On The Marketing Picnic we identify, explore and practicalize the key insights that set apart top performers. Our focus is on growth marketing, entrepeneurship and generally winning at life. | This show is for you if you're looking to go deep, are sick of short term tactics and feel cats are a vital part of marketing. It's not cause it's deep "brings ROI" that it needs to be boring. | Subscribe here!
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Full Funnel Marketing is a podcast dedicated to helping B2B marketers and founders become masters of their craft! We're interviewing executives and thought leaders, discussing topics on how to grow your B2B SaaS company!
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Dr. Scott Davis, a professor of Marketing and founder of SilverPlane video automation, interviews successful marketers to help you start a business, lead a team, understand consumer behavior, deliver and communicate benefits to your customers, and market new products. Scott interviews people from all marketing professions ranging from social media managers to chief marketing officers and CEOs.
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Marketing exists for one reason: to build awareness that drives revenue. But what if your marketing doesn't actually do this? UX Marketing is hosted by seasoned marketing pro Blake Emal. He interviews top marketing leaders to get to the bottom of what it takes to create successful marketing experiences. Combining the worlds of UX and Marketing, this show is able to give you practical advice to test on your own website. TL;DR If you have a website, you need to listen to this podcast.
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1
Cleo Franklin Interview: What Do You See When You Look at Me?
22:15
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I had the pleasure of interviewing Cleo Franklin Jr. once again to discuss his new children's book "What Do You See When You Look At Me?" We discuss the ideation process for his book and the influence of and collaboration with his son Michael. Cleo talks about self-publishing and its inherent challenges, and we explore marketing the book. ABOUT CLE…
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Want to Nail Your Instagram Brand, But Are Sick of Amateur Tactics with Laura Haleydt
58:50
58:50
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Personal branding and the right social media platform can be crucial to the success of your online business. Our guest today has experience working as a Brand Manager for four global brands. Laura Haleydt has award-winning marketing skills to help clients reach their full personal branding potential. She does this by offering tips and tricks on how…
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1
How to Build Landing Pages That Convert With Waseem Bashir
1:01:25
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Targeted landing pages can make or break your visitor-to-lead conversion rate. This means that we should always be looking for the best ways to increase the quality of our landing pages. Waseem Bashir has created over 500 different landing pages that increase these conversions. Waseem Bashir is the Founder and CEO of Apexure. Waseem's agency helps …
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1
How to Build Viral Communities, Get PR and Push Creativity with Kenny Vermeulen
59:21
59:21
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The world of marketing can be very magnetic. With content coming from everywhere, you may wonder how you can stand out from the rest and even go viral. Kenny Vermeulen has the sheer creativity needed to go viral and knows exactly how to spot trends. Kenny Vermeulen is the Creative Content Director at Happiness Brussels. Facebook post turned full ca…
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Cleo Franklin discusses his debut business book "Coffee with Cleo" in depth. We discuss his father's legacy, "bringing an elephant" to global issues including Black Lives Matter and COVID-19, and much more. Cleo's new book is available at Amazon and on franklinss.com.By Scott W. Davis
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1
The Full Funnel of a Side Hustle w/ Ryan Garrow
24:08
24:08
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on the podcast today, I've got Ryan Garrow with us who is going to help us determine our side hustle, talk about goals, figure out that whole stage. So this is going to be really valuable, especially if you're just getting started and looking for some advice before we get too much into it. Ryan, how are you doing today? Have him do an awesome Blake…
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1
How to Create a Growth Model for Your Business w/ Peter Schroeder
24:04
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Welcome to the podcast. Today we have Peter Schroeder who is the head of growth at Onna, and we are going to discuss growth. Maybe it's maybe some other things as well, but first and foremost, let's just get some context on you. It's kind of a weird time that we're living in. So, Peter, how are you holding up with all this Corona virus stuff going …
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1
How to Use 1:1 Communication to Scale Your LinkedIn w/ Stapho Thienpont
28:06
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All right. On the podcast today, I have Stapho Thienpont who is here to talk LinkedIn with us. Somebody that is not only a consultant about this thing, but he's, he actually acts on his own advice. You can go check them out on LinkedIn and we'll get to that later on. First off, Stapho, how are you doing today? Ah, I'm doing great. I just came off m…
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1
How to Craft a Perfect Bio or Headline on Social Media
10:40
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it's just me as usual on a Friday, and the subject today that we're going to be covering is headlines, bios, titles, whatever, across social media. Okay. On LinkedIn, it's your headline on Twitter, Instagram, it's your bio on Facebook. It's your whole profile. Basically. You don't really have a title on Facebook, so. Let's talk about how to optimiz…
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1
Should You Actually Start a Side Hustle w/ Stef Caldwell
24:25
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Blake: [00:00:00] today on the podcast you have Stef Caldwell, who is going to tackle a bunch of different subjects with us. Today we're going to be discussing things like side hustles and authenticity and customer experience, kind of the, the whole gamut. [00:00:11] But I'm really excited about this one. But Stef, before we get into it, I do want …
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1
How to Start and Grow on TikTok w/ Brian Bosche
23:23
23:23
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Blake: [00:00:00] on the podcast today, I have Brian Bosche who is here to talk all things tick tock. He's the first person to come on here and strictly discuss this with us about tech. So Brian, how are you doing today? [00:00:10] Brian: [00:00:10] Doing well, Blake, thanks for having me. I am [00:00:12] Blake: [00:00:12] super excited selfishly b…
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1
Why "Create Quality Content" is TERRIBLE Advice [Weekly Tips]
9:07
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Hi there, welcome to the Micro Influencer podcast / video series now every Friday this is going to be on video as well. Hopefully this is going to be helpful for some people. This is new for me. I've got a new set up very excited. So today I want to get right to the point. I want to talk about why the worst advice you're ever going to get is to cre…
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1
Reddit Marketing and Tech That Changes The World with Brian Swichkow
1:34:32
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Our guest today is one of the few true "evil-ish" geniuses of 2020. You could say that many of his projects sound straight out of a Black Mirror Episode. Sharp. Suspenseful. Satirical. Brian Swichkow has many exemplary successes. Such as, making a virtual clone of himself as an AI chatbot. Yes, you read that right. Among other things, Brian has bui…
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1
Creatively Crushing the Corona Crisis in Your Company Through Calmness With Anke Herrmann
1:00:17
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Fear can kill your creativity. Fear can stop you from making connections you need and seeing what’s right in front of you for the taking. When a crisis hits, your typical everyday thinking is not what’s going to get you to change this fear. More than ever, you need to be able to see the reality and the market as it is. Adapt to this change and over…
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1
How to Do Content Marketing that Leads to Paid Gigs w/ Jason Vana
28:39
28:39
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Jason Vana Blake: [00:00:00] All right. On the podcast today, I have Jason Vanna, who we're going to talk about branding and side hustles and how you can actually create content that leads to gigs. But before we get into that, let's get a little bit of context on Jason. So first off, Jason, how are you doing today? [00:00:20] Jason: [00:00:20] I'm …
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1
How to Use DMs to Contact and Drive Real Results w/ Aaron Patton
26:05
26:05
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Aaron Patton Blake: [00:00:00] Perfect. We are live on the podcast today with Erin Patton, where we're going to be talking about prospecting and networking, but through some different channels that maybe we haven't discussed here on the podcast before. Before we get into that, Erin, how's your day going? [00:00:15] Aaron: [00:00:15] Fantastic. Blak…
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1
How to Overcome Imposter Syndrome w/ Cecil Cross
25:57
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Blake: [00:00:00] All right. On the podcast today, I have Cecil cross who's going to help us understand the ins and outs of a imposter syndrome. We're going to go into this in detail, but before Cecil, how are you doing? [00:00:16] Cecil: [00:00:16] I'm doing great. [00:00:19] Blake: [00:00:19] Yeah, so it's almost the weekend. I'm excited. [00:00:…
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1
Build a Funnel that Actually Works w/ Jonathan Aufray
27:36
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Blake: [00:00:00] Okay. And on the podcast today, we have Jonathan who is from growth hackers, and we are going to be discussing a lot of different things from funnel building to building an ecosystem for your branding and not just having to pay for ads, but actually building something sustainable. But before we get into it, Jonathan, how are you d…
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1
How to Start from Scratch on LinkedIn w/ Kyle Coleman
27:35
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Blake: [00:00:00] on the podcast today, we have Kyle Coleman from Clari. Kyle is somebody that I follow closely on LinkedIn, not necessarily with the same job description as me, but I watch what he does with his LinkedIn content, and it's a really good example that we can all follow. [00:00:15] So we're going to dive into a lot of those principles …
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Hey there, and welcome to the micro-influencer podcast on this beautiful Friday. Once again, if you are new to the show, this started out with just interviews every single Tuesday, which has kind of been my day for sending out the newsletter, putting out the podcast, doing all that good stuff, and then I decided. With the longer form interviews, wh…
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How to Create Compelling Content on Social Media w/ Nick Stagge
24:28
24:28
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Blake: [00:00:00] today we have Nick Stagge on to help us discern how we can be creating compelling content, unwrap what it means to actually create something that's worthwhile on social media and how to maximize that. [00:00:11] Nick, how are you doing today? [00:00:13] Nick: [00:00:13] I'm good, Blake, how are you, [00:00:13] Blake: [00:00:13] ma…
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1
The B2B Marketing Principles That Never Change, Crisis or Not with Andrei Zinkevich
1:10:05
1:10:05
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Many marketers turn to that next big hack, social media presence, or fancy AI algorithm to stand out. Before you can get to that, it's crucial to understand the things in the process that do not change. Learning from the processes that will always be the same in marketing can lead you to success. Andrei Zinkevich is the founder of Getleado, a B2B m…
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1
Improve Your Content's Distribution without Hacks w/ Blake Emal
9:27
9:27
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Blake: [00:00:00] Welcome, welcome to the micro influencer podcast. Once a week, I wanted to do one of the shorter episodes where instead of just doing an interview, which I'll continue doing on Tuesdays, I think that's highly valuable to hear from experts and pros and other people in your position that have done it before. [00:00:17] This is going…
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1
How to Bootstrap a Business without Any Software w/ Mike Carroll
24:16
24:16
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Blake: [00:00:00] Awesome. On the podcast today, I've got an old friend, Mike Carroll, who was on a previous podcast that I hosted, and we're running it back today. Mike, how are you doing? [00:00:12] Mike: [00:00:12] I'm good, buddy. How are you? [00:00:13] Blake: [00:00:13] I've been fantastic and I'm excited to have you on. Mike knows a ton abou…
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1
How Vaibhav Sisinity Tripled His Income By Generating Passive Income on LinkedIn
1:02:43
1:02:43
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Have you ever wondered how you can achieve more LinkedIn profile search appearances? I have talked to many LinkedIn experts, growth hackers, and entrepreneurs on LinkedIn. I have never received a straight answer on how to make your profile more easily found on search. Our guest today has been able to explain that! He stood out to me because he seem…
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1
How to Get New Users to Use Your SAAS Product? Atanas Nasko Terziev!
59:39
59:39
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Most companies think about how to get new users. Many will turn to acquisition to be their key to reaching success. But what companies are missing is one huge thing: activation. You must have a product that will drive growth! Relying on viral posts, PR, or cool giveaway will not guarantee returning users. Nasko Terziev is a growth specialist at Woo…
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1
How to Make Your Marketing Resemble a Gift w/ Colin Campbell
22:58
22:58
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Blake: [00:00:00] On the podcast today, we have Colin Campbell, who's here to talk to us a little bit about marketing and how to make it feel like a gift, not so much a, a burden or an interruption. Colin, how are you doing [00:00:15] Colin: [00:00:15] today? I'm great, Blake, thanks for having me on. [00:00:18] Blake: [00:00:18] Really appreciate …
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1
Does Corona Affect Digital Marketing with Trevor Dudeck
1:04:15
1:04:15
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The recent events worldwide have left many of us feeling uncertain of the future. It has made us reevaluate what is important when making decisions. This makes it very discouraging then to look at the state of marketing and growth today. Here to bring his insight on the topic is one of my partners and also one of the best marketers I know. Trevor D…
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1
How to Tackle Growth Marketing During Corona and the Recession with Justin Wu
1:05:16
1:05:16
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To understand how to be an effective growth marketer, you have to learn to adapt to new trends fast. Justin Wu has become famous for this. He is the founder of one of the biggest growth marketing companies in Los Angeles, Growth.ly. Justin has become a proficient growth hacker with no shortage of accomplishments. Justin Wu has run over three millio…
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1
How to Grow on Content-Deficient Platforms with Courtney Johnson
27:12
27:12
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Want to learn how to grow on platforms like LinkedIn and TikTok that are currently content-deficient? Listen in! Blake: [00:00:00] Awesome. On the podcast today, I have Courtney Johnson, who is a fellow Austinite. Why more of a passer-by but Courtney, how are you doing today? [00:00:11] Courtney: [00:00:11] I'm doing good. Excited to chat with you,…
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1
How to Create a One-Page Marketing Plan w/ Jason Weaver
34:09
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You can check out Jason's site over at fixmarketer.com. The free book and 1-page marketing plan template is found at: fixmarketer.com/bonus And finally, the conversion calculator mentioned is located at: fixmarketer.com/conversion-calculator Now here's the interview! Blake: [00:00:00] on the podcast today, I've got Jason Weaver here to discuss some…
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1
How to Build Your Brand on LinkedIn w/ Basant Shenouda
27:50
27:50
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Blake: [00:00:00] today on the podcast I have and we're going to talk a little bit about building your personal brand, which I know is going to be huge for a lot of people listening in. So Basant, how are you doing today? [00:00:16] Basant: [00:00:16] I'm good. How are you doing? [00:00:18] Blake: [00:00:18] I am fantastic. Where? I mean, you're in…
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1
How to Overcome Social Anxiety and Grow your Podcast with Bestselling Author and Top 100 Podcast Host Mark Metry
1:11:05
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Have you ever felt like you had no control over a situation? Like your cards were already dealt. Some may feel like they have no control over their position in life. I have struggled for years on how to communicate how much power people actually have. Now, I tell them to look at Mark Metry. Mark has been able to transform himself to help others and…
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1
How to Do Social Selling on LinkedIn w/ Patrick Ward
24:33
24:33
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Patrick Ward - MI Podcast Blake: [00:00:00] welcome to the podcast today, Patrick Ward, who is a director of marketing at Rootstrap. Patrick, how are you doing today? [00:00:07] Patrick: [00:00:07] Thanks for having me, Blake. [00:00:09] Blake: [00:00:09] Thank you very much for coming on. Really excited to talk to you about LinkedIn and B2B lead g…
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1
How to Scale to 6 Figures In Profit In Under Two Years With Zero Ads Spend with Estie Rand
1:10:55
1:10:55
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When I first read Estie Rand's list of accomplishments, I was like. "Sure, scaling to 6 figures in revenue in 2 years with no ad spend, no biggie, I've done that." "Wait, what." "Six figures in PROFIT?" "In 2 years, while raising five kids and without ad spend." "How the hell?" Well, that's we're going to be figuring out today during the live. Here…
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1
How to Use Facebook Ads to Start Texting Your Ideal Customers w/ Ryan Fenn
32:50
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Blake: [00:00:00] welcome to the podcast. We have Ryan Fenn here today. [00:00:02] Ryan: [00:00:02] He's a CEO of chirp [00:00:04] Blake: [00:00:04] and I'm sure among other things as well, but Chirp is your main thing right now. Ryan, but before we get going, I want to get context on you. So first off, how are you doing? [00:00:15] Ryan: [00:00:15…
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1
How to Build a Valuable Email List w/ Kathleen Booth
33:14
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Blake: [00:00:00] welcome to the micro-influencer podcast. Today we have a special guest, Kathleen Booth, who is the VP of marketing at Attila security and really excited to talk all things email today, but first off, Kathleen, how are you doing? [00:00:15] Kathleen: [00:00:15] I'm great. Thanks, Blake. How are you doing? [00:00:17] Blake: [00:00:1…
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1
How to Create a Rediculous amount of Social Media Content and Use It for Social Selling with Nico De Bruyn
57:57
57:57
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Nico De Bruyn does whatever it takes. And so can you. Selling empty apple boxes? ✔️ Direct messaging 100's of people? ✔️ Writing a book? ✔️ Whatever it takes. Not everyone from my generation has what it takes to get where they want to go. It's not because you don't take a straight path to the top that you don't have it. Nico and I are living proof.…
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1
How Working With VA's Allowed Nathan Hirsch Scale to 7 Figures as a 20 Year Old
46:22
46:22
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Launching an entrepreneurial business can be daunting. Growing success involves a leadership that can create a profitable delegation style. The aim is to find the perfect trifecta. What is the perfect trifecta? Skills. Positive Attitude. Clear Communication. Someone who has perfected this is, Nathan Hirsch, co-founder of OutsourceSchool. Nathan has…
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How AI Can Be Used By SME's and Corporates Today and How It'll Affect Your Job With Dan Faggella
1:08:22
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The guy who kept me fed when I lived in a gym turned out to be a world-renowned AI expert. I've often told the story of me sleeping on the mats. But I don't usually mention how I made ends meet. I wrote articles for a Brazilian Jiu-jitsu blog called "Science of Skill". Dan Faggella ran that blog. That's where I honed my writing But he taught me so …
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How AI Can Allow People to Be More Human and Live Happier Lives with Gabriel Fairman
1:00:02
1:00:02
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It's not every day that you meet a man like Gabriel. He's been my friend for half a year now; still, I've been struggling to write this post. I've thought about it for weeks. There's too much to unpack. There's no way to turn this member of the Forbes Tech council into a catchy headline. Here's a man, who took a simple translation company and turne…
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How Nikola Tomov Became the #1 Scientific Fitness Expert in Bulgaria and How That Scaled Into A Business Empire
1:48:45
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One of the most raw, honest and profound interviews we've done. Nikola Tomov and I tackled some subjects close to my heart - The importance of experimentation in entrepreneurship - How to deal with balance in life and business - How to keep yourself effective every single day - How to grow a YouTube channel - How to scale Truly a wonderful guest an…
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How B2B Growth Works and Why Retention Is King With Jean Bonnenfant
1:06:50
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When you delve deep into marketing, beyond just the “likes” and first impressions of a company, you will find what really matters is the real growth marketers of the field who are changing the way marketing is being perceived. Using cutting edge programming models and full-funnel marketing, growth marketers are able to drive innovation through data…
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1
TK Gondo AKA The Founder of Polygon Students
1:08:48
1:08:48
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5 Reasons to listen to TK, the unlikely bootstrapper ✔️Moved to the UK at 4 Years Old. ✔️ Self-Employed at 21 generating leads of financial advisors ✔️ Bootstrapped to a working product with zero funding ✔️ Had the guts to pivot when the data demanded it ✔️ Has the buff Harry Potter as his marketing advisor I know tons of people my age, scared shit…
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What is a Philosopheur? How do you become a bestselling author and TEDx speaker? Who is the most Swiss Optimizer? What does it take to start a company that scaled TOO fast? Who is Bruno Aregger? I wouldn't claim to know. Not yet. Here's what I do know. Instead of taking over his father's company, he said goodbye. Instead of chaos, he's got a model …
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Julian Smit AKA The Master of all Traits, Jack of None
1:00:12
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✅People spent 4.1 Million Minutes watching his videos. ✅Making another new tiny, baby-type person. ✅Making the opening track for a movie. ✅Having 20+ years of marketing experience ✅Founding J.D. Nevin Communications, a slick marketing agency. ✅Owning and running the Marketing Summit Academy, a marketing trying platform. ✅Hosting a podcast with an N…
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Raj Goodman AKA The Founder of Goodman Lantern
58:50
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Without Raj, we would have lost 30 000 USD in Revenue. Our client was getting frustrated. We were hired to turn him into a LinkedIn thought-leader. But we hit a wall. His industry and mind were highly technical, and we needed someone to translate his thoughts into "human language." We had great storytellers, but they struggled to understand the tec…
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Curt Mercadante - 7-Figure Agency Founder, Keynote Speaker, Author and Freedom Coach
1:04:58
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1:04:58
If there's anyone on LinkedIn that does not cut and corners, it's Curt Mercadante. This bearded brute says what he wants, whenever he wants. He couldn't give any less fu*** whether you like him or not. He's charming like that. In his new book, he talks about shutting down his 7 figure agency to pursue "The Freedom Lifestyle." He also claims only to…
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1
Gerard Compte AKA The Man Who Sends Emails With Love ❤️
57:00
57:00
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57:00
Want to hear about my first "Growth Hack"? It all starts with Roel De Cock, in 2017. One of Belgium most critically acclaimed videographers. He came to me with an odd request. "There's no place for Belgian Video Creators to hang out online." The sole forum had long been abandoned. He wanted to build a Facebook group. He'd be the Video Guy; I'd be t…
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1
Natalia Wiechowski AKA Think Natalia The LinkedIn Coachsultant
44:08
44:08
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44:08
If you’ve ever been interested in how to improve your personal branding, or even if this is the first time that you are hearing this term, I highly recommend that you give this episode a listen! If you’re a beginner to this idea or have been on the journey for some time, this interview with Natalia Wiechowski will leave you with a better understand…
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