Listen in as we gab about the self storage industry and focus in on particular areas. Want to learn more about auctions, operations, management, marketing, best practices, customer service, and more? Interested in what the best in the industry have to say? Melissa Huff and Josh Huff tap into a combined 30+ years of experience on operations and marketing to speak to the issues that concern owners and operators. This is also the place for the monthly Gabfocus webinar rebroadcasts where Melissa ...
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There are many things we hear from the Word of God, whether in a sermon, a song, or regular conversation. But what about those less comfortable topics? What does the Bible say about divorce, pornography, what should or should not happen in worship, modern warfare, the election, profanity, alcohol, masculinity, or a host of other things that don't normally come up around the Sunday lunch table? Jeremiah's Well covers these topics; the ones that people should be, but maybe aren't, talking abou ...
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I'm all about being REAL!! I've been doing this show for over 4 years now and we've focused on helping Business people, Brands, Advertising Agencies, PR Firms, Digital Agencies, and Consultants with strategies for successful Social Media, Business, Content and LIFE!
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Bassmaster Radio is a weekly radio show broadcast on the SB Nation Radio Network about all things B.A.S.S.
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#450 - Mike Caldwell gets REAL about using Empathic Marketing Strategy to empower businesses and entrepreneurs with high-ticket offerings
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As The Marketing Medic, I leverage my trademarked Empathic Marketing Strategy to empower businesses and entrepreneurs with high-ticket offerings. My mission is to help clients identify and deeply understand their audiences, enabling them to craft a resonant Empathic Marketing message that makes their audience feel truly understood. With a strong fo…
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Episode 376 - Josh Butler, Jesse Simpkins and Ben Ashby
49:53
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Josh Butler, Jesse Simpkins and Ben Ashby join host Thom Abraham on this episode of Bassmaster Radio.By B.A.S.S.
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After more lunches, sessions, trade show seminars, podcasts, and webinars than we we can count, we've finally cracked the code and figured out the most important thing in self storage. It's not your website, location, class, security, software, or curb appeal, although all those elements relate to it. At the end of the day, self storage is a busine…
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Episode 375 - Gerald Swindle, Patrick Walters and Drew Benton
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Gerald Swindle, Patrick Walters and Drew Benton join host Thom Abraham on this episode of Bassmaster Radio.By B.A.S.S.
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Elevating Your Marketing Through Curb Appeal w/ Jane Sauls
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Curb appeal isn't just about what you see. It's about what others see when they visit your property, whether in person or online. The right curb appeal can attract a great tenant leading to long term healthy arrangement. But the reverse is also true. Negative curb appeal can keep good tenants away or attract the wrong kind of tenant. So, what are t…
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#449 - Jason Friedman gets REAL about Scaling Your Business by Obsessing over your Customers’ Success
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Imagine a captivating performance where the audience is completely transfixed. Not a peep. Total focus, until, suddenly, rising as one, they leap to their feet, furiously applauding and demanding more. https://www.linkedin.com/in/jasondfriedman/ cxformula.com Why? The audience was taken on a journey. Their needs were anticipated and then met. Their…
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Episode 374 - Cory Johnston, Brad Whatley and Jacob Foutz
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Cory Johnston, Brad Whatley and Jacob Foutz join host Thom Abraham in this episode of Bassmaster Radio.By B.A.S.S.
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Episode 373 - John Garrett, Rick Clunn and Mike Iaconelli
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John Garrett, Rick Clunn and Mike Iaconelli join host Thom Abraham on this episode of Bassmaster Radio.By B.A.S.S.
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#448- Shane Mishler gets REAL about Driving Operational Excellence and Relationship Building in Tech
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🚀 Driving Operational Excellence and Relationship Building in Tech As the Chief Operating Officer at SD Tech, I lead our dynamic team in providing consultation, implementation, and support for technology and IT solutions to businesses. We have disrupted this space by not just focusing on tech, but on people. We're about building lasting relationshi…
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Keep It Clean Y'all: Physical Curb Appeal
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You never get a second chance to make a first impression. This famous slogan rings true in more areas than just keeping your hair free of dandruff. It's especially true in the self storage industry. What are people's first impression when they drive by or walk on your property? Today we dive into the different aspects of keeping your facility neat,…
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Episode 372 - Chris Johnson, John Crews and Drew McNutt
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Chris Johnson, John Crews and Drew McNutt join host Thom Abraham on this episode of Bassmaster Radio.By B.A.S.S.
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Top 5 Sales Skills for Managers with Carol Mixon
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One of the top training guru's in self storage, Carol Mixon, joins the podcast today to talk all about selling skills. Active listening, problem solving, customer care, product knowledge, and of course closing those leads are just a few of the many topics covered in todays episode. Carol shares a variety of helpful examples along with practical adv…
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We're back from Inside Self Storage with all our fun takeaways from the education, networking, and trade show. Dozens of speakers, hundreds of vendors, and thousands of attendees made this an event to remember. And speaking of thousands, the Storage Gives event was HUGE, raising thousands for all the worthy causes they support. Interested in purcha…
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Episode 371 - Garrett Rocamora, Buddy Gross and John Cox
49:27
49:27
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Garrett Rocamora, Buddy Gross and John Cox join host Thom Abraham to preview the upcoming Florida swing of the Bassmaster Elite Series.By B.A.S.S.
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Episode 370 - Cody Huff, Adam Rasmussen and Justin Hamner
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Cody Huff, Adam Rasmussen and Justin Hamner discuss the 2024 Bass Pro Shops Bassmaster Classic presented by Jockey Outdoors in the latest episode of Bassmaster Radio.By B.A.S.S.
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#447 - Arsh Sanwarwala gets REAL about Data-Driven And High-Converting Websites
41:49
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Investing in a website that is not optimized for conversions is like pouring water into a leaky bucket with a hole in it. You are likely spending thousands of dollars on your digital marketing efforts, all to have your website not properly optimized to convert that traffic into buyers. Acquiring traffic is becoming increasingly expensive and compet…
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Legal Chat Episode 1 with Carlos Kaslow and Scott Zucker
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Welcome to Episode 1 of Legal Chat. This is the podcast version of the virtual "Power Hour" featuring Carlos Kaslow and Scott Zucker which covers a variety of topics and questions sent in from self storage owners and operators around the country. Today we get to know Carlos Kaslow's origin story before the guys dive in to the legal topics facing th…
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Join host Thom Abraham as he catches up with the Bass Pro Shops Bassmaster Classic presented by Jockey Outdoors competitors at Media Day.By B.A.S.S.
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Episode 368 - Jeff Kolodzinski, Jimmy McDonnell and Neil Paul
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Jeff Kolodzinski, Jimmy McDonnell and Neil Paul join host Thom Abraham on a special episode of Bassmaster Radio.By B.A.S.S.
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We're back (for a few days at least) from the recent '24 Self Storage Association Spring Conference. Honestly, we were blown away by the amount of new additions to the storage space. Today we share a few key takeaways regarding new tech players in the industry, session highlights, and products to consider. There are more tools today than ever befor…
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Episode 367 - Kyle Austin, Luke Palmer and Jeff Gustafson
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Kyle Austin, Luke Palmer and Jeff Gustafson join this episode of Bassmaster Radio with Thom Abraham.By B.A.S.S.
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Episode 366 - Trey McKinney, Tyler Rivet and Justin Hamner
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Trey McKinney, Tyler Rivet and Justin Hamner join host Thom Abraham on this episode of Bassmaster Radio.By B.A.S.S.
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It's Not Personal, It's Just Business: Collections
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Collections may be the least favorite part of self storage management. But you gotta do it. It starts with a good policy and ends with getting paid, but the in-between part of interacting with customers and vetting excuses is where it gets fuzzy. Or does it? As with most things, consistency is key with collections. Rent is due when it's due. If you…
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Episode 365 - Davy Hite, Patrick Walters and Pat Schlapper
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Davy Hite, Patrick Walters and Pat Schlapper join host Thom Abraham on this episode of Bassmaster Radio.By B.A.S.S.
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Does Grassroots Marketing Work in 2024? w/ Stacie Maxwell
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Digital marketing dollars don't go as far as they used to, but don't worry- Stacie Maxwell, the Grassroots Guru, joins us to explore the ways you can get involved in your community to keep your facility top-of-mind when people need storage. Do you host local events? Have a robust referral program? Use QR codes? Engage in social media? Partner with …
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#446 - Deanna Shimota gets REAL about Helping HR tech companies break through the clutter to achieve bigger growth.
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As a fellow CEO and marketing leader, I know the pressure you face to scale your HR tech company. Hitting your growth targets likely keeps you up at night. You need your marketing firing on all cylinders to build awareness, create demand and drive revenue. But it's not delivering the results you expected. At GrowthMode Marketing, we focus on helpin…
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Episode 364 - Jeremiah Kindy, Dakota Ebare and Kyle Jessie
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Jeremiah Kindy, Dakota Ebare and Kyle Jessie join episode 364 of Bassmaster Radio.By B.A.S.S.
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Are you getting the most out of your self storage facility? Raising your rates is still the best way to increase your income, but these days price increases are a bit more tricky. Today we explore several affordable and effective ways to increase revenue from retail, to technology, to value pricing, and many more in between. Our industry is full of…
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#445 - Jermane Cheathem gets REAL about Traveling the World & The Solopreneur Freedom Formula
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Life Is Too Short To Struggle To Get Clients. Feeling frustrated? I’ve been there. You shouldn’t have to waste your life figuring it all out on your own. You were designed for more and you know it. You deserve a simple plan that works. Success is simpler than you think. – Jermane https://creatorslearn.com/…
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Episode 363 - Dave Mercer, Scott Martin and Logan Latuso
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Dave Mercer, Scott Martin and Logan Latuso join host Thom Abraham on episode 363 of Bassmaster Radio.By B.A.S.S.
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Trade show season is off to a great start! We were at the Florida Self Storage Association Conference & Expo last week and noticed a few things trending in self storage. Of course, AI was talked about, but we don't share the same opinion as some others who think it'll be a slow roll-out in our industry. Plus, we're noticing a growing trend of more …
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Episode 362 - Scott Martin, Ronnie Moore and Anderson Jones
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Scott Martin, Ronnie Moore and Anderson Jones join host Thom Abraham on episode 362 of Bassmaster Radio.By B.A.S.S.
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The lease is probably the most important document for your self storage business. It's the agreement between owner and tenant, outlining all the fees, penalties, and agreed upon practices for having a good relationship with your customers. One of the most frustrating things we are seeing through the industry is owners not enforcing their lease. Thi…
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Episode 361 - Chris Bowes, Mark Zona, Peyton Harris and Dalton Head
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Chris Bowes, Mark Zona, Peyton Harris and Dalton Head join host Thom Abraham on episode 361 of Bassmaster Radio.By B.A.S.S.
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Training is essential... Seems like a fairly obvious statement, but how many of us put it into practice? Do you have a training plan for yourself and/or your team? Training is so much more than handing a new manager a book of policies on day one, expecting them to read and implement it their own. It's about the people and equipping them with all th…
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#444 - Josh Fuller gets REAL abou DX + Brand + People
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After spending the last decade leading engagements with outstanding studios like Deloitte Digital and SpireDigital, and then moving into the startup world with groups like HumanCode and Helix, I’m thrilled to again be returning to my roots of independent product and creative consulting. Focusing on brand strategy and creation, digital product and d…
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Episode 360 - Shane LeHew, Bryant Smith and Davy Hite
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Shane LeHew, Bryant Smith and Davy Hite join host Thom Abraham on episode 360 of Bassmaster Radio.By B.A.S.S.
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2024 State of the Industry w/ John Chang
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It's time for an economic temperature check for the self storage industry, and who better to share his insights on this than John Chang from Marcus & Millichap. Where are we now? What should we expect with the recession, occupancy, street rates, or construction? How should operators be approaching pricing, expanding, or investing? What should self …
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#443 - Milan Kordestani gets REAL about cultivating conscious capitalism and collaborative consensus to drive society forward
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I'm a Gen Z entrepreneur, Wall Street Journal Best Selling author, and 4x startup founder with a distinct focus on driving social impact through business and technology. Starting off as the co-founder behind a range of startups including Audo, Nota, The Doe, and Guin Records, I soon realized the need for a unified platform to nurture these socially…
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Episode 359 - Cooper Gallant, Bill Dance and Greg Hackney
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Cooper Gallant, Bill Dance and Greg Hackney join host Thom Abraham for episode 359 of Bassmaster Radio.By B.A.S.S.
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#442 - Bob Donaldson gets REAL about The Lost Art of Collaboration
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✔️ To Book A Free Leadership Strategy Call & Get A Custom New Manager Training Blueprint https://calendly.com/manufacturing-leadership-strategy/free-leadership-strategy-session 𝙄𝙛 𝙮𝙤𝙪 𝙖𝙧𝙚: 👉 A senior Operations leader in manufacturing (𝘾𝙊𝙊, 𝙑𝙋, 𝘿𝙞𝙧𝙚𝙘𝙩𝙤𝙧, 𝙚𝙩𝙘.) looking to train new managers & supervisors into effective leaders with Millennial & Gen-…
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We pay all sorts of attention to our curb appeal to make the most of that first impression. Same thing with our phone skills (more on that in last week's episode). Do we have the same focus for our websites? Are they intuitive and customer friendly? Is the experience of renting a unit as easy as if a manager was walking them through the process on …
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Episode 358 - Matt Jensen, Matty Wong and Koby Kreiger
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Matt Jensen, Matty Wong and Koby Kreiger join Thom Abraham on episode 358 of Bassmaster Radio.By B.A.S.S.
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Thousands of dollars are spent each month in the hopes of making the phone ring, but if you aren't there to answer it or don't know how to sell, that money is wasted. Today is all about those phone skills- being prepared, asking the right questions, overcoming objections, and closing the sale. Make sure those marketing dollars are well spent. If yo…
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#441 - Jim Kraus gets REAL about what influences Buyers most?
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**WHAT WE DO** We develop insights into what buyers need to know and experience before they will invest in your solution. These insights are 100% fact-based and developed through in-depth interviews with recent buyers. Buyer personas take all the guesswork out of marketing and sales by revealing your buyers: 1 - Priority Initiatives - what triggers…
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Episode 357 - Chase Anderson, Lee Livesay and Brandon Lester
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53:10
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Chase Anderson, Lee Livesay and Brandon Lester join Thom Abraham on the latest episode of Bassmaster Radio.By B.A.S.S.
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We're going back to basics to kick off 2024, and it doesn't get more basic than opening and closing your self storage facility. Do you have an opening check-list? If you needed to hand off opening or closing procedures to someone else for a day or a week, would everything be taken care of? Turning on lights and checking email might seem like common…
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It's the final episode of 2023, so we're looking into our crystal balls to see what's in store for the self storage industry in 2024. Will occupancy bounce back? Is remote management here to stay? Where will marketing dollars be spent? What systems will come under the microscope? We discuss all this and more as we get ready to turn the calendar ove…
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It's the final webinar of the year and it did not disappoint. Industry experts Jane Sauls, Nick Newcomb, and Ginny Sutton talked the good, bad, and ugly of 2023 along with a few predictions for 2024. They discussed the impact of decreased rental activity, rising costs, and tenant issues, along with the crucial role of technology adoption in staying…
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We're back for a second look at day to day operations. The normal routine of a self storage manager is anything but routine. There are several day to day practices that can make the job run smoothly and efficiently no matter what your property or your tenants throw your way. Our experts weigh in on communication software, sending information to ten…
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