Best Powersports Podcasts (2024)

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Keyword Categories and Strategies For Automotive and Powersports Dealers 1:34:02

7h ago1:34:02

1:34:02

Enhance your understanding of Search Engine Marketing (SEM) with the expert insights of Mike Shaug, Founder and CEO of Premier Online Marketing. This episode offers a thorough examination of PPC campaigns tailored to the automotive and power sports industries, beginning with an in-depth analysis of the buying funnel. Mike provides a detailed explor…

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Ep. 11 - Talking electric with Dust Moto 48:52

24m ago48:52

48:52

Brendan speaks with Colin Godby, the CEO of a new moto start up called Dust Moto. Colin outlines the business plan and why electric has a place in off-road.By psbpowerhour

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Polaris’ Pam Kermisch on marketing past assumptions in the powersports space 22:45

14d ago22:45

22:45

Polaris’ Chief Customer Growth Officer talks with The Current Podcast about how many of the company’s customers are multicultural and have preferred style over performance. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:59] Damian: I'm [00:01:00] Damian Fowler. [00:01:05] Ily…

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Weekly Wrap discussion on leasing, earnings, sales 3:47

6h ago3:47

3:47

Second-quarter bank earnings continue to point to mixed loan production volume and a rise in leasing spurred by EVs. U.S. Bank originated $1.9 billion in Q2, up 21.5% year over year while outstandings fell 30.6% YoY to $8 billion. PNC Financial’s auto outstandings dipped 1.6% YoY to $14.8 billion, and Citizens’ auto book continued to run off. Ally …

1
Weekly Wrap discussion on Q2 earnings kickoff 7:17

12h ago7:17

7:17

Second-quarter bank earnings kicked off this week and showed a continued slowdown in auto originations compared with a year ago. Chase Auto’s originations declined 10% year over year to $10.8 billion and Wells Fargo Auto’s originations decreased 22.9% YoY to $3.7 billion. Powersports sales slowed in June.…

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Ep. 10 - Responding to Prospective Customers with Fran O'Hagan 40:04

14d ago40:04

40:04

Brendan speaks with Pied Piper CEO Fran O'Hagan about the decline in powersports internet lead response times and why it matters to dealers.By psbpowerhour

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Weekly Wrap discussion on sales, incentives 7:34

5d ago7:34

7:34

June marked mixed vehicle sales and an uptick in incentives ahead of the July Fourth holiday, while the industry continues to keep an eye on impacts from cyberattacks that halted dealer operations.By Auto Finance News

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Fixit Quick Takes: How to Increase Finance Product Penetration for Maximum Profit and The Future of Digital Finance 13:57

10d ago13:57

13:57

Apple Episode Link: https://podcasts.apple.com/us/podcast/e109-mastering-f-i-in-powersports-with-angela/id1449367603?i=1000642275882 Spotify episode link: https://open.spotify.com/episode/0Kl9C5ZP56RvNxhukRiCNn?si=IXuKrsBYSqKMrCmmsa_y1Q Youtube Link: https://youtu.be/1J-mp5HDgo0 Welcome to another episode of Dealership Fixit! Today, we have Angela …

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Weekly Wrap discussion on rising debt, tech, compliance 8:57

22d ago8:57

8:57

Higher costs for everyday expenses such as gas, groceries and vehicle insurance have prompted many consumers to turn to credit cards, with rising expenses making it harder for consumers buried in debt to qualify for auto loans.By Auto Finance News

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The Liars Club 6-27-24 with Jonathan Hayes of the Seppala Siberian Sleddog Club The Race of Mercy 49:34

20d ago49:34

49:34

Join John Williams and Jonathan Hayes of Seppala Siberian Sleddog Club retracing "The Race of Murch" to Nome Alaska in January 1925 on the 100th year Anniversary.

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Discussion on retail POS lending as an opportunity for lenders 21:30

16d ago21:30

21:30

Point-of-sale financing as an alternative payment method is a growing opportunity for lenders, technology company Pagaya’s President Sanjiv Das says on this episode of “The Buzz” podcast, shared to The Roadmap. According to auto lender and Pagaya partner Ally Financial, POS financing is expected to reach a value of more than $81 billion by 2030.…

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Foxtel Media’s Mark Frain on why improving the customer experience is top of mind for the streaming age 21:22

18d ago21:22

21:22

Foxtel Media CEO Mark Frain dishes on how the customer and advertising experience are shifting amid the proliferation of streaming. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damien Fowler. [00:00:01] Ilyse: And I'm Ilyse Liffreing. [00:00:02] Damian: And w…

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Ep. 9 - Power Hour interview with Rollick about the Future of Buying 36:13

18d ago36:13

36:13

We connected with Chris Yeloushan,who is the VP of Dealer Development. Laura Boccardo, director of marketing was also on the call (not in the pod).By psbpowerhour

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Weekly Wrap discussion on CDK attacks, powersports 7:00

21d ago7:00

7:00

Car dealerships are leaning on manual processes following consecutive cyberattacks against software provider CDK Global last week. In powersports, RV and marine manufacturer Winnebago Industries’ promotional liabilities decreased 26.4% year over year as demand for RVs was sluggish during Q3.By Auto Finance News

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The Liars Club 6-20-24 with John Williams Bob Harkins of Western Maine Guide Service 40:51

23d ago40:51

40:51

John Williams and special guest Bob Harkins with Western Maine Guide Service, talked about Bob's favorite fishing spots around the country and what equipment is needed!!

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Fixit Quick Takes: Unleashing Efficiency with DMS Insights from Justin Quinn 17:38

28d ago17:38

17:38

Focus on improving the process within your DMS. Justin explains how the dealerships' DMS improves your capabilities, facilitates fast customer service, and ensures efficient management of inventory. P.S. Check out the podcast: Subscribe Spotify: https://spoti.fi/3N9lzfg Subscribe Apple Podcast: https://apple.co/43FoanX Subscribe YouTube: https://yo…

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e.l.f. Beauty CMO Kory Marchisotto on betting on women’s love for live sports 20:15

25d ago20:15

20:15

Chief Marketing Officer Kory Marchisotto joins The Current Podcast to discuss why the makeup brand e.l.f. Beauty decided to air a Super Bowl ad, and why other female-driven brands are missing out. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. [0…

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Weekly Wrap discussion on loan production, inflationary pressures 4:30

28d ago4:30

4:30

The auto finance industry is showing slight improvements in affordability and loan production while worsening credit performance and inflationary pressures remain concerns. Auto outstandings held steady above $1.5 trillion in the first quarter, down 0.2% sequentially but up 2.4% year over year. Access to auto credit worsened for the second month in…

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The Liars Club 6-13-24 with Vaughn Clark of the Mt Abram Ski Bike Park 30:53

27d ago30:53

30:53

Join John Williams and special guest Vaughn Clark talking about the summer events at Mt. Abram Bike Park!!

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ADT’s DeLu Jackson on why the marketing funnel is more like an ‘infinity loop’ now 19:20

1M ago19:20

19:20

ADT’s EVP and CMO DeLu Jackson joins The Current Podcast to discuss how the company’s partnership with Major League Baseball’s Miami Marlins reinforces the impact of live sports. Jackson also touches on why the marketing funnel isn’t so much a funnel anymore as it is an “infinity loop.” Episode Transcript Please note, this transcript may contain mi…

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Ep. 8 - PSB takes the Denago lineup for a ride at Glen Helen 28:07

1M ago28:07

28:07

Brendan Baker, PSB editor, visited with Denago Powersports in Southern California in early April to check out its new line-up of youth powersports vehicles, which included an electric ATV and several dirtbikes. The company has been on the gas since it launched last year and has big plans for the tuture. They call it "The Denago Difference." The mac…

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Weekly Wrap discussion on leasing, NAF Summit 7:08

1M ago7:08

7:08

Leasing is picking up in tandem with incentives while used-vehicle values decreased in May — positive signs toward improving affordability. While some measures indicate better deals and lower prices, external costs such as vehicle insurance continue to burden borrowers, especially affecting consumers with lower credit scores.…

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Automotive ROAS: Expert Strategies For Immediate Impact 1:02:31

2M ago1:02:31

1:02:31

Get ready to learn the secrets to maximizing your ROI and ROAS in the automotive and power sports industries with expert insights from Mike Shaug, founder and CEO of Premier Online Marketing. Discover how to avoid negative profitability and set up successful search ad campaigns that truly enhance your bottom line. Mike shares practical tips on reso…

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Fixit Quick Takes: Mastering Digital Marketing in Powersports with Mike Shaug 17:52

1M ago17:52

17:52

Dive into the world of expert advertising strategies in this episode of Fixit Quick Takes, featuring Mike Shaug, the visionary Founder & Owner of Premier Online Marketing. Discover the secrets behind successful powersports dealership advertising as Mike unveils strategies that have transformed the landscape of online marketing in the industry. Lear…

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Crunch Fitness’s Chad Waetzig on getting strong first-party data 27:42

1M ago27:42

27:42

Crunch Fitness' CMO, Chad Waetzig joins The Current Podcast to explore how Crunch is developing their on-demand workout streaming app, how they're leaning into performance marketing versus brand-building and why digital media is the best way to reach its gymgoers. Episode Transcript Please note, this transcript may contain minor inconsistencies com…

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Weekly Wrap discussion on market share, powersports 7:23

1M ago7:23

7:23

Auto lenders were active in the capital markets last month as credit union issuance picked up, while market share among banks and credit unions shifted in the first quarter. In powersports, Canadian manufacturer Bombardier Recreational Products’ North American retail sales fell 5% year over year. Motorhome values, too, fell 9.4% YoY in April while …

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The Liars Club 5-30-24 with Mike DiMauro Amanda Hayley of Fox Walk Adventures 51:20

1M ago51:20

51:20

Join John Williams with Mike DiMauro and Amanda Hayley at Fox Walk Adventure in Blue Hill Maine!!

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Fixit Quick Takes: Shaping the Future with MMI - The Journey of Service Technicians 17:05

2M ago17:05

17:05

"The State of Service Technicians" with Tim Yarborough from the Motorcycle Mechanics Institute (MMI). Host Jacob Berry, a seasoned trade school graduate himself, delves into the evolving world of motorcycle mechanics with Tim, who shares insights from his extensive career in the powersports industry. In this episode, learn about the pathways to bec…

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Intuit’s Dave Raggio on creating a media network for small businesses 18:33

2M ago18:33

18:33

Intuit's Dave Raggio shares why SMB MediaLabs doesn’t own inventory, how it prioritizes privacy for its customers, and the reason consumer and CPG brands are turning to Intuit’s data. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. [00:00:01] Ilys…

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The Liars Club 5-23-24 with Russell Walters of Northern Outdoors John Blunt of Grants Kennebago Camps 46:12

2M ago46:12

46:12

Join John Williams with special guests Russell Walters of Northern Outdoors and John Blunt of Grant's Kennebago Camps, two great destinations in Maine!

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Ep. 7 - Brands That Shine 36:08

2M ago36:08

36:08

In this episode of Power Hour, Brendan and Madelyn speak with Jessica and Gunnar of Brands That Shine and how they have navigated life on the road for three years now. They travel the country in their motorhome visiting with dealers and clients wherever they go. We spoke to them as they wrapped up Bike Week in Daytona, Florida.…

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Fixit Quick Takes: CRM Mastery with Tad Kilgore | Transforming Powersports Sales 15:16

2M ago15:16

15:16

Dive into the transformative world of Customer Relationship Management (CRM) in this edition of Fixit Quick Takes. Join us as we chat with Tad Kilgore, CRM pioneer and co-founder of Traffic Log Pro (TLP) and Dealership Performance 360 (DP360), tools that have revolutionized hundreds of powersports dealerships. In this episode, Tad shares the compel…

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Las Vegas Raiders’ Kristen Banks on marketing to old and new fans alike 21:24

2M ago21:24

21:24

Las Vegas Raiders’ SVP of Marketing Kristen Banks joins The Current Podcast to discuss the importance of balancing old and new fan bases alike, and not just in Las Vegas. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian[00:00:01] Illyse: And I'm Ilyse Liff…

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Weekly Wrap discussion on AI adoption, affordability 7:39

2M ago7:39

7:39

Optimizing efficiency, improving accuracy and customer experience, and automating credit decisions are core uses of artificial intelligence in the auto finance industry as lenders look to grow their portfolios and manage risk.By Auto Finance News

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Fixit Quick Takes - Measure to Improve: Benchmarks & Baselines in Internet Sales 12:41

2M ago12:41

12:41

Explore Key Sales Metrics with Jacob Berry & Angel Hacker: The 5X50% Rule Unpacked Dive into this compact segment from our Dealership Fixit Podcast where Jacob Berry and Angel Hacker break down the intricacies of the 5X50% rule. Discover how to effectively track the customer journey from online interactions to in-store conversions. Learn simple yet…

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NBCUniversal's Alison Levin on strategic audience buying, the power of brand storytelling and the Paris Olympics 19:45

2M ago19:45

19:45

NBCUniversal’s ad president talks upfronts, strategic audiences, brand storytelling, and the Paris Olympics. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm damian Fowler. [00:00:01] Ilyse: And I'm Eileen Sliffering. [00:00:02] Damian: Welcome to this edition of…

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Weekly Wrap discussion on underwriting themes at AFS East 2024 4:56

2M ago4:56

4:56

Several auto lenders had to adjust their underwriting strategies in 2023 to account for worsening credit performance across loans originated in 2021 and 2022, a theme prevalent during Auto Finance Summit East 2024.By Auto Finance News

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The Liars Club 5-10-24 with John Williams John Blunt of Grants Kennebago Camps 45:26

2M ago45:26

45:26

Fly fishing at Grant's Kennebago Camps in Rangeley, Maine with John Williams and John Blunt!!

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Ep. 6 - Kade Rizewnicki on the GM role 12:41

2M ago12:41

12:41

In this episode of Power Hour, Madelyn talks to Kade, who is the general manager of Macomb Powersports in Chesterfield, Michigan. This dealership was our Best-in-Class winner for Service Department excellence in 2023.By psbpowerhour

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Hearst Newspapers’ Michael Irenski on the value of local journalism, keyword blocklists and Popeye 25:58

2M ago25:58

25:58

Hearst Newspaper's Vice President of Programmatic, Mike Irenski, joins The Current Podcast to explore the value of local journalism and what advertisers need to know about it. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. And Ilyse: I'm Ilyse Li…

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Weekly Wrap discussion on Auto Finance Summit East 2024 7:04

2M ago7:04

7:04

Gaining operational efficiencies through artificial intelligence, navigating a challenging EV market and embracing the return of leasing were top themes at Auto Finance Summit East 2024 last week in Nashville.By Auto Finance News

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Eliminate Waste, Maximize ROI: Navigating Google Ads and Marketing Optimization 1:08:39

3M ago1:08:39

1:08:39

Discover how your digital marketing dollars might be slipping through the cracks as Mike Shaug, CEO of Premier Online Marketing gets into the details of hidden waste within Google Ads. We take a special look at the automotive industry, yet the insights discussed are universal, exposing how geo-targeting can be your best defense against irrelevant b…

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Ford’s chief futurist imagines how AI could grow the relationship between drivers and their cars 21:58

2M ago21:58

21:58

Ford’s chief futurist joins The Current Podcast to discuss how preparing for the future is imperative for marketing. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. [00:00:01] Ilyse: And I'm Ilyse Liffreing. [00:00:02] Damian: And welcome to Seaso…

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Ep. 5 - Blackman's Cycle NFT Project 26:18

3M ago26:18

26:18

Brendan Baker talks to Blackman's Cycle in Emmaus, PA, about an interesting idea for selling a very rare motorcycle. Chris Line, marketing director for the dealerships along with his CFO have made a special token called an NFT (non fungible token) to go along with the sale of a rare Aprilia XTrenta 1100 superbike. The bike is #95 of 100 and the tok…

1
Weekly Wrap discussion on earnings, sales 3:32

3M ago3:32

3:32

First-quarter earnings continued to bring mixed results as vehicle sales slowed in April.By Auto Finance News

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The Liars Club 4-18-24 with Mallory Newton of 201 Powersports 35:29

3M ago35:29

35:29

Maine Outdoor Adventure update with John Williams and Mallory Newton owner of 201 Power Sports talking about "The King of The Mountain Hill Climb" at Saddleback Mountain in Rangeley and 201 Power Sports BIG sale...50% of equipment and clothing!!!!!

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Ep. 4 - Let's talk insurance with Zach Materne 28:25

3M ago28:25

28:25

Editor Brendan Baker interviews Apiar Risk Management's Zach Materne to discuss the world of insurance for powersports dealers in today's risky environment. Zach comes from a powersports background and was a dealer principal before joining Apiar, so he knows the unique struggles dealers face and how he can help get them the right coverage.…

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Weekly Wrap discussion on Q1 earnings kickoff 5:11

3M ago5:11

5:11

First-quarter earnings kicked off last week with banks reporting a decline in auto originations. Chase Auto and Wells Fargo Auto’s origination volume decreased year over year in Q1, while outstandings were mixed. Meanwhile, auto credit availability improved across all lender types in March.By Auto Finance News

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Generational insights to help keep your dealership cruising 21:05

3M ago21:05

21:05

Did your dealership ride into the New Year full steam ahead or just roll in on fumes? Either way let’s hit the brakes for a moment! In this podcast we dig into 3 Synchrony consumer studies: Generational Insights In Synch Consumer Monthly Tracker 9th Major Purchase Study These studies provide generational insights, tips and advice to help you steer …