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It’s Time For Vanity Metrics To Perform A Disappearing Act
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Content provided by AdExchanger and AdExchanger Talks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AdExchanger and AdExchanger Talks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Just because a channel isn’t where a final transaction happens doesn’t mean it’s not a performance channel. Connected TV is the perfect example, says Brian Mandelbaum, CEO of commerce data platform Attain.
231 episodes
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Manage episode 386280552 series 1266026
Content provided by AdExchanger and AdExchanger Talks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AdExchanger and AdExchanger Talks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Just because a channel isn’t where a final transaction happens doesn’t mean it’s not a performance channel. Connected TV is the perfect example, says Brian Mandelbaum, CEO of commerce data platform Attain.
231 episodes
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