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The #1 Ecommerce Podcast for Traffic and Conversion Strategies. The Ecommerce Traffic & Conversion Podcast is specifically for ecommerce CEO's, Executives, Managers, and Marketers who are passionate about improving their SEO, CRO, Reputation, and more. Hosted by Scott Brandley and DJ Sprague, CEO and CMO of Shopper Approved, and co-authors of the book Reputation King.
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Popular LDS Podcast "Latter-Day Lights" gives members of The Church of Jesus Christ of Latter-Day Saints the opportunity to share their stories of inspiration and hope to other members throughout the world. Stories that members share on Latter-Day Lights are very entertaining, and cover a wide range of topics, from tragedy, loss, and overcoming difficult challenges, to miracles, humor, and uplifting conversion experiences! If you have an inspirational story that you'd like to share, hosts Sc ...
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Ecommerce Coffee Break Podcast - Tips & Insights for Everyone Who Sells Online

Become a smarter online seller. We talk ecommerce, digital marketing, technology, AI, and entrepreneurship to help you grow your business.

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Looking for insights and tips from top ecommerce experts and thought leaders on starting and growing your own online business? Then the Ecommerce Coffee Break podcast is for you. It's the show for everyone who sells online. Every week, host and digital marketing veteran Claus Lauter interviews the world's top ecommerce entrepreneurs and marketers. You'll discover proven tactics for better online marketing, more website conversions, and maximum revenue growth for your DTC brand or online stor ...
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In this podcast episode, we talk about why online reputation management is a crucial aspect of building and maintaining a successful ecommerce business. We share how to become the most trusted brand in your space. Our featured guests on the show are Scott Brandley, Founder & CEO, and DJ Sprague, Chief Marketing Officer of ShopperApproved.com. Get y…
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In this episode, we reveal the ultimate blueprint for doubling your online sales. Discover how savvy entrepreneurs are leveraging the power of Shopify and Amazon to create unstoppable multichannel empires. Our featured guest on the show is Adam Shaffer, President at phelpsunited.com Topics discussed in this episode: Why Shopify and Amazon have beco…
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Skyrocket your website's organic traffic and drive more conversions through high-intent blogging! In this episode, we dive into effective SEO and content strategies that Steven Schneider, Co-founder & CEO of TrioSEO has mastered. He shares his journey from a finance student to a successful SEO expert, emphasizing the importance of quality content, …
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In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io. Topics discussed in this episode: Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce m…
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In this episode, Angel Coates shares the heartbreaking loss of losing her husband to a tragic car accident, and how her and her family were able to lean on their knowledge of the gospel and the promise of eternal families to give them peace. Angel also shares how, through this difficult experience she's been able to provide additional comfort and h…
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In this podcast episode, we explore how the 80/20 rule and fractional marketing can boost your business growth. Our featured guest on the show is Torsten Lueddecke, founder and managing director at meinteaminkapstadt.com. Topics discussed in this episode: Why the 80/20 rule (Pareto Principle) is crucial for business growth and productivity How to i…
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Are you looking to drive more traffic, boost conversions, and enhance your online reputation? In this episode, Dr. Robert Cialdini, author of "Influence: The Psychology of Persuasion," explains the principles of social proof and its impact on eCommerce. Discover practical strategies to reduce customer uncertainty and optimize your website with comp…
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In this podcast episode, we discuss why AI is the key for brands to survive in the future of eCommerce. Our featured guest on the show is Valon Xhafa is the Founder of behamics.com Topics discussed in this episode: Why AI is becoming critical for brands to survive in the increasingly competitive e-commerce landscape How the pandemic changed the e-c…
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Have you ever been on the run for your life? In this episode, April Giaugue shares her gripping story of marrying a husband with Schizophrenia, and living for years in a difficult and dangerous world that constantly blurred the lines between reality and fantasy. With the church as her north star, she held on to her faith during the darkest times of…
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In this podcast episode, we explore how to leverage subscriptions and loyalty programs together to boost repeat purchases. Our featured guest on the show is Gabriella Tegen, founder and CEO of Smartrr.com Topics discussed in this episode: Why combining subscriptions and loyalty programs is a powerful strategy for increasing repeat purchases and cus…
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Maximize your eCommerce success by harnessing the power of authority in search and on your website. In this episode, Dr. Robert Cialdini, author of "Influence: The Psychology of Persuasion," discusses the essential principles of authority. Learn how to apply earned and borrowed authority to enhance your online reputation and optimize your eCommerce…
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In this podcast episode, we discuss how to master efficient cross-border e-logistics in Europe and why sustainable logistics is the key to e-commerce success. Our featured guest on the show is Rolando Casanova, Managing Director of Internel.eu Topics discussed in this episode: Why sustainable logistics are crucial for ecommerce success in Europe. H…
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In this episode, Grant Johnson, a psychology student from Southern Virginia University, opens up about his battle with video game addiction and how it affected the world around him, including his mood, motivation, relationships, and even his view of reality. Fortunately, Grant was able to find ways to overcome his addiction, serve a mission, and ge…
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In this podcast episode, we discuss why ecommerce fraud prevention solutions reduce chargebacks and how they improve the shopper experience. Our featured guests on the show are Harish Manepalli, Chief Technology Officer and Tariq Ahmed is Managing Director for Canada at zumigo.com. Topics discussed in this episode: Why card-not-present fraud is a b…
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Ready to transform your eCommerce strategy with proven techniques of online influence and pre-suasion? In this episode, discover how pre-suasion, authority, and social proof can enhance your online presence, boost traffic, and drive more sales. Whether you're an eCommerce CEO, executive, or marketer, this episode is packed with actionable strategie…
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From a young age growing up in a Catholic home, Fred had strong desires to become a priest, but several years into his studies he realized that he had a lot more questions than answers. Fortunately, through a series of inspired events, Fred was able to find the answers he was looking for in The Church of Jesus Christ of Latter-Day Saints, and has b…
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In this podcast episode, I share an update on the Ecommerce Coffee Break Podcast and what’s in the pipeline for the next months. Topics discussed in this episode: Why creating a Spanish version of the podcast will benefit the Spanish-speaking ecommerce community Thoughts on the overwhelming number of Shopify apps available to merchants The current …
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In this podcast episode, we discuss how to tap into the power of AI to create ads and manage ad campaigns for your online store across multiple channels, all in one place. Our featured guest on the show is Mati Ram, CEO at AdScale.com. Topics discussed in this episode: Why third-party cookies are dying and its impact on Google and Facebook ads How …
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Are you ready to transform your marketing strategies and drive more conversions? Learn how to tap into human behavior to boost your eCommerce success. In this episode, we dive into practical tactics and real-world examples to help you influence customer decisions. Nancy Harhut, a top 100 Creative Influencer and social top 50 email marketing leader,…
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In this podcast episode, we discuss AI's Secret Role in Conversational eCommerce. Our featured guest on the show is Marshall Cowan, CEO at Clevertar.com Topics discussed in this episode: What is conversational commerce. How AI is changing DTC customer service. How modern AI enables real two-way conversations. Why traditional e-commerce may be disru…
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Ever wonder how laughter can be a lifeline in the midst of mental health struggles? Join us as we sit down with Brian Boyd, a substitute teacher whose humor and resilience have made him a beloved figure in his community. Brian opens up about his journey, sharing many of the difficult trials and challenges he's had to face throughout his life. Fortu…
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In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.com Topics discussed in this episode: The importance of UGC in the age of privacy policies and algorithm changes Finding and working with…
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Are you ready to master the art of building trust online for your business? Join Scott Brandley and DJ Sprague of Shopper Approved with guest Scott Baradell, the founder of Idea Grove and author of "Trust Signals: Brand Building in a Post-truth World," on this week’s episode of the Ecommerce Traffic & Conversion Podcast. Learn about the connection …
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In this podcast episode, we discuss why first-party data is the new must-have for DTC marketers. Our featured guest on the show is Larry Kim, CEO of Customers.AI Topics discussed in this episode: The growing importance of owning and using first-party data. Why DTC brands need to own their first-party data. How data enrichment helps optimize marketi…
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In this episode, Jordan Robins shares his story of growing up as a young man dealing with seizures and depression, and how God helped to strengthen him in his darkest moments. Jordan also reflects on various experiences throughout his life where he has been able to love, serve, and bless others through the priesthood. *** Please SHARE Jordan's stor…
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In this podcast episode, we discuss how to build a brand community that creates exponential impact. Our featured guest on the show is Raquel Rincon, Partner Success Manager at partnerhero.com. Topics discussed in this episode: How you can organically grow a loyal customer community. How you can leverage existing communities for your products. The b…
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Are you ready to revolutionize your ecommerce strategy? If you’re looking to drive more traffic, boost conversions, and enhance your online reputation, this is the episode for you. In this episode, we’re joined by James Arnold, a leading expert in search-optimized Q&A, as we dive straight into the world of search-optimized Q&A and its impact on eco…
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In this podcast episode, we discuss how to make SEO profitable in 2024 (and how to track if it's even working). Our featured guest on the show is Josh Piepmeier, founder and CEO of Meriwether at meriwether.digital. Sign up to see if your SEO campaigns are profitable at https://trafficlighttracking.com/ Topics discussed in this episode: Why SEO is s…
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In a digital age dominated by clicks, conversions, and customer satisfaction, how can you ensure your brand not only survives but thrives? In this episode, we dive deep into the intricate world of SEO with none other than Michael Cottam, a renowned SEO guru who has transformed the digital strategies of over 1,200 businesses globally. We’ll explore …
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In this special episode, Devin Cummins shares some of the unforeseen obstacles, challenges, and trials, along with several blessings and "God Winks" he's experienced during his travels across Cambodia, Vietnam, Dubai, and even Jerusalem - which is where we caught up with him. Devin's travels definitely give you a different view of the world we live…
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In this podcast episode, we discuss what Shopify brands need to do to succeed on Amazon. Our featured guest on the show is Hristo Arakliev, co-founder and COO of hyperzon.io. Topics discussed in this episode: The value of marketing through multiple channels, not just Amazon Enhancing your Amazon product listing with effective copy, images, and SEO …
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In this podcast episode, we discuss how to rethink your online growth, why less is more, and how you regain control through strategy. Our featured guest on the show is Nicolas Alessandra, Founder at bluedgeusa.com Topics discussed in this episode: Why you need a clear business objective to drive growth How to streamline your online store Why strate…
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In this episode, Devin Cummins talks about his life as a marine, and his journey in the military and law enforcement. He also shares some of his most difficult and darkest times, and how the prompting of a bishop helped to save his life. Devin's story, while seasoned with challenges and trials, is also steeped in resilience, and is a powerful testa…
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In this podcast, we explore leveraging AI-driven ecommerce for business growth through data analysis. Our featured guest on the show is Charles Camisasca, founder at ecommboardroom.com. Topics discussed in this episode: How AI be used to benefit ecommerce businesses What are some challenges of using AI for ecommerce How AI helps ecommerce businesse…
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In this podcast episode, we discuss how to make this years peak shopping season a success with automation and AI. Our featured guest on the show is Mark Simon, VP of Strategy at Celigo.com. Topics discussed in this episode: Importance of automation in peak shopping seasons Challenges faced by smaller companies with automation as they grow Significa…
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Do you want to know the secrets to ecommerce success? Join Scott Brandley and DJ Sprague with guest Linda Bustos, the founder of Ecomideas.com as they discuss the tips and hacks on ecommerce success. Learn about Linda's journey in creating Ecomideas.com as she explains the importance of being innovative and focusing on what users want when building…
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In this podcast episode, we discuss how to maximize your ROAS in Shopify. Our featured guest on the show is Simon Kruger, product owner and marketer at trackifyapp.com Topics discussed in this episode: The most common mistake that affects return on ad spend The crucial metrics in evaluating ad performance What pixels are and why they are important …
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When Michele Green was a little girl living in Vietnam, her town was brutally attacked by escaped convicts from a nearby prison, and most of her family were killed, including her parents. Now an orphan, Michele's life looked bleak. But God had a plan for her that eventually led her to the gospel, and ultimately to the United States. With her new fo…
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In this podcast episode, we unpack the strategies to make your business sale-ready. Our featured guest on the show is Chris Shipferling, Managing Partner at GW Partners and Founding Partner at SouthCol.co Topics discussed in this episode: How to get your business ready to sell at a higher price How to attract potential buyers by making improvements…
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In this podcast episode, we talk about how attribution can help business leaders and executives make smarter decisions about where to spend their marketing money. Our featured guest on the show is David Saxon, CEO of Attribution at attributionapp.com Topics discussed in this episode: Why attribution is crucial for business leaders and executives in…
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What is pre-suasion and how can it positively impact your ecommerce strategy? Join Scott Brandley and DJ Sprague as they discuss the concept of pre-suasion, its impact on search results, and strategies for building a positive online reputation. In this episode, they discuss various studies and surveys conducted to understand consumer behavior, trus…
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Are you struggling to boost your conversion rates? Join Scott Brandley and DJ Sprague as they discuss using behavioral science to improve conversion rates. In this episode, they talk about finding helpful resources such as "Online Influence" by Bas Wouters, which covers behavioral design tips from various experts in the industry. Explore impactful …
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They say doubling your business requires doubling your traffic. What if we take it a step further and compound the results? In this episode, Scott Brandley and DJ Sprague discuss the Six Knowledge Gaps in the Ecommerce industry. They highlight the significance of behavioral science, emphasizing how it influences consumer decisions. They also discus…
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In this podcast episode, we discuss strategies to maximize your business's value when it's time to sell. Our featured guest on the show is Emmett Kilduff, Co-Founder and CEO of thefortiagroup.com Topics discussed in this episode: The process of selling a business Why should you start planning for a business sale early The 7-step M&A process for a s…
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In today’s world where most of the sales happen online, it’s important to develop an effective e-commerce strategy. In the first episode of the E-commerce Traffic and Conversion Podcast, hosts Scott Brandley and DJ Sprague introduce themselves and share their backgrounds in the e-commerce industry. Scott discusses his journey from selling physical …
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Note: This episode discusses various issues that our youth are facing today, including suicide and how to recognize and help those who may be struggling; however, the overall message is positive, and emphasizes faith and hope. ----- In this episode, Jeff Howard, a high-school counselor discusses the alarming mental state of our youth and the diffic…
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In this podcast episode, we discuss how Shopify brands can use WhatsApp for commerce. Our featured guest on the show is Arjun Paul, CEO/Co-Founder of zoko.io. Topics discussed in this episode: Why is WhatsApp becoming popular for ecommerce What's the best way to start using WhatsApp marketing for business How to decide message frequency based on ma…
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In this podcast episode, we discuss how to ensure your business is sales tax compliant. Our featured guest on the show is Matthew Campbell, co-founder at breezyfile.com. Topics discussed in this episode: What are the main requirements for sales tax compliance How does Shopify help merchants with sales tax compliance What makes the US sales tax syst…
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In this podcast episode, we discuss what you should know about website errors and how they are impacting your business. Our featured guest on the show is Kailin Noivo, co-founder of noibu.com. Topics discussed in this episode: Why e-commerce errors matter How to proactively manage errors Strategies, technical integration, Noibu case studies What st…
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In this special follow-up episode, Jerry Paskett shares more information about his near-death experience, his recovery, the psychological battles endured, and the patience and perseverance that have become an integral part of his life. Jerry also shares some of the spiritual insights and lessons he's learned since his experience, and how it's helpe…
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