This is the #1 podcast for mastering Amazon FBA and propelling your e-commerce journey. Join Andy, a seasoned Amazon seller and full-time entrepreneur, as he unpacks the secrets of building a successful online business through private label products and Amazon FBA strategies. In this podcast, you'll dive deep into the world of e-commerce, exploring topics like product sourcing, branding, SEO optimization, and Amazon's ever-evolving marketplace. Whether you're a beginner looking to start your ...
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The University of Florida Warrington College of Business is proud to present its first ever podcast: We Are Warrington. We Are Warrington helps young business leaders discover what is possible by highlighting stories from the Warrington community about the University of Florida experience, business industry insights, innovative research, and more. Hosted by Andy Lord, the podcast is available on Apple Podcasts, Spotify, YouTube, and in the Warrington Newsroom. New episodes are released on th ...
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LVB Presents is the insider's guide to the world of Voice Over. Hosted by London Voice Boutique founder, Steph Thompson, this series will take you on a little journey behind the scenes every Friday with some of our actors so that you can get a taste of what goes on in this world – all the funny stories, advice and useful insights on how to navigate this industry.
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Amazon Quick Tip: How do you know there is enough momentum to place another order?
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In this Amazon Quick Tip, I answer this question: How do you know there is enough momentum to place another order? Especially if your product takes 45 days or more to arrive. ⬇️ Click to view my available resources! https://andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and re…
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#354 - Launching a brand as Mothers in the UK with Cat and Laura from Doddl
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In this episode, Cat and Laura, co-founders of Doddl, share their journey of launching a brand inspired by their experiences as mothers in the UK. They discuss how their children's eating habits led to the creation of ergonomic utensils designed to support kids' motor skills and independence during meals. The conversation touches on balancing mothe…
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Amazon Quick Tip: I have products that are not selling as well as expected, is it okay to still leave these products available on my storefront?
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In this Amazon Quick Tip, I answer this question: I have products that are not selling as well as expected. But to provide customers more options, is it okay to still leave these products available on my Amazon storefront but not run PPC on them? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/…
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#353 - Get more shots on goal by using short form content with Connor Hance from Enhance Pickleball
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In this episode, I sit down with Connor Hance from Enhance Pickleball to discuss the power of short-form content in boosting your online presence. Connor shares how creating quick, engaging content can help you get more "shots on goal," increasing visibility and driving more traffic to your brand. We dive into strategies that leverage platforms lik…
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Amazon Quick Tip: How much PPC budget I should keep aside per month?
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In this Amazon Quick Tip, I answer this question: Having a hard time predicting what PPC budget I should keep aside per month. Could you also dive into your PPC optimization services and how to figure out if it’s a right fit? ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: …
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Amazon Quick Tip: How do you know how to price your product when there’s a huge range in your market? I’m struggling to determine the pricing for my product.
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In this Amazon Quick Tip, I answer this question: I know you preach a premium pricing strategy, but how do you know how to price your product when there’s a huge range in your market? I’m struggling to determine the pricing for my product. ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=0139…
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Amazon Quick Tip: How do you calculate the inbound fee when sending to multiple locations?
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In this Amazon Quick Tip, I answer how to calculate the inbound fee when sending to multiple locations. ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resources mentioned in this episode may no longer be offered. Please …
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#352 - Where to focus your time when you don’t have a big team to help you
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Starting your Amazon business is a lot like having your first child—you learn by doing. In this episode, I discuss where to focus your time when you don’t have a big team to support you. For small business owners who feel overwhelmed and unsure where to direct their efforts, I offer practical tips on prioritizing your tasks. With constant demands a…
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#351 - Interview with Mina Elias - TikTok Shop
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With billions of people using TikTok daily, the platform has quickly transformed into a powerful search engine and dynamic shopfront. Recognizing this shift, TikTok Shop is becoming an essential part of modern e-commerce strategies. In this episode, I talk with Mina Elias about the potential of TikTok Shop and how it can enhance your Amazon busines…
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#350 - How to Restock Amazon FBA Inventory: Keep Your Sales Flowing without Suffering Ranking
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Effective inventory management is crucial for maintaining a successful business on Amazon. In this episode, I discuss how to determine the optimal amount of inventory to order. I explain the Reorder Point Formula and recommend examining reports like FBA Inventory and Restock Inventory. My key tip is to ensure you're not only reordering based on cur…
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#349 - How to Liquidate Amazon FBA Inventory: Get Your Money Back on Your Losing Products
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Liquidation involves selling your inventory at a reduced price to recover some of your initial investment. Reasons for liquidation can include overstock, poor sales performance, and changes in consumer demand. Holding onto inventory can tie up your capital, making liquidation a way to cut your losses. In this episode, I discuss how to determine if …
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#348 - 5 Wins from our PPC Agency Clients in 2024
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In this episode, I share five significant client wins from our PPC agency. I'll detail the results we achieved and the exact strategies we used to reach those goals. Covering the full spectrum, from smaller clients to those we helped reach $11 million in sales on Amazon. ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard…
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#347 - Things don’t work because you don’t
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As competition intensifies on Amazon, it's crucial to elevate your game. To identify your strengths and weaknesses, a SWOT analysis is essential. If you're struggling to achieve the desired results, it's likely due to a gap in the necessary skills for success. In this episode, I discuss the importance of conducting a SWOT analysis and how it can he…
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#346 - Is Amazon FBA Dead? The Reality in 2024 with These CRAZY Fee Updates!
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Since 2020, I've been getting the same question: "Andy, is Amazon FBA dead? These fee updates are crazy!" In this episode, I address this pressing question and provide an updated perspective for 2024. Despite Amazon increasing FBA fulfillment fees by an average of 5.2%, third-party sellers grew by 18% in Q4 of 2024. You can still be successful on A…
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#345 - How to get your money back from Amazon lost inventory
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If you're not on top of your FBA shipments, some units may go missing because Amazon occasionally loses inventory. In this episode, I discuss how you can get reimbursed for lost inventory. Amazon won't automatically compensate you for missing items—you have to request reimbursement. However, it’s not as simple as sending a message. You need to prov…
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#344 - You need to create a “moat” around your brand like Harley Davidson and Zappos
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In medieval times, a moat protected castles from enemies. In 2024 and beyond, creating a "moat" around your brand is essential for success in e-commerce. It's no longer enough to have a great product; you need to give your market compelling reasons to purchase your products and remain loyal to your community long-term. In this episode, I discuss st…
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#343 - It’s easier to appeal to a specific someone than to everyone
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Just because a market is saturated doesn't mean you can't be successful. Success comes from differentiating yourself—being special, better, and resonating deeply with a specific audience. This process begins with identifying your ideal customer avatar, which involves understanding the unique needs, preferences, and pain points of your target audien…
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#342 - 6 Common Amazon FBA Mistakes and How to Avoid Them
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In this episode, I talk about the six common Amazon FBA mistakes people make: Inaccurate product research Ignoring Amazon's fees Poor inventory management Neglecting product listing optimization Poor PPC advertising management Ignoring Amazon's policies ⬇️ Click to view my available resources! https://www.andyisom.com/ Sellerboard: http://sellerboa…
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#341 - Are mold fees worth it or should you prove the product idea with what the supplier has available?
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In this episode, I address a question from my weekly Q&A call: “Should I pay the mold fees and create a fully customized product, or should I simply sell what my supplier already has in stock?” I share the three key advantages of having a unique product, helping you make informed decisions about your product strategy. ⬇️ Click to view my available …
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#340 - We are getting $4 cost per order using this advertising method on Amazon
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If you're doing the private label business model, you know how important Amazon PPC is, however, it's getting more and more competitive. It's harder to convert people through this plus advertising costs continue to rise. To beat competition, you have to be more creative when advertising your product. In this episode, I talk about the effectiveness …
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#339 - Why adding variations is vital to your product's success
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In this episode, we dive into the crucial role of product variations in building brand equity and customer trust. When a listing offers only one style, size, or color, it may lack brand appeal and hinder brand establishment. Using Geometry as a case study, we explore why adding variations is vital to the success of your products. ⬇️ Click to view m…
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#338 - Interview with Owais Amin - My Head of PPC and Operations at Weavos
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In this episode, I chat with Owais Amin, our agency partner, about our Amazon strategy, the services we provide clients, and how we can support you in navigating the e-commerce landscape. We also discuss how our partnership began, along with Owais's background and extensive experience in selling on Amazon. We also explore Owais' advice: "Learn comm…
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#337 - I started doing this one thing every day for 20 minutes
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A new powerful practice has elevated my day-to-day performance, yoga. In this episode, I share my experience with incorporating 20 minutes of yoga into my mornings and the profound impact it has had on my performance. I love good and effective routines that enhance productivity, and yoga has become as a game-changer for me. ⬇️ Click to view my avai…
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#336 - What can we learn about expensive cars and happiness
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In this episode, I talk about what we can learn about expensive cars and their impact on happiness and finances. Comparing a $90,000 SUV to a $20,000 family car, I discuss the pitfalls of financing vehicles, which can cost up to $120,000 over time due to depreciation and interest. Shifting perspectives, I talk about the alternative: investing that …
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#335 - Student Interview with Brandon - We sold $100,000 but wanted to quit
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In this episode, I sit down with Brandon, a student from my coaching program, to discuss his inspiring journey from launching his first few SKUs to surpassing $100,000 in sales. We delve into Brandon's motivations for starting his entrepreneurial journey and his unwavering passion for business. ⬇️ Click to view my available resources! https://www.a…
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