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Jessica L. Groves-Chapman, PhD. is a storyteller and poet that uses neuroscience to demystify the stories of our lives, one line at a time. Jessica completed her PhD in neuroscience at the University of Georgia and was previously an Assistant Professor at Centre College. She’s also a former small business owner. During the Covid-19 pandemic she was…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Lexi Sydow, Head of Insights at data.ai. They discuss the state of mobile gaming specifically as we head into 2023, why gaming companies see a decrease in revenues, and how that should affect game marketers or publishing teams in the next six to twelve months. Learn more abo…
 
The days are getting shorter and the weather in the Northeast U.S. is getting grey. Mela talks through reorienting and reclaiming this season as a time of transformation - shedding what no longer serves us to make room for new growth. Plus, four tips for practicing creativity and pursuing our goals in times of turbulence and transformation. - Inter…
 
Mela talks with Bridget Thorpe, the Founder of values-based brand SOL VAE. In this episode Bridget talks actionable tips to infuse environmental sustainability into your brand. If you've been missing our entrepreneurship focused episodes, this one is for you. Bridget kindly shared a 15% discount for anyone interested in SOLVAE apparel. You can view…
 
Mela talks intimacy, affect, and embodied care with the incredible Dr. Kimberly Rose Pendleton, who shares her story of leaving academia and starting her own business as an intimacy coach (and so much more). If you're interested in creating new ways to share your knowledge, this deeply inspired episode is for you! Kimberly is the creator of UNCOVER…
 
This ANNIVERSARY episode is jam packed with creative ideas and inspiration that hit home over the last year. We got us! And this gathering of collective creative wisdom showcases that. This episode features samples from: Episode 2, ft. Dr. Nikita T. Hamilton Episode 6, ft. Angelica Beliard Episode 8, ft. Alyson Cadena Episode 21, ft. Fitgi Saint-Lo…
 
In this episode of Mobile Growth & Pancakes, we dive into some of the hottest tips on user acquisition from Alexander Lubchenko of Nekki, Alexey Gusev of Goodgame Studios, Stefana Pesko of Product Madness, and Tom Hammond of UserWise. Learn more about Tom Hammond, Alexey Gusev, Alexander Lubchenko, and Stefana Pesko: Tom Hammond on LinkedIn Alexey …
 
So often in academia we critique problematic depictions in the media; but, what does it look like to get on the other side and create new representation? Filmmaker Lisa Rideout talks about her journey leaving academia to make documentary films. When she started talking about putting post-its on the wall to plan and visualize her projects, I knew we…
 
If you've ever asked yourself: Do I deserve to have dreams so big? Am I good enough? Am I allowed to fight for the life I want to live? This episode is for you. So often we get stuck in a habit of asking permission to pursue our dreams. Of shrinking in the face of others' opinions. What if, instead, we expanded into our full creative humanity, and …
 
Ready to make room in your life for clarity and inspiration? Dr. Christine Koh talks about her journey from brain scientist to multimedia creative (+ the host of the awesome Edit Your Life podcast), and how to forge your own path forward. An amazing conversation about following your intuition, making a professional pivot, and building what you want…
 
- Interested in starting your own podcast? I host The Millennial Phd on Buzzsprout and I love it because, for me, it was the easiest and most user-friendly podcast hosting site. Follow this link to sign up, and you'll automatically get a $20 Amazon gift card included in your sign up; plus, it helps support The Millennial PhD. Happy podcasting! - Su…
 
What is quiet quitting? What does it mean to set boundaries in our work and personal lives? Is there such a thing as anticapitalist work practices? Is quiet quitting one of them? Love it or hate it, the phrase "quiet quitting" is firmly in the popular lexicon. And now that the fall season of settle-down-and-hustle has arrived, it's a great time to …
 
Breaking down student loan debt relief + methods for building toward financial freedom. Cindy Zuniga-Sanchez from Zero-Based Budget talks about her journey becoming a lawyer, paying back over $200,000 in student loan debt, and eventually launching her own business to support others working to achieve financial freedom. In this episode we cover: Tak…
 
In this episode of Mobile Growth & Pancakes Esther Shatz is in conversation with Dora Trostanetsky, Director of Growth Marketing at SoundCloud, where she shares that Soundcloud only recently started investing in paid user acquisition, details of how Soundcloud onboards users, and ASO benefits for big brand names. Learn more about Dora Trostanetsky:…
 
The season is changing and the transition into fall is upon us. Wrapping up summer goals, projects, and activities and preparing for busy autumn can be challenging. In this episode we talk through some affirmations for this moment of transition, and launch into a new season of our own: SEASON THREE. With a new focus on imagining pathways forward an…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Ryan Thorpe, Co-Founder, and CMO of Reflectly. They discuss the role of TikTok in the world of mobile growth and how you can leverage its UA capabilities. Learn more about Ryan Thorpe: Ryan Thorpe on LinkedIn Ryan Thorpe on Twitter Episode resources: Reflectly 's Website App…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Alex Ruban, Head of Growth Strategy at Product Madness, to discuss how mobile game companies can leverage influencer marketing to grow downloads, installs, and user engagement. Learn more about Alex Ruban: Alex Ruban on LinkedIn Episode resources: Product Madness' Website St…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Ariel Cohen, Head of Marketing at Tango, to discuss the latest trends in the social media market, the rise of live streaming, and the role of branding in mobile growth. Learn more about Ariel: Ariel Cohen on LinkedIn Episode resources: Tango’s LinkedIn Tango’s Website Storem…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Clarize Marais, Performance Marketing Lead at Ostrom, to discuss how Ostrom is pushing mobile in a traditional industry and disrupting the German energy market. Learn more about Clarize: Clarize Marais on LinkedIn Clarize Marais on Twitter Episode resources: Ostrom's LinkedI…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Piyush Mishra, Head of Growth Marketing at Product Madness, to discuss the differences between app-based and gaming companies, changes in the gaming industry, and the future of mobile gaming distribution. Learn more about Piyush: Piyush Mishra on LinkedIn Episode Resources: …
 
In this episode of Mobile Growth & Pancakes, Esther Shatz is joined by Vladimir Alov, Head of Growth Marketing (Mobile) at Stoloto They discuss the effect of mobile performance from TikTok, the growth of organic traffic via alternative app stores, and how to tame a mobile agency. Learn more about Vladimir: Vladimir on LinkedIn Episode resources: St…
 
What's the deal with SMART goals? How can we challenge the idea that our worth lies in our productivity and re-imagine new pathways forwards? What does strategic planning with a community-care mindset look and feel like? Mela wraps up Season Two with a discussion of tips and strategies for overcoming academic overwhelm and pushing back against the …
 
What does it mean to be a "successful" academic? A "professional" dancer? A "deserving" consumer of fitness education? Artist, entrepreneur, and former academic Kyle Georgina Marsh talks with Mela about breaking down and re-contextualizing our definitions of worthiness and success. A lifelong student of movement, Kyle is the co-founder of True II F…
 
In this episode of Mobile Growth & Pancakes, Esther Shatz is joined by Stefana Pesko, User Acquisition Manager at Product Madness. They discuss effective and creative UA strategies, tools, and future trends. Learn on Stefana: Stefana on LinkedIn Episode resources: Product Madness' LinkedIn Product Madness' Website Storemaven's Website Storemaven's …
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Mariusz Gąsiewski, CEE Mobile Gaming Lead at Google, to discuss efficient, scalable acquisition and growth strategies in the gaming business. Learn more about Mariusz: Mariusz on LinkedIn Episode resources: Google’s LinkedIn Google’s Website Storemaven's Website Storemaven's…
 
What does it look like to build alternatives within academia? In this episode I talk with music historian and DJ Alex La Rotta, PhD about readjusting expectations for what academia can look and feel like for our generation. Great conversation about everything from tejano music to classism within the academy to charting our own paths. Connect with A…
 
In this episode, our two Mobile Growth and Pancakes Podcast hosts - Esther Shatz, Storemaven’s VP Consultancy and Product Marketing, and Jonathan Fishman, VP Growth and Marketing, crossed to discuss the new Google Play Console capabilities announced in May 2022: From the boost to Custom Store Listings, Store Listing Experiments, and LiveOps, what i…
 
In this episode of Mobile Growth & Pancakes, Esther Shatz is joined by Jeff Aksengor, Global Head of Growth at Podimo. They discuss how content consumption trends have made a broad shift during the pandemic. He also shares his insights on creating a localized growth strategy for hyperlocal content platforms. Learn more about Jeff: Jeff on LinkedIn …
 
In this episode Mela talks about processing the academic years that's ending & shares affirmations for those who are leaving and those who are staying. - Email Mela at themillennialphd@gmail.com or DM me on Instagram @melamuzio with feedback, questions, or comments at any time. I love to hear from you! Follow @melamuzio to connect with me (Mela) an…
 
In this episode of Mobile Growth & Pancakes, Esther Shatz is joined by Jeff Perkins, the newly-promoted CEO at ParkMobile. They discuss Jeff's secrets to building a sustainable marketing strategy and how to balance product vision execution and responding to user signals/feedback. Learn more about Jeff: Jeff on LinkedIn Jeff on Twitter Episode resou…
 
Creative joy and revolution is the name of the game. In this episode, artist and scholar Angélica Becerra talks with The Millennial PhD about bridging academia and the arts and building space for resistance in both. Angélica is a Latinx queer immigrant artist, podcast producer & scholar of political graphics, and current postdoc at Washington State…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Christian Eckhardt, CEO of Customlytics, to discuss user-generated content ads and the consequences of working with big brand marketing agencies. Learn more about Christian: Christian on LinkedIn Episode resources Customlytics LinkedIn Customlytics Website Marketing Master M…
 
Here it goes, the age old question...or the brand new question on everyone's mind: Is it time to quit academia? Whether you think the Great Resignation is more of a reshuffling or a revolution, academia is experiencing a major shift, with tons of academics at all levels reconsidering their options. Dr. Carlos Camacho and Dr. Omar Ramadan-Santiago c…
 
In this episode we tie together all of the previous 3 episodes in the heal the healer series, to encompass the whole mind, body, and spirit into reality. We share stories, tips and tools to empower you to step into your own confidence and dreams to decide what’s right for you to shine your genius upon the world Contact Us Website: https://www.alter…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Jerome Turnbull, VP of Growth at AppLovin, to discuss how to drive growth across different mobile game categories. They discuss how we think about partnerships for a first-party gaming business and share the tools and solutions AppLovin provides to help developers grow. Lear…
 
Who knew the transition from academia to marketing could be...fun? Alyssa Wells talks about her transition into marketing work at game company, Sporcle. She also talks us through strides some corporate environments are making to create more humane workplaces and the skills she used to pivot to a new career trajectory. Connect with Alyssa on twitter…
 
Today Angie and Lisa are focusing on “the spirit” and the zip code of our purpose in life and how to start connecting with our inner heart, voice, calling, and embrace change which we all deserve. Learn how to surrender and serve others. Contact Us Website: https://www.alternativehealthtools.com Contact co-hosts: John Biethan (producer) https://www…
 
In this episode of Mobile Growth & Pancakes, Esther Schatz is joined by Dor Isseroff, Senior Director of Sales and Partnerships at ironSource, to discuss the benefits of on-device campaigns for mobile developers. Learn more about Dor: Dor Isseroff on LinkedIn Dor on Twitter Episode resources: ironSource LinkedIn ironSource Website ironSource Aura p…
 
Have you been dreaming of launching a freelance career or side hustle? Not sure where to start or what it entails? Want to jump in but the little voice in your head is telling you, "no, not you"? It's time to hear from someone who is doing it and doing it well! In this episode Mela talks with Fitgi Saint-Louis about taking the plunge, pursuing your…
 
In this episode, Angie and Lisa explore the GPS of our minds and how we can challenge ourselves to reprogram our thoughts to align with our passion and soul’s purpose. In short, become a Hope Dealer! Contact Us Website: https://www.alternativehealthtools.com Contact co-hosts: John Biethan (producer) https://www.imaginepodcasting.com Angie Ates http…
 
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Enric Pedró, VP of Growth at Tilting Point, to discuss Enric's role at Tilting Point and his approach to mobile growth, UA, ASO, and analytics. Learn More About Enric: Enric on LinkedIn Enric on Twitter Episode resources: Tilting Point LinkedIn Tilting Point Website Storemav…
 
This week's solo episode explores the amazing life skills I picked up over a decade as a professional dancer AND how they apply to your next creative venture. Don't sleep on the capacity the arts have to teach us soft and hard skills in life that can help us navigate these bumps and bruises! Enjoy! - Interested in starting your own podcast? I host …
 
In this episode, Leslie and Lisa explore the importance of a healthy body as part of the 4 part series Heal the Healer. As part of a healthy body, we discuss the importance of nutrition and exercise and share tips and information about taking care of your body. This series includes the mind, spirit, and reality. Contact Us Website: https://www.alte…
 
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