Discover the strategies and stories behind the rise of multi-location empires, from humble beginnings to industry domination. From the founder of a global franchise to the local entrepreneur with a string of successful ventures, uncover the entrepreneurial spirit that drives their success.
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The OrderUp - A Multi-unit Operations Management Show is a podcast dedicated to running better operations. It is a mix of interviews with industry leaders, current events, and original content.
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Right now, millions of people are tuning into podcasts to be entertained, educated and inspired by creators just like you. But committing to a podcast is tough. The number one way podcasts grow is word of mouth, so how do you create a show worth talking about? How else can you reach bigger audiences? And how do you eventually convert that audience into revenue? This is the Subject Matter podcast, a show for aspiring creators wanting to build with audio. Hosted by Ben Bradbury, every episode ...
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This week on Empire builders we interview Catherine Knabb - Network in Action (NIA), CEO | Owner | Network Leader
40:03
40:03
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis hosts Catherine Knabb, an independent franchise consultant with over 30 years of experience across various industries. Catherine shares her insights into franchise consulting, the importance of informed decision-making, and the unique challenges faced by prospective franchisee…
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This week on Empire builders we interview Josh Chernikoff - EdSales Elevation Experience, Founder | Lead Generator | Coach
57:44
57:44
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is thrilled to introduce our guest, Josh Chernikoff, a seasoned entrepreneur with a rich background in education and youth enrichment programs. In this episode, Josh shares his journey from sports broadcasting to founding and scaling multiple successful businesses. Key Points …
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This week on Empire builders we interview Allison Welch - As You Wish Lifestyle, Founder & Franchisor
21:34
21:34
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is thrilled to introduce our guest, Allison Welch, CEO and founder of As You Wish Lifestyle. In this episode, Allison shares her journey of creating an on-demand personal assistant and event planning company, navigating through the challenges of starting a business, and expand…
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This week on Empire builders we interview Brandon E. Duplessis - Unicorn Business Funding, Founder
25:01
25:01
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is thrilled to introduce our guest, Brandon Duplessis, founder of Unicorn Business Funding. Brandon shares his incredible journey from professional basketball to establishing a successful financial empowerment company, offering insights into overcoming challenges and achieving…
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This week on Empire builders we interview Thomas Belongia A.K.A Tommy B - BIGGBY COFFEE, Franchise Owner/Operator
56:20
56:20
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is thrilled to introduce our guest, Thomas Belongia, also known as Tommy B. Tommy B, an area developer and Franchise Owner for Biggby Coffee, who shares his intriguing journey from France to Wisconsin and offers deep insights into the world of franchise operations. Key Points …
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This week on Empire builders we interview Orhan Veli - Saladworks, Multi-Unit Franchisee
1:01:56
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is thrilled to introduce our guest, Orhan Veli, a franchisee of SaladWorks, a quick-service restaurant specializing in healthy eating, primarily salads. Orhan shares his journey from finance to managing multiple SaladWorks locations, offering insights into the challenges and t…
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This week on Empire builders we interview Mark Schnurman - Author , Coach and the Founder of The Perfect Franchise
46:07
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is thrilled to introduce our guest, Mark Schnurman, the "Franchise Career Coach & President" of The Perfect Franchise. Mark shares his journey from franchise consultant to establishing a successful business helping individuals determine if owning a franchise is right for them.…
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This week on Empire builders we interview Matt Wood - Fractional CHRO | Trainer, Consultant | Former Military Professional | Franchise Co-Owner
40:38
40:38
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is thrilled to introduce our guest, Matt Wood, an entrepreneur with a dynamic background. Matt shares his journey from military service to franchising with 30 Minute Hit, a women-only kickboxing and boxing HIIT circuit. Key Points Discussed: Introduction to Matt Wood: Involvem…
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This week on Empire builders we interview Marc Millet - Multi-Unit Baskin-Robbins Franchisee
37:02
37:02
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Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is excited to welcome Marc Millet, the owner of Millet Desserts Inc., a Baskin Robbins franchisee. Marc shares insights from his journey in the dessert franchise industry, from joining the family business to expanding to multiple locations. Key Points Discussed: Introduction t…
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This week on Empire builders we interview Eric Johnson - Principal Broker, First Choice Business Brokers-Silicon Valley West.
34:01
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Welcome to another episode of "Empire Builders: Scaling Success One Location at a Time," where host Tommy Yionoulis interviews Eric Johnson, a seasoned entrepreneur and business broker with a remarkable portfolio spanning 54 companies across 23 industries. Eric shares insights from his strategy of acquiring and merging businesses within similar sec…
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This week on Empire builders we interview Abtin Hashemian - 20 Years of Operations Leadership in the Food & Beverage Industry
53:20
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Welcome to the first episode of Empire Builders! Today, Tommy Yionoulis is excited to welcome Abtin Hashemian, an experienced leader in multi-unit franchise operations. Abtin shares insights from his extensive experience in the franchise industry, managing operations for Subway and a local poke concept in Southern California. Key Points Discussed: …
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99 - Interview With Dr. Bob - VP Of Products At Epic IO
56:47
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In this episode, I interview Dr. Bob the inventor of the Epic IO Aura, an automatic room disinfection tool that kills 99.9% of viruses, bacteria, and fungi on all surfaces totally chemical-free. To learn more about the Epic IO Aura and get access to the OpsAnalitica Only discount, https://opsanalitica.com/epicio/To learn more about Opsanalitica, go…
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98 - Interview With Nick Moschetti - GM Of The Brown Palace Hotel
1:18:56
1:18:56
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In this episode Tommy Interviews Nick Moschetti, GM Of The Brown Palace HotelTo learn more - Click Here: https://www.brownpalace.com/To learn more about OpsAnalitica Click Here: https://opsanalitica.comBy Tommy Yionoulis and Erik Tversland
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97 - Interview With Joe Dominiak - President And COO Of ARC Group Inc
1:04:29
1:04:29
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In this episode Tommy Interviews Joe Dominiak, President And COO Of ARC Group IncTo learn more - Click Here: https://arcgrpinc.com/To learn more about OpsAnalitica Click Here: https://opsanalitica.comBy Tommy Yionoulis and Erik Tversland
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96 - Interview With Chris Williams - Director Of Training And Culture At Walk - Ons
1:14:46
1:14:46
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In this episode Tommy Interviews Chris Williams, Director Of Training And Culture At Walk - OnsTo learn more - Click Here: https://walk-ons.com/To learn more about OpsAnalitica Click Here: https://opsanalitica.comBy Tommy Yionoulis and Erik Tversland
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95 - Interview With Mohamed Abdelaziz - Assistant General Manager Four Seasons
35:39
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In this episode Tommy Interviews Mohamed Abdelaziz, Assistant General Manager Four SeasonsTo learn more - Click Here: https://www.fourseasons.com/sharmelsheikh/?seo=google_local_sha1_emeaTo learn more about OpsAnalitica Click Here: https://opsanalitica.comBy Tommy Yionoulis and Erik Tversland
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S7 Ep11: Tommy Yionoulis: How Merging Creativity And Discipline Makes You More Consistent
37:14
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It’s not exciting, it’s not sexy but managing your operations is going to make you a more consistent creator and reduce stress. How? Tommy Yionoulis unpacks his playbook. Tommy is the Founder of OpsAnalitica, the easy-to-manage operations analytics platform, that helps business owners identify and remediate problems, in real-time. Ben and Tommy get…
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94 - Interview With Chris Matherne - Above Store Leader Take - 5 Oil
38:01
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In this episode Tommy Interviews Chris Matherne, Above Store Leader Take - 5 OilTo learn more - Click Here: https://www.take5oilchange.com/To learn more about OpsAnalitica Click Here: https://opsanalitica.comBy Tommy Yionoulis and Erik Tversland
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Storytelling isn’t a nice-to-have, it’s the fuel that powers creators and operators. Find out how to harness the power of narrative. Ben dives into a five-minute breakdown of how to narratives builds culture, asks some questions designed to guide you towards your North Star, and offers up practical ways of how to shape your storytelling for your un…
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93 - Interview With Rob Carpenter - Founder At Valyant AI
52:18
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In this episode Tommy interviews Rob Carpenter, Founder At Valyant AITo learn more - Click Here: https://valyant.ai/To learn more about OpsAnalitica Click Here: https://opsanalitica.comBy Tommy Yionoulis and Erik Tversland
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S7 Ep9: The Role of Social in your Media Ecosystem
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Why is your social media like a department store? Ben gets into it in this five-minute run down. There are plenty of social media strategies out there but as a creator what do you really want from your posts? Ben goes through picking a channel, creating your content flywheel, and using your feeds to lead your audience to even more of your content. …
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92 - Interview With Susan Barry - Founder Hive Marketing
1:06:04
1:06:04
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In this episode Tommy Interviews Susan Barry, Founder of Hive Marketing and The Top Floor Podcast.To learn more - Click Here: https://topfloorpodcast.comTo learn more - Click here: https://hive-marketing.comTo learn more about OpsAnalitica Click Here: https://OpsAnalitica.comBy Tommy Yionoulis and Erik Tversland
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S7 Ep8: Why Data Matters To Your Media Business
5:13
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What’s the most valuable resource in the world? That’s right, data. Find out how to use it to drive your media business. When you own your data, you own the ability to attract sponsorship, address audience pain points and create the kind of content your listeners are really looking for. Ben gets into how and why first-party data is where it all sta…
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Why do some people seem to pack so much more into their day? The secret is learning to scale your time. Ben unpacks how. Whether you’re a creator or operator, learning how to manage your time effectively is key to success. In this five minute run-through, Ben shares how to repurpose content, why one plus one equals three, and what exactly he means …
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S7 EP6: How to Beat Creator Isolation and Build Brand Relationships With Grace Murray, Fohr.
50:38
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Being a creator can be isolating. And for brands to get the best from creators, they need support. Find out how Grace is bridging the brand/creator gap at Fohr. Fohr is the ambassador marketing company on a mission to create better brand/influencer partnerships. Ben and Grace dig into why building connection between influencers and brands is the se…
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S7 EP5: How to Keep Your Audience Hooked, With Mike Piddock, Glisser.
44:25
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Mike is the founder of Glisser, the award winning virtual and hybrid event platform. Hear how a post-pandemic world pushed video to the top of the agenda. Ben talks to Mike about their experiences of working together when Ben was fresh out of university, why working from home allowed people more time to get into video, and why you should think less…
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S7 EP4: Jeremy Enns Unpacks The Secrets of Podcast Marketing
45:01
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Jeremy Enns never made it big as a musician but he’s channeled his creativity in other ways, building a podcast marketing hub. As founder of the Podcast Marketing Academy, Jeremy offers podcasters a step-by-step podcast growth plan that takes the guesswork out of growing their show. He joins Ben as they discuss how Jeremy built his courses based on…
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S7 EP3: SquadCast: How Zach Moreno Is Smashing The Barriers to Creativity
24:50
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From sculptor to engineer, Zach Moreno loves crossing creative disciplines. Now he’s channeling all his talents into SquadCast. Find out how. SquadCast.fm is the cloud recording platform encouraging creativity and collaboration. Over the last 5 years SquadCast has become a pillar in the podcast community, empowering thousands of podcast hosts acros…
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S7 EP2: Podcast Marketing: Why Michael Kadin Believes Conflict Is Where Great Ideas Grow
35:44
35:44
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Welcome to season 7 of Subject Matter, the show giving creators the scoop on how to build, grow and monetize your podcast. This first episode is a banger. Ben meets Michael Kadin, the Founder and CEO whose company, RedCircle, has just recently raised $6 million in funding. RedCircle is a podcast platform helping indie creators distribute their pod,…
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S7 EP1 Tom Webster: Why It’s Time For Audio To Take On TikTok
51:35
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Tom Webster loves podcasts, which explains why he’s so good at them. Here Tom downloads his wisdom on getting great at interviews, and how he learnt from the best. Ben and Tom get into why growing up listening to radio greats like Larry King sparked a passion for connection through audio, his research on the future of podcasting, and unlocking the …
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S6 EP48: 6 Key Lessons For Podcasters and Your Chance to Win a FREE Podcast Audit and Masterclass
9:15
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Season 6 is a wrap. But before Ben signs off, he’s got 6 key takeaways ALL aspiring podcasters need. Plus the chance to win a professional audit and masterclass for your show. Ben takes you through the most important and highly actionable insights from Season 6 of Subject Matter. Dedicated to helping creators build, grow and monetize podcasts, tune…
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S6 EP47: 3 Tools To Improve Your Consumption
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To be a great podcaster you need to be a great consumer. Find out how to consume the kind of content that’s going to inspire your process. In this super quick run through, Ben goes through the 20% rule, plus 3 tools that are going to help you hyper focus on the kind of content that really matters. And if you want to get into conversation with Ben, …
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S6 EP46: How to Grow a Podcast: YouTube Packaging
8:07
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What happens when audio and video interact? For podcasters the answer is: growth opportunity. YouTube’s powerful algorithm is a huge opportunity for audio creators and in this 5-minute, highly actionable episode, Ben goes through why this platform can help drive podcast downloads. You’ll hear how to package videos, and some of the tools you’ll need…
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S6 EP45: Why Shareability is How Podcasters Win
4:26
4:26
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What’s the benchmark for podcast success? When a listener loves your work so much, they want to share it with their best friend. Find out how to make your audio highly shareable. In this 5-minute run through, Ben Bradbury talks to budding podcasters on how to create content with your vertical in mind, how to avoid being seen as too promotional, and…
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The final piece of the brand identity puzzle. How to build your brand persona. Join Ben Bradbury in the last of this highly actionable series on branding. With real life examples of creators following the brand identity process, Ben talks though how brand values help you construct a persona, how story archetypes help define your mission, and how po…
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S6 EP43: Personal Brand: Utilizing Your Brand Values
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7:03
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Chosen the brand identity that fits your personality? Now it’s time to leverage your values. In part 2 of this brand identity series, Ben shows you how. Ben gets straight into how your brand values should be at the heart of every communication you have with your audience, informing your choice of subject matter, tone of voice and even your artwork.…
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S6 EP42: Personal Brand: Picking a Brand Identity - Archetypes
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How do you decide on brand identity? Don’t reinvent the wheel. In the first of 3 episodes, Ben Bradbury offers highly actionable takeaways for creating your personal brand identity. Ben explores the wisdom from Ancient Greece to Shakespeare. Discussing how story archetypes have helped us explain and predict human behavior. Characters like the Sage,…
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S6 EP41: Workweek Case Study: Turning Online Thought Leadership Into Offline Community
6:20
6:20
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How do you connect with your audience? You think of your podcast as the tip of the spear, building your offline community through online leadership. Ben introduces a creator doing exactly that. Nicole Casperson is the journalist behind Humans of Fintech, a weekly podcast digging into stories from diverse leaders in the world of Fintech. But her pod…
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S6 EP40: The Audio Advantage: Exploring Nuance
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5:08
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What’s the advantage of creating with audio? One of the biggest advantages is the ability to explore nuance and replicate the beauty of conversation. While it is important to maintain a good signal to noise ratio with both audio and writing, there really is no substitute for in-depth conversation to help unravel an idea. Join Ben as he discusses wh…
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97% of podcasts are consumed within a week of publishing. Consistency counts when it comes to building your RSS Feed momentum, and when you build momentum, you can improve your chances of organically growing your audience. Join Ben as he discusses methods to scale your time while still producing more content, and increase the amount of hits on your…
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S6 EP38: Live Your Message: Drawing from Personal Experience to Create Compelling Content
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What’s the best way to create your most compelling content? Drawing from your own personal experience can be a game changer in engaging your audience. In this episode, join Ben as he draws upon his own experience on why “living your message” can be the most authentic way to determine the best topics for your content. Be a part of the conversation a…
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S6 EP37: Improve Your Communication by Removing Your “Crutch Words”
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How can we improve the communication we have with our audience? Boosting our signal to noise ratio by removing “crutch words” can improve our communication and grow our show. Join Ben for his takes on improving your signal to noise ratio to help grow your podcast’s audience. Be a part of the conversation and follow Ben: twitter.com/benbradbury_ Ben…
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S6 EP36: Podcast Marketing Academy: Reaching Your Target Demographic
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With so many channels of social engagement available, finding the right option for your podcast’s community can be daunting. In this Q&A with Jeremy Enns’ Podcast Marketing Community, we discuss how you can find the right channel of engagement for your podcast’s audience. Join Ben and company as they discuss targeting the proper channels for your p…
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S6 EP35: Podcast Marketing Academy: Maximize Your Market Through Discoverability
9:34
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Let’s face it, the truth is discoverability sucks and can be a barrier to growing your podcast’s audience. Alongside Jeremy Enns’ Podcast Marketing Community, Ben explains how you can produce a podcast with discoverability in mind to maximize your market. Join Ben as he shares his insights on better ways to package and deliver your podcast’s conten…
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S6 EP34: Podcast Marketing Academy: Optimize Production to Grow Your Podcast
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So you have a podcast, but how do you find the time to market it? In conjunction with Jeremy Enns’ Podcast Marketing Community, Ben dives into streamlining your production processes to free up the time to market and grow your podcast effectively. Join Ben as he explains how to structure your production team and divide labor, as well as how to effic…
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S6 EP33: Podcast Growth: How to Choose The Right Audience For Your Podcast
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How do you grow your podcast? In this 5-minute run through, Ben talks about why audiences love choosing a niche and how you can leverage that for your show. Join Ben as he sets the scene with a brief media history lesson, before diving into two highly actionable playbooks to make sure you’re hitting the right audience for your podcast. Want to join…
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S6 EP32: Podcast Growth: What Podcast Format is Best For You?
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How do you know what type of podcast format works best for you? Ben offers up four choices, plus the pros and cons of each. Get ready to grow your podcast. Join Ben as he unpacks four very different podcast formats. While there are no wrong answers, you’ll want to figure out which one plays to your unique strengths as a creator and which feels like…
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S6 EP31: Podcast Growth: Building a Community With Your Podcast Listeners
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How do you grow a podcast? You engage with your audience. But that’s hard when Apple and Spotify don’t have those capabilities. Ben has the answers. Join Ben as he takes a look at how to grow a community, why he believes podcast platforms will eventually help, rather than hinder, community growth, and why you must always go where your audience go, …
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S6 EP30: Podcast Growth: How Often Should I Publish My Podcast?
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How do you grow a podcast? Ben shares his experience on podcast frequency and the one thing you need to remember when it comes to podcast cadence. Join Ben as he unpacks lessons from some of the biggest names in podcasts, shares some hacks to help you avoid content burnout, and gets into the numbers. If you’re a podcaster or want to get into audio,…
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S6 EP29: How To Grow a Podcast By Playing To Your Strengths
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6:58
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How do you grow your audience? Start by recognizing your podcast is as unique as you are. When you start looking inwards and understanding what you bring to your show that no-one else can, then you can start building on your strengths. How to go about it? Ben’s got some ideas. Tune in and download his knowledge in this all action, all signal episod…
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