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Daily insight into the growth of a young company called Run Gum. Hosted by Nathan Woods, each day you'll learn what the energy gum company is doing to market and build their business. You get a look into we run our business with the hopes it may help you run yours.
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The #NowClimbing Cybercast follows 2x Olympian and Run Gum CEO Nick Symmonds up and down the tallest mountains in the world. As a youth, Nick had two goals; become an Olympian and climb to the top of Mt. Everest. After a 10+ year career as a professional runner, he how now shifted his focus as he looks to become the first human to break the 4-minute mile barrier and reach earth's tallest peak. Follow along with daily updates from the mountain. Learn more at rungum.com/nowclimbing
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Welcome to the best creative brainstorming session you've ever had. Hosts Alex Garcia & Brian Blum discuss the biggest marketing moves of the week and show you how you can implement these in your own business. Influencer marketing, growth marketing, content marketing - it's all here. Creativity. Breakdowns. Playbooks. Without the fluff.
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1
On The Economy

Jared Bernstein and Ben Spielberg

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Jared Bernstein and Ben Spielberg debunk some false solutions offered in response to real economic problems and discuss policies that can reduce inequality and boost opportunities for low- and middle-income people.
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THE DJ BE EXPERIENCE DJ BE (Diversifiedsound / ATL House Notes / Pop Up House Headz / 4Deep) Home Base: Atlanta, GA Styles: Deep Soulful Afro House + Lounge & Soul. Much can be said of a DJ that plays to win. A DJ, much like a point guard running his team’s offense on the court, brings their A game to any environment, home court advantage or not. This is the playing field for one of Atlanta’s “hardest working house music DJs.” DJ BE, AKA BEasy, electrocutes the atmosphere with pulsating char ...
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In Episode 37, Alex & Brian dive headfirst into the wild world of content. Brian unveils 3 top content retention strategies while breaking down Kanpai’s YT Short content playbook. Meanwhile, Alex breaks down Wimbledon’s insane content machine. How they created 1,000 pieces of content in just 14 days with segments and pillars, and how your brand cou…
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Full notes for this episode at: https://solfate.com/podcast/60 Follow @SolfatePod on Twitter for updates: https://twitter.com/SolfatePod PS: We are happy to announce the launch of our Solfate Drip channel where you can collect Solfate Podcast episodes as digital collectibles! Subscribe to our Drip channel today: drip.haus/solfate (we have some fun …
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Episode 36 is another banger. Alex dives into Bandit Running's disruptive marketing tactic that made them the most talked about brand at the Olympic trials and how your brand can learn from it. Brian dives into Run Club's and breaks down the top 3 most successful run clubs and how brands can learn from their virality. As always, appreciate you all …
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Full notes for this episode at: https://solfate.com/podcast/59 Follow @SolfatePod on Twitter for updates: https://twitter.com/SolfatePod PS: We are happy to announce the launch of our Solfate Drip channel where you can collect Solfate Podcast episodes as digital collectibles! Subscribe to our Drip channel today: drip.haus/solfate (we have some fun …
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In episode 35, Brian breaks down clothing brand Derschutze's viral "skit" content strategy. Alex dives into building your content playbook from A-Z, including 30-day sprint testing strategies, and creating content as a one-person team. This episode is another banger, jam-packed with content ideas, strategies, and some friendly banter. Whether you'r…
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REPLAY of Pop Up House Headz Show (June 2024) Enjoy the Sounds of Deep + Soulful + Afro + Latin + Jackin + House Music on Electronic Sound System WREK 91.1 FM. Live mix by Resident DJ BE + Guest: DJ Yusef Take your Mind, Body and Soul on a Musical Journey. **FOR PROMO USE ONLY** Contact/Booking Info: IG: djbe_392 atlhousenotes@gmail.com www.faceboo…
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In episode 34, Alex and Brian take a deep dive into the essentials of brand content strategy. Alex breaks down key components like audience personas vs customer personas, content types based off the content funnel, and building out a content team. Brian breaks down “healthytips“ content strategy and his juicy insights. This session is packed with e…
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Full notes for this episode at: https://solfate.com/podcast/58 Follow @SolfatePod on Twitter for updates: https://twitter.com/SolfatePod PS: We are happy to announce the launch of our Solfate Drip channel where you can collect Solfate Podcast episodes as digital collectibles! Subscribe to our Drip channel today: drip.haus/solfate (we have some fun …
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In episode 33, Alex and Brian dig into creating a founder brand playbook. Alex talks about which media channels work best at different stages—like top-of-funnel, middle-of-funnel, and bottom-of-funnel content. Brian gets into brainstorming founder brand content ideas, keeping the media funnel strategy in mind. It's a packed session all about strate…
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Full notes for this episode at: https://solfate.com/podcast/57 Follow @SolfatePod on Twitter for updates: https://twitter.com/SolfatePod PS: We are happy to announce the launch of our Solfate Drip channel where you can collect Solfate Podcast episodes as digital collectibles! Subscribe to our Drip channel today: drip.haus/solfate (we have some fun …
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In episode 32, Alex and Brian dive deep into the world of content strategy. Starting with a quick breakdown of Poorboy coffee and a comparison of summer moon coffee. Then breaking down the ON partnership with Zendaya and Brian dissects the success of Underbrush Gum's $1M campaign through 3 pivotal videos at. This episode is jam-packed with content …
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Full notes for this episode at: https://solfate.com/podcast/56 Follow @SolfatePod on Twitter for updates: https://twitter.com/SolfatePod PS: We are happy to announce the launch of our Solfate Drip channel where you can collect Solfate Podcast episodes as digital collectibles! Subscribe to our Drip channel today: drip.haus/solfate (we have some fun …
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In Episode 31, Alex and Brian dive into product launch strategies. They dissect two brands who totally nailed their product launches (Puresport, Liquid IV) and reveal the strategic decisions that led to their substantial successes. Alex also explores the tactic of brands creating multiple Instagram accounts and and gives a play-by-play on Immi rame…
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A conversation with Arnold, the co-founder of Sphere (a payments and banking platform on Solana). PS: We are happy to announce the launch of our Solfate Drip channel where you can collect Solfate Podcast episodes as digital collectibles! Subscribe to our Drip channel today: drip.haus/solfate (we have some fun experiments planned) Summary Arnold sha…
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In episode 30, Alex and Brian pull up seats to drop serious knowledge bombs about content marketing and strategy. Alex spills the tea on his fresh pitch process that netted him a cool 30K followers in less than a month, introduces the "double hook" strategy, and emphasizes the crucial role of pacing and delivery in crafting killer content. Brian, o…
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A conversation with Vibhu, the founder of DRiP.haus, one of the most popular consumer apps in all of crypto (being focused on the creators). We are also happy to announce the launch of our Solfate Drip channel where you can collect Solfate Podcast episodes as digital collectibles! Subscribe to our Drip channel today: drip.haus/solfate (we have some…
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A conversation with Lixin, the founder of Keystone Wallet, an open source hardware wallet that is fully airgapped and has a touchscreen. PS: Checkout the Snapshot newsletter: a byte-sized email newsletter filled with the biggest updates from Solana ecosystem teams and builders. ~5 minute read. Every 2 weeks. 👉 https://solfate.com/snapshot Summary T…
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In this episode, we're breaking down how Strave became the #1 social app for athletes. And their strategy to gain 150M+ users and generate $300M in revenue. Then Brian breaks down how to build an agency. And what makes a successful agency. Why? he's built two successful agencies and his newest agency is quickly becoming one of the top TikTok shop a…
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A conversation with Vlad Toni, the founder of AllDomains, a web3 domain platform on Solana. PS: Checkout the Snapshot newsletter: a byte-sized email newsletter filled with the biggest updates from Solana ecosystem teams and builders. ~5 minute read. Every 2 weeks. 👉 https://solfate.com/snapshot Summary This conversation delves into All Domains' shi…
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Developing a content strategy is incredibly difficult. But it's the core of any growth engine. It impacts your emails, SMS, ads, landing pages, copy, ugc - literally everything if you do it right. So, in the next 48 minutes you'll learn: • The real impact of storytelling and practical advice • A framework to break down any content strategy • Tools …
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A conversation with John Ennis, the founder of NeoSwap, a multi-way trading platform where everyone wins. PS: Checkout the Snapshot newsletter: a byte-sized email newsletter filled with the biggest updates from Solana ecosystem teams and builders. ~5 minute read. Every 2 weeks. 👉 https://solfate.com/snapshot Summary NeoSwap is a platform that aims …
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In this episode, Alex and Brian discuss to frameworks to help you scale your biz. The first is the race-car framework which will help you dissect what it takes to build an efficient growth-engine that scales your brand. Then Brian breaks down a framework he uses to create 300+ pieces of content a month for 8-9 figure brands. As always, appreciate y…
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A conversation with Thorsten, the creator of Luzid, a Solana test validator at light speed. PS: Checkout the Snapshot newsletter: a byte-sized email newsletter filled with the biggest updates from Solana ecosystem teams and builders. ~5 minute read. Every 2 weeks. 👉 https://solfate.com/snapshot Summary Thorsten, the creator of the Luzid validator, …
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John Douillard, D.C., C.A.P., meets with Mario Brainović (the CEO of Aǹalemma Water) for a second interview and another look at the benefits of coherent water. The post Podcast Episode 146: Benefits of Coherent Water with Mario Brainović, Part 2 appeared first on John Douillard's LifeSpa.By Dr. John Douillard, DC, CAP
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So there's a way to find $1M business ideas you can spin up today. And Brian made it very easy by sharing three biz ideas ripe for opportunity. As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week. -------------------- WANT FREE GAME…
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A conversation with Andriy, the founder of AllBridge, a cross-chain bridging protocol that uses stable coins. PS: Checkout the Snapshot newsletter: a byte-sized email newsletter filled with the biggest updates from Solana ecosystem teams and builders. ~5 minute read. Every 2 weeks. 👉 https://solfate.com/snapshot Full show notes: solfate.com/podcast…
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Hostage Tape does $40M in revenue selling mouth tape. And scaled to 8-figures in just a few years. In this episode, we share how to find markets and product ready for innovation. Then how to build the infrastructure to scale. Then Brian dives deep into the enemy framework. And how you can position your brand against an enemy in the market to build …
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Alex and Brian sit down with Rob Oliver, a serial entrepreneur who sold his last brand, Genius Supplements, for $30 million. Rob talks about where to spot new opportunities, how he's building brands going into the future and dishes on the mental ups and downs of building a business. As always, appreciate you all listening, and don't forget to leave…
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Alex and Brian show you how to blow up using TikTok Shop and share brands on track to do over $50M in revenue. Then they break down RAD Global's unique and successful launch with famous Crossfit athlete - Danielle Brandon. While uncovering what make it unique, successful, and one of one. Lastly, they break down Magic Mind's 8-figure funnel. And how…
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REPLAY of Pop Up House Headz Show (April 2024) Enjoy the Sounds of Deep + Soulful + Afro + Latin + Jackin + House Music on Electronic Sound System WREK 91.1 FM. Live mix by Resident DJ BE + Guest: DJ Butta Take your Mind, Body and Soul on a Musical Journey. **FOR PROMO USE ONLY** Contact/Booking Info: IG: djbe_392 atlhousenotes@gmail.com www.facebo…
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You have a vision for a million-dollar brand but then reality sets in... You don't know where to start. How to build a brand book. Or set up a website. How to differentiate yourself in the market. What to create content about. How to get your first 1000 customers. Well, take a breather... Because Oren John came on the episode and I grilled him for …
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A conversation with Matty, the co-founder of Colosseum and former Head of Growth at the Solana Foundation. Full show notes: solfate.com/podcast/48 PS: Checkout the Snapshot newsletter: a byte-sized email newsletter filled with the biggest updates from Solana ecosystem teams and builders. ~5 minute read. Every 2 weeks. 👉 https://solfate.com/snapshot…
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Ever wondered how the conquers of the past took over the world? People like Napolean, Genghis Khan, Steve Jobs...or modern-day greats like Michael Jordan or Arnold Schwarzenegger. And wonder what the difference between you and them is? Or how they became who they became? And if you think hard work is the sole answer - it's not. In this episode, Ben…
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Alex and Brian sit down with Lukas Pakter to give him a full free game episode on how to optimize every part of his DTC clothing brand, SquidHaus. They discuss SEO, landing page optimization, and the power of improving your conversion rate. As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for …
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As promised, this week we're diving deep into Brian Blum's entrepreneurial adventures. From his first entrepreneurship class, to launching his first product (you'll never guess what it was), to working for the San Antonio Spurs, to getting an investment from Mark Cuban and Barbara Corcoran after a successful pitch on Shark Tank - Brian explains how…
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A conversation with Toly, the co-founder of Solana Labs and the Solana blockchain. Full show notes: solfate.com/podcast/47 PS: Checkout the Snapshot newsletter: a byte-sized email newsletter filled with the biggest updates from Solana ecosystem teams and builders. ~5 minute read. Every 2 weeks. 👉 https://solfate.com/snapshot Notes from the show In …
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Who is Alex Garcia, and why do you tune in every week to listen to his marketing advice? In this episode, Brian interviews Alex to dig deep on his long career in the world of content and marketing. Alex shares his successes (and failures) as an entrepreneur over the past decade, including growing The Hustle & My First Million, becoming CMO at The K…
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EPLAY of Pop Up House Headz Show (Feb 2024) Enjoy the Sounds of Deep + Soulful + Afro + Latin + Jackin + House Music on Electronic Sound System WREK 91.1 FM. Live mix by Resident DJ BE + Guest: Calvin Morgan Take your Mind, Body and Soul on a Musical Journey. **FOR PROMO USE ONLY** Contact/Booking Info: IG: djbe_392 atlhousenotes@gmail.com www.face…
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A conversation with Nico, the co-founder of Elusiv. ❤️‍🔥 Click here to mint this episode as an NFT on Solana - solfate.link/mint46 💪 Full show notes: solfate.com/podcast/46 Follow the @SolfatePod show on Twitter for updates. Thanks for listening frens :) Notes from the show Elusiv is a privacy protocol built on Solana that allows users to conduct p…
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Alex and Brian sit down with Kane Kallaway to discuss the secrets to his success after just 1 year of full-time content creation (and why he doesn't care about going viral anymore). They discuss the value of an ENGAGED audience for any entrepreneur or business, the importance of "content minutes", if high production quality REALLY matters, and the …
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JT Barnett - pro hockey player turned content creator and entrepreneur - sits down with Alex and Brian to talk about the parts of content creation that nobody thinks about. Sustainability, scalability, the importance of authenticity in content and creator partnerships, and how to find your winning content playbook. If you're interested in creating …
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Alex and Brian sit down with Matt Halfhill, the founder & CEO of Nice Kicks to get into the weeds of the sneaker industry, and Matt's journey growing Nice Kicks from a niche sneaker blog into sneaker industry powerhouse. In this conversation you’ll hear about the evolution of the blog, shoe industry disruption, and which brands to watch in 2024. As…
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In this episode Alex and Brian sit down with Jordan Rogers, the former Marketing & Brand Director at Nike, who shares his journey from battling addiction to landing his dream role at Nike. Jordan offers an insider look at Nike's branding strategies, collaborations with renowned athletes like Odell Beckham Jr, and breaks down the complicated world o…
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REPLAY of Pop Up House Headz Show (Jan 2024) Enjoy the Sounds of Deep + Soulful + Afro + Latin + Jackin + House Music on Electronic Sound System WREK 91.1 FM. Live mix by Resident DJ BE + Guest: Swift Vidal Take your Mind, Body and Soul on a Musical Journey. **FOR PROMO USE ONLY** Contact/Booking Info: IG: djbe_392 atlhousenotes@gmail.com www.faceb…
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John Douillard, D.C., C.A.P, discusses the importance of deep breathing, having a strong diaphragm, and how your breath impacts whole-body and long-term health. Learn how to breathe your way to better health at home. The post Podcast Episode 143: No More Shallow Breathing! Strengthen Your Diaphragm for Better Health appeared first on John Douillard…
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Alex and Brian talk through how Anduril’s playbook for disrupting the ultimate legacy industry, how Truff Sauce grew from starting as a theme page and reverse engineering your competitors’ funnels. If you enjoyed the show, consider checking out our sponsors below - it's the best way to support the podcast. SPONSORED BY: Marketing Examined - Make sm…
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