show episodes
 
For business owners who don't want to jump up and down on social media all day, nor get their picture taken next to Lamborghinis just to update their profile picture. For business owners who still want to grow their business by using proven strategies and not working overtime every day. The 'CraigMarty.com Podcast' is for you. Tune in to hear more about who I am and what I stand for in the first few episodes. Connect with me here: https://craigmarty.com and https://facebook.com/mrcraigmarty
 
Perpetual Traffic is a weekly podcast produced by DigitalMarketer and hosted by Ralph Burns (Tier 11) and Amanda Powell (DigitalMarketer) The duo shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying exp ...
 
Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com & CatchMyParty.com, online business thought leader, and Stanford MBA. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. Real ...
 
It's not always easy running a massage business when you need to balance client time against "on the business" needs. In this podcast you'll hear stories from successful massage therapists that have been there before you... and a bunch of free tips and tactics for marketing, advertising, systems, mindset and growth of your massage practice so you can really thrive!
 
Alan Cheng of the Marketing Interrogation Podcast brings you marketing strategies, tips and tricks so you can be ahead of the competition. Alan shares his secrets and many years of experience on how to get clients, how to grow your professional service business and he interview experts regularly to take your business to the next level. Alan's goal is to give you simple strategies that you can implement quickly into your business.
 
Looking to get on the social media marketing fast track? The Casual Fridays Podcast is your go-to podcast for what's working today in digital and social media marketing. Each week, Tyler Anderson gets up close and personal with top brands and leading experts to discuss the latest in social media, content marketing, and more. Discover what's working and what's not working across Facebook Marketing, Instagram Marketing, YouTube Marketing, and more. Learn actionable strategies and tactics that ...
 
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show series
 
If you want to survive in the traffic world as it currently exists, you have to innovate. In this episode, co-hosts Ralph Burns and Kasim Aslam talk through some of the new advertising solutions they’re working on and testing out in this post-iOS update environment. Bottom line: you can’t use the same strategies you’ve always used, and you have to …
 
Want to find out how to make easy affiliate money now as the holidays approach? Wait until you hear this episode of The Blogger Genius Podcast. I've invited my friend, Jeannine Crooks, from affiliate network Awin, back on the show, to share her tips and tricks for monetizing on Black Friday, the holidays, and beyond. In this episode, we talk about:…
 
The paid traffic landscape has drastically changed in the past six months, and the best marketers are the ones that can respond, adapt, and come up with solutions. In this episode, hosts Ralph Burns and Kasim Aslam step back and take a 30,000-foot view of what’s really happening in the advertising environment right now. Their respective agencies ar…
 
Nothing is more important than understanding the perfect messaging that resonates with your target avatar so they’re attracted to your product, service, or offer. In this episode, Ralph Burns walks listeners through a real-life case study at Tier 11 where they crossed the streams with two big platforms—Facebook and Google—using customer acquisition…
 
If you've been wondering how to start a membership to inspire others, wait until you hear this episode of The Blogger Genius Podcast. This week, I’m talking with Roland Denzel, from EatMoveLive52. He is a life and wellness coach, and hosts a membership program to inspire others to get healthy. In this episode, we talk about Roland's journey from ov…
 
If you have a vision for your ecommerce brand but need help getting there, joint partnership might be an option to consider. In this episode, host Ralph Burns sits down with Bill Hughes and Ashton Barlow of Growve to chat about alternative ways to scale and sell your business. Whether you want to sell it all, or just part of it, a joint partnership…
 
Host Ralph Burns answers questions (instead of asking them) about his very successful anti-ad agency, Tier 11. In this tables-turned episode, Hector Santiesteban, producer of the Perpetual Traffic podcast interviews Ralph about his hero’s journey from getting fired (twice) to building and running a successful 7-figure agency. Once upon a time, Ralp…
 
In my newest episode of The Blogger Genius Podcast, I’m talking with Jenny Melrose, an influencer marketing expert. We’re discussing how to set yourself up for successful brand work. This is the second time Jenny's been on the show, and I'm delighted to have her back! In this episode, we talk about: How the influencer marketing space is growing as …
 
Ralph and Kasim share their biggest takeaways from T&C 2021. If you missed it, get the recordings here. Another great year of Traffic & Conversion Summit is in the books. In today’s episode, co-hosts Ralph Burns and Kasim Aslam meet in person for the very first time (and they like each other!). Kasim says he never cared for events until he attended…
 
In my newest episode of The Blogger Genius Podcast, I'm talking with Cheryl Norris from Bakes by Brown Sugar. We're discussing how Google Web Stories can seriously boost your traffic. If you haven't heard of Google Web Stories yet, you'll want to stick around to learn what they are, and how easy they are to create. If you are not making Google web …
 
Traffic is sexy, but all the traffic in the world doesn’t matter if you don’t convert. Shaun Clark is the cofounder of HighLevel, what was once the best-kept secret in the marketing world and is now the fastest-growing CRM on the planet. HighLevel helps agencies thrive with their all-in-one sales and marketing platform. In today’s episode, co-hosts…
 
You can’t rush the creative process, but in the advertising business, you can’t get around deadlines either. So how do you find the balance? In today’s episode, host Ralph Burns sits down with Tom Meredith, VP of Strategy and Innovation at Tier 11. Tom’s past creative experience includes stints at Disney and Dreamworks, and he sees his new position…
 
If you are wondering how to grow a successful business as a one-woman show, this is the episode for you. Today I’m talking with Lisa Steele from Fresh Eggs Daily. She started a successful business around raising chickens. Her Facebook page turned into a blog. Her blog got her a book deal (she's coming out with her fifth book in 2022) and a TV show.…
 
Choosing the right marketing agency is critically important for businesses on a growth path. It’s no secret that co-hosts Ralph Burns and Kasim Aslam both own marketing agencies. But they give their word that this episode will be less self-promoting, more educational. Bottom line: listeners need to know this valuable information. They also get brut…
 
Today I'm talking about what's working in social media right now with Jeff Sieh, social media expert and second time returning guest. We talk all about: What's working on Pinterest now and why you should lean into Idea Pins Why you should also lean into Reels Why video is so important to your social media strategy Why you want to repurpose as much …
 
You have to understand Google to survive in today’s digital marketing world, and nobody knows Google better than Fred Vallaeys. In today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with Fred, the Godfather of digital marketing who spent the past 10 years at the MotherShip. Fred invented conversion tracking on Google Ads, bought Google …
 
Today, Paula Rollo and I are sharing how to get more traffic with these new SEO tactics we outline. Paula is my friend and SEO expert, who loves nerding out on how to have success on Google. In this episode we talk a lot about "search intent," thinking about what problem someone is having and how to make your content the exact right solution for th…
 
In a post-iOS 14 world, you need to rethink your offer if you want to stay competitive. In today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with Tier 11’s Angela Ponsford to talk about the importance of first-party data and viable transitional lead magnets. They’ll share expert advice about what your competitors are doing wrong—and ho…
 
Have you ever wondered how to exert your power as a micro influencer? Did you know micro influencers can have a big impact, and brands are looking to work with them because of their deep connection to their audience? Today, I’ve got Mia Voss on the podcast, from Mia Voss Live. Mia understands the buying influence of women and works with brands that…
 
William Palmer has run more than $10 million in Facebook ads for Tier 11, and he thinks it’s time for Facebook-only advertisers to diversify and look at YouTube. He says it can be a seamless transition if you do it right. In today’s episode, William sits down with co-hosts Ralph Burns and Kasim Aslam to share his interesting perspective on what mak…
 
Are you wondering how to start selling on Amazon Live? Have you been shopping on Amazon and seen people selling like they've got their own QVC shows? Today, I've got Nicole Carr, from the blog Take It From Nicole, on the podcast. She's been selling on Amazon Live for about six months and she's been making a six-figure income doing it. If you want t…
 
Find out if a sales funnel is right for your business? The truth is It depends on your business—and your definition of a sales funnel. In the marketing world, there’s a difference of opinion about whether or not sales funnels are an absolute game changer. Some people don’t even think they’re necessary at all. On today’s episode, co-hosts Ralph Burn…
 
Want to learn how to grow a successful membership by loving your members? This is exactly what Amy Sadler, from Amy Sadler Designs, has done. She started her business painting kitchen cabinets, but after having another child, took her interior design business online. Then, with an expertise in color mixing, and an understanding of resin, she began …
 
Is it time to re-engage with bots in your business? Chatbots were overhyped in 2018, then people lost interest. But bot technology has changed a lot since then. On today’s episode, co-hosts Ralph Burns and Kasim Aslam sit down with Matt Leitz, founder of BotBuilders. Matt is on a mission to get the skeptical hosts back on the botwagon in 2021, and …
 
Do you need to pivot your Pinterest strategy? Yes! This new episode with Jennifer Priest, from Smart Creative Social, is about aligning yourself with Pinterest so Pinterest continues to drive traffic to your site. We talk about why things that worked on Pinterest previously, might not work now. We talk about where Pinterest is focused, so you can f…
 
Get the inside scoop on working with influencers and leveraging their audience and visibility to get more conversions and sales for your business. On today’s episode, co-hosts Ralph Burns and Kasim Aslam are joined by Tier 11’s Angela Ponsford for another edition of What’s Working Now? This month’s hot topic is branded content. What is it? Why is i…
 
Wondering how to keep your blog safe legally? For example, how should you disclose affiliate links on your blog and on social media? What does ADA compliance mean? What is copyright, and how can you protect your work? Do you really need an LLC? How do you stay GDPR compliant? These are just some of the topics I cover today with Maria Spear Ollis, a…
 
Before we dive into the episode, Ralph asks Kasim a very important question. Spoiler alert: Kasim says yes. YouTube is a great diversification strategy, and it’s definitely going to be the next phase of marketing, but the hosts wouldn’t recommend it as a place to start. Learn why (and where you should start instead) along with the ins and outs of Y…
 
Ever wonder if you could make real money teaching online classes? Do you feel like you've got something to share but don't know where to start? I'm interviewing Cynthia Samanian from Hidden Rhythm. Cynthia teaches culinary professionals how to teach online cooking classes, but her strategies work for any niche. She breaks down her framework into fo…
 
We’ve heard it—and said it—over and over. When it comes to SEO and driving traffic to your website, content is everything. Right? Hold that thought. On today’s episode, Ralph Burns and Kasim Aslam sit down with Tyler Horsley, CEO and founder of Nuclear Networking, and he has a different take. Sure, he says, you still need words, but content doesn’t…
 
Episode 14 As business owners, our future relies on customers buying the thing that we’re selling. That’s the way that most people would look at it. However the accurate way to put this is that our future relies on us selling the thing that customers really want. It’s not our customers that buy things from us, it’s more about us having the right th…
 
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