show episodes
 
Marketing for engineering, manufacturing, defence and IT companies requires a different approach to most other businesses. You’ve likely built your business on the back of strong recommendations and referrals, but now, having tapped into every connection, you’re wondering where to find new clients. The ever-changing world of marketing can feel overwhelming and confusing; you may have already tried to follow some standard marketing advice and found that it didn’t deliver or wasted a lot of yo ...
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Artwork
 
"Greetings From Wherever" is a podcast about artistic inspiration and the creative process. Guests will include songwriters, comedians, painters, photographers, authors and so many more. Hosted by Austin, Texas based singer-songwriter, Brian Wolff.
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Champions of Data takes you on a journey into the world of sports and performance. You’ll be hearing hands-on tips and inspiring stories from top athletes and coaches and digging deep into the background of successful training with leading scientists. Subscribe now and discover how to train smarter and become the athlete you want to be.
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show series
 
Are you inadvertently the "back door" into your largest client's secure network? In this episode, Simon Batchelar is joined by Paul Everington to discuss the increasing cybersecurity risks facing Small and Medium-sized Enterprises (SMEs). Large companies often have enterprise-grade security, making them difficult to hack directly. As a result, hack…
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Is your website traffic dropping unexpectedly? You aren't alone. In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) discuss the rapidly changing world of AI search and its real-world effect on the world of sales and lead generation. For over 15 years, the "10 blue links" Google model drove traffic to businesse…
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Does cybersecurity feel like an impossible, expensive task?. In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) discuss why many business owners find cyber risk difficult to visualise compared to physical security, often leading them to believe they are too small to be targeted. We break down the technical jar…
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Think your business already works with everyone who matters? In this episode, Simon Batchelar challenges one of the biggest myths in manufacturing and engineering marketing, the belief that “everyone already knows who we are”. Simon explains why this mindset can be dangerous, how competitors are quietly winning your prospects, and what to do to sta…
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When you want to generate new business, should you invest in a trade show stand or put your budget into Google Ads? Both can work, but they deliver results in very different ways. In this episode, Simon Batchelar compares their strengths and weaknesses side by side to help you decide which is best for your business. - How trade shows build credibil…
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How to make your business more resilient. In this podcast, Simon Batchelar from Pallant and Paul Everington from Everwell Associates discuss how to make your business more resilient. We explore why resilience is so important for manufacturing and engineering companies, especially when businesses are going through change—whether that’s selling, succ…
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Not all ISO certificates are created equal. An increasing number of certificates aren't what they appear to be. In this video, Simon Batchelar talks to Paul Everington about a common misconception: many companies believe that having ISO certification will help them secure more work or bid for UK government, defence, aerospace, and MOD contracts. Ho…
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In this video, Simon Batchelar from Pallant Studio is joined by Paul Everington from Everwell Associates to explore a key question faced by growing businesses: When is the right time to bring in outside expertise? Whether you’re scaling up, feeling stretched as a founder, or unsure whether to hire in-house or outsource, this conversation is packed …
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In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) explore the upcoming changes to ISO 9001 standards and explain what businesses need to do to prepare. We discuss the impact on quality management systems (QMS), what the revisions mean for manufacturing and engineering companies, and how these updates will aff…
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How can business owners add value to their business when preparing for investment or planning an exit? David Atkinson from Panoramic Growth Equity shares his expertise. David and his team invest £2–8 million in profitable UK SMEs, and in this video, he shares what really matters to investors beyond the financials. If you’re thinking about funding o…
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Putting off marketing until you're quiet is a big mistake. Is it sensible to stop marketing when you're busy? In this video, Simon Bachelar explains why this approach can lead to unpredictable slow periods, irregular cash flow, and inconsistent growth. They reveal the hidden risks of pausing marketing efforts and explain how you can do marketing in…
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As social media continues to dominate, it's natural to question the importance of making and maintaining a website in 2025. In this video, Simon Batchelar explains why a professional website remains essential, especially for manufacturing and engineering companies. Discover how your website is your most essential marketing asset, offering credibili…
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Digital Marketing for Engineering and Manufacturing Companies In this episode, Simon Batchelar explains how engineering and manufacturing companies can use digital marketing to attract new clients without wasting time or budget. Discover why traditional referrals are limited and how to enhance your online presence, create valuable content, and leve…
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Struggling to identify the most effective digital marketing channels for your engineering or manufacturing business? This episode dives into how to determine the right platforms where your potential clients spend their time. Learn practical steps to identify your client's digital habits, select the best channels, and focus your marketing efforts fo…
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Are you trying to find the delicate balance of marketing your proprietary process without compromising your intellectual property? This episode discusses actionable steps to highlight the outcomes and benefits of your proprietary methods without revealing the technical specifics. Learn how to use content marketing, case studies, and a four-step mar…
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How do you stand out among a crowd of similar companies? This episode discusses the importance of standing out in the competitive engineering and manufacturing sector by shifting from technical capabilities to what makes you different. Learn actionable steps to differentiate your business effectively, such as focusing on your unique value, leveragi…
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Struggling to market your business while respecting NDA obligations? In this episode, Simon shares actionable strategies for effective marketing without breaching confidentiality. Learn how to shift from project-based to value-based marketing, develop anonymized case studies, create compelling content, and enhance your website and brand. Discover a…
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A conversation with my wonderful former pastor, Tim Fox. He's leaving me, so I wanted to scrape together some life advice from him before he went. But really he just wants to talk about Lord of the Rings 24/7. John 6 John 8 John 10 Romans 1 "Mere Christianity" by C.S. Lewis "Orthodoxy" by G.K. Chesterton Psalm 37 "The Lord of the Rings" trilogy by …
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Peter's way to mobile Linux Motorola A780: https://en.wikipedia.org/wiki/Motorola_A780 Motorola A910: https://en.wikipedia.org/wiki/Motorola_A910 Openmoko Neo FreeRunner: http://wiki.openmoko.org/wiki/Neo_FreeRunner Really old stuff Hardware 2000: Agenda VR3: The first Linux PDA https://en.wikipedia.org/wiki/Agenda_VR3 2002: Sharp Zaurus (SL-5500):…
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For this Season 2 Finale Episode, Tanya Winch and I have a very fun chat, mostly focused on songwriting. We got some other things like her volunteer work through Kids In a New Groove, songwriting groups, the importance of gratitude and the ever-present dilemma of deciding whether or not to work with friends/family on creative projects. For the Deep…
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For this episode, Ryan Monahan and I have a great conversation about the craft of making beer. We get into his path into the beer industry, homebrewing, cicerone training and how acquiring extensive knowledge about a craft making it harder and harder to enjoy things. We also talk about his other creative endeavors like Finite Fidelity, Electric Pil…
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For this episode, Kristen Klehr and I get into a great conversation about what she's been up to out in LA/Honolulu. I've known her for quite a while now and one thing I have definitely learned is she is a person that just really gets things she sets out to do, done. More recently, she has started a creative small business called The Den Collective,…
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Anna Larson and I talk all about songwriting, how she stays motivated/inspired to keep working through the help of her songwriting group, livestreaming and the idea of beauty in art as a destination. For the deep dive section, we talked all about "Cocoon", the second solo release from rising singer-songwriter Anna Larson, is a visual EP time capsul…
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Rachel Pallante and I got into a funny and engaging conversation about her creative process, especially when it comes to comedy. We talked about having a need to perform, how the Austin creative scene differs from Chicago's, what goes into developing funny characters and the transition to becoming more self sufficient on the production side of maki…
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Roberto R Hernandez, AKA Robonzo, and I got into a great conversation about Podcasting as an artistic medium. So, what I'm trying to say is this is a podcast about podcasts. Woah... Really, though. It's a medium that's been picking up steam for quite some time so I thought it would be great to chat about it with someone that has been doing it at a …
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While this show has focused on discussing the creative process so far. I thought it would be great to take an episode now and then to talk about Nonprofits that are our there supporting these creatives! For this episode, I am lucky enough to be joined by James Whelan of the SIMS Foundation. He takes the time to tell me all about the incredible work…
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Here's an inspiring conversation featuring Susie Pollard, a painter and photographer based in Austin, Texas. We talk all about her 7 years spent in Paris, choosing to embrace different interpretations of art (and in my case, music), drawing inspiration from color schemes found in nature and/or her surroundings, her influences and we even got into t…
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We kick off Season 2 with a great conversation with RJ Porter and Tyson Prince from the band, The Spin Wires, out of Buffalo, NY. On this episode, we dive into cowriting virtually as a band vs in-person, getting music placed in video games/TV shows (including several appearances on the hit show, Shameless). We also got relive the moments that they …
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Who is J.M. Bush @jmbushwrites Thank God for Bitcoin Christianity 101 BibleProject Romans 15:4 The Most Important Commandment Micah 6:8 The law was our teacher Bitcoin 101 The Bullish Case for Bitcoin We reap what we sow Jonathan Blow - Preventing the Collapse of Civilization The Moral Case for Fossil Fuels Bretton Woods system Denial of self Chris…
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The end of the year is so often a time for reflection. I wanted to take a moment to reflect on season one of the podcast. There were 9 great discussions with guests that I'll never forget as long as I live. Some common themes throughout the season were: - Collaboration - Using space in creativity - Using art to find one's voice in the world - Creat…
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The first season's finale features guests Sara Nuttle and Luke Bellet from Austin band, Luke and the Lonely. We had a great conversation about utilizing humor in songwriting, cats, Sara's artwork/visual creativity, working with producer Frenchie Smith and what it's like when a listener interprets the meaning of a song differently than we may have i…
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Rick Steinburg and I had a great chat all about the art of painting. We got into talking about the need to create, his unique use of "found objects" in his pieces, being playful with art, what the "car test" equivalent is for Rick as a visual artist, his blues musician alter-ego "Stone House" and the importance of honoring lost loved ones through c…
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I got to chat with Raul Adrian Ochoa (AKA Modern Day Midas) to talk all about his creative small business, Midas Vinyl. We also got to talk about his many other creative endeavors including being a very active singer-songwriter in the Austin scene, livestreaming (both gaming and music) and keeping an open mic going in the time of Corona. Deep Dive:…
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Really glad to have Matt Odell as a return guest. Instead of an interview we used this as an opportunity to talk about our wonderful dystopia full of 30 hour battery life, folded proteins, and zero privacy. Enjoy! SHOW NOTES Apple Silicon Mac Mini vs iMac 5K Syncing Bitcoin on M1 Why it's fast Community builds of Visual Studio Code The Verge's MacB…
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Taylor and I had a great discussion all about the art of filmmaking. We got into talking about what drives him to make films, his hilarious web series "Jimmy Arcurio", brewery networking, smart collaboration and staying busy with a variety of projects. Deep Dive: We talked about his beautiful film, "And In a Moment", which is an Indie Drama About L…
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"At The Trough" author, Adam Knight and I had a great discussion mostly about the creative process of writing a novel. We also got into how quarantine has affected authors, why Adam has been a writer since he was very young and how his love of running is related to his writing. Deep Dive: We talked all about his book, "At The Trough". This is a tot…
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Alex Alcocer (of the band, Los Alcos) and I had a great conversation mostly about the art of songwriting. We also got into challenges that this quarantine has brought, what playing shows means to both of us and we even got into sports a little bit. Surprisingly, that's a first for this show. Deep Dive: We talked all about the new Los Alcos single, …
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BeckiJo Neill and Kim Stacy host an awesome show called Comedians Interviewing Musicians (by Music Firsthand) that I've been so fortunate to be a musical guest on a few times. We had a great chat about comedy as an art form, the importance of being genuine for jokes to land and talked about how to dive into a local comedy scene to become a more wel…
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Deer Fellow (Alyssa Kelly and Matt Salois) and I had an awesome chat about songwriting and shifting focus when promoting music during Corona times. We talked about the importance of always giving yourself the feeling like you're working on something important. We also got into the importance of protecting and preserving time and energy dedicated to…
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I had a great conversation with Ismael Quintanilla III about everything he's been working on during quarantine. I mostly have known him as one of the most talented and respected Austin concert photographers. Well, those bigtime shows aren't happening right now and haven't been for most of the year. It was really interesting to talk about how he's b…
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Hello and welcome to wherever! This episode features the show's host, Brian Wolff, talking about what this show is all about and who he is as a person and a creative. Most, if not all, future episodes will feature guest interviews with artists about all types of creative endeavors and processes. Guests will include songwriters, painters, authors, c…
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In classic podcasting style, I managed to frontload this episode with highly technical questions up front and then we slowly morphed the conversation into a more conceptual what-is-the-future-of-computers sort of thing. James is a really wonderful guy from what I've learned over the decade or so I've been following him on Twitter and you should def…
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