Join Vin, Varren, Mia, and Freya on an extraordinary journey through the mysterious Missing Moment in the captivating Pathfinder 2e adventure path "Gatewalkers." Get ready for thrilling encounters, epic quests, and unimaginable discoveries. Don't miss a single moment of this thrilling show!
…
continue reading
"Skyfire" is an epic tale set in a world where the skies hold both danger and untamed power. Led by Captain Serenity, a courageous and determined leader, a crew of sky pirates defies oppressive forces to fight for freedom and challenge the status quo. As they navigate lightning-laden storms, engage in breathtaking aerial battles, and uncover treacherous secrets, their audacious acts of rebellion set in motion a chain of events that will reshape the destiny of the skies forever.
…
continue reading
Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
[REPLAY] Unlocking the Power of Product Operations with Dan Corbin
40:17
40:17
Play later
Play later
Lists
Like
Liked
40:17
How can product operations drive efficiency and data-driven decision-making in your organization? In this replay episode of the Pragmatic Product Chat Series, host Rebecca Kalogeris revisits her insightful conversation with Dan Corbin, a seasoned product management advocate and instructor at Pragmatic Institute. Dan discusses the critical role of p…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Mapping the Chaos: Integrating Customer Feedback into Product Development | Christoph Steinlehner
37:47
37:47
Play later
Play later
Lists
Like
Liked
37:47
How can teams navigate the chaos of product development and effectively integrate customer feedback? In this episode of the Pragmatic Product Chat Series, host Rebecca Kalogeris sits down with Christoph Steinlehner, a product management consultant and expert with over 20 years of experience in design and product development. Christoph shares his st…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
The Power of Storytelling in Content Marketing | Rachel Hernandez
41:49
41:49
Play later
Play later
Lists
Like
Liked
41:49
How can brands use storytelling to create authentic and engaging content? In this captivating episode of the Pragmatic Product Chat Series, host Rebecca Kalogeris speaks with Rachel Hernandez, Director of Brand Strategy at Nextnet Media. Rachel, a seasoned professional in digital content and content marketing, shares her insights on the transformat…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Building Winning Teams with James Scouller
48:57
48:57
Play later
Play later
Lists
Like
Liked
48:57
How can senior leadership teams overcome hurdles and improve collaboration? In this enlightening episode of the Pragmatic Product Chat Series, host Rebecca Kalogeris sits down with James Scouller, a distinguished leadership coach, author, and former CEO with over 47 years of experience. James shares his deep insights into building and leading winni…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Unlocking the Power of Experiential Marketing | Sheila Rondeau
37:06
37:06
Play later
Play later
Lists
Like
Liked
37:06
How can experiential marketing drive purchases and foster personal connections in B2B marketing? Join us for an engaging episode of the Pragmatic Product Chat Series, where host Rebecca Kalogeris interviews Sheila Rondeau, CEO of MogXP. With a rich background in marketing and experiential marketing, Sheila shares her insights on the importance of m…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Harnessing AI for Human-Centered Product Development | Cal Al-Dhubaib
41:56
41:56
Play later
Play later
Lists
Like
Liked
41:56
How can AI be responsibly integrated into product development to meet ethical standards and human needs? Join us for an insightful episode of the Pragmatic Product Chat Series, where host Rebecca Kalogeris interviews Cal Al-Dhubaib, a leading data scientist and entrepreneur specializing in responsible AI. Discover the challenges and solutions in le…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Key Traits of Successful Product Managers | Paul Young
53:46
53:46
Play later
Play later
Lists
Like
Liked
53:46
What makes a product manager truly successful? Join us as we explore the key traits of successful product managers with Paul Young, a seasoned expert and former Vice President of Product Management at Pragmatic Institute. Discover how understanding market problems, fostering emotional intelligence, and strategic thinking can drive transformation wi…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Throwback - The 10 Commandments of Product Marketing
44:55
44:55
Play later
Play later
Lists
Like
Liked
44:55
How do you define product marketing? Francisco Bram, head of product and growth at Uber Eats, joins our host Rebecca Kalogeris, VP of marketing and product strategy for Pragmatic Institute, to chat about how he and Uber Eats defines this essential role, as well as the 10 commandments of product marketing. You don't want to miss this one!…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
What’s Stopping You From Your Nxt? A Conversation with Author Cindy Carrillo
55:21
55:21
Play later
Play later
Lists
Like
Liked
55:21
“Finding your nxt is about you initiating a change, not a change that happens to you,” - Cindy Carrillo What if you left your business, your career as you knew it, and started a ranch? That’d probably be a pretty big change for most people. It certainly was for our guest this week, Cindy Carrillo. Our host Rebecca Kalorgeris, interviews Cindy, and …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Customer-Centric Marketing Strategies for Business Growth with Mark Donnigan
58:04
58:04
Play later
Play later
Lists
Like
Liked
58:04
Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager or Product Marketer certification here "In Marketing, our job is to keep our ear very close to the ground, understand the process, listen to the buyers, listen to the customer, and always be thinkin…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
GrandPad's AI-Powered Approach to Senior Tech with Isaac Lien, Co-founder and Chief AI & Innovation Officer at GrandPad
27:54
27:54
Play later
Play later
Lists
Like
Liked
27:54
Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager or Product Marketer certification here “The first thing I would recommend everyone to do who has an interest in the AI space, and I think lots of people have an interest in this space, is you should…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Mastering Market Segmentation and Value-Based Pricing I Mark Stiving
30:12
30:12
Play later
Play later
Lists
Like
Liked
30:12
How can product managers blend pricing strategy, market segmentation, and portfolio? Mark Stiving, Pragmatic Institute Instructor and pricing expert, offers practical advice to help product professionals elevate their pricing strategies and deliver value for customers. In this interview, Mark shares his extensive knowledge and unique perspective on…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
From Physician to Serial Tech Entrepreneur: What It Takes to Lead with Dr. Jonathan Baktari
37:16
37:16
Play later
Play later
Lists
Like
Liked
37:16
“When you truly grasp the impact of your words, actions, and behavior, that awareness fundamentally transforms your approach to everything.”– Dr. Jonathan Baktari, Healthcare CEO, Entrepreneur, Speaker In this episode of the Pragmatic Product Chats series, host Rebecca Kalogeris engages in an insightful discussion with Dr. Jonathan Baktari, a seaso…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Mastering Recurring Revenue with Amanda Northcutt, CEO of Level Up Creator
36:01
36:01
Play later
Play later
Lists
Like
Liked
36:01
“If you’re potential customers aren’t aware that they have a problem and you have a solution, your sales cycle is so much longer and so much more painful." Amanda Northcutt, CEO of Level Up Creators Join us for an insightful conversation with Amanda Northcutt, CEO of Level Up Creators, as she dives deep into the world of recurring revenue and subsc…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Working with Engineers: How Product and Engineering Can Help Each Other with Dan Corbin
32:13
32:13
Play later
Play later
Lists
Like
Liked
32:13
“There are certain things that product managers sometimes unintentionally do, or things they don't realize they do, that have really negative cascading impacts for engineers." Dan Corbin, Product Management Leader and Instructor at Pragmatic Institute In this episode, we dive deep into the dynamics between product managers and engineering teams wit…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Inside the Quality Engineering Hub at Mattel with Tim Trapp, Director of Quality Engineering at Mattel, Inc.
51:08
51:08
Play later
Play later
Lists
Like
Liked
51:08
“Consumers are our most valuable treasure trove of information, along with online reviews and some other data sets.” -Tim Trapp, Director of Quality Engineering at Mattel, Inc. In this episode, Tim shares all about product quality, specifically what can be learned from Mattel regarding the implementation of key product quality measures. Discussion …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Mastering the Art of Interviewing with Jordan Burton, Professional Interviewer and Executive Trainer
40:43
40:43
Play later
Play later
Lists
Like
Liked
40:43
✅ Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA 📚 Learn more about us: https://www.pragmaticinstitute.com/ 🚀 Start your Product Manager or Product Marketer certification here “What you notice is that the real nuggets that you get, the parts of the story that really shed light on a candidate's exceptional fit or lack of fit for…
…
continue reading
This episode was edited by Biz. Check her out on Facebook and Soundcloud: Please support us by buying us a ko-fi or going to Patreon! Join the Discord! Find out more about the game from skaldstale.com or at the website rondeaucreator.com Music by Tabletop Audio Original Compositions from Harry Scannell Tracks Used: Skyfire Theme…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Strategies for Building the Perfect Product Team with Amruta Moktali
34:49
34:49
Play later
Play later
Lists
Like
Liked
34:49
✅ Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA 📚 Learn more about us: https://www.pragmaticinstitute.com/ 🚀 Start your Product Manager or Product Marketer certification here “If you have teams, go figure out what drives every single person on the team and make sure you are addressing their needs. Those are extremely important…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Maximizing Impact: The Power of Strategic Early User Programs with Neil Baron and Rod Griffith
47:24
47:24
Play later
Play later
Lists
Like
Liked
47:24
Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager or Product Marketer certification here “It's all about setting up the right expectations with the company or the early user. So, it's not just giving it to them. It’s about being clear about what yo…
…
continue reading
Content Warning: Self Harm - After dealing with Syanne, Shou searches for their companions to inform them that Syanne may blow their cover, especially since they've become aware of a bounty being placed on them. This episode was edited by Biz. Check her out on Facebook and Soundcloud: Please support us by buying us a ko-fi or going to Patreon! Join…
…
continue reading
Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugtarchedas on Instagram / tiktok playing Varren - Human Amnesiac Thaumaturge Misfit, @Misfit_Playland across all socials playing Mia Kitsune Oracle Christopher Rondeau, @skaldstale across socials playing Vin Tien, the …
…
continue reading
The party is still in a deadly battle with Kaneepo the Slim. Can they save Mia from becoming the Thin Man's Bride? Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugtarchedas on Instagram / tiktok playing Varren - Human Amnesiac Thaumaturge Misfit, @Misfit_Playland a…
…
continue reading
The party splits! Realizing they have different ways to spend their downtime, they explore the city of Shadowbay. This episode was edited by Biz. Check her out on Facebook and Soundcloud: Please support us by buying us a ko-fi or going to Patreon! Join the Discord! Find out more about the game from skaldstale.com or at the website rondeaucreator.co…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Behind the Click: Merging Psychology with Digital Optimization with Jon MacDonald
40:13
40:13
Play later
Play later
Lists
Like
Liked
40:13
“There are so many factors that really affect conversion that start before a customer even begins to think about purchasing from a brand. Every element of a brand's website tells the consumer something about what you do and impacts if the consumer buys from you.” Jon MacDonald, founder of The Good and author of Behind the Click In this episode of P…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Transforming Your Products with Community Insight with Jake McKee, Community-Driven Product Expert
44:31
44:31
Play later
Play later
Lists
Like
Liked
44:31
“Community-driven product development is not just about getting feedback, but about integrating community members and customers into the product development cycle itself.” Jake McKee, Community Driven Product Management Leader In this episode of Product Chats, we welcome Jake McKee, pioneer in community-driven product innovation. Jake delves into t…
…
continue reading
The Skyfire Pirates set sail for Shadowbay to negotiate the sale of their most recent treasure haul. However, as they approach the bustling port, they realize that their troubles are far from over, encountering unforeseen challenges beyond a simple transaction and a chance for some rest and relaxation. This episode was edited by Biz. Check her out …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Just Make Yourself Numb - Ashen Snow S1E16
41:08
41:08
Play later
Play later
Lists
Like
Liked
41:08
Varren has reunited with the party, but not everyone is happy to see him on the eve of fighting Kaneepo the Slim. Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugtarchedas on Instagram / tiktok playing Varren - Human Amnesiac Thaumaturge Misfit, @Misfit_Playland ac…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Harnessing the Power of AI for Product Marketing with Anubhav Rao, Product Marketing Pro
28:47
28:47
Play later
Play later
Lists
Like
Liked
28:47
“If product managers are supposed to put a product on the shelf, product marketing is supposed to take it off the shelf.” Anubhav Rao, Product Marketing at AWS In this episode of Product Chats, we are joined by Anubhav Rao, Product Marketer at Amazon Web Services (AWS) for a discussion on the implications of AI in product marketing. Anubhav highlig…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
The Secrets to our Past - Ashen Snow S1E15
52:28
52:28
Play later
Play later
Lists
Like
Liked
52:28
Varren must make an important decision as he faces Kaneepo the Slim alone while his party is lost in the Thinlands. Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugtarchedas on Instagram / tiktok playing Varren - Human Amnesiac Thaumaturge Misfit, @Misfit_Playland …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Leveraging Digital Twins to Enhance Your Product Processes with Sean Gigremosa
42:08
42:08
Play later
Play later
Lists
Like
Liked
42:08
"Just start! People are going to hate your product at the start, but you will learn, and you will get better. Failure is a way of learning." - Sean Gigremosa, Product Leader and CEO of Claritiv In this episode of Product Chats, we are joined by Sean Gigremosa, a product leader, agile expert, innovation enthusiast, self-described product management …
…
continue reading
The party is split! Can they handle the prisoners of Kaneepo the Slim? Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugtarchedas on Instagram / tiktok playing Varren - Human Amnesiac Thaumaturge Misfit, @Misfit_Playland across all socials playing Mia Kitsune Oracle…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Gathering and Leveraging Competitor Intelligence Effectively with Steve Gielda
41:56
41:56
Play later
Play later
Lists
Like
Liked
41:56
“Are we better than the competition, equal to the competition, or not as good as the competition? Do we know? Sales teams can help us answer these questions.” Steve Gielda, President and co-founder of Ignite Selling In this episode of Product Chats, we are joined by Steve Gielda, President and co-founder of Ignite Selling, a global sales training, …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Bridging the Trust Gap between Sales and Product Marketing with Brady Jensen
46:56
46:56
Play later
Play later
Lists
Like
Liked
46:56
“If you become the truth teller, the honest broker, the person that's going to come in, and if anybody says, ‘what does the market think?’ and you’ve got the right answer to it – that’s a quick trip to being invited to all the C-suite meetings.” Brady Jensen, founder of Aggregate Insights In this episode of Product Chats, we are joined by Brady Jen…
…
continue reading
With the startling revelation that Kaneepo is on the hunt for a bride, our valiant heroes embark on a daring mission to thwart his plans within the depths of his sinister lair. Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugtarchedas on Instagram / tiktok playing …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How to Innovate on Purpose with Diane Pierson
53:47
53:47
Play later
Play later
Lists
Like
Liked
53:47
“If you’re a product manager or product marketer, and you hear your leaders say ‘I want some real innovation this year. I want to see some new thinking.’ We hear that a lot, and they mean it. We all mean it. But what do you do about it? And that's where having an innovation framework comes in." Diane Pierson, author of How to Innovate on Purpose In…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Birds are Better than Dogs - Ashen Snow S1E12
43:51
43:51
Play later
Play later
Lists
Like
Liked
43:51
Despite strained relationships, the heroes endeavor to navigate the intricate Thinlands in search of Kaneepo the Slim. Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugtarchedas on Instagram / tiktok playing Varren - Human Amnesiac Thaumaturge Misfit, @Misfit_Playla…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Why Prioritizing Problems Over Features is the Answer with Tiffany Johnson
30:56
30:56
Play later
Play later
Lists
Like
Liked
30:56
Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager certification here "Often your merchants and your partners are trying to solve the same problem, they just might have a different idea on how to get there." – Tiffany Wear Johnson, Chief Product Off…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Transforming Business Goals with Customer Experience Insights: An Interview with Erin Knobler
50:04
50:04
Play later
Play later
Lists
Like
Liked
50:04
Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager certification here "The best CX is often when you can meet your customers exactly where they are. For example, if your customer persona is busy and unable to engage with email easily, offering phone…
…
continue reading
Amid a heated argument, a member of the Pathfinder party undergoes a sudden and unexpected metamorphosis, sending shockwaves through the story and reshaping the dynamics of their adventuring group. Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugtarchedas on Instag…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Decoding the Language of Innovation in Product with Will Scott
37:13
37:13
Play later
Play later
Lists
Like
Liked
37:13
Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager certification here "Disruptive innovation is when a company gets into a new category for them and attempts to engage customers on a different level or via a different set of products." – Will Scott,…
…
continue reading
The daring Gatewalkers embark on a thrilling quest, each grappling with elusive clues. Their mission: safeguard Mia from the elusive Kaneepo the Slim. Get ready for a suspense-packed journey where every step counts! Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernathy half-elf magus. Archedas, @Archedas2, ugt…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
From Outputs to Outcomes: David Lifson’s Playbook on Bridging Outcomes and Strategy in Product Management
38:59
38:59
Play later
Play later
Lists
Like
Liked
38:59
Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager certification here “We can try to take a hypothesis-based mindset to the product that we're trying to build or the ideas that we have or the strategy that we have, and use things like user research …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
ChatGPT and the Future of Product Management: An Expert Panel Discussion
48:22
48:22
Play later
Play later
Lists
Like
Liked
48:22
“My hope is that for product leaders and product managers is that in five years time you look back and you say, ‘tools like this have allowed me to free up my time so that I can do more high value work.’” - Paul Young How will ChatGPT impact product professionals? Since the growing popularity of powerful AI tools is dominating the tech news, we’re …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How to Hone Your Product Release Stories to Make You Irresistible to the Media
30:27
30:27
Play later
Play later
Lists
Like
Liked
30:27
Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Marketer certification here "Journalists are story builders, and you have to always be aware that what you're releasing has to fit the narrative of the story." – Mickie Kennedy In this episode of Product Ch…
…
continue reading
In the depths of Seven Arches, the party investigates Kaneepo the Slim, navigating through shadows and secrets. Meanwhile, Vin contends with an unsettling entity within, a personal struggle echoing the mysteries concealed in the heart of their investigation. Featuring Aubrey Knotts, @MadQueenCosplay everywhere on the internet playing Freya Abernath…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Leveraging Podcasts for Effective Product Marketing with Tom Schwab, Chief Evangelist Officer at Interview Valet
37:35
37:35
Play later
Play later
Lists
Like
Liked
37:35
"Marketing is starting a conversation with someone that could be a great client." - Tom Schwab, Chief Evangelist Officer at Interview Valet Tom Schwab is a trailblazer in the world of online marketing. With his extensive experience working with over 700 leading brands, Tom brings a wealth of knowledge and practical insight to the table. His role as…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Make Sure Your Product Management Strategy is Data-Driven for 2024: Insights from Mike Smart
41:43
41:43
Play later
Play later
Lists
Like
Liked
41:43
"Data is the key to your success in this. Getting data about how your product is being used, getting data about the market and or customers or potential customers validation points on that data is absolutely crucial." - Mike Smart Mike Smart is a seasoned product consultant specializing in accelerating product sales growth and developing market-dri…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Unlocking Success through Strategic Partnerships with EdTech Leader, Josey Borman
40:46
40:46
Play later
Play later
Lists
Like
Liked
40:46
"As a product leader, you want to be able to come to the table with information that will get you heard. Sometimes it's less storytelling, more data, and really knowing your audience and knowing who you are working with and the way in which they will receive information best." - Josey Borman In this episode of the Pragmatic Product Chat Series, we …
…
continue reading
“When they say you lost on price, that’s not a good enough answer. You have to peel the onion. You have to do the work to uncover the real answer” – Spencer Dent In this replay episode of Pragmatic Live, we are joined by co-Founder of Clozd—a leading provider of technology and services for win-loss analysis. Key topics discussed include: The Impact…
…
continue reading