show episodes
 
Dr. Dawn Graham is the Career Director for Wharton's Executive MBAs, a Licensed Psychologist, former Corporate Recruiter, and Host of the national radio show "Dr. Dawn on Careers" on SiriusXM 132 (Live every Thursday at noon ET). This weekly podcast provides the best career tips and advice from Dr. Dawn and her expert guests. Whether you're in a job search or want to know how to land a promotion or make more money in your work, Dr. Dawn has you covered! Got a question? Now you have a persona ...
 
Top 14 content marketer Christoph Trappe and his guests share tips on how to tell better stories to drive results. Named a top 5 storytelling podcast. Over 100,000 downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Tamara Burkett Andy Crestodina Scott Brinker Seth Godin ... and many more. Check Christoph’s blog at http://authenticstorytelling.net Need a new marketing or content ...
 
Founder and CEO of Back To Business and your host, Katie Dunn is here to help you get a job. And she's not just going to share advice on topics in each episode - she is going to tell you EXACTLY how to do it, because "Here's how" are two of her favorite words! Each episode will have three steps to help you win at your job search! Katie will be with you every step of the way on your job search. She has been a career coach and a recruiter. Helping you get your dream job is her number one prior ...
 
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show series
 
As Dawn says, “Switchers are the future of work.” Meaning, everyone making a career or job change of any kind is switching things up in their career and will benefit from the ideas Dawn shares. As the job market trends away from traditional roles, job seekers need to be even more creative in the way they market themselves to future employers. Dr. D…
 
Jeff Koslofsky and Marc Gawith join Christoph Trappe to discuss:Why live video mattersHow to produce it effectively Other tips to making on air easierHow to repurpose itSign up for Switcher Studio here: https://lnkd.in/eMV2mVe Use TRAPPE1Connect with Jeff here: https://lnkd.in/e9wtaCAConnect with Marc here: https://lnkd.in/evdaBssConnect with Chris…
 
Trent Anderson, of prewrite.com, shares tips on how companies can do better internal communication to keep employees updated and build better culture.Connect with Trent: https://www.linkedin.com/in/growthtrent/Some of the content mentioned on the show:Why executives should consider private podcasting https://anchor.fm/ctrappe/episodes/225-Why-execu…
 
Christoph Trappe joined Doug Wagner on the WMT Radio Morning Show to discuss this topic. This is a replay of the live broadcast from earlier this week. In this crazy COVID year, please stay healthy, sane and balanced. --- Send in a voice message: https://anchor.fm/ctrappe/message
 
It's OPEN Calls all hour with Dr. Dawn and special guest Bill Leonard, the Employment Matchmaker on SiriusXM 132. We talk about how forming a job group can help your search, why doing a pre-mortem is a smart move when looking for a role, and how to turn second place into a win. See acast.com/privacy for privacy and opt-out information.…
 
Bob Burg, author of “The Go-Giver”, joins Christoph Trappe on this episode of the podcast to talk about why giving can help you be more successful in business. It’s a concept that also applies to content marketers and their strategies. Find Bob’s book here: https://amzn.to/3mmaUia Christoph's blog: https://lnkd.in/bDTft_d Need help with your market…
 
Amazon star ratings matter. If we can say our book has 5 out of 5 stars that matters. Even 4.5 is probably okay. But people certainly look at Amazon star ratings to make decision on their purchases. Like with anything on Amazon, there's a method to how Amazon star ratings are calculated and displayed. Christoph Trappe explains on this episode how r…
 
Kathy, of https://www.keepingithuman.com, joins Christoph Trappe on this episode to talk about the importance of improv and humor in your business storytelling. Find more podcast episodes: https://lnkd.in/eYsZuzr Christoph's content performance book: https://authenticstorytelling.net/content-performance-culture-book/ Need help with your marketing? …
 
Sarah Green Carmichael is an editor with Bloomberg Opinion and a former executive editor at Harvard Business Review, where she hosted the HBR Ideacast. She recently wrote a piece in Bloomberg titled “Covid-19 Explodes the Myth That Women Opt Out” and she presents a compelling case for her conclusion that “When women leave the workforce, they’re not…
 
Sarah Willey, a fundraising and marketing professional based in St. Louis, joins Christoph Trappe to discuss how fundraising can work in this increasingly digital world and how organizations can integration new and traditional strategies. Connect with Sarah: https://sarahwilleyllc.com/ Christoph's blog: http://authenticstorytelling.net Other conten…
 
This is audio from my talk at Content Marketing World in 2020 on the topic of ranking in voice search and what you need to consider when it comes to anything voice related. Even more on voice SEO: https://authenticstorytelling.net/voice-seo/ The PowerPoint can be found here: https://www.slideshare.net/ctrappe/how-to-make-sure-your-company-ranks-in-…
 
Chunichi Dragons hitting coach Alonzo Powell is the guest, we talk about the SoftBank Hawks winning the Pacific League Climax Series in a sweep, try to map out a possible path for the Yomiuri Giants to topple the Hawks in the Japan Series, touch on Hayato Sakamoto reaching 2K hits and mention a number of other notes.…
 
Adam Morgan, a top creative and executive creative director at Adobe, joins Christoph Trappe to discuss the importance of creativity on this live recording of the Business Storytelling Podcast. Connect with Adam: https://lnkd.in/efdBCST or https://lnkd.in/eVy5iPT or https://adamwmorgan.com/ Christoph's blog: https://lnkd.in/bDTft_d Christoph's cont…
 
Content expert Sarah Mitchell joins Christoph Trappe on this episode to discuss the state of writing around the globe. How effective is written content? Who focuses on SEO and who doesn't? Who has an editorial calendar And much more form the 2020 State of Writing report. Find the 2020 report here: https://typesetcontent.com/blog/state-of-writing-re…
 
Data scientist Ted Lorenzen joins Christoph Trappe on this live recording of the Business Storytelling Podcast. We cover among other things: What's data science How is it integrated into business and content strategy How did you get into data science What business should use it Connect with Ted here: https://lnkd.in/epTiJWy Find more podcast episod…
 
Jason Bradwell and Christoph Trappe discuss the topic of what kind of marketing plan you actually need - if any. The year 2020 certainly upended many plans so let's discuss how to learn from this. Connect with Jason on Twitter: https://twitter.com/JasonRBradwell Buy a 2020 1-star review shirt here: https://amzn.to/2IuGxYq More podcast episodes: htt…
 
Amazon now allows you to go live and do your own infomercial. Christoph Trappe tried it and shares his experience in this episode. A related article can be found here: http://authenticstorytelling.net/amazon-live-streaming-platform Need help with your Amazon Live implementation? Contact Christoph now: https://authenticstorytelling.net/about/contact…
 
Chantelle Marcelle joins Christoph Trappe on this episode of the Business Storytelling Podcast. Let’s find out how you can use social media to build your brand. Connect with Chantelle Marcelle on Twitter: Twitter.com/ccmarce_writes Chantelle’s website: http://chantellemarcelle.com/ Christoph on Twitter: http://Twitter.com/ctrappe More podcast episo…
 
Sean Creeley, of https://podsights.com, joins me to discuss how to use technology to track podcast advertising conversions. For an article on this podcast topics: https://authenticstorytelling.net/podcast-attribution/ Find more podcast episodes: https://lnkd.in/eYsZuzr Christoph's content performance book: https://authenticstorytelling.net/content-…
 
Christoph Trappe shares how you can easily live tweet your presentation in this podcast episode. There are basically two ways: Schedule posts at the approximate time Have a team member live tweet while watching you Related article: https://authenticstorytelling.net/another-way-share-presentation-live-tweet/ Find more podcast episodes: https://lnkd.…
 
Nick Goellner of https://www.makingchips.com/ joins Christoph Trappe on this livestream recording of the Business Storytelling Podcast to discuss the topic. Connect with Nick on LinkedIn: https://lnkd.in/dvNFGhu Christoph's Content Performance Culture Book: https://lnkd.in/ekVACUG Christoph's blog: https://lnkd.in/bDTft_d More podcast episodes: htt…
 
A big thank you to all of our military professionals and transitioning veterans - this episode's for you! Have you considered a portfolio career? Or used Google's MOS translater to make your resume more relatable to corporations? What about LinkedIn's new Career Explorer tool? These tips and more with special guest Melissa Washington, Navy Veteran …
 
Katie Brunette of Lessonly joins Christoph Trappe on this Business Storytelling Podcast episode to discuss this topic. For more episodes: https://lnkd.in/eYsZuzr Katie on Linkedin: https://lnkd.in/eYcFghj Lessonly: https://www.lessonly.com/ Christoph's content performance book: https://authenticstorytelling.net/content-performance-culture-book/ Nee…
 
Michelle Ngome of the African-American Marketing Association joins Christoph Trappe on this livestream recording of the Business Storytelling Podcast to discuss the topic. We discuss how to build diverse teams and how to be aware to diverse issues in your marketing. Connect with her on LinkedIn here: https://lnkd.in/eCPfq-h Christoph’s blog: https:…
 
The election in the United States in 2020 certainly was emotional. Content nonstop on a gazillion channels fueled the fire. In this episode Christoph Trappe discusses what marketers can learn to entice more and better emotions in their next campaigns and projects. Christoph's content performance book: https://authenticstorytelling.net/content-perfo…
 
Author and thought leader Seth Godin joins Christoph Trappe to discuss his latest book - “The Practice: Ship Creative Work.” It’s a book about finding your voice, how perfectionism has nothing to do with being perfect, how to ship your work and more. Get his book here. https://amzn.to/3oiqPjq --- Send in a voice message: https://anchor.fm/ctrappe/m…
 
Cruce Saunders, Principal and Founder of [A] – http://simplea.com, joins Christoph Trappe on this episode of the Business Storytelling Podcast. Join Cruce and other content leaders at [A] in the [A]cademy to learn more about content intelligence and content engineering: https://bit.ly/2HFndY0 More podcast episodes: https://lnkd.in/eiUSn7h --- Send …
 
Hawks slugger Wladimir Coco Balentien is the guest, we discuss SoftBank winning the Pacific League pennant and the Yomiuri Giants taking the Central League title, look at the hottest and coldest teams of October in the Mini Trax segment, touch on the draft, the Hanshin exodus and then handle some HighHeat.…
 
Casey Stanton, of http://cmox.co, joins me on this episode to discuss how companies should go about calculating cost of customer acquisition. For more podcast episodes: http://authenticstorytelling.net/podcast To connect with Host Christoph Trappe: http://authenticstorytelling.net/christoph-trappe What are your thoughts? Leave a voice message and I…
 
Canva.com has really helped me create more and more images. Even though I'm not a designer. I just learned how to easily remove background from images and wanted to share this with you. For the video version with images: http://authenticstorytelling.net/remove-background-image Christoph's content performance book: https://lnkd.in/e3dWVd5 Need help …
 
Brenden Mulligan of http://podpage.com joins me to discuss the topic and also shares how you can easily use his product to automate your podcast website. This podcast can be found here: http://authenticstorytelling.net/podcast Christoph's content performance book: https://authenticstorytelling.net/content-performance-culture-book/ Need help with yo…
 
Tim Hanse, content expert based in the Netherlands, joined Christoph Trappe on this episode to talk about what content migration is, why you should practice good content migration and how it can help drive results. Connect with Tim on LinkedIn: https://www.linkedin.com/in/tghanse/ Christoph's blog: http://authenticstorytelling.net Christoph's conte…
 
Todd Cochrane, of http://blubrry.com, joins Christoph Trappe on this episode to discuss how private podcasting works and why company leadership should consider creating private podcasts to reach employees. Christoph's blog: https://lnkd.in/bDTft_d Need help with your marketing or are you looking for your next CMO or CCO, reach out to Christoph toda…
 
Author Sarah Townsend joins Christoph Trappe on this episode to talk about better partnerships and related topics. Find her book here. https://amzn.to/3e3nKPy Read Christoph’s blog here: http://authenticstorytelling.net Need help with marketing or are you looking for your next CMO or CCO? Contact Christoph here https://authenticstorytelling.net/abo…
 
My site was recently hacked and became a victim of the Japanese Keyword Hack. This episode discusses what happened, how to try to prevent it and how to move forward from an attack. A related article can be found here. Need help with your marketing or are you looking for your next CMO or CCO? Contact Christoph now at ctrappe@gmail.com. Christoph is …
 
BayStars reliever Spencer Patton is the guest, we discuss DeNA skipper Alex Ramirez stepping down from Yokohama, look at whatâ��s left of the league races, focusing on Yudai Ono and the Dragons taking control of second place in the Central and the push for second in the Pacific, then touch on the Hisashi Iwakuma retirement and other notes.…
 
Mark Schaefer, author of “Marketing Rebellion,” joins Christoph Trappe on the show to share how marketing is changing and how companies need to think more about making a human impression than getting an advertising impression. His book can be found here. https://amzn.to/3mbvwJR. Mark’s blog: http://businessgrow.com/blog. More podcast episodes: http…
 
Dr. Dawn welcomes special guest Lisa Gevelber, VP of Grow with Google who shares the MANY programs her team has implemented at Google to help professionals at ALL levels reskill, upskill and land well-paying roles both at Google and within their local communities in IT, Project Management and UX Design. Plus, learn about why there are so many jobs …
 
We previously discussed marketing certificates here: https://lnkd.in/dp5CgYg On this episode, Azad joins me to discuss the importance of formal degrees. You can connect with him on Twitter here: https://lnkd.in/dJgqyYh What are your thoughts? --- Send in a voice message: https://anchor.fm/ctrappe/message…
 
PAFL Chat Podcast Grand Final Edition is here! After a massive first season, Dezza & Hammo finish with an absolutely EPIC episode. In this episode, we speak with the man who was one of the founding members of the ANZCHAM "Grand Final Day Party" in Manila, Michael Templeton, 3 x Brisbane Lions Premiership Player Mal Michael and Carlton Premiership P…
 
My website was hit by malware for the second time in two years and I wanted to share what my back up plan is to still reach out to prospects and audience members even with the website being down for a little while. If you need help with your marketing strategy and implementation, contact me now: ctrappe@gmail.com--- Send in a voice message: https:/…
 
We discuss the issues Black working moms are facing and she introduces me to the idea of “ambient belonging”. Listen up! You’ll learn a thing or two, just as I did! Christine Michel Carter is the Associate Editor for ModernMom, a Senior Contributor to ForbesWomen and her work has been featured in Time and Parents magazines. Big brands seek her out …
 
Chief Culture Officer James Mayhew joins me to discuss common miscommunication issues that teams face and how to overcome them. Connect with him here: http://JamesMayhew.com Christoph’s blog can be found here: http://authenticstorytelling.net --- Send in a voice message: https://anchor.fm/ctrappe/message…
 
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