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Best Marketingfortherapists podcasts we could find (updated February 2020)
Best Marketingfortherapists podcasts we could find
Updated February 2020
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Selling the Couch is the #1 podcast for aspiring, new, and current mental health private practitioners. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best tips and strategies, and their daily habits, etc.) as well as the world's top business, marketing, and social media experts. What you get are bite sized and highly actionable tips to guide your private practice and entrepreneurial journey. Star ...
 
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show series
 
Today’s show covers an interesting topic that has come up in the STC community. We discuss multiple income streams frequently, but what is the best way to put those in place? Do I need to build my therapy practice before I launch a second income stream? Let’s answer these questions and more with today’s guest. Annie Schuessler lives in the San Fran…
 
Today’s topic is one that puzzles many clinicians and leaves us feeling uncomfortable. We’ve approached setting fees on past episodes, but today we are diving deeper into setting fees that ensure our profitability. How do we make sure our business is growing, thriving, and allowing for future expansion? Join us as we learn more with today’s guest. …
 
Welcome to a solo episode! I wanted to take this opportunity to discuss how I’ve revamped my private practice website. The process has been very intentional for me, and I’ve enlisted the help of several other people. Maybe you are considering changes to your website, but you aren’t sure where to begin. I hope today’s “inside look” at a private prac…
 
Have you felt the pull of private practice? Maybe you’ve considered taking the leap into private practice, but are hesitant about the first steps to take. Today’s show takes an authentic look at the big picture, along with basic procedures to get you started. Our guest shares how she followed her intuition and took the risk that comes with starting…
 
With today’s technology, most people rely on online reviews when it comes to products, services, restaurants, hotels, and much more. When it comes to clinicians and clients, online reviews can reveal a lot, but is that a good thing? Do people mainly leave online reviews when they are upset or dissatisfied with the service they have received? Join u…
 
Many clinicians think about creating online courses, and some may even feel pressured to take this step. Online courses are sometimes portrayed as the “golden egg” for clinicians and the pinnacle of achievement. While this is certainly a product with much potential, the key is in balancing online courses with the other aspects of your practice whil…
 
Welcome to the first episode of 2020! It’s been nice to have some extra time for rest and family time around the holidays, but now I’m ready to get going again with wonderful guests and helpful episodes as we step into a new year. Curt Widhalm, LMFT, is a friend based in Los Angeles. He works with high-achieving teens in his practice. I wanted Curt…
 
Do you “have it all together” when it comes to your business finances? My hat’s off to you if you do, but for most of us, the painful truth is that any business journey comes with its own set of challenges and lessons, some of which must be learned the hard way. Like many of you, I like to pretend that I have it all together, but today’s show is al…
 
Today’s guest is Debra Roberts, LCSW, who is in private practice specializing in relationship therapy. Our topic today is one that many clinicians have probably pondered at one time or another. We’re discussing how to take our clinical expertise and turn it into some kind of digital product that extends far beyond the therapy room. Over 20+ years i…
 
When you’ve talked with as many people as I have, you tend to learn a lot of lessons and gain great insights into what it takes to build a successful private practice. Today’s show is a solo episode inspired by a presentation I did recently. We are focusing on three lessons I’ve learned, along with key takeaways and the biggest mistake for each les…
 
Welcome to this solo episode! I’m talking today about all the things I thought I knew about podcasting that turned out NOT to be true. I want to help you avoid these mistakes if you’re considering embarking on your own podcasting journey. My podcasting journey spans almost 2-1/2 years now, which is still hard for me to believe. So, here we go; let’…
 
Today’s guest is Dr. Joy Harden Bradford, a psychologist in private practice in Decatur, GA. She is the creator of the website, blog, and podcast, Therapy for Black Girls. Her practice mainly focuses on African-American women who have gone through breakups. Dr. Joy and I are discussing how she has built this therapy and brand, and how she developed…
 
Where do your ideal clients hang out? Who are the people and organizations that are serving them? These are questions you should answer as you consider narrowing your focus and attracting your ideal clients. Today’s show dives into the practical steps you can take to accomplish these important goals. Keri Nola is a dear friend who has been on the s…
 
Today’s podcast is a solo episode about My Struggle with Chasing the Shiny Objects in Business. I’ve experienced this struggle as I’ve built STC and gone through the challenges of entrepreneurship. My desire is to encourage all of you by being transparent about this issue. You can read the full show notes at www.sellingthecouch.com/session213…
 
Welcome to the final episode of 2019! I try to be intentional about the mindful breaks I take to keep myself refreshed and focus on producing quality content for STC. The plan is for the show to return in January with helpful and informative content for you. Today’s episode is a very personal topic of dealing with depression and anxiety, which has …
 
Today’s topic is a new one for the podcast. We’ve never tackled the subject of religious abuse before, even though it pops up in news stories frequently. Building a private practice around working with this population may not be anything you’ve ever imagined, but you’ll hear from someone who is doing it successfully. Connie Baker is a Licensed Prof…
 
Today’s topic is one that brings fear into the hearts of many: giving a presentation. Although many clinicians aspire to speak in front of peers on the topics with which we have the most passion, there is still the immense fear of those public speaking moments. How do we balance out that fear to impart the knowledge we want to give? We’re covering …
 
Today’s show covers a topic that we’ve dealt with before, but I wanted to take a deeper dive into Immigration Hardship Evaluations. Let’s learn more together with today’s guest! Juan Santos is a Licensed Professional Counselor in Greensboro, NC. He’s here to talk about what he has learned about these evaluations and how to conduct, market, and char…
 
Have you heard much about “sales funnels”? If you have, the phrase might have conjured up visions of slick and slimy marketing schemes that haven’t left you with a positive feeling. Today’s show is all about building a funnel in an ethical way, along with things to think about regarding using funnels to grow your business--without the slick and sli…
 
Today’s show is a solo episode inspired by a recent roundtable that I led with some local therapists here in the Philadelphia area. A question came up that I’m asked often: “How do I know when I’m ready to launch a podcast?” There is no set time that’s right for everyone, but there are several factors to consider. That’s where today’s discussion ta…
 
Today’s show is full of very practical tips that I hope will be helpful to you. We are talking about the nuances of building a sustainable practice with someone who has a wealth of knowledge. Laura Northrup is a Marriage and Family Therapist in Oakland, CA. She’s here to discuss a wide range of topics, including the biggest factors to consider befo…
 
Today’s topic is one that I’m excited to share with you. We are discussing using a combination of blogging and Pinterest to explode our website traffic. There is so much for us to learn! Daniel Fava is a previous guest on the show, and he’s become a good friend on whom I rely for input about website strategy and marketing. Many of us, as therapists…
 
Welcome to a new season of STC! During the time off, I focused on rest, self-care, and family. I also spent time working on the STC Directory, trying to bring improvements that will benefit all of us. Today’s conversation is a relevant topic for every business owner. We’re discussing how to optimize your business in light of your tax situation. Oph…
 
As we wrap up this season, it’s a good time to evaluate where we are in our businesses. I thought it would be good to talk about how I structure my days and weeks to maximize productivity, focus on self-care, and stay intentional about working ON my business and not IN it. As a self-proclaimed productivity nerd, I’ve learned these things through tr…
 
How is your sleep? Sleep is a vitally important part of our lives that is often overlooked. We don’t usually think about the ways we cheat ourselves out of good sleep and how the quality of our sleep impacts every part of our day. Today’s show focuses on sleep as it relates to private practitioners and small business owners. Let’s explore how we ca…
 
As clinicians, we often think about creative outlets for our messages of hope and healing. One of those that you might not have considered is creating a conference. It may sound like an overwhelming task, but it’s one that can be effective and fulfilling. Let’s discuss it in today’s show! Mercedes Samudio, LCSW, does a lot of good work around all t…
 
I can’t believe it’s here----Episode 200! I’m thrilled to have made it this far in my journey and to have so many of you along with me. Podcasting has made me more confident as a person and a speaker, and I’m thankful for the ways I’ve grown on this path. Today’s topic is one I’m very passionate about, and you’ve heard it mentioned many times on th…
 
I never thought I’d have to do an episode like this one, but unfortunate events have brought me face-to-face with reality. One of my team members, Karen, was diagnosed with an aggressive form of cancer earlier this year. Although she was undergoing chemo and radiation, she passed away a few weeks ago. Karen was an important part of the STC team who…
 
Today’s topic is one that I’m very passionate about, and I’m finding more and more clinicians who are making lifestyle changes and getting on board with self-care. Specifically, today’s show covers how we make self-care a regular and necessary part of our lifestyle. Lanie Smith is an integrative art therapist who is the perfect person with whom to …
 
Today’s show covers a topic that is very important to clinicians, but it’s one that we don’t often talk about. We’re focusing on how we survive the day-to-day grind of private practice both as clinicians and business owners. I think the best way to face these struggles is to talk about them with colleagues and realize that we aren’t alone in whatev…
 
Today’s show is a little different than normal. We’re highlighting the first online marketplace exclusively for mental health professionals to buy and sell their original products. We’re talking to one of the founders of Practikat about her journey--and how this platform might be just what you’re looking for! Katie Englert has a group practice in P…
 
In today’s solo episode, I’m sharing a book that has stood out in my life and might be helpful to you. Reading books about leadership and business is a cost-effective way to expand my knowledge and improve myself. I’ve set monthly reading goals for myself, and my Audible subscription has been a huge help in reaching those goals. See the Resources s…
 
The concept of “niching down” in your private practice is one we frequently discuss on STC. With that discussion come the questions about being specific enough---or maybe too specific. Is there such a thing? Today’s conversation is with someone who has wisdom to share from her own practice journey, which includes building a practice focused on trea…
 
It’s always interesting to learn how clinicians bring themselves into alignment with their deeper purpose and values. When this happens, the clinician will feel greater satisfaction and fulfillment in the work they do. Today’s show is another that focuses on ACT (Acceptance and Commitment Training) as we talk to today’s guest about his experience a…
 
Being a private practice owner and running your own business can be a daunting process with many things to learn. We are diving into the nuances of entrepreneurship today with someone willing to take the risk of failure and learn the lessons there. Lee-Chaix McDonough, LCSW, is here to discuss the mindset required to be a private practice owner and…
 
It’s a new season for Selling the Couch, and I’m excited to be back after a few weeks off! We have a cool topic to discuss today, and it’s one we see frequent questions about in the STC Community. We’re discussing how to use G Suite as a tool for managing a private practice. Join us to learn more! Gordon Brewer, LMFT, is based in Kingsport, TN. He …
 
This episode features . . . .you! Nineteen of our listeners took the time to record their tips for getting referrals, which just happens to be the most-asked question for clinicians. This episode is bittersweet for me because it’s the last one of this season. I’m taking some time off to focus on being a husband and daddy and to take some much-neede…
 
Have you ever been called a perfectionist? It’s admirable to have high standards and be highly motivated, but perfectionism is a trap that many clinicians fall into. In today’s show, we’ll talk about how perfectionism impacts us in private practice and as business owners. Sharon Martin, LCSW, was a previous guest on the show, but that was WAY back …
 
Today’s topic is one that you’ve probably not considered, but it’s immensely relevant in many areas of the US today. I’m excited to explore with you the ins and outs of establishing a bilingual practice, and we’ll consider what goes into that process with someone who has successfully navigated through it. Dr. Carmen Roman is a psychologist in San J…
 
Chances are you’ve thought about today’s topic at least once, or you may have your own similar experience. Many clinicians have gone through the transition from a full-time job into private practice. Today’s show is all about navigating the ups and downs of this important move. Tricia Miller is a LIcensed Professional Counselor in Houston, Texas. S…
 
Today’s solo episode is an honest look at my journey as a business owner, especially concerning finances and business expenses. I always try to be transparent with you about my successes, and I think it’s equally important to be honest about the struggles, too. As we take a look back at how I structured my business to pay myself and track my expens…
 
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