We cover the most common challenges in the fitness industry to help you overcome them and GSD! This podcast is also available in high-def video and audio only formats. -- Watch the show: https://www.youtube.com/@Loud-Rumor Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/boom.loudrumor/ Twitter: https://twitter.com/loudrumor Instagram: https://www.instagram.com/loudrumor
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355: Absolutely Most Important Episode Ever
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This will without a doubt be the most important podcast episode you've ever heard us release here on the GSD show. It's arguably more important than any episode you've ever heard on any podcast show ever. Please make sure that you're in a quiet place and your volume is up. Enjoy the episode. GYM OWNERS Schedule your FREE strategy call with us today…
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In this episode, we dive into proven strategies for fitness studio and gym owners to improve their lead engagement and conversion rates. Our guest Benji Donhardt of SupaFitGrow shares insights on the power of follow-up, emphasizing the importance of using open-ended questions to understand potential clients' goals and challenges. We also explore th…
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353: Taking the Long Way to Avoid the Scary Road?
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I recently had a conversation with a gym owner who was faced with a decision that could have taken her business to the next level, faster and easier than ever before. Despite the clear benefits, she was hesitant to move forward. As we dug deeper, we both realized there was a common reason behind her reluctance—one that might be holding you back, to…
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352: From Three Studios to One: Strategy for Maximizing Profit and Efficiency
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In this episode, we sit down with Lanie Brazell, owner of Club Pilates in Auburn, Alabama, to explore her journey of scaling back from three studios to one, resulting in increased profitability and a significant improvement in work-life balance. Lanie shares how focusing on simplicity, streamlining operations, and building a strong, well-trained te…
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In this episode, we explore the single most important variable that can drive anyone to success. After working with nearly 4,000 businesses, I've identified patterns that separate those who achieve success quickly and efficiently from those who struggle. Today, we're discussing the number one factor that consistently stands out across all successfu…
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In this episode, the discussion centers around the critical importance of building a strong brand for gym success. Benji Donhardt, co-founder of SupaFitGrow, emphasizes that branding goes beyond logos and colors—it's about understanding your mission, vision, and audience. The conversation delves into defining a gym’s identity, crafting a compelling…
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349: Owner Takes Gym From $25k-$75k Per Month!
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What sets a fitness studio apart? It's about mastering the basics and implementing smart strategies. Join Mike Arce as he chats with Nick Page, the 26-year-old owner of The Trainer Page Fitness Studio. Nick's journey is remarkable; he grew his studio's revenue from $25K to $53K per month by focusing on continuous improvement, using virtual assistan…
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The busier you get, the more crucial it becomes to have a system in place to ensure nothing falls through the cracks. Our most valuable asset is time, and if we don't know how to manage it, it will slip right through our fingers. We'll find ourselves drowning in day-to-day tasks, unable to accomplish what we set out to do. In this episode, I share …
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What makes a Fitness Studio successful? It’s knowing the difference between managing a team and leading a team of 'A' Players. This all comes down to mastering directional skills and communicating effectively with your employees. In this episode of The GSD Show, Mike Arce dives into a conversation with JB Olson, the visionary behind Elite Boxing & …
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346: Increasing Gym Sales | Generate Hundreds of Leads with $0 Ad Spend
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In this episode of the GSD Show, Mike Arce sits down with Emma Lacey and Jared Nosal from 6ycle in Allentown, PA. Discover how these innovative entrepreneurs achieved an astonishing 300% growth over the past six months. Emma and Jared reveal their game-changing strategies for generating hundreds of leads without spending a single dime on paid ads, …
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Join us on this exciting new chapter of The GSD Show! Over the past six months, we've been focusing on mindset and leadership lessons learned from top mentors, and while the feedback has been amazing, we’re bringing back some of the industry-specific content that gym owners and fitness businesses have found incredibly valuable. In our upcoming epis…
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344: Ego Is NOT the Enemy | A Lesson From Andy Frisella
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As you grow as a leader, so will your ego. But is that a bad thing? Listen to a great lesson I learned from Andy Frisella, founder of 1st Phorm Supplements and 75 Hard. To learn more go to LoudRumor.com YouTube: https://www.youtube.com/@Loud-Rumor Share Your Thoughts With Us! Instagram Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Be…
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A must-listen-to episode to prepare for the new world of marketing and advertising. Things are changing, and they’re changing fast. Those that learn this first, win fast. Those that don’t… To learn more go to LoudRumor.com YouTube : https://www.youtube.com/@Loud-Rumor Follow Us! Instagram Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the…
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If you could choose any superpower, what would it be? Brain coach Jim Kwik suggests that the ultimate power is the ability to learn extraordinarily fast. In this episode, we’ll explore how rapid learning can unlock limitless potential while showing you a powerful tool that combines visual, auditory, and kinesthetic learning to transform your approa…
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If you're a leader or looking to become a leader, one of the most important skills you can develop is the ability to control your state and your emotions. In this episode, I will share some things I've learned over the last few years that have helped me improve this drastically.
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Carry Your Own Bag, Extreme Ownership, Massive Accountability…These are some very wonderful buzzwords that have been floating around the internet over the last few years. But what does it actually mean, and do you really think you live it? Today...you may learn that you don't always do.
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339: I Did NOT Like My Mentor, And Here’s Why…
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About a decade ago, I was paired up with a mentor that I really didn't like. I didn't like their style. I didn't like how they did business. And yet…I was stuck with them. However, after I asked for a different mentor, something happened that I didn't expect. I wanted to share that story with you on this episode as it was a big lesson for me and I …
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338: “People Hate That We Follow Up So Much.” | Why This Is Ok
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I talked to a business owner today named Kendall, from the barre3 franchise (who I love). She came to me with a challenge around her people saying that prospects are unhappy with the amount of follow-up that they do to get them into the studio. In this episode, I share how that conversation went and why I believe this is OK.…
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337: “I’m Overwhelmed.” - Greatness in the Making
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5:36
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If you’re feeling overwhelmed or have ever felt overwhelmed, I will help you see this feeling in a way that you’ve never seen before so that it never bogs you down again.
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Over the years, my belief in luck has shifted three times. Is there such a thing as luck? Do you make your luck or maybe… it's something else. Over the last few years, I've landed on it being something else. In this episode, I'll share with you more about what I mean and why I believe this.
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Ever wonder what’s holding back your gym’s potential? In this episode, we go through tactics that are bound to double your revenue and revolutionize your marketing approach. Tune in and transform your fitness business with strategies proven to deliver explosive growth without dipping into your budget. This episode isn’t just informative—it’s a turn…
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In the next 10 minutes, you are going to learn how to get a massive amount of new leads for your gym. Massive, meaning more than you've generated throughout your entire career. Discover how to attract a flood of new leads without touching your budget, and even get paid in the process! Mike Arce brings field-tested strategies from his successful wor…
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Should you bring on a partner? Some other questions to ask. How do I know who the right partner is? How much equity should I give them? What should the operating agreement look like? How can I determine if the partnership is working the way it was designed to? In this episode, we’re going answer these questions and many more.…
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332: REAL Expectations of ANY Company | Ups and Downs
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I don’t care if you’re Tesla, Apple, Microsoft, Nike, Disney, or Orangetheory Fitness… this episode relates to you. Setting REAL expectations around what business will look like forever (yes, forever), is vital to you being a great leader for your people.
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If you've owned a gym over the last few years, you've probably recognized that hiring great studio managers has been difficult. One of the roadblocks is the noncompete agreements. As of yesterday, this will no longer be an issue. Check out why and who it affects.
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330: The ONLY 5 Reasons You Plateau In Business
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After working with over 3,100 gyms and fitness studios across 11 countries, we’ve gotten to see the inside of many businesses and it’s become clear that there are only 5 key areas where constraints, if present, inevitably lead to plateauing in your business. Facing two major constraints out of these five areas spells trouble; encountering three con…
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Bill Gates, Elon Musk, Sheryl Sandberg, Mark Zuckerberg, and many other strategic leaders enjoy playing chess. Over the weekend, I learned a great lesson on the difference between good chess players and great chess players and how it relates to business. If you could take this one lesson and apply it in your company, you’d be able to grow much fast…
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328: 10 Fitness Marketing Strategies To Surpass Your Competition
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Bryce Henson shares his straight-up genius fitness business marketing advice and ideas... Have you implemented any of them? In this episode of the GSD Show, host Mike Arce dives deep with @realbrycehenson, a powerhouse in the fitness industry, exploring the realms of leadership, entrepreneurship, and the journey from a sales intern to the CEO of a …
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327: 8 Tips Fitness Business Entrepreneurs Followed To Find Business Success
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Want to be a better entrepreneur but don't know where to start? These are some of the most important tips I’ve learned as a fitness business entrepreneur... In today’s episode of the GSD Show, we’re sharing an episode from Danny Farrar’s podcast, @theherdtruth, where Mike sits down with a successful entrepreneur, mentor, and A-Class member of the L…
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326: Fitness Business Success Tips with Mike Arce & Michael Benso
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59:49
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In this episode, I dive deep into the journey of building a resilient business, sharing personal stories of challenges and growth. Discover how adopting a mindset focused on problem-solving and continuous learning can transform your business. I’ll also explore the importance of hiring the right people, aligning compensation with company goals, and …
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325: F45 CEO Tom Dowd Shares BEST Fitness Business Model for Franchises
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In this episode, I sit down with Tom Dowd, CEO of F45, to dive into his visionary leadership approach and ambitious plans for steering the F45 franchise to new heights. Tune in to learn about the pivotal strategies that are reshaping the fitness franchise landscape, from enhancing member experiences to empowering franchisees. This is a must-listen …
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324: How Fast Should My Business Grow? (10mins)
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What is the rate at which your business should be growing each month, quarter, and/or year? In this episode, we’re going to dive into this.
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323: The Great Salesman Paint Brush - Powerful Sales Tool (13mins)
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In this episode, I break down a sales call recording that I listened to of a gym owner terribly selling a prospect of membership… which was of course, unsuccessful. I expressed to him the importance of using the greatest salesman paintbrush, a powerful tool that any sales rep who wants to be considered one of the greats, has in his toolbox. I break…
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322: Is Closing a Business Considered a Failure (7mins)
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Is closing your business considered a failure? It could be. It might not be. It all depends on… Well, I guess we’ll talk about it in this episode. See you there!
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321: Do Your People REALLY Like You? (10mins)
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As a leader, you're tasked with quite a few things. Is being liked one of them? See what I, Steve Jobs, John C. Maxwell, Marcus Aurelius, Peter Drucker, and the Harvard Business Review had to say about it.
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320: My 21 Year Marketing Secret 🤫(18mins)
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When I was just 20 years old, I tripped and fell on this amazing marketing strategy that I STILL use today as the cornerstone of any strategy I run. And I always will.
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319: Forget the Market, Pay for the Outcome | How to Compensate (18mins)
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I don't care what the market pays employees, contractors, or vendors. It doesn't matter to me. I don't pay for the position, I don't pay by the market, I pay for the outcome that I'm looking to achieve. This episode is 100% about how to compensate strategically to achieve your goals better and more efficiently.…
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318: Handling Judgement Like a Stoic (9mins)
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In this episode, I break down a conversation I had with a multi-location gym owner that was getting a lot of judgement from members and staff around changes she was making. Although all changes were for the greater good of everyone involved, she took a lot of heat. I break down how I handle moments like that and share a story about the conversation…
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317: 2 Techniques to Handle Tough Conversations (7mins)
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When having tough conversations with staff, having a set of techniques to communicate more effectively is important. In this episode, we share 2 very powerful techniques we use at Loud Rumor to separate the 'personal feelings' that come along with feedback and criticism to have more productive conversations.…
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316: The Art of Sales in Fitness: Overcoming Objections & Building Trust
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58:10
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Transforming Sales Rejection into Rocket Fuel for Success! Welcome to a powerhouse episode where we dissect the art of sales in the fitness industry, turning every 'no' into a stepping stone for unparalleled success. In this deep dive, Nicholas Flamini, a growth strategist for GymLaunch, and Mike Arce, CEO of Loud Rumor, unravel the complexities of…
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Today I spoke with over 100 gym and fitness studio owners from around the world and asked them one very simple question: "What do you think your main job is as the owner of the business?" I got many answers, which I share in this episode, except for one. The right one. Today, we'll discuss what that one job is and how you can start focusing on it t…
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314: Sean Pastuch Charges TWICE the Most Expensive Competitor in His Area
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Today I’m with Sean Pastuch, CEO of Active Life Fitness, who charges more than DOUBLE the most expensive competitor in his area. He’s not in a major market. It’s not in an affluent area with people loaded with cash. He’s just doing a lot of the right things right, and today, we’re going to dive into what those things are, so you can increase the va…
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313: Entrepreneurs X Gut Feeling = 😬 (11mins)
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If you’re an entrepreneur, there’s no doubt you’ve made decisions based on a gut feeling. That is not necessarily wrong, it’s not uncommon, but it could be very dangerous. And in this episode, we’ll discuss why and how to do it right.
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In this episode, we dive into the importance of having a solid #2 in the business and understanding the right time to hire one.
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311: Daily Sales Calls: REAL Undeniable Data (8mins)
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7:51
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How many SALES CALLS do you believe your team should be making on a daily basis? Notice I capitalized "Sales" and "Calls". I did it for a reason. On this episode, you'll not only learn why, but also, REAL time data across hundreds of gyms that helps you set a better target for the number of sales calls your team makes each day…
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310: My New Studio Manager + Our 1st Accountability Conversation (10mins)
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9:55
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I recently opened a new gym in Texas, and this week, our first studio manager started. Today is her third day and our first Weekly Manager Meeting, and we get VERY clear on goals. Here’s how that conversation went.
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In this episode, we discuss Objective, Subjective, and Intersubjective realities and rules, and how some of the greatest entrepreneurs see the difference. The goal of this episode is to help listeners avoid being 'typical', as we believe 'typical' is boring. However, so many people don't even realize how typical they're being.…
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People, whether in personal or business, flow in and out of your life. Is that good or bad? In this episode, we will break down the comparison between people and trees to fully understand the benefits and lack thereof of the people that come in and out of your life.
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307: Digital Advertising Strategies, Streamlining Sales Funnels, and Unleashing Personal Growth with Nicholas Kusmich
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Join digital marketing expert Nicholas Kusmich on the GSD Show as he shares his secrets for high-impact, high-ROI digital advertising campaigns. On today’s episode of the GSD Show, we sit down with Nicholas Kusmich, the founder of H2H Media Group. Nicholas is renowned for his success in digital advertising, having generated hundreds of millions in …
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306: Bottlenecks: Identify & Destroy ASAP (12mins)
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In this episode, we're tackling a crucial aspect of business growth – identifying and eliminating bottlenecks. Discover the strategies and insights needed to overcome these hidden obstacles that slow down progress and impede breakthroughs. Understanding how to pinpoint and remove these constraints is key to accelerating growth and productivity. We'…
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