Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Content provided by Benjamin Mullen and Awin Nordics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benjamin Mullen and Awin Nordics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Manage episode 215957555 series 1932618
Content provided by Benjamin Mullen and Awin Nordics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benjamin Mullen and Awin Nordics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode you will be introduced to one of our featured event speakers Henric Smolak.
Henric Smolak has been passionate about changing the media landscape since his first startup Qulart who wanted to create a new way to discover content in a personalized media platform which recommended you the best available content on the web. His next journey has been with the content recommendation platform Strossle which has become one of the biggest in Europe. Strossle has 10 offices in Europe and serves over 3 billion content recommendations every month. Strossle aims to become the the publisher’s best friend and a top of the line distribution platform for both publishers and brands. Henric is an evangelist in Content Marketing and Native Advertising and is fighting for a brighter future for the industry. He believes in a digital climate which is qualitative both for the users, publishers and brand and believes that the Internet today has become a giant Times Square where everyone tries to steal your attention. Henric also hosts Sweden’s biggest tech podcast, is a course leader in Digital Media and Content Marketing and is a frequently hired Keynote speaker internationally. Henric is a member of the board in IAB’s Native Task Force in the Nordics.
Be sure to check out Henric´s podcast Under Femton
15 episodes
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Manage episode 215957555 series 1932618
Content provided by Benjamin Mullen and Awin Nordics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benjamin Mullen and Awin Nordics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode you will be introduced to one of our featured event speakers Henric Smolak.
Henric Smolak has been passionate about changing the media landscape since his first startup Qulart who wanted to create a new way to discover content in a personalized media platform which recommended you the best available content on the web. His next journey has been with the content recommendation platform Strossle which has become one of the biggest in Europe. Strossle has 10 offices in Europe and serves over 3 billion content recommendations every month. Strossle aims to become the the publisher’s best friend and a top of the line distribution platform for both publishers and brands. Henric is an evangelist in Content Marketing and Native Advertising and is fighting for a brighter future for the industry. He believes in a digital climate which is qualitative both for the users, publishers and brand and believes that the Internet today has become a giant Times Square where everyone tries to steal your attention. Henric also hosts Sweden’s biggest tech podcast, is a course leader in Digital Media and Content Marketing and is a frequently hired Keynote speaker internationally. Henric is a member of the board in IAB’s Native Task Force in the Nordics.
Be sure to check out Henric´s podcast Under Femton
15 episodes
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Similar to Awin Talks
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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continue reading
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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