Welcome to Lotus Spirit Animal Reiki where we discuss how to be reiki with your pets and the animal kingdom and do guided meditations together.
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This podcast is an excuse to reach out to amazing badass people living incredible lives and interview them! Are you looking for some extra ideas and guidance for take better care of yourself? Are you interested in philanthropy and local charities? Do you find it motivating to hear stories of people that have overcome adversity and are now leading the lives that you dream of?? Do you need to be more Resilient and Bullet Proof in your pursuit of that audacious life? Tune in!
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Welcome to Earned, an influencer marketing podcast by CreatorIQ. In this series, Conor Begley, Chief Strategy Officer at CreatorIQ, sits down with esteemed industry leaders, exploring the minds—and marketing strategies—behind the most successful brands in creator-led marketing. In each episode, we dive into our guest’s background, as they walk us through the unique—and often unexpected—journey that led them to landing their dream role. We discuss their tried-and-true marketing philosophies, ...
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The Storytellers, hosted by Grace Sammon, focuses on individuals who choose to leave their mark on the world through the art of story. Each episode engages guests and listeners in the story behind the story of authors, artists, reporters and others who leave a legacy of storytelling. Applying her years of experience as an educator, entrepreneur, author, and storyteller herself, Grace brings to listeners an intimate one-on-one experience with her guests. http://www.gracesammon.net/ @Copyright ...
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In Ep. 140 of Earned, Conor sits down with Paul Jauregui, co-founder of viral makeup brush brand BK Beauty. To start, Paul unpacks the remarkable journey of building a successful beauty brand with his wife, professional makeup artist and YouTube sensation Lisa J, from her early days as a makeup artist at MAC Cosmetics, to building a community of ov…
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In Ep. 139 of Earned, Conor sits down with Jenna Habayeb, CMO of trendy, washable rug brand Ruggable. To start, Jenna unpacks how she transitioned from a career in the beauty industry with Ipsy to the innovative world of home decor at Ruggable. We discuss the complexities and differences when it comes to marketing home decor compared to beauty prod…
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138 - David Jones, The Brandtech Group, and Heather Kehrberg, Amazon
33:55
33:55
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In this week’s special double episode of Earned, we hear from both David Jones, founder and CEO of the Brandtech Group, and Heather Kehrberg, Director of Amazon Ads Creative Studios. To start, David Jones discusses the transformative impact of generative AI on the marketing and advertising industries. From founding the BrandTech Group in 2015 to ac…
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In Ep. 137 of Earned, Conor sits down with Chris Harrington, the newly appointed CEO of CreatorIQ, for an in-depth conversation about his remarkable journey and strategic vision for the influencer marketing industry. Chris opens up about his rigorous evaluation process, CreatorIQ’s growth potential and alignment with his strategic vision. Drawing o…
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In Ep. 136 of Earned, Conor sits down with Noella Gabriel, co-founder and global president of ELEMIS—the UK-based skincare line with beloved, collagen-powered products that helped the brand achieve an 87% YoY EMV growth. To start, we dive into Noella’s early years which were marked by an intense focus on voice training, and learn how this period of…
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135 - Julie Haleluk, Amazon Shopping Videos
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Recorded live from the Cannes Lions International Festival of Creativity, this week’s guest host Chris Curtis, Global Head of Strategic Accounts at CreatorIQ, sits down with Julie Haleluk, Global Head of Growth for Amazon Shopping Videos. To start, we dive into the transformative world of shoppable video content and its impact on digital marketing.…
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EPISODE 45 with Sheila Athens, Jan Heidrich-Rice, Christine Gunderson, and Zelly Ruskin
27:43
27:43
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This episode shines a light on women’s fiction stories filled with characters that will delight, challenge, and engage you. With stories of ghosts both real and imagined, these books tell tales of panic attacks, writing careers, deep personal secrets, adoption, and mystery! This special episode is made possible through a collaboration with “Twelve …
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134 - Gregory Galant, Muck Rack and The Shorty Awards
35:24
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In Ep. 134 of Earned, Conor sits down with Gregory Galant, co-founder and CEO of innovative PR-software company Muck Rack and The Shorty Awards—the first award show to honor digital and social media content. To start, we dive into Greg’s early adventures in podcasting before unpacking his role in reshaping the public relations landscape. Greg share…
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In Ep. 133 of Earned, Conor sits down with Neahle Jones, VP of US Consumer Engagement for L'Oréal’s Consumer Product Division. To start, we dive into L'Oréal’s tried-and-true strategies for crafting authentic and accessible content—including leveraging creative material and influencer collaborations. Neahle discusses how L'Oréal shifted from follow…
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EPISODE 44 with Nancie Abuhaidar, Charlotte Rains Dixon, Sharon Dukett, and Ann Goltz
31:15
31:15
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Join these authors as they share their newest books filled with exotic and lush landscapes, personal and professional battles, high-tech crimes, and fractured families. Greed, betrayal, virtue, science, and sentiment fill these debut books. We explore the books and these authors’ journey to book launch. This special episode is made possible through…
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In Ep. 132 of Earned, Conor sits down with Kim Larson, Global Managing Director & Head of YouTube Creators. To start, we dive into Kim’s career at Jamba Juice and Google, which helped shape her interest in diverse global markets and growing niche communities. We pivot to YouTube, and Kim explains how the platform’s monetization strategies empower c…
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In Ep. 131 of Earned, Conor sits down with Bridget Dolan, Managing Director of the YouTube Shopping division. To start, we explore how the creator economy has evolved on YouTube and unpack its significant influence on e-commerce. Bridget explains how creators, viewers, and brands are entwined in a symbiotic relationship that's reshaping retail thro…
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In Ep. 130 of Earned, Conor sits down with Peter Thomas Roth—founder and CEO of his beloved, namesake skincare brand, Peter Thomas Roth. To start, we dive into how Peter’s problem-solving formulas for acne and anti-aging have propelled his products to top-shelf status. Peter then walks us through his brand's evolution and shares how he leverages so…
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EPISODE 43 with D. J. Green, Ross Hightower, Deb Heim, Ginny Rorby, and Peggy Joque Williams
30:17
30:17
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This episode delights with a witch who must master her powers; a girl who must prove that an entire greenhouse of plants is witnesses to a crime; a young girl ill-equipped for the world of King Louis the XIV’s court; and, a family story that explores how we define progress and speaks to the impact of man’s impact on geology and vice versa. In this …
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In Ep. 129 of Earned, Conor sits down with Brad Schultz, co-founder and CMO of BeatBox. To start, we dive into how Brad and his high school buddy Justin Fenchel (fellow co-founder and CEO of BeatBox) evolved from teenage business enthusiasts to the masterminds behind a beverage revolution. Brad pulls back the curtain around the pair’s experience on…
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CreatorIQ Connect Europe | Trailblazing Beyond Beauty: How e.l.f. Stays On The Cutting Edge of Culture.
38:17
38:17
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In this Earned x CreatorIQ Connect Europe session, Conor introduces Kory Marchisotto, CMO of e.l.f. Beauty and President of Keys Soulcare. To start, we dive into what e.l.f. achieved during 2023, and how the brand has managed to lock down the title of No. 1 stock on the NYSE out of over 1.6k companies. Kory shares how e.l.f. has climbed the ranks a…
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EPISODE 42 with Jude Berman, Anne Marie Farage-Smith, Bret Hurst, and Tracey Yokas
28:45
28:45
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In this episode of LAUNCH PAD we will explore the depths of family trauma and healing; understand the role pets and their loss have on our lives and how to deal with it; and romp through high crimes, spies, and Silicon Valley high-tech gaming worlds with novels that engross us in dangerous circumstances and a mind-controlling plot. We will discuss …
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In Ep. 128 of Earned, Conor sits down with Deepica Mutyala, founder and CEO of inclusive beauty brand Live Tinted. To start, we dive into how Deepica harnessed her online influence to establish the beauty empire that is Live Tinted. Deepica shares why she created the viral Hue Stick, a product that has won three Allure Best of Beauty Awards since l…
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In Ep. 127 of Earned, Conor sits down with Larissa Jensen, SVP and Global Beauty Industry Advisor at Circana. With more than two decades of experience in the beauty industry, Larissa shares how beauty standards have evolved in that time, and the pivotal role social media has played. We explore how the landscape is shifting from traditional departme…
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In Ep. 126 of Earned, Conor sits down (again!) with Ashton Wall, co-founder of GateMaker Community and expert in all things creator economy. To start, we dive into how Ashton achieved her dream of owning her own B2B company, GateMaker Community—a brand-focused, performance-driven earned media agency built around the power of community. Ashton share…
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EPISODE 41 with Ann Bancroft, Patti Eddington, Catherine Harrington, and Claudia Marseille
29:58
29:58
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THIS SHOW WAS RECORDED IN FRONT OF A LIVE AUDIENCE In this episode, we host She Writes Press authors whose books are packed with multi-layered stories and poignancy. From a mother who fights to stay in her children’s lives; to an adopted daughter who finds a manila envelope that causes her to question everything; to a powerful tale of navigating bo…
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In Ep. 125 of Earned, Conor sits down with Jackie Pimentel, Senior Director of Creators and Threads at trillion-dollar social networking conglomerate Meta. To start, we dive into the origin story of Facebook, and learn how our previously fragmented world has become increasingly more connected. Jackie shares why Meta keeps users at the center of eve…
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EPISODE 40 with Sherri L. Dodd, Debbie Chein Morris, Leslie Hachtel, and Kathy Ramsperger
29:28
29:28
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THIS SHOW WAS RECORDED IN FRONT OF A LIVE AUDIENCE Welcome to Episode 40 where 160 authors have now shared their stories and celebrated their debuts! In this episode explore new books and meet new authors, some from She Writes Press and Black Rose Writing. Be transported by thrilling and paranormal writing, a story of love lost and a soul restored,…
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In Ep. 124 of Earned, Conor sits down with Courtney Shields, social media icon (with over 1M Instagram followers) and Co-founder of fast-growing beauty brand DIBS. To start, we dive into the ups and the downs of product creation, and learn the story behind two of DIBS Beauty’s most successful product launches. Courtney shares why she needs to feel …
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123 - Michelle Crossan-Matos, Ulta Beauty
25:56
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Today not only marks Earned’s 123rd episode, but also its fourth birthday! To celebrate this milestone, Conor sits down with an esteemed guest: Michelle Crossan-Matos, Chief Marketing Officer of retail powerhouse Ulta Beauty. We kick off the episode by diving into what Michelle calls a “fabulous year of results and people.” While Michelle only join…
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In Episode 122 of Earned, Conor sits down with Taylor Frankel, Co-Founder and Chief Brand Officer of Nudestix. To start, we dive into the founding story of Nudestix. Back in 2014, at the young age of 17, Taylor launched the brand in collaboration with her mother (Jenny Frankel) and sister (Ally Frankel) back in 2014. With a desire to create a produ…
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EPISODE 39 with Alicia Blando, Liz Kinchen, Linda Joy Myers, and Menah Pratt
29:56
29:56
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THIS SHOW WAS RECORDED IN FRONT OF A LIVE AUDIENCE On this episode of LAUNCH PAD join these She Writes Press authors who share deliciously haunted memoirs and novels focused on spiritual and psychological healing, identity and ingenuity, astrology and the power to map your life, and genre-bending stories about being fierce and fearless. Join us now…
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In Ep. 121 of Earned, Conor sits down with Chris Ruder, CEO of Spikeball—the world’s largest supplier of roundnet equipment. To start, we dive into the background of Spikeball, which originally launched in 1989, before learning how Chris revived the name in 2004. With his original job being a sales position at Microsoft, Chris shares that he had no…
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EPISODE 38 with Terry Lee Caruthers, Susan J Godwin, Sophia Kouidou-Giles, and Jennifer Silva Redmond
30:32
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THIS SHOW WAS BE RECORDED IN FRONT OF A LIVE AUDIENCE Set sail, fall in love, travel through time, flee for your life, discover feminism - then and now, and connect with sorceresses and Greek gods all in this episode of LAUNCH PAD. Discover a new-to-you author and find your next best read. Find out more about these authors at: Terry Lee Caruthers -…
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For Ep. 120 of Earned, we decided to spice things up. Conor sits down with Alex Rawitz, CreatorIQ’s own Director of Research & Insights, and author of the renowned newsletter, “How to Build Brands and Influence People.” Conor puts Alex in the hot seat by tackling the famed Hot Ones challenge, wherein they both eat progressively spicier chicken wing…
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In Ep. 119 of Earned, Conor sits down with Kyle Leahy, CEO of Glossier—the skin first, makeup second, multi-generational brand that generated nearly $300M in retail sales last year. To start, we dive into Kyle’s philosophy to “work hard and be nice to people,” which has guided her through not only her professional career, but her personal life as w…
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In Ep. 118 of Earned, Conor sits down with Cassandra Thurswell, founder and CEO of Instagram’s favorite haircare brand, Kitsch. (Use code “EARNED20” at checkout for 20% off Kitsch products!) We start by hearing Cassandra’s journey to launching Kitsch, including the sacrifices she had to make to fund the business. Cassandra explains how building the…
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In Ep. 117 of Earned, Conor sits down with Taylor Lorenz, Technology Columnist at The Washington Post, and author of “Extremely Online: The Untold Story of Fame, Influence, and Power on the Internet.” We start the episode with an excerpt from Taylor’s recent essay in Marie Claire, and hear how she deals with the hate and harassment that runs rampan…
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EPISODE 37 with Noel Caraccio, Clifford Garstang, Evelyn Kohl LaTorre, and Elizabeth Sumner Wafler
29:52
29:52
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THIS SHOW WAS RECORDED IN FRONT OF A LIVE AUDIENCE In this episode of LAUNCH PAD join She Writes Press and Black Rose Writing authors share a marriage memoir, evocative women’s fiction, dual timelines in paradise, and a long-deceased grandmother’s quest to solve a family kidnapping! Fall in love with your next author and find your next favorite rea…
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In our 116th episode of Earned, Conor sits down with Lucia Ruehlemann, President of Saie—a clean makeup brand that prioritizes superhero ingredients and high-performance outcomes, all while maintaining sustainable packaging and products. To start, we dive into Lucia’s decade of experience building successful indie brands such as Fresh and Drunk Ele…
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EPISODE 36 with Anoop Judge, Edward J. Leahy, Kim McCollum, and Susan Sage
32:52
32:52
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THIS SHOW WAS RECORDED IN FRONT OF A LIVE AUDIENCE Join an amazing cast of characters and the Black Rose Writing authors who created them in this episode of LAUNCH PAD. Murder, mayhem, ghosts, intrigue, secrets, altruism, and the power of story all come together as we discuss writing, novels, point of view, and so much more. Listen and fall in love…
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In our 115th episode of Earned, Conor sits down with Rea Ann Silva, Founder and CEO of Beautyblender—the egg-shaped sponge that took the makeup industry by storm. To start, we dive into the creation of Beautyblender, and Rea Ann’s journey along the way. Rea Ann explains that by cultivating her love of dreaming big, she was introduced to new things,…
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114 - Ahmet Mercan, AlphaTauri (Red Bull)
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In Ep. 114 of Earned, Conor sits down with Ahmet Mercan, the CEO of Red Bull’s premium fashion line AlphaTauri. First, we dive into why the beverage brand decided to foray into fashion, and hear how innovation is the throughline across the Red Bull family of brands. Ahmet details his experience building the AlphaTauri brand from the ground up, and …
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In Episode 113 of Earned, we sit down with Sarah Gibson Tuttle, the Founder and CEO of Olive & June—the industry leader holding the No. 1 spot in the nail category. To start, we dive into the overall journey of Olive & June, with Sarah explaining how she got her inspiration for the original business model from Drybar, the premium blow-out hair salo…
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EPISODE 35 with M. Lee Musgrave, Saborna Roychowdhury, Fred Rutman, and Kirsten G. Schuder
31:50
31:50
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THIS SHOW WAS RECORDED IN FRONT OF A LIVE AUDIENCE Join these Black Rose Writing authors and delight in a contemporary romance thriller, a coming-of-age novel set in India, a memoir of the repeatedly dead, and a novel where an unexplained phenomenon might just save all humankind from destruction! Find out more about these authors at: M. Lee Musgrav…
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Episode 120: Karen Eber the Penultimate Expert on the Art and Power of Storytelling
20:32
20:32
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Karen Eber is an author, international leadership consultant, professional storyteller, and keynote speaker. Her talk on TED.com: How your brain responds to stories – and why they’re crucial for leaders, has almost 2 million views. As the CEO and Chief Storyteller of Eber Leadership Group, Karen helps Fortune 500 companies build leaders, team, and …
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Episode 119: Tracey Enerson International and USA Today Bestselling Playwright, Screenwriter and Novelist
21:24
21:24
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Tracey Enerson Wood is the international and USA Today bestselling author of The Engineer’s Wife, The War Nurse, and, most recently, The President’s Wife. While working as a Registered Nurse, starting her own Interior Design company, raising two children, and bouncing around the world as a military wife, she indulged in her passion as a playwright,…
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Episode 118: Pat Rullo Radio Host, Patient Advocate, Generous Spirit, and Celebrator of All Things Story
19:01
19:01
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Patricia J. Rullo is an author, national radio talk show host, and sought-after speaker. In 2012, Pat teamed up with Salem Media Group to produce a radio talk show based on her book Speak Up and Stay Alive, the patient advocate hospital survival guide. The radio program was the first nationally syndicated show to address patient safety and the pati…
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112 - Christiane Pendarvis, PATTERN Beauty & Savage X Fenty
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In the 112th episode of Earned, we sit down with Christiane Pendarvis, Co-CEO of Pattern Beauty and former Co-President of Savage X Fenty. To start, we dive into what it was like for Christiane as she came into the top role at Pattern: CEO. After years of working in the fashion industry, the jump to beauty was daunting, but Christiane explains how …
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EPISODE 34 with Louella Bryant, Sherry Hobbs, Cary Lowe, and Amanda Schiavo
29:54
29:54
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THIS SHOW WAS RECORDED IN FRONT OF A LIVE AUDIENCE LAUNCH PAD welcomes these Black Rose Writing Authors as they share their memoirs, biographies, and novels. Travel with us from the Renaissance to the times of the Titanic and World War II to the present day. Meet historical figures and marvel at personal journeys all on your way to finding your nex…
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Drumroll please…today’s guest is Terence Reilly, president of TikTok’s favorite water bottle brand, Stanley 1913. While the brand went mega-viral in November for replacing a woman’s car after her Stanley cup survived a fire, it’s enjoyed remarkable growth over the last few years, jumping from $70M in annual revenue in 2020 to $750M in 2023. We star…
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EPISODE 30 with Shelley Blanton-Stroud, Laura L. Engel, Ann Marie Jackson, and Sandra L. Young
33:05
33:05
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THIS SHOW WILL BE RECORDED IN FRONT OF A LIVE AUDIENCE From memoir to murder, with messages and sightings from the hereafter, and with poignant stories of tough choices, the joy of self-discovery, and solving riddles of the heart, this episode of LAUNCH PAD will have you, once again, adding to your TBR list. Join us. Find out more about these autho…
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In the 110th episode of Earned, Conor sits down with Lilly Ghalichi, social media star and founder of creator favorite brand, Lilly Lashes. To start, we dive into the founding of Lilly Lashes, and hear the story of why Lilly classifies it as ‘accidental.’ A lawyer by trade, Lilly explains that it was her love of all things glam that led her to crea…
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EPISODE 32 with Deb Brandon, Florence Reiss Kraut, Lauren Martin, and Barbara Sapienza
30:17
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THIS SHOW WAS RECORDED IN FRONT OF A LIVE AUDIENCE On this episode of LAUNCH PAD a poet, a memoirist, and two novelists lead us on their writing adventures and take us to some fascinating places. From those who experience loss and despair and those who talk to the dead; to suspenseful family sagas set in pre-World War 1; to the importance of stubbo…
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Episode 116: Renea Winchester: Award-winning Author, Workshop Leader, and Botanicalist
20:05
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Renea is an internationally-released, award-winning author of: Outbound Train, the French translation, De l’autre cote’ des rails. Her nonfiction titles include: Farming, Friends & Fried Bologna Sandwiches, In the Garden with Billy and multiple essays and short stories. She is a passionate supporter of literacy and libraries. Renea is the winner of…
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