Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Content provided by Louise Shanahan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louise Shanahan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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80. Pain-free PR for freelancers (with Melissa Hobson)
Manage episode 344069210 series 2860147
Content provided by Louise Shanahan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louise Shanahan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Want to attract great freelance clients? You've probably tried content marketing and cold pitching – but what about PR?
My guest for this episode is Melissa Hobson, a PR consultant who is here to help us with how to get started with PR and get those all-important eyes and ears on our businesses. We discuss:
- Why you shouldn't overlook PR as a strategy to attract clients
- Melissa's "tea and biscuits" PR strategy
- How to identify the right outlets and prepare your pitch
- How to get over the fear of speaking to journalists
- Planned vs spontaneous PR tactics
Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.com
Mentioned in the episode:
HARO: https://www.helpareporter.com/
Help a B2B Writer: https://helpab2bwriter.com/
#prrequest: https://twitter.com/hashtag/prrequest
Say hi to Melissa:
Website: www.melissahobson.co.uk
LinkedIn: Melissa Hobson
Say hi to Louise:
Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.
LinkedIn: Louise Shanahan
Twitter: @LouiseShanahan_
Website: thecopyprescription.com
Ask a question for a future episode via voice note on memo.fm/15/
Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
93 episodes
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Manage episode 344069210 series 2860147
Content provided by Louise Shanahan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louise Shanahan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Want to attract great freelance clients? You've probably tried content marketing and cold pitching – but what about PR?
My guest for this episode is Melissa Hobson, a PR consultant who is here to help us with how to get started with PR and get those all-important eyes and ears on our businesses. We discuss:
- Why you shouldn't overlook PR as a strategy to attract clients
- Melissa's "tea and biscuits" PR strategy
- How to identify the right outlets and prepare your pitch
- How to get over the fear of speaking to journalists
- Planned vs spontaneous PR tactics
Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.com
Mentioned in the episode:
HARO: https://www.helpareporter.com/
Help a B2B Writer: https://helpab2bwriter.com/
#prrequest: https://twitter.com/hashtag/prrequest
Say hi to Melissa:
Website: www.melissahobson.co.uk
LinkedIn: Melissa Hobson
Say hi to Louise:
Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.
LinkedIn: Louise Shanahan
Twitter: @LouiseShanahan_
Website: thecopyprescription.com
Ask a question for a future episode via voice note on memo.fm/15/
Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
93 episodes
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Similar to 15 Minute Freelancer
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
Kara Goldin, founder of Hint, sits down with today’s most fascinating entrepreneurs, disruptors, and change-makers for a no-holds-barred discussion of how they overcame long odds on the road to start-up success. Guests such as Guy Kawasaki (Apple, Canva), Julie Bornstein (The Yes, Stitch Fix), Mindy Grossman (WW), and Amy Errett (Madison Reed) share wisdom and anecdotes that will inspire you – and challenge you to think differently about achieving your goals. For more on the podcast as well ...
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1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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continue reading
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A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
continue reading
A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.
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