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Candid conversations with veterans of all aspects of the business side of games. We firmly believe that great games from all developers need the support they deserve to succeed. This podcast exists to provide that support. IndieGameBusiness® is produced by The Powell Group, a video game consulting firm specializing in business development, marketing, and licensing. Our CEO has been in the industry for 20 years and closed countless publishing and licensing deals. The Powell Group monitors ove ...
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In this episode, we sit down with Jacques Benchetrit, a leading expert from Agora Gaming Partners, to explore the intricate world of mergers and acquisitions (M&A) and corporate strategy. Jacques delves into the current trends and drivers shaping the global M&A landscape and how different industries are being impacted. He discusses the fundamental …
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Join us for an enlightening conversation with Max Louis, Founder and Studio Director at MLC (Magna Ludum Creatives). In this episode, Max shares his journey of starting MLC and how the studio has evolved over the years. We'll dive into what it takes to be successful in game services, the importance of nurturing studio culture, and strategies for re…
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Join Chris Zukowski, Creative Director of How To Market A Game, as he delves into the art of getting great visibility while marketing your indie game on this episode of IndieGameBusiness. Chris shares valuable insights and strategies for maximizing visibility and reaching your target audience effectively in today's competitive gaming landscape. Dis…
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In this episode, we have Juliana Brito, CEO of Indie Hero, discussing self-publishing, management, the LATAM game market, and investment. Juliana shares her extensive experience and insights on various aspects of the gaming industry, particularly in Latin America. Topics Covered: The importance of self-publishing in LATAM and why it's crucial for d…
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Join us for an enlightening conversation with Alan Wilson, Co-Founder of Tripwire Interactive, as he delves into the most critical aspects of indie game funding and publishing. In this episode, Alan shares his extensive knowledge and experience in the gaming industry, providing invaluable insights into the current state of funding and publishing fo…
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Join us for an exclusive conversation with Jay Powell, Founder of Powell Group Consulting and IndieGameBusiness, as he shares insights into his journey in the game industry and the mission behind Powell Group and IndieGameBusiness. Discover how Jay embarked on his career in the game industry and the pivotal moments that led to the establishment of …
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We're excited to have Jenny Jarzabski, Senior Developer at Paizo, joining us to discuss "Unionization in the Video Game Industry." Jenny brings a wealth of experience and insights into the topic, having played a pivotal role in advocating for unionization within the game industry. Throughout our conversation, we'll delve into various aspects of uni…
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Today, we're excited to have Timothy Johnson, Founder and Principal Engineer of ExJin Studios, joining us to discuss "The Future of the Video Game Industry." During our discussion, Timothy will share insights from his work at Cartoon Network, Adult Swim, and WB Games and why he started “Chat Arcade” - a platform for discord based games. We'll also …
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We are delighted to have Michael Schwalbe, Voiceactor / Casting Director / Voice Director at What He Said Voiceovers, LLC, joining us to explore the topic of "How Important are Voiceovers for your Indie Game?" Throughout our discussion, Michael will share invaluable insights into the significance of voiceovers in indie game development. We'll delve…
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Welcome to IndieGameBusiness! Today, we're thrilled to have Renee Gittins, studio head of Stumbling Cat and developer of Potions: A Curious Tale, joining us to discuss "An Indie Game: From Conception to Completion." Throughout our conversation, Renee will provide fascinating insights into the journey of creating Potions: A Curious Tale, a captivati…
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Welcome to IndieGameBusiness! Today, we're honored to have Paxton Galvanek, CEO & Co-Founder of Studio Hermitage, joining us to share insights on "Building and Growing a Game Development Studio." Throughout our discussion, Paxton will provide invaluable insights into the journey of establishing and expanding Studio Hermitage in a challenging enviro…
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Welcome to IndieGameBusiness! In this episode, we have a special guest, Josh Fairhurst, CEO at Limited Run Games & Mighty Rabbit Studios, to discuss the intriguing topic of "Why Physical Games are Important in a Digital Era." During our conversation, Josh will provide insights into Mighty Rabbit Studios and Limited Run Games, exploring the motivati…
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Welcome to IndieGameBusiness! Today, we're thrilled to have Ryh-Ming Poon, Principal Consultant/Fractional Executive at RPPR, here to share insights on "PR for Indie Developers." Throughout our conversation, Ryh-Ming will provide invaluable insights into her illustrious career path, which began with a passion for PR and gaming. From her journey thr…
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Welcome to IndieGameBusiness! Today, we're delighted to have Dan White, co-founder and CEO of Filament Games, here to share insights on "Getting Grants for Indie Games and Discussing Educational Games." Throughout our discussion, Dan will provide valuable insights into securing grants for indie game projects, focusing particularly on Filament Games…
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Today, we're excited to have Stuart De Ville, Founder and CEO of Game Dev London, Founder and Director of Fribbly games, freelance Game Asset Artist, and Indie Games Consultant, here to share invaluable insights on "Starting and Running an Indie Game Studio." During our discussion, Stuart will draw from his extensive experience in the industry to p…
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Welcome to IndieGameBusiness! Today, we're honored to have Eliana Oikawa, CEO at WINGS & COO at Game Habitat, here to discuss the crucial topic of "Publishers Vs. Investors For Indie Game Developers." During our conversation, Eliana will shed light on the important work of WINGS and their ongoing Women's Day Sale on Steam. We'll explore what sets W…
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Discover the secrets of indie game mocap success on a budget! Join us as we delve into the world of motion capture from a performer's perspective. Learn practical tips, tricks, and budget-friendly techniques to bring your characters to life without breaking the bank. Whether you're a developer or an actor, this session will empower you to leverage …
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It's difficult to make a great game, but selling it is a completely different beast - especially with a low budget. In this session I'll go over the do's and don'ts of launching a title. Many people think that you need an unlimited budget to be successful, but even with limited funds you can set up a successful games marketing campaign. #IndieGameB…
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This session will serve as a primer on US tax issues for game developers who freelance or own their own business. It will cover a range of topics, from Employee vs. Independent Contractor status, to choice of business entity, to valuable tax deductions and credits that may be available to business owners. This session will introduce concepts relate…
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This talk will explore how to create a pitch deck for approaching a publisher. It will cover reasons to approach a publisher, what's in it for the publisher, and the parts of the pitch deck. It will conclude with some resources and methods that will be helpful to indie devs who want to pitch their game. #IndieGameBusiness #PitchDecks #GameDeveloper…
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Welcome to another episode of IndieGameBusiness! Today, we're honored to have Lisette Titre Montgomery, CEO of Cornerstone Studios, here to shed light on "Current Market Challenges for Indie Game Companies." Throughout our discussion, Lisette will delve into the pressing issues facing indie game companies in the current market landscape. We'll expl…
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In this session you will learn about some core tools and practices that will help you find your own tailored Minimum Viable Process for your team or studio. You will hear some case studies to learn from others’ successes and failure and you will leave the session with a few ideas to implement directly with your team. #IndieGameBusiness #GameDev #Ga…
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Join Tammy for an exclusive Marketing Masterclass tailored to indie game developers with limited budgets and small teams. Discover the most effective and practical tips, from guerrilla tactics to must-have social media strategies, to maximize your game's visibility without breaking the bank. You'll learn how to leverage your creativity, community, …
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Calling all developers! We've gathered together people from various publishers and they are going to pitch their services to you! During this session, learn about each publisher as they each spend 5-10 minutes talking about what types of support and services they offer. This is a chance to learn more about who might be a good fit for your game! #Ga…
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Crowdfunding as a model has changed significantly over the years. Now more than ever there are different funding options and models, so is crowdfunding still an option for indie devs? Has the hype died, or is crowdfunding still a viable option to fund your game? Let's go through the history of crowdfunding and where it currently stands for the vide…
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Embark on a journey into the heart of indie game development, where budgeting and scoping are the keys to unlocking publisher interest. Join this empowering session to create budgets and scopes that make financial sense and captivate publishers, paving the way for indie success. Navigate the treacherous waters of common pitfalls and red flags, and …
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Starting out as an indie development studio is tough: while the indie scene is rich of wonderful ideas and talented developers, many struggle to secure funding, to raise awareness for their game with publishers and customers, or to develop a proper communication strategy for their game. This talk elaborates how incubation and acceleration programs …
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Join Miya for an exploration of the global and Asian markets, uncovering Steam's localization strategies. Gain valuable insights to boost sales in Asian regions and take a deep dive into Flamebait's Case Study, unraveling the secrets behind the 1M sales of Passpartout and its sequel. #IndieGameBusiness #GameMarketing #AsianGamingMarkets --- Support…
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Explore the nuanced facets of community management with Ash in this insightful session. Delving into both the positive and challenging aspects often overlooked in discussions, she will provide valuable insights into supporting and retaining community managers. Discover strategies for finding a skilled community manager for your indie project, under…
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New features in tools are neat, especially if you can make them yourself, but without good UX you and your team are still be limited in what they can accomplish. How can you improve the UX of your own tools? And what kind of UX improvements can you ask of tool developers, whose tools you buy to create your games? So lets walk through some examples!…
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Welcome to another episode of IndieGameBusiness! Today, we're honored to have Jaye "Letta J" Watts, Founder & CEO of Coexist Gaming, here to discuss the captivating topic of "What Does the Future of the Gaming Industry Look Like?" In our conversation, Letta J will share insights into the business of gaming, emphasizing the importance of representat…
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Welcome to another insightful episode of IndieGameBusiness! Today, we're joined by Mike Sanders, CEO and Studio Manager, of Puny Human, to discuss his experiences starting and running an indie game studio for 15 years. Throughout our conversation, Mike is going to also share his experiences working as a Tech Producer with Carbonated, running the Ga…
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Welcome to IndieGameBusiness! Today, we're thrilled to have Sam Goddard, Founder of BLACKBOX Studios, Game Developer, and Content Creator, here to share insights on "Indie Game Content Creation and Social Media Growth." Throughout our discussion, Sam will provide valuable insights into strategies for social media growth, effective content creation …
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Welcome to IndieGameBusiness! In this episode, we're thrilled to have Chris White, SVP of Business Development and Content Acquisitions at Green Man Gaming, sharing insights on "How to Make the Perfect Pitch Deck for Your Indie Game." Throughout our discussion, Chris will provide valuable tips on crafting an effective pitch deck. We'll explore ques…
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Welcome to the first episode of IndieGameBusiness in 2024! Today, we have special guests Otis Rachtman from Mind Your Music, and we're diving into the captivating topic of "Make Your Video Game Soundtrack AWESOME!" In this episode, we'll explore the art of crafting outstanding video game soundtracks. Otis, having grown up with video games, will pro…
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Welcome to IndieGameBusiness! In this episode, we have a special guest, Michael Liebe, Outreach Games Europe Lead at Kickstarter, who will enlighten us on "Using Kickstarter for Your Indie Game." During our conversation, we will explore the role of Kickstarter in the funding mix for indie games and consider which other sources of funding it complem…
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Welcome to IndieGameBusiness! In this episode, we are delighted to have Gombos József and Szőke György from Balcony Softworks, discussing the intriguing topic of "Should You Use a Publisher for Your Indie Game?" During our conversation, Gombos and Szőke will shed light on a range of important subjects in the indie game development landscape. We wil…
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Welcome to another episode of IndieGameBusiness! Today, we're thrilled to have Justin Berenbaum, VP Strategy & GM at Xsolla Funding Club, sharing insights on "How to Get Funding, Investments, and Publishing Your Indie Game." In this episode, Justin will provide a comprehensive overview of the current state of funding for indie games. We'll explore …
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During this session, we will take a deep dive into the Chinese gaming market, uncovering insights that are not commonly shared in western media. By gaining a comprehensive understanding of the market and your target audience, you will be better equipped to strategize your game publishing plan. So, join me on this exciting journey as we explore the …
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Since Lode Runner in 1983, user generated content has been a staple of game development. Opening up further expansion of games to their communities has been a tried and true method of extending a game's lifespan for years or even decades. The advent of social media has introduced new forms of UGC as well, tying in-game tools with social elements vi…
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This topic will explore how working with micro-influencers can be a highly effective strategy for driving engagement and sales in the gaming industry. - Understanding the role of micro-influencers in driving engagement and sales for game developers. - Identifying the key strategies to collaborate with micro-influencers and optimize their impact eff…
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Welcome to another enlightening episode of IndieGameBusiness! Today, we have Sam De Boeck, Founder of Oro Interactive, with us to discuss "Mastering Indie Game Success: Marketing, Publishing, and Influencer Strategies Revealed!" In this episode, we'll uncover valuable insights into the world of indie game success. Sam will share strategies on how t…
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Learn how Tina’s expertise in leadership development and team facilitation, combined with her unique cross-cultural insights, translates into fostering innovative and inclusive workspaces. From explicit, direct communication styles to more harmonious, face-saving approaches, Tina unravels the nuanced dynamics of cross-cultural interactions. Additio…
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I will be discussing what experience I did have before being hired in the game industry. I believe that all skills are transferable and can be used when applying to all jobs. Everyone has something that can be helpful to an employer. Key Takeaways are: what are you doing now and how can it help you for your next job, what CAN you do to help you get…
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Some games are for everyone, and some aren't. Picking an audience or developing a game for a specific target of players undoubtedly comes with its set of risks and benefits. Knowing them and understanding how they can impact the development cycle is key to a successful product launch. From qualitative analysis to statistical scanning, the power of …
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As the internet and game communities have grown, toxicity has become more of a problem both in and out of games, and it could be hurting your bottom line. With hundreds of new games released a month, you need to work hard to make sure your game and social spaces are a place that players want to congregate and keep coming back to, or face losing the…
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This is an overview of what you need to consider if you’re pitching your game to funds or publishers. It will give you an idea of how to prepare, what kinds of questions to be ready for, and some tips on how to make your game pitch really shine! #GamePitchingTips, #FundingYourGame, #PublishingYourGame, #PitchingStrategies, #GameDevelopmentInsights …
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