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Strategies and tools for running a better and more profitable affiliate gym. We share our mistakes and lessons learned building FitTown Jupiter (formerly CrossFit Palm Beach) in Jupiter, FL into a seven figure gym. Whether you want to create a gym with seven figures of annual revenue or just your dream gym that you love showing up to each day, we can help.
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The Shift Show helps entrepreneurs get out of hustle and into alignment. This is the show to help you move beyond the old, outdated business model and into your quantum leap. Nicole shows you how to use the principles of energy, spirituality and marketing to build your business in the most aligned way possible. This is the toolkit to handle what business and life throws at you to get to the other side….if you’re looking for your quantum leap then this is the show for you. Each week listen fo ...
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1
Scuttlebutt and a Cup o’ Joe

National Museum of the American Sailor, Tricia Menke

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Take a peek through the porthole with the National Museum of the American Sailor. Each month, Curator of Education Tricia Menke sits down with sailors and historians to discover the history and culture of the U.S. Navy’s enlisted sailors. Grab a cup of joe and discover stories of the Navy.
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The Dead Of Summer After Show recaps, reviews and discusses episodes of Freeform's Dead Of Summer. Show Summary: Summertime in the Midwest means another season at summer camp for teens, which usually promises the campers and counselors such experiences as first loves and first kisses. This time, though, the anticipated summer of fun becomes a summer of terror in this drama series set in the late '80s. When a new owner reopens the previously closed Camp Stillwater, its ancient mythologies awa ...
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I’m excited to bring you this conversation I had with my good friend Brandi Mowles, who is an absolute genius when it comes to anything to do with funnels, marketing and online business! One of my favorite things about Brandi, and as you’ll hear, is that she is a straight shooter who tells it like it is - I just love the way that her brain works. I…
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Are you noticing slower than usual sales lately, and more people saying “not now” to your offer? In this episode, I’m bringing you another recent Instagram Live that I did that talks about this, and I share what you need to watch for and be doing right now. There is no doubt that a shift in the market has happened, and your client has changed. This…
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Today I want to share another Instagram Live I recently did, where I shared my proven methods for attracting high-converting clients and making $5K a day without relying on social media or live launches. This episode is all about learning how simplifying your approach and understanding your audience's needs can dramatically boost your conversions a…
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I know so many of you are service-driven like I am, and it’s about so much more than the money you make. When you truly connect with the person that you are meant to service, you can live your purpose while also having money flow to you effortlessly. So, in today’s episode I’m bringing you a recent Instagram Live that I did, where I share the ULTIM…
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I have a real treat for you today, as I share an Instagram Live I did with my friend, and our 7 to 7 Evergreen Formula messaging magician, Katie Soy! Katie has been working inside of our program for years now and she is not only a fan favorite inside of the 7 to 7 and Elevate community, but she knows how to get your messaging out of you so that you…
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A few weeks back in Elevated CEO Summer Part 1, I shared the main reasons why I shift my schedule over the summer here, how I get my team onboard with these shifts, and the ways in which this new revolution is going to lead to the best and most profitable summer ever. In today’s Part 2, I dive deeper into how to optimize your summer schedule as a C…
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In this episode, I interview my friend Kat Norton from Miss Excel, and this conversation could not have come at a better time for me! The start of my week felt sticky and frustrating, and after speaking with Kat , I had such an “aha” moment that it shifted us into a quantum leap that I’m still reeling from. Today, you’ll hear how Kat transformed he…
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A revolution is here, and this is the official first episode of our Elevated Summer Series! I am so excited to be bringing you these episodes where I’ll be talking about all the things that I am so passionate about in life and business. In this first installment today, I share the reasons why I shift my schedule over the summers, how I get my team …
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I am so excited to bring you this Instagram Live I did with my friend Mel Abraham, and I strongly believe that this conversation should be required listening for everyone who wants to have a better relationship with money, in a really practical way. Mel was truly one of the first people to help us get our money in order a few years ago, and what we…
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It’s my goal with my clients to help them find joy in the journey, to help them find joy in the everyday and to help them feel more alive in their business. I want them to have more abundance, more fun, more pleasure in their business, not less, which is why in today’s episode, I talk about a different way to do things, and that is to go evergreen …
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In today’s episode, I want to share how we’re building an ecosystem of sales with our offers at different levels of investment. I share why I revisited low-ticket offers, how doing this is helping to build trust and value with our customers, plus allowing for some fun and creativity in my business. I put our clients first, and our number one value …
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As we’ve been sharing over the last few weeks on the podcast, we recently released a special 3-part series as a live podcast recording we did back in March in Long Beach, New York, where our entire team and clients who wanted to come attended this live podcast recording and our two-day Million Dollar Brand Event. Today, Katy and I want to do a debr…
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Welcome back to the conclusion of our special 3-part series! This is our brand new live podcast recording we did back in March in Long Beach, New York, where our entire team and clients who wanted to come attended this live podcast recording and our two-day Million Dollar Brand Event. I really wanted this to sound like a conversation with friends, …
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We’re back today with Part 2 of our exciting 3-part series! This is our brand new live podcast recording we did back in March in Long Beach, New York, where our entire team and clients who wanted to come attended this live podcast recording and our two-day Million Dollar Brand Event. I really wanted this to sound like a conversation with friends, s…
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Today we have the first of an exciting 3-part series that we’ll be releasing over the next week. This is our brand new live podcast recording we did back in March in Long Beach, New York, where our entire team and clients who wanted to come attended this live podcast recording and our two-day Million Dollar Brand Event. I really wanted this to soun…
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The more people we talk to, the more people are saying that things don't quite work the way they used to, but how does doubling your evergreen sales and maintaining a 50 percent-plus profit margin sound? In today’s episode, Dan joins me to talk about how more leads don’t equal more sales and we share a different approach that focuses on profit marg…
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Chances are you didn't start your business to make it stressful, and chances are you didn't start your business because you wanted to be overwhelmed or burned out or exhausted. The truth is, there are probably other reasons why you started your business, like the impact you wanted to have, how you wanted to be in control of your schedule and how yo…
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For years now we’ve been talking about the climate of launches, why they are not working like they used to and what we should be doing instead. In this episode, Dan and I reveal why traditional launches are faltering and we share how you can adapt to this new landscape by fostering direct, impactful connections with your audience. We want you to em…
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What is the number one thing that is preventing you from scaling? I have another Instagram Live I recently did and this time, and to help me answer this question I brought on our head of systems, Katy Widrick. As you’ll hear, usually the number one thing that's preventing us from scaling is ourselves, and if I’m being completely honest, this is som…
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As with our episode last week, I want to share another Instagram Live I recently did as a way to connect with you and develop relationships with you on that platform. Doing these live broadcasts is definitely not something that I am accustomed to, and this is actually the very first one I did when stepping out of my comfort zone at the start of thi…
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Today, I want to give you a behind-the-scenes look at how I as the CEO and how our team prepares for an influx of sales, because it is a little bit backwards. This was actually an Instagram live I did recently, and I wanted to share it on the podcast because in order to get to where we want to go, we realized that we had to do something different. …
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We are experiencing a major uplevel in our business as we continually grow, and today, I want to share how I deal with feelings of comparison and the process I am going through to let it go. In this episode, I reveal actionable strategies to help you conquer self-doubt, while mastering the art of sales with confidence. It can be frustrating to be i…
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I have been noticing how much my role in the business has changed in the past year, so Dan is here to help me pull back the curtain and give you an inside look at the evolution of the business, and what had to change in order to propel our business forward. In this episode, we reveal the pivotal moments that shaped our leadership over the past few …
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Welcome to the first roundtable meeting with our team! A big part of our job here and our mission is to coach and support our clients, and what better way to show you how we’re doing that than by giving you a first-hand glimpse behind-the-scenes of our business and the people that are doing that, so you can hear from them in their own words. In thi…
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It’s no secret that the online business space has changed and evolved, so today we want to share the evergreen and overall trends that we see right now so that you can navigate it, and succeed. In this episode, we reveal four of the trends that you need to be aware of, and by following these trends, it will result in your business being easier with…
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Razib and his cofounders, Santanu Das and Taylor Capito, will talk about what they’ve built at the JPM Healthcare Conference in San Francisco, January 8th-11th, and showcase their products at the Plant and Animal Genomes Conference in San Diego, January 12th-17th. After an overview of GenRAIT’s business logic with Capito, Razib digs deeper with Dr.…
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Discovering the perfect balance between business and love, working with your husband can be a journey of growth and fulfillment. In this episode, we dive deep into the dynamics of working with your husband. Dan & I share invaluable insights on maintaining a healthy work-home balance. We explore the challenges and rewards of working closely with a s…
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In this episode of The Shift Show Podcast, my husband and business partner Dan and I talk about what it's like to work together. With over 12 years of experience working side by side, we offer a unique perspective on how to successfully navigate and thrive in a business partnership with your significant other. You'll hear: Why you shouldn't wait fo…
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Final Camaro has been produced…again. Surprise. We are BACK! We felt we needed to come back to talk all about the sad news this week that the final sixth generation Camaro has rolled off the assembly line at the Lansing Grand River Assembly Plant. Join Chris Frezza, Jason Debler as we break down what happened to Camaro (again) and where are we goin…
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In this episode, Dan and I provide an update on our million dollar quarter and discuss the challenges faced by online businesses in the current antitrust era. We emphasize the importance of building trust with customers and the need for programs to deliver results. We also cover strategies for driving weekly sales, staying focused, and analyzing sa…
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In today's episode, I’m excited to dive into my personal journey over the past year – a journey of stepping into the CEO role in my business. This transformation has not only propelled our business forward but has also been a profound period of personal growth for me. Key Takeaways from This Episode: The Transition to CEO: Understanding how vital i…
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In this episode of The Shift Show, we delve into the world of scalable businesses and the secret strategies that lead to success. Join me as we explore the power of a lead scoring system, the effectiveness of evergreen funnels, and the art of cold lead advertising. Discover how to take your business to the next level and attract ideal clients effor…
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In this episode, I'm diving deep into the world of scalable business growth and evergreen sales strategies. Join me as I share valuable insights on lead scoring, cold lead advertising, and the power of an evergreen funnel. In this episode, you'll hear: The importance of lead scoring in identifying high-potential leads. How to create a cold lead adv…
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Welcome to another exciting episode of The Shift Show. In this episode, we're diving deep into the strategies that can lead to achieving a million dollar quarter in your business. We'll break down the key components, including lead scoring, evergreen funnels, and the power of simplicity in your approach. So, let's get started! In this episode, you'…
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In this episode, we're diving deep into the world of evergreen sales and uncovering the incredible power of the secret podcast. If you've been searching for a way to generate high quality leads and speed up your buying process, you're in the right place. So, grab your favorite beverage, get comfy, and let's unlock the secrets to scalable business s…
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Evergreen sales are the cornerstone of my Secret Podcast's extraordinary success. Tune in to learn how this potent tool generated $200,000+ in sales, high-ticket buys, and affiliate earnings. Discover the transformative power of simplicity and authenticity, the significance of niche-specific content, and how to revitalize your winning strategies. J…
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Welcome to another episode of The Shift Show! In this candid conversation, I dive deep into a topic we often skirt around: failed payments. But here's the twist - it's not just about the hiccups but how they pave the path to success and growth. In this episode you'll hear: The real reason behind discussing failed payments and why it's a milestone f…
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In today's episode, I'm pulling back the curtain on my transformative journey with the secret podcast. It's been an incredible ride, filled with insights, lessons, and the power of evergreen sales. Whether you're a seasoned entrepreneur or just starting out, you won't want to miss this! In this episode, you'll hear: The inspiration behind creating …
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Mastering Facebook Ads for Evergreen Sales - Million Dollar Quarter. Welcome back to Part Two of our Million Dollar Quarter series! In this episode, we delve deep into the world of Facebook ads and Evergreen sales strategies that have been the backbone of our success. Discover our approach to ads, why we love them, and how we've built our business …
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Hey there, Shift Show listeners! Nicole here. Ever felt drowned in the sea of content out there? Today, we're delving deep into the world of disruptive content, and how you can create messaging that truly sets you apart. In this episode, you'll hear: Why 'disruptive content' is more than just a buzzword and how it can be your secret weapon. The key…
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Join us for a behind-the-scenes look at Nicole Culver's million-dollar quarter planning process. In this bonus episode, Nicole and her team break down the key components of their sales strategy, emphasizing the importance of simplifying the path to a "yes" moment for customers. Discover the significance of conversations, sales events, and understan…
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Hiring can be a challenging journey, but guess what? With the right insights and strategies, it doesn't have to be. I sat down with Dan to dive deep into the hiring process, sharing our own experiences, mistakes, and the lessons we've learned along the way. If you've ever felt overwhelmed by the thought of expanding your team, this episode is for y…
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Ever wondered about the secrets behind skyrocketing sales without draining your energy? In today's episode, I'm unveiling my 'Secret Podcast,' an exclusive space where I share the crux of Evergreen sales and how you can harness its power for your brand. In this episode you'll hear: A deep dive into why the 'Secret Podcast' is the missing piece in y…
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Hello beautiful souls! I had the privilege of sitting down with the incredible Katy Widrick, a marketing expert to discuss the highs, lows, and everything in between when it comes to running a successful business. We dived deep into topics like client experience, the importance of quality assurance checks, and the intangible costs of entrepreneursh…
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In this episode of "The Shift Show," I share some personal experiences and insights from my summer, focusing on balancing my roles as a CEO, content creator, and mother. It's been a journey of setting priorities, reducing stress, and most importantly, creating memories. Balancing Professional and Personal Life in a Scalable Business As many of you …
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I'm so excited to have you here with me today. We're diving deep into the world of Evergreen Sales Strategies and funnels, and how optimizing them can drive conversions, sales, and ultimately help you build a scalable business model. The Magic of Evergreen Sales Evergreen sales are like the gift that keeps on giving. They can help you build a scala…
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Welcome, to a journey towards achieving consistent revenue growth through a scalable business model. Today, we will dive into the world of evergreen sales and evergreen funnels, two essential components that will bring you closer to your financial goals and help you work less. The Power of Evergreen Sales Evergreen sales are key to building a susta…
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