Manage episode 239119933 series 1104752
Business owners and entrepreneurs are becoming increasingly aware that social media is a vital part of any marketing plan. Many of them don't have a complete understanding of this technology. They don't know what it is or how to use it.
In this episode, host Dennis Zink speaks with Mical Johnson of Cyberize Group and Jason Bearden of Digital MKTG Pro (see contact information at bottom.) They discuss:
What is social media?
How is social media different than SEO?
The main social media platforms for B2B and B2C
What Twitter is good for?
Why it’s important for businesses to be involved in Social Media
How to build your customer base
What is the most effective way to build engagement
What are some benefits to joining groups
How to measure social media activities
What the best platforms are to reach a younger audience
When is the best time to use Pinterest
When is the best time to use Instagram
How to reach a more mature audience
What does it cost to have a social media campaign
What is the biggest misconception about social media
What are the key components of a typical social media marketing campaign
What a client budget looks like
Social Media and your website are key to your future success. Listen to this podcast and learn how to use them for maximum effect!
Mical Johnson, President, Cyberize Group / firstname.lastname@example.org
James Bearden, Owner, Digital MKTG Pro / email@example.com