform designed to rival Google, was launched in beta. I first learned about this exciting deve…
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The 3 Most Important Marketing Performance Indicators™ & Why You Need Them
39:00
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Ralph and Lauren dive into the importance of integrating various marketing channels to maximize business growth. They discuss how blending traffic sources like Google and Meta can lead to lower overall costs and higher returns. They talk about the significance of customer acquisition costs (CAC) and new customer acquisition costs (NCAC), and how bu…
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1
Exclusive Tips for Growing Your Blog Income [Rebroadcast]
48:19
48:19
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This is a rebroadcast of my interview with Amy Reinecke and Jennifer Draper, from Spark Media Concepts. The three of us delved into the evolving world of blogging, the art of monetization, and the strategies that will help you thrive in the ever-changing world of blogging. Show Notes: MiloTreeCart Catch My Party Spark Media Concepts The Ultimate Bl…
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The #1 Mistake Marketers Are Making Right Now (and How to Fix It) with John Moran
1:07:25
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Ralph Burns and John Moran have a discussion about the fundamental principles of demand generation versus demand capture in digital marketing. They talk about how to effectively scale campaigns by understanding the nuances of audience engagement and conversion attribution. John and Ralph go over the importance of structuring marketing strategies th…
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The Top 5 Tools I Use Every Week in My Business
13:55
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This week, I thought I would share with you my top five favorite tools that I use right now in my business. Hopefully, this helps you with some shortcuts and maybe some hacks that you might be struggling with in your business. These are proven solutions that I promise you I use every single week and can't honestly imagine doing my business without.…
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1
What Are Marketing Performance Metrics™ & Why Are They Important?
46:05
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Ralph and Lauren welcome TJ Kelly, VP of Sales at Tier 11. They discuss the importance of connecting marketing efforts directly to financial outcomes. They also challenge the conventional reliance on ROAS and other in-app metrics, advocating for a holistic approach that prioritizes profitable growth and sustainability. Tune in for insights about op…
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Why Being "Salesy" is the Best New Sales Strategy in 2024
16:23
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🙌 Hurry! 🙌 Book a free 20-minute Zoom call with me to talk about your digital product strategy! __________________________ In the latest episode of The Blogger Genius Podcast, I tackle a topic that many bloggers and online entrepreneurs find daunting: the art of being "salesy." I passionately argue that adopting a sales-oriented approach can be tra…
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1
How to Use the Microsoft Outage to Sell More of Your Stuff
31:40
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Ralph and Lauren tackle the biggest IT outage in history and how businesses can turn these situations into marketing opportunities. They share strategies for leveraging current events to boost brand visibility and engage customers in meaningful ways. From creative marketing ideas to the importance of memorable customer interactions, this episode wi…
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Niche Blogging: How It Started vs. How It's Going
16:17
16:17
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In this episode, I'm sharing my current journey with a niche blog How It Started vs. How It's Going. I want to encourage you to consider breaking off any posts or categories of your blog that don't naturally fit and start something new with potential! Have fun! https://creativesonfirepodcast.com/episode153 Links and resources mentioned during this …
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(Part 2) How to Craft a Legendary Brand and Create Raving Fans with Scott Wozniak
38:05
38:05
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In this episode, Scott Wozniak shares the secrets behind creating a powerful customer experience engine that turns satisfied customers into raving fans. Scott discusses the importance of operational excellence, personalized service, crafting memorable moments, and the need for businesses to build trust and demonstrate genuine care for their custome…
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1
Steal Her Strategy: Instagram Follower Growth from 2k to 100k in 4 Months
1:05:26
1:05:26
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🙌 Hurry! 🙌 Book a free 20-minute Zoom call with me to talk about your digital product strategy! ___________________________________________ In today's episode of The Blogger Genius Podcast, I sat down with Petra Atanasova, a Bulgarian vegan and vegetarian food blogger and the creator of Sunglow Kitchen. Petra shared her incredible journey of growin…
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How to Craft a Legendary Brand and Create Raving Fans with Scott Wozniak
42:08
42:08
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In this episode, Ralph sits down with Scott Wozniak to discuss the secrets behind building a legendary brand. Scott shares insights from his book, "Make Your Brand Legendary," explaining how to create raving fans who return repeatedly and spread the word about your business. Using case studies like Chick-fil-A versus McDonald's, Scott explains the …
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1
5 Easy Ways to Declutter Your Business & Watch it Thrive
14:23
14:23
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In this episode, I'm sharing 5 strategies for you to declutter your business and take control of your focused work time and watch your business thrive. Just in time for Q4, implement a few of these this week and get ahead of the game! https://creativesonfirepodcast.com/episode152 Links and resources mentioned during this episode: Start a Blog Cours…
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Unlock the Secrets of Connection: 3 Steps to Supercommunication with Charles Duhigg
43:42
43:42
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In this episode, Ralph and Kasim reunite to welcome Charles Duhigg, the mastermind behind "The Power of Habit." As they discuss the secrets of habit formation and the art of communication, Charles explains how simple tweaks can alter behaviors and relationships. Charles talks about everything from the unexpected origins of toothbrushing to the surp…
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1
Transform Your Food Blog: Effective Ways to Sell Digital Products
54:21
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⚡Limited time!⚡ Book a free 20-minute Zoom call with me to talk about your digital product strategy! ______________________________________ In my newest episode of The Blogger Genius Podcast, I sat down with Tammy Overhoff food blogger at Organize Yourself Skinny and digital product shop owner at Reset and Flourish. Tammy shares her experiences and…
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(Part 2) 3X Your Revenue, $0 Down: The Secret Acquisition Playbook with Tom Shipley
30:50
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This episode is part two of Ralph and Tom Shipley’s conversation. They discuss the complexities of business acquisitions. Tom shares his expertise on structuring deals, evaluating financial health, and negotiating effectively. He talks about the importance of trust and vision in making successful acquisitions, including strategies you can use. From…
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5 Ways to Own Your Audience Beyond Social Media
12:26
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In this episode, I'm sharing some smart strategies for content creators to take control of their audience without relying solely on social media platforms. Here are five effective solutions to help you build a loyal following on your own terms. https://creativesonfirepodcast.com/episode151 Links and resources mentioned during this episode: Email Ma…
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3X Your Revenue, $0 Down: The Secret Acquisition Playbook with Tom Shipley
36:36
36:36
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Ralph welcomes Tom Shipley, an entrepreneur with a background in special forces and a track record of building successful businesses through mergers and acquisitions. Tom shares his journey from the challenges of the tech bubble to creating Atlantic Coast Brands, telling you the strategies and insights that have driven his success. You’ll learn a l…
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In today's episode of The Blogger Genius Podcast, I'm tackling blogger burnout. I share my key insights from talking to many of you about your experience with burnout and share my advice on how to rejuvenate both your passion and profitability. The Hamster Wheel of Content Creation Many bloggers find themselves trapped in a relentless cycle of cont…
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1
How to Strangle Slack Before It Strangles You
34:41
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Ralph and Lauren are discussing using Slack for business communication and productivity. They cover the pitfalls of relying too much on Slack, sharing how it hindered productivity and created chaos in their teams. Ralph and Lauren also talk about their journey of transitioning to more structured project management tools like Jira and ClickUp. Plus,…
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